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THE

GRYND REPORT

ISSUE 19

DEC ISSUE


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TABLE OF CONTENTS P3. PAY DENIRO P4. SHARIKA SOAL P5. PHILONIUS PHUNK P6. FINKO FLAME P8. DURDY P9. K-NINE P10. MASERATI MARS P11. MODEL- FUNTAVIA P13. MODEL- KAKES P15. SMOOV ATL P18. JAMES SWETMUSIC P19. S4 P25. RDSU P27. SESAME P28. FLAWLESS THE DON

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What’s going on Pay Deniro? What inspired you to get into the music business? I actually come from a long line of musicians, singers, songwriters etc. I've been around music all my life and I'm very passionate about it and felt like I should make it my career, it's what I love to

do.

You’ve moved around couple places, Georgia, Columbus OH, & Florida has any of your movements influence your music?

Yea I would say so, you know everywhere you go people have different slang, and different culture and so forth, I definitely feel like I kept a piece of something from each place and infused it to

created my style. Describe your music style? What do you want potential fans to hear when they listen to your music?

My style is just very versatile and outside the box, I was born in Jamaica so you'll get a reggae vibe at times, then my parents sing and the talent got passed down so a lot of my music is melodic, but I'm still from the street so I just speak that real shit that real niggaz can relate to. As far my fans I just want them to hear something that they can relate to, which they will because I speak the truth, and I also want to inspire people.

Who are some of your influences in the music business today? Jay-z, Birdman, Master P, Future, Lil Wayne, Rick Ross, really just anybody that made themself a brand and ran that

How do you feel about music today verses music when you were growing up?

What projects are you currently working on?

What is your definition of Grynd?

I'm on multiple mixtapes that's came out these past few months such as, Bigga Is Betta volume 3, Got it out da Mud 5, Out da Mud 2, Blocks to Billboards, Hood Depot 2 etc., but my main focus is on my single 'Sacrifice' I got a visual coming for that real soon, u can check my single out on soundcloud.com/paydeniro, it'll be on Itunes

My definition of grynd is going hard putting in work, and making the necessary steps you need to make to accomplish the goal at hand, just

checkup.

I feel like music today has a broader canvas, I still like the music from the 90's and early 2000's that I came up on, but I like where music is going nowadays as far as creativity.

getting it out the mud and turning nothing into something.

and Spinrilla soon too.

Any Shout outs? Where can we find you online? What are some of the biggest lessons you’ve learn in this music business?

Just staying consistent, persistent and having the business side together, this shit is 10% talent and 90% business, gotta dot your I's and cross your T's.

Yea man shout out to the Grynd Report for taking the time out to get know a little bit about Pay Deniro, also shout out my nigga/business partner Matty B, and also shout out the ATL for always showing so much love while I'm down here, and oh yeah! shout out my young nigga Tezhoodrich too.

PAY DENIRO 3


SHARIKA SOAL Hey Sharika thanks for speaking with us? Briefly tell us some if the things you do? Hello love and no problem I'm a publicist / content curator and social media manager. I assist media outlets, publicists and writers grow their resources. My specialty is viral content and social awareness. Why is it important for an artist or anyone launching a brand to have a great publicist?

It's very important especially in today's industry when outlets cover news by the minute. If they don't have a publicist with the skills to navigate mainstream media and even the blog world it's almost impossible to achieve their chief aim which is maximum exposure. What should an artist look for in a publicist before deciding to work with one? They should look for a publicist that specializes in their field. I mostly handle public figures so someone who wants to promote a book or an event would probably do well to seek out publicist who are familiar with that field as their contact list will better serve their needs. Also, being realistic about expectations and budget goes a long way. If you think a publicist is going to help you achieve overnight fame and fortune you should quit this business immediately. A budget and being honest about their budget because we all charge different prices for our services so look for a publicist that will accommodate their budget. You work with a wide spectrum of clients, from celebrities to up and coming artist etc. What is one of the first things you do when planning a strategy for them?

I achieve the most for my clients when I know the real them so I make it a point to look through their social media, pass press and ask them what are the top 3 things they would like to accomplish during our time together. I use that information to place them with appropriate media outlets as well as creating affective press releases. What are some of the biggest mistakes you see an artist make in this business? Being unrealistic. Not being prepared for press releases and not understanding the importance of a bio. Presentation is the impression the public takes on so if you don't have professional photos, well produced music or an active social media presence it will greatly impact results. If you're an unorganized artist or tend to procrastinate, there's isn't much anyone can do. Artist and brands need to ask themselves are they ready for the media circuit. If you don't have at least a 1 paragraph bio 2 professional pictures and music or a visual ready for immediate release we have nothing to work with. So be prepared because there are 1000's of artists out there looking to get noticed so take your presentation seriously. Explain the importance behind having a budget and as an artist what should you be budgeting for?

To be blunt no one wants to work for free. So, if you have no budget don't approach a publicist especially a high profile one. The budget goes into the hours spent promoting the client. I guess artist should ask themselves how much their dream is worth to them if it's worth a lot then treat your publicist the same way because we are the people who open doors and help them move towards those dreams. When you show up with no budget you're basically saying my dream isn't worth much so don't expect BeyoncĂŠ service on a dollar store budget. What does a good marketing plan consist of?

The plan needs to be relatable to the public. If people can't relate to the campaign it will go nowhere fast. Also, knowing what demographic to target is very important. You don't want sell tampons to men so it's probably wise to research what kind of people like the type of project you are promoting. I wouldn't place a Hip hop artist on a media outlet that caters to opera singers. Knowing your demographic will always bring results

The entertainment business is a fast-changing business. What should artist do to make sure they stay consistent in a forever changing industry? Artist should have knowledge of what type of services are out there. A lot of people think they need a publicist but they don't. Some think they need a manager but they don't. So, knowing what your brand requires and being aware that there are many different avenues and services to build their presence will keep them from feeling defeated and help them move forward and make progress. Any shout outs? Where can we find you online? Any shout outs? Where can we find you online?

Shout out to all the writers on my site LadyThrillerentertainment.com and all the people who support me. I'm very lucky and grateful for that. It keeps me positive and in a place of gratitude. People can find me on Facebook "Sharika Soal" Twitter @LadyThriller69 and @LadySoalPR Instagram @LadyThriller69

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What’s going on Philonius Phunk? Talk to us about the meaning behind your name and What inspired you to get into the music business?

Well, the name is a play-on-words of my name and the great jazz musician, Thelonius Monk. Monk’s melodic style is an inspiration to my productions. I always wanted to make music ever since I was a child. Through my life, watching Russell Simmons, Diddy, Master P, and Dame Dash just to name a few, has inspired me to run my own business within the music community. I also have a great team that helps me keep my musical motivation afloat. Describe the type of music you make?

I see my style as minimal, synth wave, 16-bit boom bap. My method is randomly dope yet odd, and not as mainstream but since hip-hop is a culture, my music can have a loopy mind of its own.

In this music business, not only are you a rapper but you’re also a producer. Where do you get some of your motivation from when making a new sound?

My motivation is living life, to be honest. Whether it’s just seeing birds fly or being stuck in traffic, there are musical vibes present. Also, reading comic books gives motivation. Every time I read any book in general, I think about You release a Nerdcore compilation album recently titled “Phunkoland”. Explain what NerdCore is for the readers?

background music playing behind the story.

As a Producer who are some of the people you have worked with so far?

“PhunkoLand” is named after the defunct video game store, “Funcoland.” It includes some of the most amazing emcees in the scene spitting rhymes over video game remixed beats produced by yours truly. Nerdcore hip-hop music involves rhymes and beats about everything from video games, science fiction, anime, comics, computers, and most things that are normally exciting for nerds.

I’ve worked mainly with other nerdcore artists but I’m always open to collab. Worked with Florida natives like Niko Is, and YZM. I have also done remixes

How have you been able to bridge the gap between Nerdcore &

Other than Monk, there’s Quincy Jones, J Dilla, The Neptunes, Flying Lotus,

mainstream Hip Hop?

I help bridge the gap by actually showing support and love to local and nerdcore artists when I can. This genre is all about entrepreneurship. Nerdcore artists know that mainstream is not at ease with their music, so we help, support, and invest in ourselves.

with Mega Ran and Richie Branson.

Who are some of your musical influences in this business?

Kanye West, and 9th Wonder. That’s my dream team! What’s next for Philonius Phunk?

I’m working on a few projects as of recent. Another PhunkoLand tape is in the works. I’m also working on some EP’s with my rap band, Schwarzinegar Pheenix Force or S.P.F. We have a few shows in the next couple of months.

What’s your definition of Grynd?

Just moving forward and progressing.

Grynd is “grind” with power levels over 9000! Grynd is not stopping to pursue happiness and inner peace. When you do what, you love, and work hard for what you love, and you do it so well, you just happen to get funds for it. That’s grynd! Nerdcore is a niche genre so it’s a must

Shout out to my team, S.P.F. Big ups to all artists in every genre. We all need to support music and each other. And shout out to all the fans and non-fans. I love you all! You can find me Facebook, Twitter, Instagram, Soundcloud,

to “grynd” from production all the way to publishing.

Any Shout out? Where can we find you online?

Youtube, Bandcamp, etc.

Philonius Phunk 5


What’s going on Finko Flame? Please introduce yourself and tell us where you're from. you're from. I am FINKO FLAME I’m from Myrtle Beach SC How Long have you been producing and how did you get started? How Long have you been producing and how did you get started? I’ve been producing for 3 years now I got started when I moved to Columbia and met artist that needed beats and met artist that needed beats Talk to us about the meaning behind your name? Talk to us about the meaning behind your name? My last name is Finkley and Finko was a name given to me in high school and it stuck with me it stuck with me

FINKO FLAME

What's your equipment & software of choice when you make beats and why? What's your equipment & software of choice when you make beats and why? My equipment of choice is fruity loops and a midi keyboard so I can play out my patterns. I use fruity loops because it’s just the industry standard and you can do some crazy stuff on fruity loops the industry standard and you can do some crazy stuff on fruity loops Who are some of the artists you have worked with so far & who would you like to work with? Who are some of the artists you have worked with so far & who would you like to work with? I've worked with Smoov ATL, Mango Foo, and many more I would like to work with Gucci Mane, and future. I've worked with Smoov ATL, Mango Foo, and many more I would like to work with Gucci Mane, and future. Do you produce various genres of music? Why or Why Not? Do you produce various genres of music? Why or Why Not? Yes, as of right now I have multiple R&B beats and a couple pop beats but my main focus is trying to get big records and club records I feel like I need to always have genres ready to sell. club records I feel like I need to always have genres ready to sell. Who are some of your musical influences in this business? Who are some of your musical influences in this business? Kanye West is my biggest producing influence by far I use to get on YouTube just to watch his beat making videos, I also gotta throw Pharrell in the mix as well. gotta throw Pharrell in the mix as well. What’s your definition of Grynd? What’s your definition of Grynd? Never giving up, working on your goal every day, not a day goes by I don't make a beat ! Never giving up, working on your goal every day, not a day goes by I don't make a beat ! What’s next for Finko Flame? What’s next for Finko Flame? I'm releasing a project August 31 2017 just a compilation of music I produced, and I'm going to push the bar higher production wise, harder beats, better mixes, just good quality production wise, harder beats, better mixes, just good quality Any Shout outs? Where can we find you online? Any Shout outs? Where can we find you online? Shout out BMM shout out Mario, Josh B ,Y Face those guys was there when I said I wanted to make beats and they made sure I kept at it .you can find me @FINKOFLAME at it .you can find me @FINKOFLAME everywhere everywhere

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DURDY

What’s going on Durdy? Give us a background of where you’re from and what

inspired you to get into the music business?

I'm from Tupelo Mississippi. I was inspired by my brother in law who was one of the hottest producer/engineer/rappers at time when I was 12 years old. He had a studio at his house and sit in on sessions with artists, which was the thing that sparked my interest. You survived a difficult childhood. How have your experiences shaped the artist you are today?

I think everyone has struggles that define their character. In my situation, it made me stronger as a person. being raised by a single mom who was battling health issues, I looked to my older brother for guidance. But he was young and rebellious so that connection didn't last long. My only outlet was music and I put my pain and struggles into my music while I watched my friends turn to the streets.

Describe your music style. What do you want potential fans to hear when they What is the music scene like where you grew up? listen to your music?

My style definitely unique on different levels. Its versatile as far as subject matter, and delivery. Many people do not look for diversity when it comes to music but that's what I offer.

Who are some of the artists in the industry you would like to work with?

B.O.B. , Hopsin, Lupe Fiasco, Kid Kudi, Childish Gambino, Rae Sremmurd, Drake, these are the type of artists i feel will be relevent in 10-15 years. Theres some local artists I would like to work with thees just too many to name. S/o to the home team Mississippi.

You're set to release “Black Snake Moan” soon. Talk to us about the concept of this project and who are some of the people apart of its completion?

Well it’s like a finely drafted Picasso for me if I was a painter in that sense. I would like to add elements of classical and old school in an urban day hip hop, to give it that rustic Mississippi blues sound that people have yet to experience. But the release date is TBD due to over saturation of albums and mixtapes in our current market. I would love to have live instruments from great musicians for the project as well as upcoming producers that can add new elements. Until then I’ll continue to release singles, videos, and do shows.

You Also Host your own Radio Show. Talk to Us About How it was

Started.

Oh wow! This was something i been perceived for a long time. I even tried in on small scales and platforms by myself with no real expansion. But until I ran the idea across my partner Ma Sremm whose personality and voice would captivate any crowd I knew it would be a great idea. So, I spoke to her about it and she was game. We started on blogtalk radio and from there I figured out to get on a site where we have more control of our show. We started with a few followers and as people started listening it grew to the most popular internet radio station in Tupelo.

The music scene in Mississippi in the 90s was poppin. There were so many artists during that time but it died down and the Memphis scene exploded. I did my first show in 1998 at the local Juneteenth out here in Tupelo at the age of 14. I also opened up for Olivia when her song bizounce came out and artists like Big Moe. But many local hip hop artists left Mississippi to go to Memphis and jump in their scene especially bc it’s so close to where we are as far as location. So, the scene faded for a while as people just went their separate ways. And mind you this was before social media so there was no real way to connect and get music out there.

What is your definition of Grynd?

Giving your all to whatever your passionate about in life to achieve success. Recognizing that everything has levels, and you learn your level

to get to the next level. That's my definition of Grynding! Any shout outs? Where can we find you online?

First and foremost, I gotota give a S/O to Envision media the hometeam, the best manager an artist can ask for Bernadette Ma Sremm Walker, the production team Vac Ent. Jeremy Backpack Miller, Mr. Paul Cabbin , S/o to everybody in ATL who fucks with me the long way. Big Ups Tampa Mystic, Allen Lindsey, Michelle Dozier , 100 salutes to the fam Track Lesure, C-los, Uni MG Celina Lina , Skee Da Mob, Big Jigg, P Nyce, La Cinda Trotter, Royal Elayne, big ups to the Memphis fam; Royal Studios, Le Veda Mccou, Mil Fam; Ci pher Mil, all the DJS that fuck with me ; DJ Butterrock , DJ Trapout, DJ Pressure, DJ Such n Such, Dj Saxy, DJ Lakegang, DJ Slim Goody, DJ Shine,DJ Bay

You can find me at: IG: @durdyegp You can find me at: IG: @durdyegp www.durdyegp.com, www.durdyegp.com, snapchat: durdyegp

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K-NINE

What’s going on? Please introduce yourself to The Grynd Report and tell us where you’re from.

What's up I go by the name K-Nine A.K.A Nine What's the meaning behind your name K-Nine?

Well back when I first started making music in middle school my football number was 9 and my last name is Kannady so I just took my last name initial and came up with K-Nine and it just stuck with me.

The music business can be tough, what keeps you motivated? I've always been a big fan of Hip Hop before I actually started making music as a career. I love the culture so I just basically make music because it's what I love to do and I will always be involved in it forever some type of way but most importantly my kids keep me motivated to leave a legacy for them. For those who may not have heard your music, how would you describe it?

My music is a reflection of my life, Thoughts and things I go through. I just write whatever inspires me or motivates me once I hear the instrumental. I make very relatable music for the average person trying to become successful.

You've been in the music biz for awhile, what's been your most memorable

moment and why?

One of my most memorable moments was having the opportunity to record a song with BloodRaw this is an Artist I looked up to being that we are both from Florida and for me to work with him was a big accomplishment.

Currently, what single are you pushing & where can we find it?

Currently I have a single out called "Slide Wit Me" Produced by Adrian R. That we just dropped a video for and already we are close to 20K views on Facebook but you can hear the full song at SoundCloud.com/knineLakecity you can hear the full song at SoundCloud.com/knineLakecity and it will be and it will be available on ITunes Soon. What's your definition of GRYND?

My definition of Grynd is going a hundred percent no matter what and to never let nobody tell you what you can't do. Anything is possible with focus and determination.

Tell everyone where they can find you? [Websites, Social media, Booking info etc.] Twitter: FerrariNine IG: iamknine Snapchat:knine386 YouTube: SouthstreetBoss For Features, Drops, booking SSB Ent. (386)288-9142 Ent. (386)288-9142 Any Shout Outs? Any Shout Outs? Bigups to NAW productions,Lexx Kelsey,Deidra and Wayne Rossin,Adrian R.,Chevie Dollaz,Will K.,Dread Beatz,Tampa Mystic,Pierre McCray and God for all my opportunities.

@FERRARININE

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@IAMKNINE


Maserati Mars thanks for spending time with us. What inspired you to get into the music business? The thing that most inspired me to get in the music business is that I love music overall. Music moves my soul and touches my mind, it allows me to be creative and let people hear my story through my songs. Once I found out I could speak my mind freely and express myself creating melodies that would be heard by the world I was hooked.

Being a Bronx native you’re in the place hip hop was born. How have you been able to stand out from other artist looking to make their mark in your city? out from other artist looking to make their mark in your city? I feel proud to be a Bronx native coming from the place where hip hop was born. I intend to stand out from other artist by continuing to diversify myself as I have been able to write and create songs in just about every genre from, rap, R&B, pop, dance hall, rock, country. Describe your style of music? What can fans expect to hear?

My style of music is a Mashup of everything musically, I don't even sound the same from song to song vocally. So fans should expect to get a great mixture of music that they can feel and

MASERATI MARS

relate to whatever mood they are in.

Music for you is deep rooted since your father and brother are musicians. Would you say making music comes easy, if so explain why? Music for you is deep rooted since your father and brother are musicians. Would you say making music comes easy, if so explain why? Hell yeah creating music comes easily for me, especially making melodies for hooks or even production wise. There have been times where I hit a writer’s block or two, but music for me just flows effortlessly like the blood in my veins. I just get into a whole different zone even it comes to music, I breathe this, live it, music is who I am. What projects are you working on and when can we expect a release?

I just recently dropped my Welcome 2 Mars mixtape 3 weeks ago, on Datpiff.com & Audiomack.com. I'm gonna release another mixtape called December 2 Remember; The gift like Christmas on Christmas day. I’m also working on my album which I will drop probably mid first quarter early second quarter of 2017

Beside your family who are some of your musical influences?

Musical influences are Bob Marley, James Brown, Michael Jackson, Nas, Eminem, Krs One, Jay-z, Big Pun, Kool G Rap, 2pac, Biggie, Big L, R Kelly, Prince to name a few

Describe your definition of Grynd?

Grynd to me is to wake up every day and put your thoughts and dreams into action, Manifest them into a reality. Go out and put in the work, make the sacrifices, dedicate the time and effort to succeed.

What's next for you?

What's next for me is to continue grynding, networking, creating and putting out dope music and videos connecting with the fans and building that solid base of supportive listeners. Hopefully get a manager that believes in my music and vision who will help me get to the next level, do more shows, tour, start this label, sign myself or get signed, expanding distribution worldwide.

Any Shout outs? Where can we find you online?

Shout out all my fans and supporters who have listened to my Music or watched a video, my family & loved ones. The whole HMS family, 9Eleven, GFG Da Producer, Swag da producer, Swag lab studios, BBE studios, USC, Floss City HD. Free my Bros Starkim, Glama, Ragu, Bris, ziico niico, PB. Salute Ceoslow, Dj Spazo, Dj Self, Dj Will, Dj Drewski. And you guys at Grynd report for the opportunity and dope interview. Find me online on- Youtube Ceoslow, Dj Spazo, Dj Self, Dj Will, Dj Drewski. And you guys at Grynd report for the opportunity and dope interview. Find me online on- Youtube Maserati Mars, IG - MASERATI.MARS.BANDO, FB - MASERATI MARS, TWITTER - PLANET_MVRS, SoundCloud - Maserati Mars Bando, SnapChat Money-Mars

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VISUAL MEDICINE

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VISUAL MEDICINE

NAME- FUNTAVIA LOCATION- ORLANDO IG- @IAMFUNTAVIA PHOTOS BY@2020PHOTOGRAPHY3

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VISUAL MEDICINE

Model: Kakes Hair and Makeup: @Storme_MsXclusive Photography By: @BigGMedia1 #XXclusiveModels #BigGMedia #TreasureMktg

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VISUAL MEDICINE

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What’s going on Smoov? Please introduce yourself to The Grynd Report and tell us where you’re from. Whats hannin!? Its Smoov ATL, I’m a dope artist and I reside in North Atlanta, but I claim ALL of Atlanta, because I was born and raised all over the A. and raised all over the A. What are some of the pros and cons of being an upcoming artist in a big city like Atlanta? What are some of the pros and cons of being an upcoming artist in a big city like Atlanta? The Pros are you hear different music and different waves before they even get big anywhere else so you pretty much have the jump on the industry, but the cons of it is it is over saturated with so many people doing music, so you have to try to stand out from a million and one other artist from ATL. out from a million and one other artist from ATL. You have a very unique sound, describe your style of music. I appreciate that. My style of music is ME for the most part. I feel that’s why I’m easily accepted off first hand because my sound is MY sound. I speak the ignorant truth in all of my music. ha-ha but a lot of people tell me I have a unique voice and rap cadence. I grew up listening to Outkast and Ludacris. rap cadence. I grew up listening to Outkast and Ludacris. We've seen a lot of growth in your career over the last year, congrats. What are some of the things that keep you motivated to keep working? keep working? One of the things is having a solid team behind you. You can do it on your own, dont get me wrong but it happens so fluently when you have a team behind you that see’s the same vision that you see. Another is the overall love for music. I can make music forever and be content but others enjoy what I do as well so it makes it much easier to spend those countless hours in the studio. the studio. You have a hot single out called 'Goin' tell us about this record & where can we find it? Yessir!! Thats the official single we have the gas on right now and the video is out now on YouTube. You can also download it off iTunes, Google Play, Shazaam and etc. One of my favorites! Promoting the ignorant truth! haha off iTunes, Google Play, Shazaam and etc. One of my favorites! Promoting the ignorant truth! haha Over The last year, you've been on several stages performing at showcases & open Mic's. What's the next step for Smoov ATL? ATL? I have my first official project dropping January 17th hosted by OG Bigga Rankin called ’Time Tickin" so y’all be on the lookout for that. Video for my new single TRIPPIN is on the way as well. Just putting that GRYND in! lookout for that. Video for my new single TRIPPIN is on the way as well. Just putting that GRYND in! What's your definition of GRYND? Being relentless in achieving your goals. Getting out here putting the footwork in so nobody can tell you they gave you anything! anything! Tell everyone where they can find you? [Websites, Social media, Booking info etc] Tell everyone where they can find you? [Websites, Social media, Booking info etc] Y’all can follow me on any social media @SmoovATL Y’all can follow me on any social media @SmoovATL , I have a website that just launched , I have a website that just launched www.SmoovATL.com www.SmoovATL.com and if your and if your trying to book me, send inquiries to trying to book me, send inquiries to mysticsent@gmail.com mysticsent@gmail.com Any Shout Outs? Shout out to all the DJ’s out here supporting the campaign. Artist dont show DJ’s enough love in my eyes and I have the voice to change that so BIG shou tout to the DJ's voice to change that so BIG shou tout to the DJ's

WWW.SMOOVATL.COM

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COMING SOON

PRODUCED BY FINKO FLAME

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PHOTO BY SHOT 4 SHOT IMAGERY


What’s Going on James? Tell us where you are from and what inspired you to get into the music biz?

I'm from a place called "Hoptown" located in southern KY. As a kid, I always wrote poems and in school I always entered in story writing contests essays etc. I also was in a band for 10 years, so music has sorta always been in me. My uncle has been in the industry since the early 90s, and seeing his success made me want to try the same. With the exception of I wanted to rap vs the genre he is in.

What is the music scene like in your city? There is an extreme amount in my small city of 33,000. It always has been. However, there is no outlet for rap and hip-hop music here like it is in bigger more popular cities such as ATL, NYC, LA, that’s why we end up going to TN, GA, and other place to do shows, promo music etc. We have our own sound here and the world needs to hear us.

Describe your writing style? What do you want your fans to hear when they listen to your music?

What are some of the biggest lessons you’ve learned being in this music business?

I would describe my writing style as more of a one on one "conversation" It’s a shady business with a lot of false, and shady so called business people with everybody. when people hear my music, I want them to hear my who only have their best interest in mind, and will leave you busted and stories, hear my messages, and not be compared to any other rappers nowhere if you don't do your research and homework before putting yourself out out there. Because this generation is brain washed with only a beat and there. Also, I started out in a group, and when you are a group, if the drive and a hook. Whatever happened to understanding what an artist’s true story goals aren't the same throughout the group, 1 person can be the demise of your success and friendships also. Especially if business people are looking at one and message is? artist more than the other, jealousy can come into play. What projects are you working on? Not only do you write but you also make beats, record & engineer your own music. How have you been able to juggle all 3 and still find time to focus on Currently working on "Feel Me or Kill Me" the mixtape dropping in December, my next single dropping in mid-December titled " back on the being an artist? block" prod by frostbyte formationz, and February 2017 dropping " legendary" mixtape

What is your definition of Grynd? My definition of grind is working hard, always hustling, seeking success and engaging in money making opportunities What’s next for James Swetmusic?

Just grind harder each day, get better with age, and make my mark in the industry and be remembered for something. Put KY, and my city on the map!

Between a job, raising a family, legal issues, making beats, prod, recording writing it’s been a rough road, but when you are passionate about something you spread yourself as thin as you can and grind hard as you can. Success is measured by that!

Who are some of your musical influences growing up? Tupac, Snoop Dogg, Top Authority, Busta Rhymes, Mystikal, Royce 5'9, 8-ball & MJG, Mr. Mike

Any Shout outs? Where can we find you online?

S/O to my wife my #1 supporter, medievil click my squad,se the future, 151,swetmusic allstars,sheldon trotter aka lil frostbyte all my supporters,my city " da town",dj hypeman crunk,dj reezy (the elitegence) roosevelt reed, grown man hustle and everybody who been rocking with me and my movement and all da djs who been spinning my records!

Instagram: james_swetmusic Facebook.com/swetmusic Twitter:james_swetmusic Soundcloud.com: james_swetmusic

JAMES SWETMUSIC

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S4

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Hey ladies’ thanks for spending time with us. Tell us your names and how you came up with the group name S4?

This is your girl Pocahontas, your girl Free, your girl Sophia your girl Tina and we are called "S4". Sabessar is out last name and its four of us. To make a

long story short you can call us S4.

Talk to us about what inspired you to get into the music business? Our biggest inspiration is God. He is our beginning and end. Our mother/manger Emma Sabessar started the group. She got her own label called "EJS Records". She always inspires us to do better. She always reminds us that "Sky is not the limit... God is". Our father Joel, late grandmother Mary Fulton Martin and late sister Joyce has a huge impact in our life. They always supported our career and encouraged us that we can do it!

Describe the music scene in your city and are their many opportunities for independent artist? We are originally from NY. We are now located in the ATL. It is a blessing to be here. We are experiencing new adventures here and is excited to be here. Describe your writing styles. What will potential fans hear when listening to your music? We write mostly about inspiration. We also write about love, life and imagination. We sing gospel, R and B, pop, and hip hop. Our fans can expect a

different sound and genre of music that they will love and can relate to. Our fans will always know the sound of S4. As a group, how are you able to stand out from other artist in the industry?

We are sister's! We want to leave a mark on people. Our fans will get to know us through our music as an artist. They will also get a sneak peek in our

personal word as human beings. We want the world to know that S4 is here. What is the name of your current Single and the concept behind it?

Our new single is called "Ball Game “. Our mother wrote the song. The song is based on life experiences and to never give up on your career, dreams, beliefs and true love. Life can be through a hard ball at you and it’s up to you make a home run. We know God is in control. We are so blessed to be able to bless our fans with our music.

Do you plan on releasing a full project soon? If so when should we expect its release?

"Ball Game " will be release early next year. We are currently in the studio working on a album. You can expect a music video right behind our single. What is your definition of Grynd?

To us the word "Grynd" means wanting better in life. That means to stay focus, committed to your craft, and leaving all the negativity behind. What advice would you give to other artist who want to form a group in this business? We want every upcoming artist to know that if you want this career don't let nothing stop you. If you’re in a group, make sure you respect your members. In a group, there are many personalities and it can be hard to come to agreement s. But when you respect each other ideas things can mostly come out right.

Any Shout outs? Where can we find you online? We want to give a shout out to God, Our mother, father, sisters and late grandmother Mary Fulton Martin , late sister Joyce, late friend rerun, Chad who is our only brother, Lil Zane, Dphlo, Big D, Dj Dtec, Blacknmild "No limit Records", Jazzy B, Jennifer Leigh, Frankie B, Zulu,Jason from "soul for real" Lalaa Shep, Javon, Stick, Peggi Blu, Kurtis blow, Furious five Rahiem, Spike Lee, The roots, Donald and Louise the two hearts, Caressa and Al Kao,DjJstar, Dj

Such N Such, Tampa & Dean Gibson.

You can check out our social media On Instagram S4foreverr and check us out at www.S4forever.com You can check out our social media On Instagram S4foreverr and check us out at www.S4forever.com

WWW.S4FOREVER.COM

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What’s going on fella’s thanks for spending time with us. How did you two link up and become the group RDSU? Hey it’s been a pleasure to work with Bigga rankin and his team. We we're child hood friends we grew up together in Augusta GA. in a neighborhood

called Harrisburg we both had the love of music it was only right.

Coming out of Augusta GA, what were some of the biggest lessons you’ve learned as independent artist?

Do your background research on people that say they can help further your career, there’s no handouts in the game. No one owes you anything. You have to grind for everything.

How were you able to overcome the negativity faced in your city? Don’t pay it no mind use the hate as motivation the better we got the more negative and bitter some became. It’s all part of the game though gotta embrace it and let that be all the more motivation you need.

Describe your writing styles. What do your fans hear when they listen to your music?

Our writing style is lyrical, storytelling, real, unorthodox, and challenging. Our fans hear run dat sack the definition of RDSU. They get us and our experiences that 9 times out of 10 relate to them. They hear motivation, pain, struggle, and success.

What is the concept behind your mixtape Slack Talk 101 and who were some of the producers you worked with for the project? The concept behind it is we taking the world to school and giving them both sides not just the good the bs to. Shit can go 0 to 100 but also 100 back to 0. We give you things to grow off, learn from, and to stay away from. Things schools don’t teach you real life experiences. We decided to work with producers from our city. 1st Ant 706hitz Morgan he awesome at making trap beats and building beat around our ideas. 2nd n last, we still work with SPEILBERG THE PRODUCER he's an awesome engineer that doesn’t receive much credit. He challenges us to do outstanding to stand out. His beats are dope they'll have you in your feelings.

Your lead single TKWTFGO describe as a Street Anthem Won first place at the underground kings of Atlanta. What does TKWTFGO mean and how did it feel to win the competition?

They know what the fuck going on. And it honestly felt like a dream to win we went against 70 plus people who have been doing music some 10 plus years. We’ve only been doing it not even a year to the competition. Makes us think were ready to show the world now. Who are some of your musical influences coming up in this business? Master p, his grind and attitude showed us we can accomplish alot on our own. Slick rick his art of storytelling as you can see a lot of that in our music. 2 chainz his style and intense on the track how he just kills it effortlessly. Other trappers like Dolph, money man, and Jeezy we feel where they’re coming from.

What is your definition of Grynd? Our definition of grind is whatever it takes to get the job done, as long as it doesn’t question your manhood. Long hours, sleepless night you gotta do

a lot for free till things turn and began to pay you back. It gotta be in you not on you. What’s next for RDSU?

Feature from major artist, we should be going on tour soon, promoting our music. We will be everywhere even cookouts if that’s what it takes. Just stay

tuned and ride with us we the got you. #RDSU

Any Shout outs? Where can we find you online?

S/o to god, s/o to Bigga Rankin and his team, s/o to rdsu staff, s/o to everyone rocking with us and willing to help, s/o to our fans and family, and big s/ o to the haters we need yall. YALL CAN FOLLOW OUR EPK LINK IT HAS EVERYTHING ON US SO FAR ( RDSUMUSIC.COM o to the haters we need yall. YALL CAN FOLLOW OUR EPK LINK IT HAS EVERYTHING ON US SO FAR ( RDSUMUSIC.COM) ig@RDSU_MUSIC ) ig@RDSU_MUSIC fb RDSU MUSIC

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SESAME

What's going on Sesame? What inspired you to get into the music business?

I always knew I was a creative person because I always daydreamed in class and also at my various 9-5 jobs. But I was always intrigued about the business aspect of it. Growing up I work on an ice cream truck with my Dad and watched how he and my mom operated serving ice cream to the neighborhood and I remember always saying that when I grow up enough to have my own truck I would do the same but now the truck will be my tour bus and the ice cream the music. So, my parent’s entrepreneur spirit inspired me to get into the music business for me it goes hand in hand. I wanna serve masses of people because I believe it's my God given purpose

Born and raised out of Brooklyn, NY you are around a lot of artists looking to get into the business. How does your music help you stand out from others in your city?

Even though I was born in Brooklyn, I grew up traveling to different cities and also countries, which shaped my experiences and in turn influenced my music as a whole. I think being able to see and feel music from a person living in Atlanta or Japan or Africa helps to create a unique vibe and experience all of its own and that is what makes me stand out from others that are just interpreting the art based on the experiences that they see in the city.

We read that you recently invented a new style of Hip Hop? Tell us about your new subgenre?

Growing up my parents played a lot of Fela Kuti who is very much revered in Africa. He was the originator of Afrobeats which is a very popular genre out of Africa now and I love it because it makes you wanna dance and party. So, I came to the realization that no one was actually spitting like I would like to hear and that's when I took it upon myself to find a dope producer that does Afrobeats "Big H" and started to rap how I felt should be represented on the tracks. I coined it "Afrofuturistic Rap" and it's a mixture of Rap, trap, house and Reggae...That's what my Upcoming Ep "Open sesame :Afrofuturistic Rap" consists of.

You're looking to push the envelope when creating new music. Why is pushing yourself important to your craft?

Pushing the Envelope is important to me because there are so many musicians out in the world at one time and in order for you to remember one person he or she will have to have contributed something that changed the scope of the norm. For example Every artist that we love and will forever remember connected with us musically from a part of their soul to ours and that's because they pushed it to the limit. Who are some of your musical influences today?

My musical influences today will be Fela Kuti , MJ, Prince, 2pac, BIG,Sade,Jay-z, Nas, just to name a few What current projects are you working on? Currently pushing my Single "Baddest" to Internet radio and finishing my debut "Open Sesame:Afrofuturistic Rap" which should be dropping in Dec 2016 Describe your definition of Grynd?

Grynd is the constant drive that never halts. That energy that pushes you to bring out the best in you and continuously aspire to be greater than the Greatest. Life is a Battle that we all have to fight and win but to get ready you need determination! #GRYND

G=Get R=ready Y = you N= need D=determination Any Shout outs? Where can we find you online?

Thanks to the Queen Tampa for giving me this opportunity to express myself in Grynd for the love. You can find me on all my social networks

Http://www.Twitter.com/opensesamnenyc Http://www.Twitter.com/opensesamnenyc Http://www.Instagram.com/opensesamenyc Http://www.facebook.com/Opensesamenyc Http://www.soundcloud.com/Opensesamenyc Website: www.opensesamenyc.com Website: www.opensesamenyc.com

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FLAWLESS THA DON

What’s Good Flawless Tha Don? Explain how you got your name and

where you're from?

I went thru a few names b4 one actually stuck, but Flawless was given to me by my mother, Tha Don part was added from family and the way I conduct myself.

Describe your style. What do you want potential fans to hear when they listen to your music?

I want my story to be heard above all. After that, I think I'll sell myself, but I pride myself in my musix and pray it reflects. I don't talk about all that I have it's more so about what I've been thru and where I've been in life.

What single are you currently pushing and where can we find it?

My single I'm pushing is from my current project "ThankGodItsFlawless" called "That's All I Know" a strong upbeat track, motivation musix for all my grinders legally and illegally, but it's everywhere, I have it on iTunes a video on YouTube, Apple music Soundcloud pretty much everywhere you can find musix

Since you been in the music business what are some of the important things you've learned so far?

One thing I've learned and am always trying to work on is Branding, I heard your only as big as your latest hit but if nobody knows your work you’re just a song anyway so I want to make my brand so large it's impossible not to mention and know "Flawless Tha Don" Where can we find you online? Any Shout outs?

I'm all over social media these days @thefavoriteflaw Instagram and twitter, FlawlessThaDon on Facebook and snapchat and my website

What is the music scene like in your city?

One word to describe musix in Houston is "Hard" most shows and events are made for money and not exposure or to aid the artist, alotta politics, janky promoters and bad artist. very saturated!

This music business can be tough, what keeps you motivated to keep pushing?

My daughter is my motivation for a lot, so it would almost be a lie to say it wasn't her, but another thing that keeps me motivated are my accomplishments in musix. You don't always get to see how far you come, but when u do sit back and realize the steps your taking and efforts you making are changing for the better and are getting you where u need to go, it’s a wonderful feeling

What's your definition of Grynd?

I hope it's no wrong answer here but to me a grynd/ grind regardless of what you’re doing it for is almost like a war. you take losses, sometimes you win but thru it all you make history and glorify your name so that the legacy you fought for will be remembered!

When you’re in the studio, what is the most important thing you must have while recording?

Oddly enough it has nothing to do with musix directly but I'm gonna say water and a phone charger lol

What's next for Flawless Tha Don?

I want the world for myself when it comes to musix so I would say

traveling, performing, radio runs and airplay in every city in the U.S.

via Reverbnation Thadonflawless.com

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PRIORTY SINGLES MoneyBangGangs own MoneyBang Boi drops his latest single produced by 3D titled Talk A Check. It's heating up the streets! Producer: 3D Twitter & IG: @MoneyBangBoi

BROOKLYN NATIVE SHAH CYPHA TEAMS UP WITH ATLANTA'S OWN SMOOV ATL FOR A NEW BANGER TITLED "WE RIDIN" PRODUCED BY MANOLO BEATZ. TWITTER & IG @SHAHCYPHA & @SMOOVATL AVAILABLE JAN 9TH 2017 Cool Amerika “Kap Aint Nun" Remix ft 2 Chainz produced by Cassius Jay, via Alliance Music Group In association with Empire Distribution. This track is featured on Cool Amerika's “The LIT And The Restless." TW & FB @1COOLAMERIKA, IG@COOLAMERIKA

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THE

GRYND REPORT

WWW.THEGRYNDREPORT.COM

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THE GRYND REPORT ISSUE 19 SMOOV ATL EDITION  

To end off 2016 The Grynd Report releases Issue 19 with Atlanta's own Smoov ATL. Smoov has been all over the Atlanta market building an incr...

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