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10/5/21 12:27 PM


VIP DESTIN MAGAZINE SPOTLIGHT

POWER PLAYER IN DIGITAL MARKETING FIVE CHANNELS / DESTIN AND CHICAGO

Jason Hall OWNER

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34990 EMERALD COAST PKWY, SUITE 300 DESTIN, FL 32541 850-792-4812 FIVECHANNELS.COM After witnessing a former employer intentionally harm a client’s results, Jason Hall found the inspiration to start his own agency. He gave his notice and soon after, the former boss sued him for a million bucks over a non-compete, but Jason survived and launched Five Channels in 2007. Jason brought his digital marketing agency’s home base to Destin 10 years ago from the small town of Bristol, Illinois, where he grew up with a population of about 500 and about 50 miles southwest of Chicago. Jason credits his success to understanding that his clients expect results. If his team cannot deliver more traffic, new leads, and increase sales month over month, they cancel the client’s retainer. Additionally, much of Jason’s team’s success stems from practicing what they preach -- The secret to becoming famous is repetition. The more they put themselves out there, then more and more businesses learn about their services. Jason notes, “People truly do want to work with other people that they know, like and trust.” Jason likes to share his success - and his knowledge and skills. He currently serves on the Destin Chamber of Commerce Board of Directors and Five Channels supports the Chamber at its highest level of Trustee membership. Five Channels has also been a longtime financial supporter of LoveMoves.Us – an organization that supports churches, agencies, and individuals to better respond to the needs of foster and adoptive children. Jason exemplifies his caring nature by humbly sharing, “It’s an exciting time for us as we embark on a new charity / foundation. While vacationing in Punta Cana earlier this year, we couldn’t resist the calling to help the locals of a small village we passed by while on a tour. Five Channels was able to purchase brand new school supplies and backpacks for 60+ children. This is just the beginning as we navigate a new legal formation of a foundation that can do so much more for the village.” Jason doesn’t want to be lonely at the top. As a great leader, he wants to bring his team with him, and he wants them to help others along the way as he does. He notes, “While being a part of the Five Channels team, each member has the opportunity for unlimited growth – including taking over my position.” Determined for success for everyone at his company, Jason finds his largest challenge when looking for new talent that meshes with his current team. From what sounds like experience, Jason shares, “One bad apple can spoil the bushel. Hire Slow – Fire Fast!” The nature of what Jason and his team at Five Channels does allows them some perks - which is partially why they live and work in Destin. When discussing what he likes best about the area Jason responds, “Don’t tell our clients this, but sometimes we work from the boat, Beachworx, or Boshamps. There might also be a beer or bourbon involved.” When you see Jason - ask him about the fun fact he shared with us -- “In my twenties, I was a DJ in Chicago.” 38

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9/28/21 10:44 PM


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VIP Destin Magazine - October 2021  

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