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GOURMEDIA

 

LIFESTYLE REDEFINED. SINCE 2005. OVERVIEW

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A SUCCESS STORY The GEHT AUS!-Editions... are unique in Switzerland and - being a indispensable guide and culinary source - they have an excellent reputation among Aficionados and Gourmets.

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THE RECIPE OF OUR SUCCESS •  •  •  •  •  • 

Objective, competent and independent editorial team guarantees for high quality content Unique photo-galleries augment the lifestylecharacter of the magazine Unique Range: From simple (but high quality) restaurant in the village to gourmet temples. Same Range is valid for the stores in the shopping guide. Every magazine presents about 100 to 300 restaurants / stores Exciting and informative articles motivate to read and to try out. VIP-launch-event with culinary and musical highlights for every new edition.

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THE BESTSELLER

ZÜRICH GEHT AUS!:

BASEL GEHT AUS!:

Bestseller since 2005

Bestseller since 2007

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CULINARY PLATFORM •  •  •  •  •  •  • 

Reach a high-income and well educated target group Over 600‘000 readers generate about 20 million «pickups» Best Ad-value for money – advertising effect lasts over a year Frequent usage as a reference book à The annual editions are not thrown away Popular gift for clients and business partners Exklusive launch-events are the perfect platforms for the presentation of the company and for networking Topics like food(-culture), gourmet und lifestyle promote a positive image-transfer

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VIP-LAUNCH-EVENT BELVOIRPARK, ZÜRICH

23..06.2014, Belvoirpark Restaurant, Zürich

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VIP-LAUNCH-EVENT GROTTO BROGGINI, TESSIN

25.05.2014, Grotto Broggini, Losone

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VIP-LAUNCH-EVENT THEATER BASEL, BASEL

26.11.2012, Theater Basel, Basel

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VIP-LAUNCH-EVENT DRACULA CLUB, ST. MORITZ

4. Februar 2013, Dracula Club, St. Moritz

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CONCEPT-EXPANSION: ZÜRICH KAUFT EIN! SINCE 2010: THE SHOPPING GUIDE FOR ZURICH

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VIP-LAUNCH-EVENT GLOBUS, ZÜRICH - BELLEVUE

14.11.2011, „Einkaufszentrum Globus“, Zürich Bellevue

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MEDIA- UND COOPERATION-PARTNER

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GEHT AUS! / KAUFT EIN! – AD-CAMPAIGN

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POS: BOOK-STORES AND NEWSSTANDS BOOK-STORES: ORELL FÜSSLI, BARTH, LÜTHY BALMER

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POS: BOOK-STORES AND NEWSSTANDS NEWSSTANDS: VALORA, COOP, PRESS&BOOKS

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STANDARD-FORMATS AND PRICES Format

BASEL...

TESSIN...

GRAUBÜNDEN...

ZÜRICH GEHT AUS!

ZÜRICH KAUFT EIN!

1/1

CHF 11'500.--

CHF 11'500.--

CHF 11'500.--

CHF 11'500.--

CHF 11'500.--

1/2

CHF 6'500.--

CHF 6'500.--

CHF 6'500.--

CHF 6'500.--

CHF 6'500.--

1/3

CHF 5'000.--

CHF 5'000.--

CHF 5'000.--

CHF 5'000.--

CHF 5'000.--

1/4

CHF 4‘000.--

CHF 4‘000.--

CHF 4‘000.--

CHF 4‘000.--

CHF 4‘000.--

1/6*

CHF 2'500.--

CHF 2'500.--

CHF 2'500.--

CHF 2'500.--

CHF 2'500.--

1/8*

CHF 1'700.--

CHF 1'700.--

CHF 1'700.--

CHF 1'700.--

CHF 1'700.--

Edition-Discount 2 editions: 5 % 3 editions: 10% 4 editions: 15% 5 editions: 20% 16 * nur für Sammelseiten (Rubriken-Anzeigen)


RELEASE DATES Release Date

Circulation

BASEL GEHT AUS!

Nov./December

40‘000 Ex

GRAUBÜNDEN GEHT AUS!

January

40‘000 Ex

TESSIN GEHT AUS!

April/May

40‘000 Ex

ZÜRICH GEHT AUS!

May/June

40‘000 Ex

ZÜRICH KAUFT EIN!

November

40‘000 Ex

Distribution: Runtime:

Kiosk, bookstores, online-stores, ad-partners, restaurants, hotels, e-paper, app 1 year minimum

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GEHT AUS! – SPECIAL ENABLER EVENTPACKAGE Be part of our culinary success story. •

The VIP Launch-events of the latest annual Edition with culinary high-lights and entertaining music and show acts.

Great platform for brand visibility and networking opportunities

The (food) culture and lifestyle themed GEHT AUS!-Editions promote a positive image transfer of your company

Our exciting and illustrious guest list includes: –  Our Partners –  The winning restaurant teams and hotel managers from the GEHT AUS! Magazine –  Renowned restaurant proprietors and chefs from other regions –  Opinion leaders and VIPs from Society, Economy and Culture –  Guests of our Partners 18


GEHT AUS! – SPECIAL ENABLER EVENTPACKAGE • 

Brand-/Product-placement: –  –  – 

•  •  •  •  • 

Up to 3 product-displays/ vitrines/ samplingopportunities Logo-integration in the event-communication: invitation-card, evening-card, onsite screens Follow-up-mailing to the guests with the option for coupons or product-samples

20 guests (option for separate table setting) Interview/“Thank you“-Note by the presenter 200 GEHT AUS!-Magazines of your choice 1/1 Full-page Ad in a GEHT AUS!-magazine One year Logo-presence on gourmedia.ch

Total value: < CHF 60’000 Package special-rate: CHF 36’000.-

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DIGITAL-EDITIONS

E-Paper •  The complete magazine (inlcuding Ads) •  Easy to order and read: www.gehtaus.ch •  Compatible with the latest versions of the most popular browser (Internet Explorer, Firefox, Chrome und Safari) •  Optimal screen-size starts at 9,7 zoll (iPad screen-size) •  Content of the index and the lists are linked to their articles. •  Read the article by clicking on it. •  Possibility, to link your ad to your website.

App für iPhone •  GPS & regional search: Displays the restaurants/shops in the proximity of the user or in the chosen region. •  Listing: all listings from the magazine are displayed and every restaurant is listed according to the ranking •  Every restaurant/shop has a information page including phone, website and a link to Apple Maps •  Possibility to read the article of each restaurant/shop. •  Favourites can be listed on a list or imported directly to the iPhone address-book.

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Gourmedia AG Othmarstrasse 8 8008 Z端rich

mail@gourmedia.ch Telefon +41 (0)43 466 77 10 Telefax +41 (0)43 466 77 17

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Gourmedia - Overview