Issuu on Google+

  $ !!$ # # -       "   Tuborg

 2009

1


2


 •

' ' !( ', ' ! " !'..

•

'  ## &  ' " "* ! !...  (   !!  ! !,  ")!  :   # ' *!( "! !,  " ! $ #! * !' (...

•

 ' ! $  ! !( !  ,   '! +  !, ) !" ", + !

•

 ' !' %( *? Tuborg Lemon  Tuborg Black?

      ?!    Tuborg! 3

3


Headline

4

4


    

•

 ( !!( %'   ' ,  $   " & (   ",  $      "   ! –  $ Tuborg Lemon  Tuborg Black.

•

!!(    ' « %» / «$  » (  ),      -  ( %).  "     # (   '#     .

5

5


 1  

  2009 

6

6


&

 1

 2

 3

Fun-zone % &   $ " %. $ (%/$ " + '$" • $ " - !"$  !"     " $"  ($ #/   $ , $'%$ !  %+%) •"  %$" "$ !"#$$/ '  %$ " «$», !"$ !" $  $ " +   !  # !  !" %'  %$,, $  (,   (,).   •"  %$"+ % !   # !  !" %'  $ "   . • .$     %, # !  ),.  $ "  !"/.$ #$"   $! ! %!$/. ".$ # -$        !" $  ## %.  %  ! %($, #  Tuborg. •!',  #$"$  ") !" %'  ! 

    –  ##     "#!   !".)/  !"  #$  •"  !"#  +$ !"+ Tuborg !" !"*/ # "       7

7


   

8


  

     (   %'    % •

 %  '   %  ( $  &)

•

  %  ',     (  (  (  (  )

•

 %  (      (  $  ,  (#(  )

•

 %  '     (  –  

 (  ( "-, "      (  ,  )

•

 %  ' &!  (     "). 9

9


' +2 !*"  1

Fun-zone ( *# '#,(/'#%#/ +"'%



'#%#(1

 ( + ( *#  '#%#(1 '#,(/'#%#/ +"'% %!.! $% 1.(1 "!" $%#!##"( Tuborg,  #'#%# %&$# #" 2%2 #"&'%(+2   "! Tuborg  (  !$" (/&#'# 2!). #"&'%(+2 $# 2, "('% – !(/ 0"2 (&'"#, #'#%2 %('' )%!""/ '% Tuborg Black  Lemon. .(." ,'# !(/ (,' !""#  #%#!"## "! Tuborg! %#*#2 !!#, %-&0 ( $%#!##"/   $%#&'# $#&!#'% " "!, $%&'' 0 + # ('#% "$%!""# (' "$&0 ÂŤ  Bluetooth!Âť. &'"#'&2   1,' bluetooth, $#&  ,# !( " ' )#" $%(' )%!""/ '% Tuborg Black  Lemon  ( !$" ( )#%!' jpeg – #/,"# %'"). ! #%#!, !/ $% ! "!", #&'" !  %!   $%#!##" – ( ,! %!2 #"''. 10


"&+ %  1

Fun-zone ( " 1) # %  " #* "'#/" ( &"

 +   $- Tuborg (2  "):,   !""  #": •

     #(# Tuborg,  '#!"")  !"   +") !,! ( #() #!" (# Tuborg) *'"!+  !" Nintendo Wii + Wii Dance Pad ("&)(  ).

11


  "( !   1

•

Fun-zone (   2)  !  ' #/% "

   

 

 # &  (  ($  "%! ( % &   (  Tuborg) '# (  %     Sony PlayStation 2  " &   (  ).

 %         Tuborg)

12


&)/ (! 1

Fun-zone ' ("  &"$"'. &"*'/&"$", )!&$

/" $"&.&  '+*: ! &"$  #$" "'&$. ! .&%/ #" %&-!'. ',' Tuborg (& % , & #$/ ! ! )" '&"$) - "! '+ #$&  #$" ""!  ""&"  (& %/ " &!", &!)'& #" ','), &"$/ "-+ !)! ! $*' POSM («"""" '»)  ""$&:

  ! –  "    !       C Tuborg! * "*%&" #$%"!  Fun-zone %& "& $ $"   " #$"(" "%& –  $'#!,(  $" !'&%/ #"%&&- ! &"$  #$" "'&$,  !"-+( &"-" ! &"$.

13


#&, %  2

$ 

#!  $  "  !$& !"##  (  !*% # Fun-zone, #  %,)%",  #!) "#!'# $(- !$#!*, # $  !#  !#+ "#!  #  $ #,:

 ! –  $   ?!      $?!

 , $  " #! (# POSM$) * '"# !$#!  #! "# # !!    !%"# –  !$ *%  !$#", "##+ 2% !$#!

14


  !'    2

  

POSM-    ! %$  #-. «  », &  &       ,  '   ',   '''  ' %, ' "' «»

15


  '   

2

" +  #"

  $     ( ,    Tuborg Black),    #   #   Tuborg,      . 

    , " -     %      &   !$  Tuborg:

( $ $! %  Tuborg Black!  '+ )"# #  #" #  !!   #$ ! Tuborg Black! ( #           ) "  # " #* # Tuborg Lemon – !*&  ! +  !$( !" ! ( #     )

16


"/(%$3%; )"2*%'%

2

 

 ,   !  ! • ."#:6%& !"*8 %(% -'; *+48? • /+-/8.; * ,(;#*+& "4"-%*'" %(% /0.%/8  *+4*+) '(0"? • (0*; /*3"(8*; )0$7' %(% (" '; funky house )0$7'? • -'+" .+(*3" %(% ."-"-%./7" .0)"-'%? • */-% 0:6"" *./-+"*%" *+4% %(% ;-'+" .+(*"4*+" *./-+"*%" !*;? • "-$'%& !-& %(% +."#:6%" 9)+3%%? • ",-"!.'$0")7" "4"-%*'% !+ 0,!0 %(% "."(7& +/!72 3"(7& !"*8? • "."(8" * open-air %(% !-&  *+4*+) '(0"? • ..(%/8.; % ,+"."(%/8.; %(% ,+/*3"/8 % +/#"48? • ",(7& .+(*"4*7& ."/ %(% -$*+3"/*7" ($"-*7" (04%? • -;! 9*"- %% %(% ,+(*; -$-;!'? • -+)'%& $0' %(% )0$7' (" '%) 1+*+)? • +4*7& !"*8 %(% 50)*; *+48?

17


  !%    3

   

     

  ,  %  "%     #  $# – Tuborg Black  Tuborg Lemon. POSM-

 %.

 %



18


#'- &  3

   



 "#$' #! & "  $(- "+ , !#"-  !#:

•

  "#* " '*#!)#!*("#* ( !%!'-) – !$#! # $#)$  #!)# #!*$, ("#* . #  #*   " !## $  !-  .

•

!$#! "## " '*$, (#*  $. 19


 2      2009 

20

20


$(/ '   $ "   $ ) " $$ ! 2    : ", !"  %$" ' $#/     !   # !" %$    +' !" %$ ,' "/'. "  %$"  #"%$ (., "##,$ ! $"$. !" %$, !"$ # "$-     %  !"$- ÂŤ$!Âť ) : ÂŤ$ $,: -   )-?Âť (      ,$#/ ! %!$.), !"$ !" "#$ !" %$  ! %)$! " . !"/$  ## %.  % / ! %)/ !". $ "  !"  %$" " $$  ##    .

 #"%$ (., ,$ ! "  ! %!%.    : %! 4 %$, Tuborg Black  Tuborg Lemon (! 2 %$, ",' # "$ )  ! %) !" (CD-' ", !/, $!, &*  %#$ " // &%$ ). " !"/$#/ # !  +-. #"$)-"$.

21


           

22


  •



:  %, (, $, $ ($  '(    %, " $    $   $ ,      $ ")

•

 

(  

,   $   " !  .  – $#  ,   44,  170,)

•

 ( #$  %,   

,   $   !  ), # 8 

•

  (   93%  . 7% &  ,  !  )

23

23


 

•

  ( 60 , #: 70 den, : 85% . 15% $, %&  #)

• • •

 :

" pantone 7404 C, C:2 M:13 Y:99 K:0 " pantone 426 C. C:75 M:68 Y:67 K:90

•

  " 42-44

• • •

 – 165-175.

! (50%-50%) &  &   " #   # !.

24

24


     POSM  - 30$40 

! –  %'+!' "% – ! # ! 1    (  – !! #  '&

25

25


   

    

26

26


     CD- 

 24 

27

27


        

28

28


     

  

29

29


POSM  

 -   1

 

 -   2 30


       

 -   3

 

 -   4 31


    

! 109012, ,   ,  1,  91 tel./fax: +7 (095) 933-8727 www.gorod-l.ru

32


 ( !    «(#-#"/&,,"9 )-+.",(9 «"*1()"» «__» +"/1" 2009 $-%". /-6(1-, ./-,2+&/-#",- ( 0)/&.*&,- .&5"178 33 (1/(%4"17 1/() *(01" _______________________________________ (%-*',-017) __________________ /___________________/ (.-%.(07) (/"06(3/-#)" .-%.(0()

33


BALTIKA_Tuborg_promo_gl