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Annual Report 2011/12


2

To Our Investors & Stakeholders

8

Business Attraction & Marketing

14

18

Business Retention & Expansion

COMPANIES ASSISTED

JOBS CREATED

101

3,061

Talent Development & Promotion

CAPITAL INVESTMENT

586m

$


ECONOMIC IMPACT*

5,439 total new jobs created

22

Marketing Communications

960m

$

* based on the IMPLAN economic model which uses multipliers based on consumer expenditures.

total impact in new sales

24

New Business Formation & Small Business Support

26

Five-Year Progress


To Our Investors & Stakeholders

2

The images throughout this publication are from the video series completed this year. Read more about the project on page 8.


Economy gains momentum following recession The economy is making a turnaround and Greater Richmond is moving forward. This year, the Greater Richmond Partnership, Inc.’s four core programs assisted 101 companies which supported the creation of 3,061 new jobs and $586 million in new capital investment. Since 1994, the GRP has assisted the attraction of more than 424 new companies that have created more than 46,525 new jobs and $7.8 billion in capital investment. Over the past year, companies have been more decisive and added capacity, new jobs and new capital investment in the region. From our perspective, a real turning point occurred in December 2011 with Amazon’s announcement to locate two fulfillment centers in the Richmond region. Several announcements followed Amazon. Through collaborative efforts with our partners and allies, our business attraction program successfully assisted 16 new and expanded companies, including Sabra

Dipping Co. and Primatics Financial. Collectively, these companies plan to create 1,622 jobs and invest $335.8 million in the Richmond region. Local partners and volunteers of our business retention program, Business First Greater Richmond, representing the City of Richmond and the Counties of Chesterfield, Hanover and Henrico, interviewed 570 business leaders in the region and responded to 85 specific requests for business assistance. The regional program supported the creation of 1,251 jobs and $75.8 million in capital investment, as well as the retention of 618 jobs. In support of the region’s workforce, we continue to leverage the RichmondJobNet website and social media. The @RichmondJobNet Twitter followers grew by 2,338. We also participated in several job fairs and on-campus events connecting with jobseekers. A number of people have landed jobs because of the

tools provided, and Greater Richmond’s reputation as a career destination continues to grow. We focused on strategy development for each of the five target industry clusters. We also unveiled three new marketing tools: the international website RichmondWorldView.com; the relocation tool “Richmond: Find What You Love, Love What You Find”; and the “Greater Richmond: Come & Stay” video series. Based on IMPLAN economic modeling, our results had a regional economic impact of more than $959.8 million in new sales and 5,439 new jobs. We are confident that the region is moving in the right direction and that more companies will choose Greater Richmond to grow and expand their business. We thank you for your continued support and we value the confidence you place in us to accomplish the goals of our mission.

Katherine E. Busser, Chairperson 2011-2012

Gregory H. Wingfield, President and CEO

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Board of Directors 2011-12 Officers The Partnership board consists of private and public sector representatives from each of the four localities.

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Katherine E. Busser, Chair

Daniel A. Gecker,Vice Chair

Gregory H. Wingfield, President & CEO

William G. Broaddus, General Counsel

Alternates

Board of Directors Stephen E. Baril

Daniel A. Gecker

Cecil “Rhu” Harris

Kim Scheeler

Council Sands Anderson

Member, Board of Supervisors Chesterfield County

Administrator Hanover County

President Greater Richmond Chamber

Katherine E. Busser

Kathy Graziano

Virgil R. Hazelett

Tracy Kemp Stallings

Executive Vice President Capital One

President Richmond City Council

County Manager Henrico County

COO HCA Johnston-Willis Hospital

Robert DeLille

Angela Kelly-Wiecek

Byron C. Marshall

James L. “Jay” Stegmaier

CEO/Owner Creative

Member, Board of Supervisors Hanover County

Chief Administrative Officer City of Richmond

County Administrator Chesterfield County

Slaughter Fitz-Hugh

Patricia S. O’Bannon

T. “Jay” Moore

Tom Silvestri

President CapTech

Member, Board of Supervisors Henrico County

Partner Hunton & Williams

President & Publisher Richmond Times-Dispatch


Partnership Staff Gregory H. Wingfield, President & CEO Barry I. Matherly, Senior Vice President, Business Development Sara Dunnigan, Senior Vice President, Existing Business Services/Talent Development Grace Festa, Research and Communications Specialist Rowena Fratarcangelo, Vice President, Business Development Michael Ivey, Creative Projects Manager Olga Molnar, Research Manager

Chuck Peterson, Vice President, Business Information Anita Saunders, Administrative Assistant Jennifer Yeager, Marketing Communications Consultant

Mission Statement To help grow the Greater Richmond economy through the attraction of high quality jobs and new capital investment, the retention of existing businesses, and the continued improvement of the region’s business climate.

Business Attraction program sees leadership change We would like to thank L. Gene Winter for his nearly 30 years of service in economic development for the Greater Richmond region, 17 of which were spent as a valuable GRP team member. We wished Gene a fond farewell in January. In March, we welcomed Barry I. Matherly L. Gene Winter as Senior Vice President of Business Development to lead our business attraction program. Barry is a certified economic developer previously with the Lincoln Economic Development Association in North Carolina.

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New projects support cluster initiative, work plan

Health & Life Sciences four-page brochure is the first of several cluster-specific publications to support regional marketing efforts.

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This year the GRP worked to incorporate the recommendations from the industry study conducted by Market Street Services, Inc., in FY11. Five target industry clusters were identified and serve as the driving force of the GRP’s programs: n Health & Life Sciences n Supply Chain Management n Advanced Manufacturing n Finance & Insurance n Professional & Creative Services Since the survey, the Food & Beverage industry cluster has been identified as a strength in Greater Richmond and is being added as a sixth target. To promote and support the region effectively, the GRP has built industry profiles for each of the clusters showcasing Greater Richmond’s depth of advantages, representative companies, educational opportunities, workforce data, incentives, innovation and experience.

GRP’s programs and initiatives. The following are descriptions for each:

“Richmond: Find What You Love, Love What You Find”

Initiatives included collaboration with local government partners, ally organizations as well as industry and business associations, development of publications and targeted marketing missions. Going forward the team continues to build networks, create promotional materials, and identify opportunities to market Greater Richmond globally. Several award-winning projects were created over the past year to support the

The GRP recognized a need for a regional relocation tool to aid local businesses in their efforts to attract top talent into their organizations. The newest GRP website www.LoveWhatYouFind.com and its unique companion brochure provide businesses with tools to support their out-of-market recruiting efforts as well as individuals considering relocating to the Richmond area. The site is a comprehensive guide to the region that shows potential employees and individuals why Greater Richmond is the ideal place to work, live, learn and play. Continued on next page


Continued from previous page The “Love What You Find” relocation package received an “Award of Excellence” from SEDC in the “Think Outside of the Box” category. The website also received the Richmond Ad Club’s Cannonball award in the Interactive category.

RichmondWorldView.com

RichmondWorldView.com serves as a go-to resource for international companies, showcasing Greater Richmond as a top business location for relocation and expansion. It provides a useful overview of the globally diverse business climate in the region. It is also a great resource for relocating families to learn more about Greater Richmond’s global education system, quality of life factors, cultural organizations, and venues. The site serves as a tool for a targeted international market. Since its launch in Aug. 2011, it has accumulated more than 1,500 unique visitors with clear spikes coinciding with the

GRP’s international marketing missions. RichmondWorldView.com has been recognized with an SEDC Award for “Best in Class” in the interactive website category.

“Greater Richmond: Come & Stay” video series

The “Greater Richmond: Come & Stay” video series is a compelling and inviting high-definition display of the best Greater Richmond has to offer. The video series serves as a vital marketing tool to promote our region’s opportunities

for business and to introduce our region to potential future residents. The videos showcase Greater Richmond’s essence so that it could be shown in board rooms, living rooms and online. Prior to the development of this series, video of the region was sorely outdated and lacked several key assets that have been added to the area in recent years. The “Come & Stay” video series has already achieved more than 17,000 views on YouTube, and the footage has been shared with local partners and businesses as a valuable resource for their needs. Regional collaboration was significant in bringing this project to fruition. The GRP collaborated with the Richmond Metropolitan Convention & Visitors Bureau and the Retail Merchants Association, and benefited from a matching grant from the Virginia Tourism Corporation. SEDC recognized the good work of this project with an “Award of Merit” in the Audio/Visual category.

The ‘walking’ images throughout this publication are screen shots of the “Greater Richmond: Come & Stay” video series. To watch the videos, visit the GRP’s YouTube page by scanning the QR code above, or go to www.YouTube.com/grpva.

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Business Attraction & Regional Marketing

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Richmond International Airport handles about 105,000 landings/takeoffs annually.


Through the collaborative efforts of the GRP’s partners and allies, the business attraction program successfully assisted 16 companies this year. In total, these companies plan to create 1,622 jobs and invest $335.8 million in the Richmond region. Greater Richmond’s diverse economy is strengthened by the addition of these new and expanded business operations. At least one company is included in each of our key industry targets: advanced manufacturing, supply chain management, finance and insurance, health and life sciences, and professional and creative services. These targets represent growth industries of strategic interest for which the region offers key competitive advantages. The following highlight the success of fiscal year 2012.

Business Attraction Successes

Online giant Amazon is opening two new distribution centers in the Richmond metro area. The $135 million investment will create more than 1,300 jobs for

Five-Year Goal

Annual Goal

FY2012

% of Goal

125

25

16

64%

New Foreign Located Co.

25

5

5

100%

All Other New and Expanding Companies

100

20

11

55%

New Jobs

8,500

1,700

1,622

95%

Capital Investment (million)

$1,500

$300

$335.8

112%

Inbound Prospect Visits

350

70

87

124%

Place 50 Positive Media Messages

50

10

8

80%

Program Goals Total Assisted Companies

Chesterfield and Dinwiddie. The project is the region’s largest economic development deal in terms of jobs created since 2004. American Paper Converting established a business in Greater Richmond, creating 20 new jobs for Henrico. Based out of Woodland, Wash., American Paper Converting manufactures bathroom tissue, facial tissue and paper towel products.

BGB Technology Inc. established its first U.S. operation in Chesterfield. The company designs and manufactures electrical and optical slip ring assemblies for rotary applications, including components for wind turbine systems. The company plans to invest $2 million and create 15 jobs. Continued on next page

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Continued from previous page Blue Bee Cider was established in the City of Richmond by entrepreneur Courtney Mailey. The cidery contributes to Richmond’s growing “drink local” movement. Virginia-based Capital One Financial Corp. announced plans to invest $150 million to create a new data center in Chesterfield. This data center will play a vital role in Capital One’s core IT infrastructure by using new technologies to strengthen the organization’s customer service. Minneapolis-based Design Ready Controls invested $300,000 in its first East Coast location in Henrico. The company hired 25 employees to manage the facility’s production of electrical control panels used for heating, ventilation and air conditioning systems. Honeywell International, a Fortune 100 manufacturing and technology company, invested $27.5 million on a new Advanced Fibers and Composites facility in Chester-

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field. The project created 50 jobs, adding to the 1,800 Virginians employed by the company. South Korean-owned LG Hausys America Inc. opened a build-to-suit warehouse and distribution center in Chesterfield investing $550,000 in the facility. The company is the only manufacturer to produce quartz and acrylic-solid surface counter tops domestically. Mazda Motor Corp. expanded its plant in Chesterfield, creating 21 new jobs. The $2.3 million investment doubled the plant’s full-time staff. Headquartered in McLean, Primatics Financial is a software company that develops solutions for businesses in the financial services industry. Its $300,000 project created 80 jobs in Henrico. Quality Technology Services (QTS) continued its expansion in Henrico, committing an additional $30 million to its data center. The expansion created 86 jobs, and QTS has already invested more than $100 million in the region. Restaurant Depot invested nearly $4

million and created 35 new jobs in Henrico when it came to the region. Restaurant Depot is based in College Point, N.Y., and it supplies independent food businesses with products from large cash and carry warehouse stores. Sabra Dipping Co. committed $28 million to add a research and development facility to its hummus plant in Chesterfield, creating 40 new jobs, and expanded its existing Chesterfield manufacturing facility. The expansion project created 50 new jobs. The United Network for Organ Sharing (UNOS) expansion project was a $3 million investment that created 70 jobs. The Richmond-based nonprofit manages the nation’s organ transplant system under contract with the federal government. In 2013, the Washington Redskins of the National Football League will move its summer training camp to Richmond. The Redskins organization employs more than 1,800 Virginians and generates an estimated $200 million in economic activity for the state.


Prospect Activity During FY12, the GRP generated a total of 197 new prospects. Of those, 117 are being actively worked by the GRP staff and are expected to make a decision in the next year. In addition to developing new prospects, the GRP staff continued to work with prospects with longer time horizons and prospects from earlier years. This year the contact management software used to track prospect activity and generate reports began a major system conversion. The GRP and local partners took this great opportunity to go through 1,292 existing company records and clean up the system before transferring data to the new version. Records were updated and after a critical review more than 900 records were closed.

introduction Business Attraction Business Retention talent promotion

Source of Leads Domestic Marketing...........28% UK office.............................27% German office.....................16% Va. Economic Development Partnership.........................15% Other..................................14%

Marketing

Origin of Parent Communications Company

Small business development Europe................................51% North & South America......42% Conclusion Asia.......................................5% Israel.....................................2%

Industry Sector Advanced Manufacturing... 50% Professional & Creative Services.............................. 12% Information Technology....... 7% Health & Life Sciences.......... 7% Food & Beverage................. 6% Finance & Insurance............. 6% Supply Chain Management.. 3% Corporate Headquarters...... 2% Other.................................... 7%

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Marketing Missions & Events Sara Dunnigan accepts an award at the annual IEDC Conference.

Domestic Marketing Missions & Events Trade and Industry Expos AWEA Offshore Windpower Power-Gen International International BIO Northeast U.S. Marketing Mission HIMSS Trade Show Marketing Missions California Marketing Mission New York Consultant Mission

Location Baltimore, Md. Las Vegas, Nev. Boston, Mass. NY/NJ/CT Las Vegas, Nev. Location San Francisco New York

Professional Conferences

Location

IEDC Annual Conference VEDA Annual Conference

Charlotte, N.C. Henrico, Va.

GRP Events

Rowena Fratarcangelo speaks with a guest of the GRP’s investor’s reception and annual meeting.

Location

Barry Matherly signs an agreement with representatives from Wolverhampton, UK.

GRP Annual Investor’s Meeting Richmond, Va. Wolverhampton Memorandum of Understanding event Richmond, Va. VEDP/Greater Richmond Race event Greater Richmond “Why Amazon Chose Greater Richmond” webinar online

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VEDP employees participated in a day-long familiarity tour around the region.


Rowena Fratarcangelo and local representatives attend the Hannover Messe event in Germany.

International Marketing Missions & Events Trade and Industry Expos

GRP and local representatives visit ProSeal’s home office in the UK.

Anuga Productronica Medica/Compamed Anuga Food-Tec Analytica Hannover Messe Marketing Missions & Investment Seminars

Greg Wingfield and state representatives traveled to China on a marketing mission.

Gov. Bob McDonnell attends the Richmond Ballet event as part of a European marketing mission.

Location Cologne, Germany Munich, Germany Dusseldorf, Germany Cologne, Germany Munich, Germany Hannover, Germany Location

UK/Scandinavian Marketing Mission England/Denmark UK Marketing Trip England Asia Marketing Trip Japan/China UK Marketing Mission/Richmond Ballet London/UK Germany Marketing Mission Munich/Nuremberg

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Business Retention & Expansion

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Health Diagnostic Laboratory, Inc., has expanded in the Va. BioTechnology Research Park.


The Business First Greater Richmond program is a collaborative effort by the Greater Richmond Partnership, its four local partners and a network of volunteers and service providers, all dedicated to helping businesses thrive in the Richmond region. Because the issues facing businesses today are diverse, so is the Business First team. It includes economic development professionals, government partners, finance agencies, training institutions, international trade experts, workforce development experts and more.

Outreach & Impact

n 571 companies interviewed n 21,800 existing jobs represented n 1,251 jobs created n 618 existing jobs retained n 61 closed referrals n $76 million in capital investment

Volunteer Activity

The Business First Greater Richmond program is supported by the dedicated

Five-Year Goal

Annual Goal

FY2012

% of Goal

2,500

500

571

114%

Survey Completion Rate

60%

60%

54%

90%

Assisted Companies/Closed Referrals

500

100

84

84%

7,500

1,500

1,181

79%

Program Goals Company Interviews

New Jobs Jobs Retained Capital Investment (million)

618 $250

work of over 80 trained volunteers who are committed to the growth and success of area businesses. Several training events have been held throughout the year to ensure volunteers have the tools they need to accomplish their mission. In appreciation of all the volunteers do, a recognition event was held in February at Virginia Commonwealth University’s Scott House, where the team celebrated the receipt of an International Economic Development Continued on next page

$50

$72.8

146%

Business First is a business assistance program. It uses face-to-face interviews with top leaders of existing businesses to gather feedback on doing business in Richmond.

Sara Dunnigan welcomes guests to the Business First Volunteer Appreciation event at Va. Commonwealth University’s Scott House in February.

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Continued from previous page Council (IEDC) Excellence in Economic Development award.

Success Stories

The local economic development offices are the front line for all business expansion efforts. The following are examples of the work they do to support growing businesses in the community. To meet the demands of sudden growth, Allianz Global Assistance, an international travel insurance and assistance provider, needed to hire multiple customer service representatives. Business First worked with RESOURCE’s Workforce Solutions Team to provide a comprehensive recruitment plan. More than 70 prescreened candidates were presented at a workforce recruitment event held to support the immediate addition of 30 jobs and the planned addition of 100 over the next year. Health Diagnostic Laboratory (HDL) has been experiencing explosive growth in the City of Richmond, transition-

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Health Diagnostic Laboratory Inc. is planning taller buildings in the Va. BioTechnology Research Park in order to accommodate for it’s expansion.

ing from just a handful of employees in 2009 to about 500 workers today. The Va. BioTechnology Research Park referred HDL to the Business First program, which helped the company in recruiting two key positions as well as connecting HDL with the Va. Department of Business Assistance to discuss entitled benefits. Business First also connected HDL with area community colleges to ensure a continuous supply of workers with the lab skills needed to

support the company’s rapid growth. James River Bus Lines required 25 to 30 new staff members in order to fulfill a newly awarded contract. When previous hiring efforts were not successful, the company turned to Business First, who worked with RESOURCE, the area’s workforce investment board, to produce a recruitment plan that helped James River Bus Lines fill all required positions. The company was even able to locate additional qualified applicants to accommodate future growth. Morooka USA had been so successful in its sales of rubber track carriers that the manufacturing facility in Japan could not keep up with orders from the Western Hemisphere. The company was introduced to Hanover Business First when it reached out for support after a licensing agreement allowed Morooka USA and Virginia Steel Services to establish manufacturing lines in the U.S. The company qualified for a Va. Jobs Investment Program grant and was provided with site selection assistance as Continued on next page


Continued from previous page well as organizational assistance with the ribbon-cutting event and press release. Network Technologies and Support Inc. (NTS) is a full service systems integrator providing customers with a single source for a broad range of high-technology products and services. Beginning with a two-person office in Chesterfield County, the company has grown rapidly to 280 employees, requiring an expansion of their headquarters. Chesterfield supported the project by connecting NTS with two incentive programs - the Va. Jobs Investment Program and the Major Business Facility Job Tax Credit Program. The project resulted in a $1.5 million capital investment and the creation of 140 new jobs. Sealpac was having difficulty in recruiting a key team member and remembered the Business First program, which had previously helped the company with U.S. visa and real estate issues. Business First was able to put Sealpac in contact with the Va. Employment Commission, who

For more detailed information on the findings of the interviews, please see the Business First Annual Report available on our website.

helped register the company with the Va. Labor Market Exchange. Sealpac has since identified and hired a highly qualified candidate and has a new recruiting resource for future use. A routine Business First interview revealed that Virginia Crane, manufacturer of heavy industrial cranes, was interested in expanding its facility to produce larger equipment. Plans included a building expansion to 110,000 square feet, a $2 million capital investment and 15 new jobs. The Hanover Business First team

helped with the pre-application process and introduced representatives from the Va. Department of Business Assistance to discuss funding through the Va. Jobs Investment Program. Hanover also helped negotiate the extension of fiber cable through a county easement from the original property to the addition. And, once all the planning was done, the county helped the company develop a press release to announce its success. Chesterfield County Economic Development utilized a targeted outreach effort to contact tourism-related businesses in the vicinity of the River City Sportsplex. The goal was to develop relationships, deliver information and help these firms better prepare for future sporting events, which attract a large number of visitors from outside the county. One weekend event in July drew more than 12,000 participants and spectators. This approach has connected businesses with resources to help them benefit from Chesterfield’s tourism strategy investment, increase sales and improve the visitor experience.

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Talent Development & Workforce Promotion

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The historic turning basin in downtown is home to the Shockoe Design District.


Greater Richmond’s labor force is often considered the region’s top business location asset. RichmondJobNet (RJN) connects new and expanding businesses with the talent they need to grow and works to establish the Richmond region as a top career destination for professionals. Outreach efforts, both electronically and face-to-face, have been overwhelmingly successful, with all metrics showing improvement over the previous year.

Electronic Outreach

RichmondJobNet has had marked success this year, continuing to support job seekers with a variety of online resources. Website visits have increased 63 percent and page views are up by nearly 75 percent over the last fiscal year. Registered job seekers have grown by more than 40 percent. n 39,615 website visitors n 154,061 page views n 1,118 registered job seekers n 12 unique e-newsletters

Five-Year Goal

Annual Goal

FY2012

% of Goal

240,000

48,000

39,615

83%

Site Registrants

5,000

1,000

1,118

112%

Career Concourse Subscribers

2,500

500

260

52%

New Twitter Followers

6,000

1,200

2,338

195%

Program Goals Site Visits

Social media continues to be an important outreach tool to connect with careerminded individuals who gravitate toward these dynamic, interactive platforms. RichmondJobNet’s impact has increased here as well. Facebook page “likes” are up 57 percent and on a daily basis, an average of 2,038 people see content associated with the RichmondJobNet Facebook page. n 2,338 new Twitter followers n 10,500 tweets n 11,798 people reached by Facebook n 2.6 million Facebook impressions

Campus Outreach

RichmondJobNet maintains close ties with area college and university career offices to connect to local college students, who represent the Richmond region’s future labor force. In an effort to further engage this important group, RichmondJobNet scheduled several on-campus marketing events in April. RJN representatives spoke face-to-face with college students about career goals and RichmondJobNet tools available to support these goals. Continued on next page

RichmondJobNet works to support businesses by promoting employment opportunities to a broad and engaged audience and by building a credible brand for the region as a top career destination. It also serves as an online career resource center for individuals interested in starting or advancing their career in the Greater Richmond region.

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Continued from previous page Students were provided with RJN information as well as a variety of promotional items. These on-campus events resulted in 193 new registered job seekers, increased web traffic and increased awareness among the student community.

Job Fairs RichmondJobNet gave away more than 1,000 promotional items, such as t-shirts, frisbees and pens.

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RJN staff has attended several job fairs this year, connecting face-to-face with local job seekers in the community and spreading the word about the website’s suite of resources. Attended fairs include: n Stratford University Job Fair in March n CoxMedia Job Fair at the Science Museum of Virginia in April and n Averett Community Job Fair in June These outreach efforts were tremendously successful, resulting in 274 new registered job seekers and increased awareness among RJN’s target population – area job seekers.

GRP interns Joanne Simmelink and Tommy Mills participate in a career fair at the University of Richmond in April.

Facebook Updates

RichmondJobNet continues to support Facebook users with an updated landing page. When Facebook converted to the new “timeline” display, RichmondJobNet responded by creating a landing page

that would be compatible with the new format. Content continues to connect job seekers to job listings, career advice, local events and more. Continued on next page


Continued from previous page

Tweet Leads to TV Coverage

On April 16th, the following tweet was sent out via @RichmondJobNet.com: “Did you know? Amazon has started hiring for their new Chesterfield distribution center.... http://fb.me/1REVIHIVN” This one tweet excited many, including reporter Laura Geller with NBC12. Laura contacted the GRP for an on-air interview to discuss what was known about the Amazon jobs. The story, “Help Wanted: Amazon posts Chesterfield openings,” and interview with Sara Dunnigan went live that evening. More news stories from other media outlets followed, generating an eagerness among job seekers. Just a couple of weeks later on May 2nd, news anchor Heather Sullivan with NBC12 aired a segment “Hot jobs: Companies hiring right now.” RichmondJobNet was again sited as a resource for finding jobs and Sara shared insights into what positions businesses needed to fill for their growing success.

As Seen on Twitter Donald Knight II @donald_knight

4 Apr 12

Doug A. @DougFRSH757

14 Jul 11

All #VCU #VUU #UR #VCCS graduating seniors need to follow @RichmondJobNet for all career vacancies in the city #rva

Got an interview tomorrow thx to @RichmondJobNet

Black RVA @blackrva

23 Apr 12

Beigey @BeigeBunnie

9 May 12

Krispy @Riseandgrind247

28 Jul 11

It’s Monday...let’s get that new job! Follow @RichmondJobNet & check their website for new postings!!

If you live in Richmond and looking for a job you need @RichmondJobNet in your timeline

@RichmondJobNet no problem thanks for trying to employee richmond 1 tweet at a time

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Marketing Communications

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The motion picture ‘Lincoln’ brought in legendary director Steven Spielberg and top Hollywood stars.


Public Relations

Websites

Social Media Marketing

BusinessFirstRichmond.com n 1,824 unique visitors n 77% are new visitors n 5,718 pageviews

n 12 press releases n More than 45 media hits tracked Media placements ranged from industry publications, to U.S. states and international locations, such as the United Kingdom. Facebook: 416 Fans Twitter: 1,811 Followers LinkedIn: 141 Followers YouTube: 39,146 Total views

Email Marketing

Monthly eNewsletter n 11 Comment issues sent to 1,791 subscribers n Open rate average: 23% n Click rate average: 34% eNews Alerts n 11 eFlash issues sent to select audiences n Open rate average: 24% n Click rate average: 17%

GRPVA.com n 32,200 unique visitors for FY n 68% are new visitors n 113,609 pageviews

RichmondJobNet.com n 27,995 unique visitors n 69% are new visitors n 154,061 pageviews RichmondWorldView.com (Launched in Sept. 2011) n 1,847 unique visitors n 3,935 pageviews LoveWhatYouFind.com (Launched in Oct. 2011) n 2,637 unique visitors n 12,521 pageviews

Advertising

Local and out-of-market print, online and billboard advertising were leveraged in a variety of media outlets such as Southern Business & Development, The Richmond Times-Dispatch, Virginia Business, Grid Magazine and Google Adwords. Google Adwords n 1.3 million impressions n 4,500 clicks

Publication Awards

Southern Economic Development Council (in large division group): n Annual Report 2010/11 – Superior Award n Business First Annual Report 2010/11 – Superior Award n 2011 Year in Review: Headlines & Newsmakers – Award of Merit

The Greater Richmond Partnership won a total of six awards from the Southern Economic Development Council. Those awards span from publications to video to websites, including two that were launched in the fall of 2011.

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New Business Formation & Small Business Support

24

The Corrugated Box Building is home to several small creative businesses, including 3North.


The Greater Richmond Small Business Development Center exceeded all of its annual goals, including the key areas of new jobs, retained jobs, capital investment, new sales and business expansions.

Recent Success

CEPHAS Industries was founded in 1995 by Morris and Chiroya Cephas. They began with a firewood business serving residential and commercial customers attracting more than 100 customers in the first year. CEPHAS continued expanding their services to include demolition. Over time, CEPHAS became involved in larger commercial demolition projects, thus forming a new construction firm; CEPHAS Contracting. CEPHAS Industries has spun off the firewood business to focus on three divisions: n Biomass n Single-Stream Recycling Services and Waste Consultation n Construction, Demolition and Debris Recycling

Five-Year Goal

Annual Goal

FY2012

% of Goal

New Jobs

1,200

250

258

103%

Retained Jobs

2,000

400

437

109%

Capital Investment (in millions)

$30

$6

$6.6

109%

New Sales (in millions)

$30

$6

$6.9

116%

Businesses Expanded (firms)

600

120

137

114%

Training for Business Owners (individuals)

15,000

3,000

5,497

183%

Counseling for Small Business Owners (businesses)

2,500

500

758

152%

Contacts with Small Business (via website)

50,000

10,000

13,973

140%

Program Goals

CEPHAS Industries is in a rapid growth stage. Each line of business will potentially stand on its own and plan to expand into other similar markets in the next 10 years. The challenge will be funding this rapid growth and hiring the needed employees. CEPHAS Industries has been a client of

GRSBDC for more than eight years, and it has assisted the company with counseling and resource referrals as they grew their business. Last year, GRSBDC created a Volunteer Advisory Board to assist CEPHAS Industries with its latest and most aggressive growth strategy.

The GRP partners with the Greater Richmond Chamber to fund the efforts of the Small Business Development Center.

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Five-Year Progress

26

This fountain sits in front of the Martin Agency, home to the Geico gecko and a GRP investor.


Five-Year Score Card Business Attraction & Regional Marketing Total Assisted Companies

Talent Development & Promotion

5yr Goal

Annual Goal

3yr Total

240,000

48,000

104,560

44%

5,000

1,000

2,431

49%

500

756

30%

1,200

5,267

88%

5yr Goal

Annual Goal

3yr Total

% of 5yr Goal

125

25

35

18%

Site Visits Site Registrants Career Concourse Subscribers

2,500

New Twitter Followers

6,000

New Foreign Located Companies

25

5

7

28%

All Other New and Expanding Companies

100

20

28

28%

% of 5yr Goal

New Jobs

8,500

1,700

2,908

34%

Capital Investment (millions)

$1,500

$300

$620.9

41%

New Business Formation & Small Business Support

5yr Goal

Annual Goal

3yr Total

% of 5yr Goal

Inbound Prospect Visits

350

70

198

57%

New Jobs

1,200

250

660

53%

Positive Media Messages

50

10

38

76%

Retained Jobs

2,000

400

1,384

69%

Business Expansion & Retention

5yr Goal

Annual Goal

3yr Total

% of 5yr Goal

Capital Investment (millions)

$30

$6

$40.9

136%

New Sales (millions)

$30

$6

$43.3

144%

Company Interviews

2,500

500

1,675

67%

Survey Completion Rate

60%

60%

54%

90%

Businesses Expanded (firms)

Assisted Companies/ Closed Referrals

500

100

229

New Jobs

7,500

1,500

Capital Investment (millions)

$250

$50

600

120

393

66%

46%

Training for Business Owners (individuals)

15,000

3,000

13,366

89%

2,484

33%

Counseling for Small Business Owners (businesses)

2,500

500

1,805

72%

$278.0

111%

Contacts with Small Business (via website)

50,000

10,000

40,364

81%

27


Investors Public Sector

City of Richmond County of Chesterfield County of Hanover County of Henrico

Private Sector

Alfa Laval, Inc. Altria Group, Inc. Anthem Blue Cross Blue Shield Bank of America Baskervill BB&T Capital Markets BB&T Insurance Services BCWH Architects Blackwood Development Co., Inc. Bon Secours Health System Branch Banking and Trust Co. (BB&T) Brandywine Realty Trust The Brink’s Co. Capital One Financial Corp. Capstone Contracting Co.

28

CapTech Ventures, Inc. CarMax CCA Industries Centerpointe Associates Cherry, Bekaert & Holland, LLP Chmura Economics & Analytics Christian & Barton, LLP Cobb Technologies Collegiate School ColonialWebb Contractors Columbia Gas of Virginia Community College Workforce Alliance Control Dynamics, Inc. Creative CRT/tanaka Davenport & Co. LLC Ditch Witch of Virginia Dominion Realty Partners Dominion Resources E.A. Holsten, Inc. Ernst & Young LLP First Capital Bank

The Flores Shop Froehling & Robertson, Inc. Genworth Financial, Inc. Gresham, Smith & Partners Colliers International (formerly Grubb & Ellis|Harrison & Bates) Gumenick Properties HCA Virginia Health System Alexander Hamilton, IV Have Site Will Travel Highwoods Properties Hirschler Fleischer HKS Architects Hodges Digital Strategies W. Barry Hofheimer Hourigan Construction Hunton & Williams LLP J. Sargeant Reynolds Community College The Jefferson Hotel Jewett Automation, Inc. Jewett Machine Manufacturing Co., Inc. John Tyler Community College


Joyner Fine Properties KBS, Inc. Keiter Kjellstrom and Lee, Inc. Korman Signs Inc. KPMG LLP Kraft Foods, Inc. / Nabisco Biscuits Lamar Advertising LandAmerica Charitable Fund of the Community Foundation LeClairRyan Luck Stone Corp. M & T Bank M. H. West & Co., Inc. Markel Corp. The Martin Agency McCandlish Holton, PC McGuire Woods LLP McKesson Medical-Surgical, Inc. McKinney & Co. Media General, Inc. Mitchell, Wiggins & Co., LLP Morton’s, The Steakhouse Mutual Assurance Society of Virginia MWV (MeadWestvaco Corp.)

NewMarket Corp. Nursefinders Odell Owens & Minor, Inc. Patient First Prudential Slater James River Realtors PwC Rainbow Station, Inc. Richmond Association of REALTORS Rick Whittington Consulting, LLC RSM McGladrey Rutherfoord S.L. Nusbaum Realty Co. Sands Anderson PC Scott & Stringfellow, LLC Sheetz St. Catherine’s School St. Christopher’s School Staffmark Stefanini SunTrust Bank SuperValu Swedish Match North America, Inc. Thalhimer/Cushman & Wakefield Alliance ThompsonMcMullan, PC

Titan Group TLA, Inc. Troutman Sanders LLP Ukrop’s Homestyle Foods Union First Market Bank Universal Leaf Tobacco Co., Inc. University of Richmond Virginia Commonwealth University & VCU Health System Verizon Communications Village Bank Virginia Air Distributors Virginia Credit Union Inc. Thomas J.Vozenilek W.M. Jordan Co. Warren Whitney Wells Fargo, N.A. Wells Fargo Advisors The Westin Richmond The Whitlock Group Williams Mullen

29


901 East Byrd Street | Suite 801 | Richmond,Virginia, 23219-4070 Tel. 804.643.3227 Toll Free 800.229.6332 Fax. 804.343.7167

October 2012

please recycle


Annual Report 2011-2012