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WASH YOUR CAR PROTECT YOUR PLANET


CURRENT SITUATION

Globalization

New Ninches Emerging

Global Market Changes

Cosumer groups and those who are innovative to emerge, take info common words:

responsability eco-friendly social

SA green VI NG Â

Is clearly a need to be met, new consumers now expect brand like ours meets your expectations to change their buying habits.


CURRENT SITUATION

Approximate Consumption water per person per day

6.6% Washing clothes 8.3% Clean dishes by hand

16.60% Bathing 41.51% Car wash hose

26.9% Other Activities

1,204.5 lts


MARKET GOAL

1’015 millions

Vehicles In the world

Vehicles in European Union

256 millions

240 millions

Vehicles in U. S. ***Wards Auto


Registered Vehicles by country CHINA

78,000,000

JAPAN

73,900,000

INDIA

20,800,000

USA

239,800,000

BRAZIL

64,800,000

AUSTRALIA

16,400,000

MEXICO

35,000,000

GERMANY

4,532

ITALY

3,945

FRANCE

3,405

UK

3,200

SPAIN

2,432

According to a study of “Wards Auto" there are a total of 1.015 million cars in the world 1 car for every 7 people


FEATURES SEGMENT ✓ BUSINESS PEOPLE AND CONTRIBUTING TO THE ENVIRONMENT

✓ ECOLOGICALLY SENSITIVE ✓ INNOVATIVE ✓ SOCIOECONOMIC MEDMIUM, MEDIUM-HIGH AND HIGH


POSITIONING Our goal is to position as a green check is different from the competition to have the support and prestige of the company Rolmex SA de CV to Through innovative product, socially responsible and environmentally friendly, highlighting the main attribute of water saving targets innovative class consumers social media, upper middle and upper willing to change lifestyle to live in Nuevo Leon and the rest of the Mexican Republic.


ABOUT US

The endorsement of products Rolmex SA de CV, in our production of the new line of industrial dry cleaning Greendry endorses us, with more than 40 years of experience in the fields of the oil, steel, electricity and mining. We are also credited his continues on record in the qualification of supplier approved by LAPEM, certification in ISO 9001 and its continuing work as a supplier of CFE and PEMEX by more than 25 years. The supply of our products is accompanied by the majority of the cases by the technical service and support for your application and follow-up, with which our customers achieve the maximum exploitation.


OUR GOAL

Our goal is position ourselves as a socially responsible company that it is distinct from the competition by having the support and prestige of the company Rolmex S.A. de C. V. through innovative products and services, effective and efficient, practical, socially responsible and biodegradable, highlighting the key attribute of saving water directed to industry, home and trade willing to the improvement of life-style in Mexico and Latin America. Our vision is to become the best viable option for chemical products and services to work actively for the environment, contributing to the creation of a friendly society, protection of water on our planet, without losing sight of our mission to offer our customers greater efficiency, effectiveness, practicality and economy.

VISION


We also have Greendry  application service through the company Dugreen in public and private parking, we have provided service for over 5 years helping save more than 43 million gallons of water on the planet

Quality

The attributes of safety, quality, and image of DuGreen and satisfaction our customers, supporting the launch of Greendry to our target audience.

Image

Security


ATTRIBUTES PRODUCT

Greendry How  to  use?   This product is easy to use and also to explain to the consumer quickly and concisely how to use. 1.- Shake and apply the product in an inconspicuous area Greendry less 1mt2. 2.- Rub in a circular motion with a clean microfiber towel. 3.- Repeat until you finish cleaning the vehicle. 4.- To increase brightness pass clean microfiber towel in the end.


ATTRIBUTES PRODUCT How many presentations Greendry account? Presentation 250ml Serves 1 - 2washed SAVING 50 to 100 liters of water the planet!

Presentation 720 ml Makes 5 to 7 washes SAVING 240 to 300 liters of water the planet!

Presentation 1.000 liters Makes washed from 8.000 to 10.000 SAVING 320.000 to 600.000 LTS OF WATER PLANET!

Box of 22 pieces Makes 22 to 44 washings SAVING 1,100 to 4,400 liters of water the planet!

Box of 12 pieces Makes 60 to 84 washes SAVING 2,880 to 3,600 liters of water the planet!

Presentation 200 liters Makes washed from 1.600 to 2.000 SAVING 64.000 to 120.000 LTS OF WATER


ATTRIBUTES PRODUCT Ergonomic design of the packaging

Recognition Dierentiation

Positioning Loyalty


BENEFITS OF THE PRODUCT ✓ Savings in water consumption. ✓ Environmentally friendly. ✓ Creates awareness and encourages the rest of the population.

✓ Economic. BENEFITS POST-SALE ✓  Attracts new consumers to the business.   ✓Increase frequency of visits to the business. ✓ Satisfied customers. ✓ Promotion and advertising business. ✓  Contact and direct treatment.


"Water for all, but not for everyone ... optimize this natural resource and avoid waste will be the only solution for the needs of 2030." Jose Luis Gallego Writer, Naturalist and Environmental Journalist Spanish

Paulina Padilla Navarro info@greendry.com.mx T: +52 (81) 8448 3917 San Pedro Garza García Nuevo León, México

http://www.scribd.com/doc/20381581/MEDIO-AMBIENTE

Green Dry (Eng versión)  

Presentación Green Dry (Eng versión)

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