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GREATER springfIELD CHAMBER OF COMMERCE 2013 ANNUAL REPORT


IMAGINE AMAZING.2013

INSPIRING AMAZING GREATER SPRINGFIELD CHAMBER OF COMMERCE: YEAR IN REVIEW

t 800 strong, our members fuel the engine for amazing growth in our community. Their support gives us the tools to not only imagine but realize amazing for our businesses, our residents and our community. We pulled out all of the stops for our members in 2013 with new programs to help them grow their businesses and reach their marketing and professional goals. Tiered Benefits Our new tiered benefits allowed our members, for the first time, to choose the benefits that best suited their individual business goals and needs. In addition to offering our current members customized marketing and promo packages, tiered benefits helped us attract 80 new members in 2013.

OUR MISSION The mission of the Greater Springfield Chamber of Commerce is to advance important economic development opportunities and issues, to help our members grow their business by delivering outstanding opportunities, to connect with each other and the broader community and to partner with other organizations and work cooperatively with government, non-profit and community sectors to promote ground-breaking ideas that will make Greater Springfield progressive.

Mobile App Completely wrapped in the Buy Springfield message, the SpringieldOH2Go mobile app includes a chamber-business-exclusive directory and coupons as well as events and mapping features. With more than 1,800 downloads we expect more of our businesses to embrace this new marketing tool in 2014. Member Luncheons Also new for 2013 were our new lunch and learn programs that covered topics from interactive marketing, to strategic leadership to the Affordable Care Act. With total attendance more than 1,600 we know we are on the right track with the programs our members want. With positive feedback from our members, these programs will not only continue in 2014, but expand to include even more opportunities for businesses to make the connections for their growth.

AWARD WINNERS

Harry Egger Richard L. Kuss Lifetime Community Achievement Award

Travis Weimer + James CunninghaM CodeBlue 2012 Business of the Year

John Fimiani + James CunninghaM Oxiem 2012 Small Business of the Year

Karen Ehman + James CunninghaM 2012 Ambassador of the Year

William fralick + Bernie D’Ambrosi Konecranes 2013 Golden Leaf Award for contribution to chamber and community greaterspringfield.com


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OUR VISION To be the pre-eminent business organization in Greater Springfield by driving economic growth, creating new opportunities for our members and building a more inclusive community.

ANNUAL MEETING Harry Egger, CodeBlue, Oxiem and Karen Ehman were among the honorees at the 2013 Annual Meeting. James Cunningham, host of the Food Channel’s Eat Street, served as emcee for the event, held for the first time in the Hollenbeck Bayley Center. The evening, which included steak dinners by Texas Roadhouse, culminated with the unveiling of the Big Dreamers Banner — honoring boxing great, the late Davey Moore. Mr. Moore’s family, who were also in attendance, joined the audience in a viewing of an archived video of one of Mr. Moore’s final fights and a moving tribute to the 1959 Featherweight Champion, by Turner Foundation President, John Landess.

INTERACT13 Content Marketing Evangelist Joe Pulizzi was among the headliners of the first annual interactive conference held in downtown Springfield. The daylong conference, presented by the chamber and Oxiem Brand Interactions, attracted attendees from across the state and by popular demand was brought back to Springfield in 2014.

CHAMBER OPEN More than 140 golfers enjoyed a beautiful Chamber Day of golf on August 10, during the 10th annual P. Dennis Sheehan Memorial Golf Open, sponsored by Jeff Wyler Springfield Automall and held at Windy Knoll Golf Club. Team Hobson took away the coveted Claret Cup and Dan Schuler won the first annual putting contest. A steak dinner, catered by Texas Roadhouse, assured that everyone left a winner at this popular event.

GOLDEN LEAF MONTE CARLO The Annual Golden Leaf Gala glittered with Vegas fun in October thanks to the introduction of a Monte Carlo night, complete with the music of Frank and Dean and then some. Celebrity dealers kept the action going throughout a night that culminated with more than a dozen getaway giveaways, courtesy of our members. The highlight of the evening was the presentation of the Golden Leaf Award to Konecranes for its example of community and chamber partnership.

BUSINESS EXPO/ TASTE SPRINGFIELD More than 35 chamber businesses took advantage of face-to-face B2B and B2C marketing in April during the Business EXPO and Taste Springfield event held at the Hollenbeck Bayley Center. Nearly 400 attendees left with bags of goodies while one lucky winner took home a trip to Cuba, courtesy of Frank Gates. SPRINGFIELDOH2GO Buying Local became a lot more convenient in September with the launch of the Buy Springfield mobile app—SpringfieldOH2Go. Featuring chamber-member businesses, chamber and community events, as well as deals and discounts from chamber businesses, the app had attracted more than 1,800 downloads by December.

‘‘

Vision without action is merely a dream. Action without vision just passes the time. Vision with action can change the world.”

J o e l Bark e r

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com

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IMAGINE AMAZING.2013

GREATER SPRINGFIELD CHAMBER OF COMMERCE

AN AMAZING SENSE OF ACCOMPLISHMENT

‘‘

What is now proved was once only imagined. W illiam blake

‘‘

80 new members 1,800 $1.7 million Total amount of funding requests presented to our legislators for regional projects.

Total number of smartphone owners who have downloaded the SpringfieldOH2Go mobile app.

$480,000 Total dollar amount in business discounts enjoyed by members.

4

2,700

Number of attendees at chamber events in 2013: • Members Luncheons • Legislative Breakfasts • Golden Leaf Monte Carlo • Annual Meeting • Business EXPO • Chamber Golf Open • Networking at Night

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com


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GREATER SPRINGFIELD CHAMBER OF COMMERCE: GOALS

SETTING THE BAR HIGH

STRENGTHEN

sales tax generatioN through an enhanced Buy Springfield campaign that will target our community’s core retail and restaurant districts

BEST OF

BUILD

upon the success of the Buy Springfield mobile app with additional features to drive support for local businesses

SPRINGFIELD

2013

INTERACT 13 MARKETING CONFERENCE SUCCESS

EXPAND

our existing offering of educational luncheons, informative legislative breakfasts and productive networking events for our members

DRIVE

the Greater Springfield Moving Forward process and help identify key funding sources for priority projects

Refresh

Our Brand

Our community is vibrant, dynamic and refreshed. Why shouldn’t our brand be as well? We are proud to unveil our new Springfield community branding that represents Springfield’s rich heritage and culture, thriving economy and untold destinations.

GROW

community branding opportunities, improve visitor experiences and support downtown revitalization

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com

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IMAGINE AMAZING.2013

Tiered Benefits: Imagine Amazing Growth For Your Company Chamber membership provides instant access to business networks, valuable connections, a voice at every level of government, business savings and the opportunity to learn and grow. Tiered benefits allow our members to invest at various levels, depending on their company’s size, interest and marketing goals. Leadership Circle Investors

Leadership Circle Investors $10,000 Made up of the most prestigious, high-powered community leaders who serve as an advisory group for community projects. Companies join this group to show their commitment as a good corporate citizen, influence the community and actively engage in important community decisions. Diamond Level Member $5,000 Makes sure your company is at the table during exclusive events and meetings supporting the mission of improving the economy and quality of life. Leaders, innovators and big dreamers welcomed here. Platinum Level Member $2,500 Excellent for leaders and innovators. Benefits are designed to give your

company the exposure to leverage your credibility and reach new markets. Gold Level Member $1,300 Ideal for proactive business executives looking to make highlevel contacts and begin positioning their organizations as leaders in the community.

Greater Springfield Chamber of Commerce Financial Report

Fiscal Year Ended December 31, 2013 (unaudited)

Revenues Membership Programs/Grants/Publications Administration Fees Other

$325,013 $234,678 $666,312 $3,047

Total Revenue Expenses Operating Programs/Publications/ Activities

$1,229,050

Total Expenses

$1,256,803

$1,011,381 $245,422

Change in Net Assets $(27,753) Statement of Financial Position Assets Cash - General Fund $281,150 Other Current Assets $100,952 Net Fixed Assets $155,656 Total Assets $537,758 Liabilities and Fund Balance Accounts Payable $23,361 Other Liabilities $184,900 Fund Balance - Unrestricted $329,497

Silver Level Member $650 A sensible and affordable membership perfect for many companies. Members receive additional marketing tools and discounted ticket pricing.

Total Liabilities & Fund Balance $537,758

Bronze Level Member $350 This basic package allows your business to take advantage of valuable money saving benefits and access to networking and relationship-building opportunities.

chamber of COMMERCE TEAM

Michael McDorman President/CEO

Kathy McPommell Vice President Operations

Chad Yancey Finance Director

Nancy Wintrow Executive Assistant

Horton H. Hobbs IV Vice President Economic Development

Val Kelly Member Benefits/ Publications Assistant/Safety Council

Christopher Schutte Director of Marketing & Events

Amy Donahoe Director of Hiring & Employer Services

Ellen Weaver Accounting Assistant

Kelly Mori Director of Communications

Eric Sirons Director of Membership

greaterspringfield.com


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Take Advantage Of These Great Opportunities

CATCH THE CHAMBER SPIRIT

BEST OF SPRINGFIELD

2013

Chamber Ambassadors assisting in a new business ribbon cutting

manufacturers counciL

buy springfield

The manufacturers group, led by Nick Demana, provides support to our manufacturers through advocacy, information exchange and special events.

The “Buy Springfield” campaign, which launched the SpringfieldOH2Go mobile app in 2013, encourages local businesses and Greater Springfield residents to boost the local economy by keeping their consumer and business dollars in the community.

Safety Council of Springfield-Clark County Safety Council of Springfield-Clark County enables organizations to take advantage of savings afforded by eliminating or reducing workplace injuries and illnesses. This program increases productivity and morale while positively impacting the bottom line.

Led by Jim Lagos, this group sponsors legislative meetings and events and keeps members abreast of developments via web-based alerts and bulletins.

AMBASSADORS CLUB

realtors committee

As our primary outreach committee, the Ambassadors Club provides a vital service to the chamber and the community. Ambassadors play a pivotal role in promoting chamber membership, member retention and the execution of special events.

This group, led by Jeff Horne, reaches out to prospective and current residents to help promote Springfield’s image as one of the country’s “best places to live cheaply.” (Forbes magazine August 2011).

small business/ legislative affairs

greater springfield moving forward This community-driven vision initiative, led by Jim Peifer and Mayor Warren Copeland, is comprised of five pillar groups that are establishing community priorities for five key areas: education, business, parks, downtown, and gateways and corridors.

pdac The Priority Development Advocacy Committee (PDAC), led by Mike McDorman, is a collaboration between the City of Springfield, Clark County and other key community stakeholders to advocate for government support of economic development projects in Greater Springfield.

HITS An important component of the area’s job creation H I T S and retention efforts, the HITS team reaches out to local employers to connect them to the resources they need to help their business thrive and grow.

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com

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IMAGINE AMAZING.2013

GREATER SPRINGFIELD COMMUNITY IMPROVEMENT CORPORATION: LAYING THE FOUNDATION FOR AMAZING GROWTH

BUILDING AMAZING CIC INVESTORS The Turner Foundation Clark County Ohio Speedway LLC City of Springfield Springfield Foundation Community Mercy Health Partners FirstEnergy Foundation Fifth Third Bank Gordon Food Service Konecranes PNC Foundation Security National Bank Kapp Construction James H. Lagos Company Walter S. Quinlan Foundation Armoloy of Ohio, Inc. Benjamin Steel Bill Marine Brower Insurance Agency Bryce Hill/Dearth Resources Inc. CBD Advisors Certified Heat Treating Comfort Keepers Competition Accessories Dole Fresh Vegetables Eby-Brown Company Emerich & Peifer First Diversity Management Group Foreman Blair Buick-GMC-Cadillac Hauck Brothers Hays Fabricating Heidelberg Distributing Co. Jeff Wyler Springfield Auto Mall Monte Zinn Automotive Patrick Field Rocking Horse Community Health Center Seepex Sheehan Bros Vending Springfield News-Sun Sweet Manufacturing Trutec Industries Valco Wallace & Turner Insurance Wenco Yamada North America Yost Superior

T

he Community Improvement Corporation of Springfield and Clark County was privileged to be involved in one of our community’s most significant development milestones in decades — the groundbreaking of the PrimeOhio II Industrial Park, located east of Springfield at Ohio 41 and Interstate 70. The seven-year project was born out of the recognition that Clark County was quickly running out of industrial space — specifically near Interstate 70. Starting with nothing but the hopes that building a park would provide further employment for Clark County, the CIC Board of Directors gave the green light to pursue the land and funding for the project in 2006. The $8 million needed to develop the park came through multiple state and federal grants with additional support from the county, city and township governments. PrimeOhio II provides a critical asset for Clark County’s economic development efforts and provides a landscape for jobs in our community and a unique opportunity for this region. We are grateful to have these local partnerships that drive this kind of vision for success in our community.

UNITING INDUSTRY AND LOCAL WORKFORCE In 2013 we recognized businesses that once allowed incentives to determine where they would locate or expand their company were putting a higher priority on an area’s available, qualified workforce. Together with the Greater Springfield Moving Forward committees, we began to focus our efforts on identifying our industry clusters and growth trends. Through business and education partnerships, internships, student career fairs and industry analyses we began to establish a framework to shore up the workforce needed to attract and grow key employers in our community. In 2014, we will continue to build our current and future workforce through our many partnerships between business, education and government entities. Together we imagine amazing economic growth in 2014.

BEST OF SPRINGFIELD

2013 8

8th GRADE STUDENT CAREER EVENT INSPIRES YOUTH

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Our mission The Mission of the Community Improvement Corporation of Springfield and Clark County (CIC) is to establish and maintain an aggressive world-class economic development program that will maximize the ability of Springfield and Clark County to attract and support capital investment resulting in the creation of new jobs and the retention of existing jobs to maximize the job skills within our community’s labor force.

INDUSTRY & WORKFORCE ANALYSIS The CIC, in collaboration with the Greater Springfield Moving Forward, Jobs and Job Readiness and Student Achievement committees, partnered with the Dayton Development Coalition to conduct an extensive industry and workforce analysis for Clark County. The project will assist ongoing efforts to market Clark County’s strengths and leverage its opportunities in a continued effort to conduct targeted marketing for potentially new or expanding businesses as well as match workforce training to current and future employment industry trends. AWARD WINNING MARKETING “THIS IS SPRINGFIELD” — a marketing publication created by the CIC and distributed to the Dayton and Columbus markets — received an excellence in marketing (Middy Award) in August. The joint project with the City of Springfield produced the 8-page glossy publication that was distributed to more than 13,700 Biz Journal subscribers in the two metro markets.

‘‘

Someone is sitting in the shade today because someone planted a tree many years ago.” Warr e n B U f f e tt

STUDENT CAREER EVENT More than 1,100 Clark County 8th graders had a chance to picture themselves pursuing their dream job in Clark County during the October “It’s All About Me in Clark County” career event held at the Hollenbeck Bayley Creative Arts & Conference Center in Springfield. More than 30 local businesses and organizations participated in the event that allowed students to learn more about the kind of careers available in Clark County. SPRING 2013 HIRING EVENT The CIC, in partnership with OhioMeansJobs of Clark County, made it possible for nearly 600 job seekers to meet with local employers during the Springfield Hiring Event held in downtown Springfield. The job seekers filled out hundreds of resumes and met with dozens of employers during the daylong event. Ten of the employers planned to hire 70 of the individuals they met during the event.

Greater Springfield CIC Financial Report Fiscal Year Ended December 31, 2013 (unaudited)

Revenues Contributions Grants Local Government Funding Contract Revenue Rents Management Fees Property Sales Other Total Revenue

$276,829 $317,137 $257,855 $97,281 $78,013 $10,000 $11,510 $40,870 $1,089,494

Expenses Operating Economic Development Activities

$351,001

Total Expenses

$891,076

Change in Net Assets

$198,418

$540,075

Statement of Financial Position Assets Cash - General Fund $34,877 Cash - Restricted $217,038 Other Current Assets $249,303 Land $3,861,515 Industrial Development in progress $1,271,523 Furniture/Equipment $12,560 Accumulated Depreciation $(8,571) Total Assets

$5,638,245

Liabilities and Fund Balance Accounts Payable $29,936 Other Current Liabilities $609,349 Notes Payable $1,678,521 Other Long Term Liabilities $29,912 Fund Balance - Unrestricted $100,994 Fund Balance - Temporarily Restricted $3,189,533 Total

$5,638,245

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com

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D OW N T OW N

2-Way Street conversion

One block of North Fountain Avenue, between

Columbia and Main Streets underwent a $1.2 million one-way to two-way street conversion this fall. The project, which included new streetscaping, was designed to improve the drivability of downtown while increasing access to downtown businesses.

D OW N T OW N

Eastern Gateway

Springfield’s eastern entrance received new signage and plantings near Springview Government Center, similar to the one at the Southern Gateway.

BEST OF SPRINGFIELD

2013

DOWNTOWN

D OW N T OW N

CHAMPION CITY GUIDE & SUPPLY

Downtown Springfield’s tourism center and heritage retail store, Champion City Guide & Supply, celebrated its first anniversary in August. With more than 1,000 Facebook followers and robust sales of its heritage apparel and locally sourced gift items, this joint venture of the CVB and Chamber is helping to increase local pride in the community, increase foot traffic downtown and provide concierge tourism services to residents and visitors alike.


MOVING FORWARD When a community takes on the challenge of pursuing the collective vision of residents to

move their community forward, what happens next is nothing less than amazing. In the past two years our community has taken on the five critical areas our residents have targeted for improvement and worked diligently to see that imagining turns into amazing. Here are highlights of some amazing accomplishments we witnessed in these five key areas in 2013:

J OB S

Industry and Workforce AnaLYsis This collaborative project will assist ongoing efforts to market Clark County’s

BEST OF SPRINGFIELD

2013

PrimeOHIO II

strengths and leverage its opportunities in a continued effort to conduct targeted marketing for potentially new or expanding businesses as well as match workforce training to current and future employment industry trends.

J OB S

PrimeOhio ii groundbreaking

The CIC, in October, broke ground for the PrimeOhio II Industrial Park, located off of 1-70 at Ohio 41. The opening of the park is essential in attracting new and expanding companies looking for a location in the coveted I-70, I-75, I-71 corridor. The $8 million park has the capacity to house more than 1,000 new jobs.

10


springfield.2013 J OB S

Champion city Business Park

The 28-acre Champion City Business Park, at the corner of Lagonda and Belmont Avenues, broke ground this fall offering space for light manufacturing firms on the former Navistar manufacturing site.

PA R K S

Champion city Kings

A newly formed Prospect Baseball

League team — the Champion City Kings — announced in the fall, it will begin its 2014 season at Carleton Davidson Stadium.

STUDENT ACHIEVEMENT

All about Me in Clark County

More than 1,100 Clark County 8th graders had a chance to picture themselves pursuing their dream job in Clark County during the October “All About Me in Clark County” career event held at the Hollenbeck Bayley Creative Arts & Conference Center.


BEST OF SPRINGFIELD

2013

PARKS

PA R K S

NTPRD Chiller

Recreation in Springfield got a lot cooler this fall thanks to the grand opening of National Trail Parks and Recreation District’s new downtown ice arena — the ntprd Chiller.

Nearly 15 years in the making, the ntprd Chiller is located

one block south of the site of the former Memorial Hall on West Main Street. Four of the original five Memorial Hall pillars and its concrete eagle welcome visitors to the main arena entrance. Plaques honoring the five branches of the military are prominent features of the main entryway.

An affiliate of the NHL Blue Jackets, The Chiller, has contracted

with ntprd to manage the facility. The arena houses a skate shop, concession area, lockers, team lockers, stadium seating and special party rooms. Programming will include public skating, special teen skate nights, club hockey and Wittenberg University hockey games.

J OB S

2013 hiring event Nearly 600 job seekers met with

more than 30 local employers during the Springfield Hiring Event held in downtown Springfield.

GReater springfield moving forward: five priorities

1 2 3 4

Jobs and Job Readiness

5

Corridors and Gateways

Student Achievement Downtown Development Parks and Greenspace


IMAGINE AMAZING.2013

COMMUNITY IMPROVEMENT CORPORATION

AN AMAZING SENSE OF ACCOMPLISHMENT

600+

Jobs Created/Retained

$30 million

Commercial investment in Springfield/Clark County

1,100

8th graders

underwent career-path surveys and were introduced to careers in Clark County through the “All About Me in Clark County” career fair

537

BUSINESSES

13,700

“T HIS IS SPRINGFIELD”

publications distributed in the Dayton and Columbus metro areas through BizJournal publications

10

contacted by the Hire-Invest-Train-Space retention team resulting in 281 follow-up interviews and 122 companies receiving hiring, training, space or retention assistance

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com


CI C

COMMUNITY IMPROVEMENT CORPORATION: GOALS

SETTING THE Bar HIGH

aggressively

market

the PrimeOhio II Industrial Park

and Champion City Business Park to open the door for the creation of 1,500 new jobs

Reposition NextEdge for new technology development opportunities

GROW

internship opportunities for students and businesses throughout Clark County

PARTNER

with local resources to focus workforce development efforts on targeted industries — as identified in the Industry and Workforce Analysis project

I

T

S

The Smart Way To Grow

Build upon the strengths of the H.I.T.S. retention and expansion program by reaching out to 500 businesses and conducting personal meetings with 50 commercial and industrial companies

PrimeOhio II GREATER SPRINGFIELD ANNUAL REPORT 2013

greaterspringfield.com

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IMAGINE AMAZING.2013

CELEBRATING AMAZING GREATER SPRINGFIELD CONVENTION & VISITORS BUREAU: YEAR IN REVIEW

OUR MISSION The Greater Springfield Convention & Visitors Bureau is a non-profit economic development agency responsible for competitively marketing Greater Springfield as a destination for conventions, tour groups and individual travelers. The goal of these marketing efforts is to enhance the employment opportunities and economic prosperity of our city and county. Our tourism industry benefits from the CVB marketing programs and gains direct access to the visitor market.

BEST OF SPRINGFIELD

2013

12

T

he Greater Springfield Convention & Visitors Bureau is focused on attracting more visitors to Greater Springfield to enjoy the area’s rich cultural, recreational and arts opportunities. In addition, the CVB strives to bring more corporate training and conference offerings to the city. The Smith Travel Report results and recent state recognition shows the CVB’s branded marketing efforts are making a significant impact. Springfield’s hotel occupancy rates rose by 12.9 percent in 2013, compared to a 2.2 percent increase in Dublin, 3.7 percent in Fairborn and a 6.6 percent decrease in Dayton. Occupancy rates across Ohio grew by 0.4 percent in 2013. The figures are significant for an industry that can mean as much as $326 million in travel and tourism dollars for our area.

The increase can be attributed to several factors, including an expanding local economy, as well as a focused effort to bring more corporate training and conferences to Springfield. The strong economic development program that has been put together over the past several years, combined with a very targeted travel and tourism marketing plan is paying dividends for Springfield as we continue to see double-digit growth in the business-traveler segment, and in the number of overnight visitors who come here to stay. Matt MacLaren, executive director of the Ohio Hotel and Lodging Association had this to say about the latest hotel occupancy numbers. “Statewide, the hotel market is improving, but Springfield’s figures are better than almost anywhere in the state. That means Springfield is doing something right.”

GRIFFIN HOUSE WOWS THE CROWD AT THE SUMMER ARTS FESTIVAL

greaterspringfield.com


CV B

BEST OF SPRINGFIELD

2013

CHAMPION CITY CELEBRATES ITS 1 YEAR ANNIVERSARY

SELLING SPRINGFIELD This summer the CVB unveiled its new “Springfield Front Desk Guide” designed to help both staff and visitors of local hotels and tourism-related venues quickly navigate the area’s sites, entertainment and dining opportunities. This summer, representatives from the county’s hotels, restaurants and tourism-related venues attended training sessions for the guide, which is also being distributed to guest rooms in some of the local hotels. MARKETING AWARDS This fall, the chamber’s CVB received 16 awards for marketing excellence – 11 MIDDY Awards from the Ohio Association of Convention & Visitor Bureaus and five RUBY Awards from the Ohio Travel Association. These awards are presented to the state’s leading destination marketing associations for “outstanding advertising, marketing and public relations efforts.” The Greater Springfield CVB took the most first-place Middy awards and the most awards overall. It was the CVB’s fourth year of winning RUBYs. CHAMPION CITY GUIDE & SUPPLY Downtown Springfield’s tourism center and heritage retail store, Champion City Guide & Supply, celebrated its first anniversary in August. With more than 1,000 Facebook followers and robust sales of its heritage apparel and locally sourced gift items, this joint venture of the CVB and Chamber is helping to increase local pride in the community, increase foot traffic downtown and provide concierge tourism services to residents and visitors alike.

Greater Springfield CVB Financial Report

Fiscal Year Ended December 31, 2013 (unaudited)

Revenues Accommodations Tax Other

$427,829 $17,451

Total Revenue Expenses Operating Programs/Publications/Activities

$445,280

Total Expenses

$424,387

$248,328 $176,059

Change in Net Assets $20,893 Statement of Financial Position Assets Cash - General Fund $302,591 Other Current Assets $55,878 Net Fixed Assets $13,179 Total Assets $371,648 Liabilities and Fund Balance Accounts Payable $29,908 Accrued Contract Reserves $8,300 Fund Balance - Unrestricted $333,440 Total Liabilities & Fund Balance

$371,648

CONSUMER PERCEPTION STUDY The Greater Springfield CVB conducted its first-ever consumer perception study to gain an understanding of consumer perceptions, attitudes and appeals of the Greater Springfield area overall, as well as specific attractions and events. This study polled consumers within our key three-hour drive market and the results were shared with local tourism partners. The study will inform our marketing plan for years to come.

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com

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IMAGINE AMAZING.2013

GREATER SPRINGFIELD CONVENTION + VISITORs BUREAU

AN AMAZING SENSE OF ACCOMPLISHMENT

11.2 %

Increase in hotel occupancy rate

16 AWARDS

Of excellence for statewide marketing presented to the CVB by the OTA and the OACVB.

$105,000 28,000

Estimated economic impact of the 2014 OTA Conference on Tourism to be held in Springfield

AD in Ohio Magazine

14

Visits to CVB and SpringfieldEvent.com websites

40,000

Copies of S |O Springfield Visitors Guide printed and distributed. Electronic version received in excess of 5,500 views.

Tourism 101 Front Desk Reference Guide printed and produced for tourism-related staff, in partnership with front staff training program conducted throughout 2013

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com


CV B

GREATER SPRINGFIELD CONVENTION + VISITORs BUREAU: GOALS

SETTING THE BAR HIGH

experiential

Excursion68 Reinvigorate the Excusion68 regional corridor marketing plan including website, advertising and collateral.

NRCD Continue National Road Convention District Marketing and Sales Program

travel Develop experiential travel offering in association with partners. Create marketing and collateral materials to support program.

VISITOR GUIDE & MAP Update S |O Springfield Visitors Guide to include new content, improved graphics and expanded map content, including local recreational trails.

CVB MOBILE SITE

Craft a CVB-centric mobile site which utilizes full-site database. Benchmark against best mobile DMO sites.

GREATER SPRINGFIELD ANNUAL REPORT 2013 greaterspringfield.com

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O U R B OA R D S O F D I R E C T O R S chamber executive committee John Landess Executive Director The Turner Foundation Chairman of the Board

Michael McDorman President/CEO Greater Springfield Chamber of Commerce

William Fralick President/CEO Security National Bank

Tom Sothard Senior Vice President Head of Region Americas Konecranes

Jim Lagos Attorney Lagos & Lagos Vice Chairman

Past Chairman

Secretary Treasurer

chamber board of directors Jo Alice Blondin President Clark State Community College

John W. McKinnon III ShareholderIn-Charge Clark Schaefer Hackett

Kris Butler President/CEO Comfort Keepers速

Dean Myers Enterprise Architect LexisNexis

Laurie Joyner President Wittenberg University

Paul C. Hiltz Network CEO Community Mercy Health Partners

Sunny Dhingra President S & D Innovators

Col. Greg Schnulo Commander 178th Fighter Wing Air National Guard

Tony Kenney President Speedway LLC

Alicia Sweet-Hupp President/CEO Sweet Manufacturing

Community improvement corporation board of directors William Fralick President/CEO Security National Bank Chairman

Michael McDorman President/CEO Greater Springfield Chamber of Commerce

John Landess Executive Director The Turner Foundation

John Detrick Commissioner Vice Chairman

Warren Copeland Mayor City of Springfield

Karen Duncan Commissioner City of Springfield

Secretary

Jim Lagos Attorney Lagos & Lagos

Richard L. Lohnes Commissioner Clark County

Treasurer

Tom Sothard Senior Vice President Head of Region Americas Konecranes

greater springfield convention & visitors bureau board of directors Dean Blair President Stingray Enterprises Chairman

Joyce Chilton Commissioner City of Springfield

Michael McDorman President/CEO Greater Springfield Chamber of Commerce

Jim Scoby Trustee Springfield Township

Allan Hess Executive Director Clark County Agricultural Society

Mike Hively Clerk Springfield Township

Karen Duncan Commissioner City of Springfield

Marta Wojcik Executive Director and Curator Westcott House

Kevin Loftis Midland Properties

Eric Evans Owner, Ohio Caverns

Greater Springfield

Convention

Community

Chamber of

& Visitors

Improvement

Commerce

Bureau

Corporation

2 0 S . Lime s t o ne St . , S u ite 1 0 0 , S p r ing f ie l d , O h 4 5 5 0 2

|

T 9 3 7. 3 2 5 . 7 6 2 1

|

Daren Cotter Chief Financial Officer Turner Foundation

G r eate r S p r ing f ie l d . c o m


Annual Report Greater Springfield COC