josĂŠ ediĂ§ĂŁo #1, ano 1
bezerra da silva freud, einstein and darwin product design e +
marconi, josĂŠ curitiba, brazil Besides background in industrial and footwear design, my main expertise is on instructional illustrations, but I am also able to create expressive or artistic images (mixed media). My objective for the next years is to join my craft skills as illustrator (handrawn mainly) with my scientific knowledge on how to design effective graphic and cinematographic instructions. Fifteen years experience as university lecturer including a short experience as teacher assistant at the Department of Typography & Graphic Communication (The University of Reading, UK). I have made presentations about the graphic representation of dynamic events in USA (Philadelphia and Atlanta) and UK (Wrexham, Cambridge, Greenwich and Reading), where my audience included technical communicators, information designers and illustrators. email@example.com http://www.behance.net/jose-de-souza/frame
josé Edição 1, Ano 1, lançamento semestral.
04 ciência freud, einstein e darwin Experimental techniques applied to portraits of famous scientists.
PROJETO GRÁFICO E DIAGRAMAÇÃO
Karina de Sá TEXTOS, IMAGENS E ILUSTRAÇÕES
José de Souza www.jose-de-souza.prosite.com
06 manuais collection of illustrated manuals Collection of illustrated manuals that was developed during my PhD years at Reading (UK).
07 pictogramas pictorial cards for alternative communication Design of pictorial cards targeted to people with intellectual disabilities or that can not communicate through spoken or written words
08 música bezerra da silva Bezerra da Silva is a popular Brazilian musician famous by his sambas and lyrics about Rio de Janeiro’s shanty towns characters and their marginal life.
10 product design product design sketches Sample of drawings used to develop design proposals.
Esta revista foi produzida e criada na disciplina de Gráfica 2, do curso de Desenho Industrial, ministrada pela Prof. Heliana Pacheco. Impressão: Copy Express
Freud, Darwin and Einstein Experiments on portrait illustration Experimental techniques applied to portraits of famous scientists: Freud, Darwin and Eisntein.
The inspiration came from the concept of “digging in the dirt” of our (at least mine) unconsciousness. Technique involved collage (creased and tear apart tissue paper) and scratching (acrylic paint over a paraffin base).
04 CIÊNCIA | JOSÉ
Einstein drawing was superimposed by a “starflight” picture Einstein drawing as originally conceived. The technique was oil pastel (used as a mask for the white hair), indian ink (details) and guache (overcoat).
Darwin and his famous “Tree Diagram”. Darwin’s beard was made using crumpled and torn paper and plaster.
“I continue to experiment techniques and materials, this time I have decided to homage famous scientists.” JOSÉ | CIÊNCIA 05
Collection of illustrated manuals Collection of illustrated manuals that was developed during my PhD years at Reading (UK). This is a small sample of my collection of more than 300 illustrated manuals. The start point was my PhD research, which has a chapter on “graphic representations of motion for instructional purposes”. Besides working as a source of ideas, the collection became a topic of “show and tell” presentations at the Department of Typography & Graphic Communication (The University of Reading, United Kingdom) and Department of Design (Federal University of Paraná, Curitiba, Brazil).
Snapshot from one my presentations at Reading (15th February 2007). Two important designers were part of my audience: Gerard Unger and late Paul Stiff (just behind me). Photo by Lia Monica.
A small sample of instructional volvelles about all sort of subjects: geography, sewing machine features, Portuguese grammar, maths, birth control and so on.
06 MANUAIS | JOSÉ
Pictorial cards for alternative communication Design of pictorial cards targeted to people with intellectual disabilities or that can not communicate through spoken or written words These illustrations were developed for the project “Communis” sponsored by SENAI (Brazilian organisation that deals with industrial training). Communis is a graphic system formed by printed cards with images and text. It is targeted to industrial managers who has to deal with employees that have speech difficulties (e.g. brain damages, intellectual deficiency, autism). In graphic terms, there is an obvious influence from Otto Neurath and Gerd Arntz work for the Isotype. However, later on these drawings had to be changed in order to fit to the in-house designer’s style.
Family members. Professions are represented in accordance with their uniform vests. Facial expressions. The ageing process of the basic character (the good guy).
JOSÉ | PICTOGRAMAS 07
Bezerra da Silva, Rio’s Sambandit (2012) Bezerra da Silva is a popular Brazilian musician famous by his sambas and lyrics about Rio de Janeiro’s shanty towns characters and their marginal life. According to AllMusic website, Bezerra da Silva has composed and performed sambas full of the Carioca malice (malandragem) of the hills, with which he chronicles the hardships of the shanty town dwellers (and the violence/ drugs scenario, even before gangsta rap). To know more about him visit AllMusic entry on him.
08 MÚSICA | JOSÉ
Product design sketches Sample of drawings used to develop design proposals Informative and conceptual drawings used to develop and express design proposals.
10 PRODUCT DESIGN | JOSĂ‰