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Information for the members of the Greater Ohio Showmen’s Association

President’s Message Friends, The Board concluded things at our May 2nd meeting until we meet again in the fall. Your GOSA Board continued to work on plans for several events planned for the coming year as well as related legislative issues including SB 34 – Labor Day Bill; H-2B update; and HB49 – Inflatable Bill. The GOSA has testified twice in favor of SB 34 – Labor Day Bill. Testimony for HB 49 – Inflatable Bill will be heard on May 18, 2017. Amanda Sines and Mikayla Pollitt of Government Advantage Group will keep us abreast of updates and strides made on these two bills as our season continues. Also, several GOSA members met with legislators on Capitol Hill in April in favor of the H-2B program. Progress was made and efforts still continue. Support is needed on all levels on all of these issues. Please contact your representatives regarding these issues to voice your support. You should have all received your 2017 yearbooks by now. If not, please contact the GOSA office or Chairman, Al Bozich. Many thanks to Al Bozich, Brandy Daniels and all other contributors for their outstanding efforts once again on the 2017 edition of the GOSA yearbook. They continue to work hard at upgrading the book and getting them mailed earlier each year.

The Ohio Department of Agriculture updated Games Rules were made effective March 23, 2017. Updated rules are available at http://codes.ohio.gov/oac/901%3A9-2. We ask our members to direct any questions or concerns with games to any GOSA Board member. Please continue to work your Games according to the rules as published. Our next GOSA meeting will be held Monday, October 16th at the Elks in Circleville. The meeting will be followed by our annual Fall Round Up dinner, auction, and raffle drawing. Tickets for this event are available from Inside any Officer or Trustee. Please plan on joining us for this fun season-ending event supporting the scholarship program. We can never have too many Announcements auction items and door prizes. (No alcoholic gifts, please.)

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I would like to thank the entire GOSA Board for their continued hard work. The time and effort everyone puts in is for the better of the outdoor amuse- Event Schedule ment industry in Ohio. Together everyone achieves more and we will continue to provide our membership with the best representation possible. Meeting Minutes Please feel free to contact the GOSA office or any Officer or Trustee with any concerns or issues that may arise throughout the season. If you’d like to Concessionaire’s Corner become more involved in the GOSA, contact any Board member, attend a Jamboree, or contact the GOSA office. Legislative Report

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I wish you all a safe and successful season. Industry News

‘Til Next Time,

Greater Ohio Showmen’s Association P.O. 93 Pataskala, Ohio 43062 (740) 739-9073 www.mygosa.net GreaterOhioSA@gmail.com

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Membership Announcements Would you like to save $$ on your GOSA Dues? The GOSA Board of Trustees is excited to announce the

Membership Referral Program! See page 7 for more information!

GAME RULES UPDATE Game rule changes were made, effective March 23, 2017. If you need a list of the rules, you can download them by clicking on this link: http://codes.ohio.gov/oac/901%3A9-2 Please be diligent in being aware of the rules and the changes that have been implemented by the Department. of Agriculture.

WHAT: Cleveland Indians Game! WHEN: Wednesday June 28, 7:10 p.m. WHY: FUN! Come join us cheer on the Indians with some extra things For the kids to do and socialize. R.S.V.P.- by JUNE 6th To Jasmine Otterbacher or Randy Kissel -2-


UPCOMING EVENTS JUNE 28th Junior GOSA- Indians Game

7 p.m.

Progressive Field, Cleveland, OH

JULY 26th GOSA Jamboree

After Close

Butler Co. Fair, Hamilton, OH

AUGUST 10th GOSA Jamboree

After Close

Ashtabula Co. Fair, Jefferson, OH

15th GOSA Jamboree

After Close

Muskingum Co. Fair, Zanesville, OH

23rd GOSA Jamboree

After Close

Darke Co. Fair, Greenville, OH

24th GOSA Jamboree

After Close

Lorain Co. Fair, Wellington, OH

SEPTEMBER 20th GOSA Jamboree

After Close

Ashland Co. Fair, Ashland, OH

21st GOSA Jamboree

After Close

Delaware Co. Fair, Delaware, OH

OCTOBER 3rd

GOSA Jamboree

After Close

Coshocton Co. Fair, Coshocton, OH

16th GOSA Board Meeting

11:00 a.m.

Elks Lodge, Circleville, OH

16th GOSA Fall Round-Up

6:00 p.m.

Elks Lodge, Circleville, OH

STAY CONNECTED! Announcements and updates will be posted on both the website and the Facebook page throughout the summer! www.mygosa.net www.facebook.com/groups/138581115586/ -3-


MINUTES for GOSA Board Meeting MARCH 16, 2017 CALL TO ORDER at 10:00 a.m. by Jo Ellen Albanese, President. Pledge of Allegiance delivered by Jeff Otterbacher. MEMBERS PRESENT: Jo Ellen Albanese, David Drake, Randy Kissel, Bill Sterling, Jeff Otterbacher, Al Bozich, Louie Pilati, Tim Lisko, Lori Freiling, Mike Tedrick, Brandy Daniels. Absent: Doug Guinsler, Jasmine Otterbacher, Russell Clements, Carmi Kissel-Engler. Guests: Charles Swain. Charles Swain expressed his appreciation for the annual award he received this year. Motion to approve minutes of the February 2017 meeting by David Drake. Second: Al Bozich. Motion passes. CORRESPONDENCE: None. FINANCIAL REPORT: Secretary/treasurer updated the financials through current deposits and bills paid to date (attached). Motion to approve current financial reports and pay convention bill of $7,144.99 by Mike Tedrick. Second: Randy Kissel. Motion passes. NEW MEMBERS: None. LEGISLATIVE REPORT: Mikayla Pollitt presented the current legislative report (see attached). She will follow up on the Sanitarian Law Proposal and bring more information to the GOSA on this issue so that the board may create a position statement. Mikayla also reviewed the newly created advocacy statement as requested by the board. She will work with the membership committee and GOSA secretary to also convert this into marketing materials, as it is important for members and potential members to understand what the GOSA does

on behalf of them in the legislative program service area. Lori Freiling stressed the importance of being vigilant and proactive on these issues. H2B PROGRAM ISSUE: Al Bozich asked the board members individually to share how they felt about this program and its importance to the industry. His personal experience is that his company could not operate if they aren’t able to depend on foreign workers to fill their human resource needs during the season. Mike Tedrick inquired of Al what it would take to fill the positions with American workers. Do they need more money, benefits, etc.? Al replied that he has received three calls in four years in response to job advertisements posted online. He just doesn’t have applicants to fill the positions. He believes there are various reasons for this: pay, travel, stigma of the industry, the fact that this is a seasonal job, among others. The other issue is that he majority of workers available in the summer are inexperienced, and those who are not eligible to be ride operators. Al restated his previous comments that he is able to bring back the same workers each year to fill ride operator positions. These employees are trained, know the equipment, safety rules, etc. It would be difficult to fill every single position in one year and make sure that the employees are trained properly should the H2B program change. Lori Freiling reiterated that while she doesn’t use visa workers, she feels that the rides, games, food, and sales are a part of the overall “fair package”. This would dramatically change the fair and festival attendance and experience should even one facet of the industry not be able to perform at these events. Jeff Otterbacher will be meeting all day Tuesday, March 21, 2017 in DC with various representatives on this issue. Jeff uses visa workers especially when high school and college age students are still in classes. As well, these students, when on break from school, are in various extra-curricular activities so it is difficult for them to travel even within the state. Bill Sterling inquired about the data surrounding H2B visa use by American companies. Jeff replied that the program allows 66,000 temporary -4-


workers into the United States currently. There is a correlation between the spike in the H2B visas and change in the J1 program in the last decade. Approximately 5 years ago an exemption for returning workers was developed that they would not be counted in the 66,000 cap on the program. This is the piece of the legislation that the industry is most concerned with now, the returning worker exemption.

help supplement the events and outings designated funds. Health & Sanitation: Mike Tedrick reported that the mobile food vending board meeting was cancelled again, but has no other items of interest to share this month.

Membership: Lori Freiling reported that the GOSA merchandise website should be up and running Jo Ellen Albanese reiterated that we can reach soon. She reviewed items shared at the last out to our membership to make personal domeeting to increase membership and market nations to legislators, but the GOSA cannot the organization. Lori inquired with Jeff Otteritself make donations, nor can the PAC bebacher to clarify his comments about getting cause it is not a federal PAC. more associate members on the supplier and performance categories. He replied that he felt with the president’s charge to embrace change, COMMITTEE REPORTS we look at expanding our membership into othConvention: David Drake reported that they ater facets. tended the OFMA meeting, presented the GOSA check for convention. The total cost to the OFLouie Pilati recommended that we check with MA for the 2017 convention was $97,000. The fairs and festivals to allow us to put a flyer or convention layout will change in 2018, and the brochure in contract mailings that are sent out GOSA office will likely move locations again. each year. The secretary will reach out to all the Preplanning strategy will be discussed prior to fairs with the list she has and ask them to put the spring dinner on April 1, 2017 in Zanesville, our materials in their mailing. They can contact which David plans to attend just to listen to ideus to send a one-page flyer/application to inas that are presented. clude. Jo Ellen Albanese reminded everyone to think ahead and preplan for needs at convention next Nominating & Awards: Lori Freiling had a request from Lake County Fair that their award be preyear. We do not want to be planning on sented at a meeting in May rather than the OFWednesday night, or shopping the week of conMA spring dinner. The committee will continue vention. Lori Freiling is working on purchasing to present spring awards at the spring dinners the white board for job postings and will have it as protocol, and recipients may take them to shipped locally so it can be in storage already. present a second time as they wish. Events & Outings: Mike Tedrick reported that the Hit the Road party is on track for Saturday, March 18, 2017 at 5 p.m. at his facility. There is a western/cowboy theme. Atlantic Foods is donating food for the event. Mike is collecting both alcoholic and non-alcoholic beverages, as well as most people sending RSVPs are offering to bring food and drinks. There will be corn hole and card games, as well. Mike asks that everyone bring their coolers if needed to ice down drinks. Jo Ellen Albanese reported that she would like to continue the Yankee Candle Fundraiser to

Randy Kissel shared spring awards schedule to ask for volunteers to present in some of the spaces that are empty. Jeff Otterbacher shared the finished, framed proclamation from Rep. Buchy in 2016. It will be displayed in the case at the Rhodes Center. Bill Merritt will present a coin to Mrs. Steinmetz in honor of her late husband as soon as possible. Memorial coins were passed out for board members to have through the season. (Continued on page 6)

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ed in membership. For reference, the goal is to have the changes discussed and made by the end of the May 2017 meeting.

(Continued from page 5)

Jo Ellen Albanese reiterated the importance of presenting these coins in a timely manner. Publications & Media: Newsletter—Katie Linville will be finishing the February/March newsletter ASAP. Jo Ellen Albanese reminds everyone to send content regularly. Yearbook—Al Bozich reported that the yearbook is in print and should be out in a couple of weeks. Website—Brandy Daniels reported on the yearbook rolodex option, as well as further discussed bringing the website more under control of the organization. Ride Safety: Doug Guinsler and Al Bozich will be attending the next ride safety meeting on April 4, 2017. Charles Swain recommends a news release on the website regarding the 100% safety record in 2016 along with some historical records.

Jr. GOSA: This item is closed under the old business and moved to the “Clarification to Constitution” section under old business on future meeting agendas. Disposition of Remaining CD’s at Community Bank: Al Bozich will meet with the advisor who presented at April 2016 meeting and discuss with him moving one of the $25,000 CD’s into a low risk investment. NEW BUSINESS Branding & Marketing: Jeff Otterbacher shared his concerns that the GOSA doesn’t really have a marketing strategy. He believes that the yearbook should be marketed more as a buyer’s guide or utilized more to market the organization. Jeff suggests the tagline “I’m In The Book” to be branded onto a logo for members to display. As well he recommends advertising at events on pull up banners sponsored by members. Jo Ellen Albanese will talk to some marketing individuals for advice, as well Al Bozich will reach out to Eric German for assistance and ideas.

Sponsorships: Bill Sterling reported that the committee was working on different levels of sponsorship above and beyond what is currently available. They haven’t gotten any new sponsorships yet as it is in the off season, but will continue to work on this effort through the GOJeff Otterbacher nominates Howard Call as an SA office. honorary member of the GOSA due to his support of and impact on the fair and festival inOLD BUSINESS dustry in the State of Ohio. Second: David Budget: The secretary reviewed the proposed Drake. Motion passes. budget for 2016/2017, and took notes on any changes. She recommended using this year as a “sample year” before putting the budget into prac- Membership Benefits & Perks: At the direction tice. It will be included in the financial reports for of David Drake, the secretary has researched some discount and perk options for membership. the rest of this fiscal year so that it can be reShe also recommended a member incentive proviewed and adjusted. gram for recruitment, that members would receive $20 or $25 off per referred new member. Clarification to Constitution: Jo Ellen Albanese The board instructed the secretary to continue presented proposed clarifications to Articles 11 researching discount and perk options and create and 4 for discussion. Article 11 would clarify an internal referral program. membership rights of the retired member. This article still needs clarification of ALL memberAdjournment ship levels (regular and associate, active and inNext Meeting: April 4, 2017 10 a.m. Rhodes Center. active, etc.). Article 4 clarifies multiple items in Motion to adjourn meeting at 3:50 p.m. by the Board of Trustees section. This article needs David Drake. Second: Tim Lisko. further clarification on the categories representMotion passes. -6-


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BY: MIKE TEDRICK SUMMER 2017

3.) Keep all cleaning supplies out of sight. Out of sight, out of mind.

This will be my last article until next fall so I’ll try to include a few tips on how to impress those lucky few people that take a stroll through your concession unit, whatever type it may be. I am working with the Franklin County Health Department to obtain a book they created with all the newest health codes in it. There is a cost, but I don’t think it will be much (hopefully around $10.00 - $15.00). The Ohio Department of Health are only giving them out to health inspectors. I am planning on visiting a bunch of fairs and festivals this summer. Remember if you need to take the ServSafe Online Test call me to arrange a time and place. For those that have taken my PIC class and received their Certificates please post them in your concession. I have already agreed to give the class again at the GOSA / OFMA Convention again this next year. Making a good first impression is always important. Have you ever walked into someone’s house that was a total eyesore? Your response probably wasn’t “what a dump you live in!” but rather, “wow, what a place”! People form impressions based on what they see. That is why it is important to keep your concessions as clean as possible especially before opening each day. Here are my suggestions for a successful opening: 1.) Set up your three sinks at the start of each day with soapy water, clear water and sanitizer water. Also, make sure your sanitizer water is at the correct concentration. I can tell you from experience that if an inspector see’s this when they walk into your concession, you are going to make a positive impression on them. It also never hurts to reinforce the obvious to your help like, “I normally set my sinks up so if I need them, I’m ready”. This example teaches the help what you expect and where the test strips are for the sanitizer and how to use them. 2.) Keep the cleaning cloths in the sanitizer water. The sanitizer water again must be at the correct concentration. Wet cleaning cloths / sanitizer cloths lying on counters is a poor visual cue and normally an easy violation mark for the health inspector. Remember, soap neutralizes sanitizer. Never put soap in the sanitizer water.

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4.) Look up! Are the light shields covering the lights? 5.) Look at the hand wash sink. Is there soap and paper towels? If the health inspector shows up, one of the first things they should do is to wash their hands before beginning an inspection. How many concessions have a hand wash sign at the hand wash sink? Here is the code: 3717-1-06.2 Physical facilities: numbers and capacities. (E) Hand washing signage. A sign or poster that notifies food employees to wash their hands shall be provided at all hand washing sinks used by food employees and shall be clearly visible to food employees.

6.) A typical question, “Do you have a thermometer?” To make that good impression, keep a calibrated thermometer in plain view. Even better, keep a couple in plain view. They are not expensive. 7.) Hang that framed Food Safety Certificate you earned from the Health Department front and center. Remember, it is not yet required so you are a step above all those who are going to wait until it is required. This will catch the health inspector’s eye. Again, a positive impression. 8.) Now keep the hot stuff hot and the cold stuff cold. 9.) Make sure the coolers are under 41 degrees and the food on the shelves is stacked correctly. 10.) I know this is a stretch, but keep a copy of the Ohio Food Safety Code in the concession. If the inspector spies it, you will make another positive impression. I strongly recommend every concessionaire obtain a copy of the Ohio Food Safety Code and keep it in their concession. Best Wishes to everyone this season!

For a little fun, check out the quiz on page 18!


SCHOLARSHIP UPDATE The GOSA Scholarship committee has received an update from one of our recent recipients, Robert Greene. Rob received the Otterbacher Scholarship for a four year period beginning in 2012. He is the son of Mike and Peggy (0tterbacher) Greene, and the grandson of Kurt and Margie Otterbacher. Thank you for sharing your update. We continue to support the hard work and dedication of our recipients and wish you continued success! “Since receiving the GOSA scholarship in 2012, I have completed my bachelors in science in Civil Engineering. I spent 4 semesters participating in a co-op program working with an engineering firm in Akron gathering real world experience at a paid internship. During my junior year I chose to do something different and participated in a program called ETHOS. The program allowed me to spend a summer working as an engineer for a non-profit in Malawi, Africa. I was very glad to be able to use my knowledge in a different way and work in a very different setting. I really enjoyed the experience so when the ETHOS program posted a job opening for a graduate assistant I jumped at the opportunity. I was very fortunate to be selected, so now I am continuing my education at the University of Dayton while working for the ETHOS program both in Dayton and developing countries. I have already completed my first semester and I will be spending this spring semester in Malawi using my skills to aid in construction of a secondary school. I will finish my Masters degree in 2018.�

A special Thank You to all of our members for your continued support of this wonderful program!

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Greater Ohio Showmen ‘s Association LEGISLATIVE REPORT

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(Continued from page 11)

Copies of legislation – www.legislature.state.oh.us

How to Contact Your Lobbyists

Amanda Sines and Mikayla Pollitt Government Advantage 17 South High Street, Suite 750 Columbus, Ohio 43215 614-221-7157 amanda@gov-advantage.com mikayla@gov-advantage.com Check out our new website! www.gov-advantage.com Follow us on Twitter! https://twitter.com/Gov_Advantage

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$50.00/Ticket **only 50 tickets will be sold**

Winner will receive an inside cabin for two for the 2018 GOSA cruise! We still have cabins available for purchase! Don’t miss this chance to have fun and fellowship while cruising to Aruba! For raffle tickets or cruise information, contact Lori Freiling (440-478-5347 or Leeanne Bush (330-289-2557)

Several GOSA members have traveled to Washington, D.C. over the past few months to show support for the H2-B Foreign Guest Worker Program.

Left to Right: Members Jeff Prowant, Bill Prowant, Al Bozich, Senator Tillis (R-N.C.) and member Brad Dallman.

On May 18th, 1st Vice President David Drake, recently testified before a Senate Finance Subcommittee regarding inspections of inflatable rides and other provisions included in House Bill 49. -13-


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Roundtable: Ground Acts & Fairs Uptick in Booking & Prices

Andy Cashman, General Manager, Maryland State Fair: Swifty Swine; Rock-IT The Robot; Stilt Man. We've had the racing pigs for 15 years and they are the most popular, I think I would be hung if I didn't bring them back every year.

Originally posted on Carnival Warehouse 5/12/2017 By Timothy Herrick Carnival Warehouse Roundtable features a virtual discussion by professionals, experts and observers on fair industry issues. Grounds acts are no longer an after thought for fairs. Fair managers and executives have long taken what may be called a holistic approach to the fairs, looking at the overall fairgoer experience as opposed to just making sure the high profile segments of the fair the midway, agricultural competitions and exhibits, and headline entertainment - are the best they can be. The so called grounds acts category seems to be getting the same scrutiny. In general, fairs are increasing - albeit slightly - the number of these acts and recognizing that their inclusion continues to enhance the experiential factor of fair going.

Brett Chance, Entertainment Director, Ohio State Fair: Petting zoo; pig races; hypnosis shows. We bring back the most popular entertainers for 2-3 consecutive years, but still rotate our free stage and roving acts regularly to keep things fresh. We do have a pig race and petting zoo every year. We also have a hypnosis show booked each year, but we have booked a variety of different hypnotists. Christy Enderle, Entertainment & Attractions Supervisor LA County Fair: Enderle: Pig races, Chinese Acrobats, animal shows. There are some acts that are all time favorites of our guests (i.e.: acrobats, pig races) that we bring back every year, but we also want to bring in new and exciting acts so there is variety and keeps people coming back to see what we do next. Dave Bullard, Spokesperson, The Great New York State Fair: Our most popular act is Hilby the Skinny German Juggle Boy, who does a comedy and juggling act in his German-American accent. He gets huge crowds. Bandaloni the One Man Band is also very popular. We consider our Sand Sculpture a grounds act as they do the sculpting during the Fair and it also draws large crowds.

Carnival Warehouse surveyed a few fairs, and while an unscientific study, anecdotal evidence indicates that grounds or free acts are a more important component of the texture of the fair. As Andy Cashman, General Manager, Maryland State Fair, explained, CW: What entertainment categories specifically are the best draw? "Fairgoers expect something different than they get at a theme park." Enderle: Interactive and unique acts, animal shows, stunt shows Some fairs are using free acts more strategically, because it "helps (acrobats, high wire, etc.), bands that have a strong following. other attractions by drawing people to them that might not typically see it," said Christy Enderle, Entertainment & Attractions SuCW: How do you measure the popularity of act? pervisor LA County Fair, but she is quick to add, "We need to be careful not to interfere with other vendors, exhibits and attracBullard: We know from visitor comments that Hilby, Bandaloni tions." and the sculpture are very popular and have become traditions. Beyond that, we rotate acts to keep things fresh. In terms of the content of the grounds - here broadly defined as "free" entertainment - it seems the content is up to the individual Cashman: Watching audience reactions. Social media and email fairs. There's no discernible trend, although many of the fairs are comments. You want the numbers of people. Myself and my staff increasing their regional and local music acts, which bring a larger walk the grounds, and we watch out for the crowds around the social media following and might have the most noticeable posiacts, if there's a lot of young kids around them. You can see how tive impact on attendance. For other acts, measuring how popular the entertainment fits into the rest of the fair. they are tends to be word of mouth and general feedback. Other significant aspects to this segment of the fair include rising costs - although not as high as other headline stage acts; increasing the number of the acts, better scheduling and positioning, which helps fairs try to increase traffic in additional areas of the fairgrounds, encouraging more vendor sales and longer fair stays by attendees. In addition, fair mangers take a very hands-on approach to grounds acts. Where as outside talent buyers and agencies often book the main stages, the grounds acts are more often than booked directly with the entertainer or a smaller agency specializing in this area. In addition, industry trade shows, especially the Annual International Association of Fairs& Exposition (IAFE) Convention & Trade Show, are where the new acts are being found the most, followed by word of mouth from other fairs. In a wide-ranging virtual roundtable, based on responses to a emailed survey, fair managers discussed the current state of grounds acts, including measuring popularity, rising costs, using social media and what are the hot trends in this segment.

Enderle: Guest service comments, social media comments, crowds, word of mouth. Crowd size, entertainment department evaluations, social media CW: What acts created the most excitement last year? Enderle: Animal shows. Chance: In terms, of what creates the most excitement during the actual visit to the Fair, I think the unexpected enjoyment of a strolling act can be very effecting in creating favorable impressions and lasting memories.' Cashman: Strolling entertainers. They're all unique and more hands - on. The pig races really get the audiences involved with cheer leaders and interaction. Family acts work best, so they can all be part of it.

(Continued on page 17)

Carnival Warehouse: What Grounds Acts are most popular now?

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Concessionaire’s Corner Quiz Answers: C, C, B (the can if they wear a glove), B, C, A, B, C, D, D, B, A

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(Continued from page 15) Bullard: Mostly the interactive shows, i.e. ones that have sides of the audience competing against each other, audience participation, etc. Also we've had some unique stilt walkers and other strolling shows that have generated a lot of buzz.

other. It also depends on the number of shows an act is willing to do and the length of the performance. CW: Do you position acts to draw traffic to under-visited areas of the fair? Cashman: We don't do that. Usually strolling entertainers go around the fairgrounds adding focus to all areas.

CW: Are you booking more acts in 2017? Bullard: We book about 18 grounds acts and they cover the range from solo shows like Hilby to large-scale performances like the Pirates of the Colombian Caribbean to animal-related shows. It's hard to tell which does best, especially since we rotate acts nearly every year. We think the strength is in the breadth of the lineup there's something for everybody. We've increased the number of free acts and the size of some of them in order to take advantage of the wide open spaces created by our $50 million renovation. Cashman: Yes, we have increased the number but we've also increased the quality. Fairgoers expect something different than what they get at a theme park, thus the grounds acts are important to fairs. We try to switch them up every few years. You get a good bang for the buck with grounds acts, and we're finding that you get what you pay, so we've increased the budget. CW: Do you have a talent buying philosophy when it comes to ground acts? Cashman: A variety of entertainment works best. We try to provide one or two new free entertainment options each year. We are looking at a new act that are like Transformers. You can't stay the same. We are looking at super heroes because kids can relate to super heros.

Enderle: If we want entertainment to draw people to a specific area then it needs to be something big that they can't see anywhere else. Sometimes the entertainment helps other attractions by drawing people to them that might not typically see it; however we need to be careful not to interfere with other vendors, exhibits and attractions. Placement is very important because you don't want to create crowds that are too big and block other attractions or noise that impedes on a vendor trying to sell merchandise. Signage, word of mouth, and social media all help draw traffic. Bullard: We promote the entertainment and publish schedules of their show times. We place shows and vendors in proximity to help each other out. We schedule several shows per day and we try to keep them out of each others' way so people can attend as many as possible. Shoults: It is very important. We strategically place our free attractions and strolling acts, which serve as pop-up performers, to draw fairgoers to particular areas Chance: If you have vendors or exhibitors in less-traveled parts of the grounds, then locating a popular free attraction in that area can be very helpful to them. CW: How do you use social media to promote entertainment?

CW: Are prices for Grounds Acts rising? Enderle: I think they are rising a bit but since our Fair is such a long run we are usually able to negotiate a better price. Pricing can depend on the number of people in the group, travel expenses, additional costs (food and care for animals, etc.). Pricing and availability plays a big part in which acts get booked. Sometimes I want an act but the routing doesn't work, they aren't available the dates I need, or the price is too high.

Enderle: Our MarCom Dept is in charge of our social media outlets. We heavily promote our entertainment on social media with previews, photos, short videos. We ask all acts to promote the Fair and their participation on their social media platforms. Bands tend to promote the most through social media.

Alicia Shoults, Marketing & PR Director, Ohio State Fair: We post photos and videos on social media of the act performing and engaging with fairgoers. We've also had a great response when we Chance: Prices may be rising slightly, but I haven't noticed anyprovide our GoPro camera to entertainment acts and have them thing drastic with respect to "grounds" acts. Prices for grandstand film from their attractions or while wearing the GoPro. Engaging entertainment have gone up drastically in recent years. national touring acts - whether those are free grounds entertainment or grandstand-type acts, tend to have the largest following. Bullard: Entertainment prices seem to be following the trend when Those who post creative and engaging content give us the opporeverything is slowly increasing in price as time goes by, however tunity to re-post or share their content with our followers we have found that you definitely get more bang for your buck. The adventure, sports and animal shows seem to be more expenBullard: The grounds shows have built-in fans but it's hard to say sive, while roaming shows prices stay more consistent. people come here exclusively for that and would not come otherwise. We announce all of our grounds entertainment every year in Cashman: Always going up, but they aren't rising as fast as head- press releases and post individual items on our social media to line entertainment, which is now close to out of whack. Prices are introduce fairgoers to the new shows. They help us by supplying rising across the board, raw material such as photos and videos and are good about reposting. CW: Do you have system for scheduling entertainment? Enderle: We have various themes throughout the Fair so we book entertainment based on those themes (i.e.: pirates, dinosaurs, circus, etc.). I try to book entertainment so that there is always something going on but there aren't two acts close by that overlap each

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Have any interesting, industry related news ? Please share with the membership by sending them the newsletter committee!


BONUS QUIZ! The following quiz is an example of the type of questions inspectors are expected to learn. In fact, inspectors were asked these questions at a staff meeting in May. How many questions would you answer correctly? 1.) The person in charge should do what if an employee tells them that they currently have Salmonella: A. Restrict the employees duties B. Exclude the employee from work C. It is the PIC’s choice whether to exclude or restrict the employee

7.) Which bacteria are fly’s known to transfer to food? A. Hepatitis A B. Shigella C. Salmonella D. Clostridium perfringens

2.) Employees must wash their hands for at least how many seconds? A. 10 seconds B. 15 seconds C. 20 seconds D. 30 seconds

8.) The reason for date marking ready to eat foods is to prevent people from getting sick from which bacteria? A. E.coli B. Salmonella C. Listeria D. Staph aureus

3.) A food employee cannot have finger nail polish on their nails. 9.) The “T” in FATTOM stands for: A. True A. Tableware B. False B. Test strips C. Thermometer 4.) Employee beverage containers in the concession D. Time must always have a lid and a straw A. True 10.) Which is a biological hazard? B. False A. Slivers of glass in ice B. Ash from a cigarette 5.) Which piece of jewelry can be worn on food C. Bleach in a lemonade bottle handlers hand or wrist? D. Mold on Bread A. Watch B. Diamond ring 11.) During hand washing, employees must vigorousC. Plan band ring ly scrub their hands and arms for how many seconds? D. Medical bracelet A. 5-10 seconds E. Both c and d B. 10-15 seconds C. 15-20 seconds 6.) What is the best way to prevent a foodborne D. 20-25 seconds illness from bacteria? A. Control time and temperature 12.) The leading cause of foodborne illness in the US B. Prevent cross-contamination is: C. Practice good personal hygiene A. Poor personal hygiene D. Practice correct cleaning and sanitizing B. Cross contamination of raw animal foods and ready to eat foods C. Not correctly cleaning and sanitizing equipment D. Improper temperatures of foods (Answers on page 16) -18-


DON’T FORGET! Make sure your name is on all referral applications to receive credit! -19-


THE GREATER OHIO SHOWMEN’S ASSOCIATION P.O. Box 43 • Pastaskala, OH 43062

GOSA OFFICERS AND TRUSTEES Jo Ellen Alabanese, President David Drake, 1st Vice President Randy Kissel, 2nd Vice President Al Bozich Russell Clements Carmi Kissel Engler Lori Frieling Doug Guinsler Tim Lisko

Jasmine Otterbacher Jeff Otterbacher Louie Pilati Bill Sterling Mike Tedrick

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GOSA NEWS SUMMER 2017  
GOSA NEWS SUMMER 2017