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Oklahoma Magazine is the #1 magazine read by adults in Tulsa, according to Scarborough Research.
150,000
125,000
100,000
82,728
94,111
101,541
109,286
134,964
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75,000
Southern Living
Readership difference betweenOklahomaMagazine and local magazines
-19%
Tulsa Kids
Tulsa People
Oklahoma Today
-25%
-30%
-39%
Community Spirit
-69%
The Vintage Newsmagazine
-75%
25,000
23,704
Oklahoma Magazine
34,076
42,325
50,000
0
THIS LAND
-82%
Nearly 135,000 adults age 18 and over in the Tulsa market have read Oklahoma Magazine in the past six months, more than any other local non-daily publication.*
DID YOU KNOW? • Scarborough polls nearly 2,000 respondents in the Tulsa DMA – that’s more than double that of comparable media audits. • Scarborough is a leading national research organization used by local and national newspapers, top 50 advertising agencies, as well as professional sports teams and major media outlets. • The Circulation Verification Council (CVC), the industry leader in
media circulation audits, independently confirms Oklahoma Magazine’s circulation at 40% higher than our closest competitor. • According to CVC, Oklahoma Magazine is distributed in more Tulsa zip codes than any local monthly magazine, with additional circulation in Jenks, Broken Arrow, Claremore, Catoosa, Oklahoma City, Edmond and Norman.
*Based on 1,947 Tulsa DMA respondents age 18+ – t Research Release 2 2012 – September 2011 – August 2012