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LAS VEGAS MAGAZINE MEDIA KIT


WE KNOW TOURISTS Las Vegas Magazine: Available in more than 98% of casino resort hotel rooms, Las Vegas Magazine provides readers with in-depth and up-to-date information about entertainment, restaurants, nightlife, personalities, attractions and events. Features, photos and listings are designed to appeal to and engage visitors, while encouraging them to expand their vacation experiences beyond a traditional hotel stay.

138,196

Copies Distributed**

74%

Of Las Vegas Visitors Make Their Entertainment Decisions After They Arrive*

98%

Exclusive In-Room Tourist Publication**

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*Source: LVCVA 2019 Visitor Profile Survey **Source: Internal Reports (CVC audited) 2

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DISTRIBUTION Las Vegas Magazine has a weekly circulation of 138,196, a weekly readership of 617,825+ readers and has 100% controlled in-room distribution* in over 111,096 hotel/resort rooms.

8,800+

Digital Edition Subscribers

23,155 111,096

Caesars Entertainment Group Rooms

Total Rooms*

138,196 39,802 Weekly Circulation

MGM Resorts International Rooms

617,825+ 48,139

Weekly Readership Over 32,126,850+ Annually

Independent Property Rooms

*Exclusive Tourist Publication in 98% of rooms 2

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BUYING POWER

The Las Vegas visitor: • 42.5 million annual visitors • 6.6 million attended a convention* • $36.9 billion total visitor expenditures* • $411 average visitor spend on food and beverages per visit • $187 average visitor spend on shopping per visit • $52 average visitor spend on shows per visit • $40 average visitor spend on sightseeing per visit • $591 average visitor spend on gambling budget per visit • Convention visitors spent 18% more than leisure visitors per visit*

Las Vegas Magazine effectively reaches a consumer market with a high disposable income and a strong intent to purchase.

Las Vegas Magazine is the premier resource for visitors: • 45 average age of Las Vegas visitor • 24% first time visitors • 29% visited more than once in the last 12 months • 89% of visitors stayed in a hotel room for an average of 3.4 nights • 2.5 people average number of adults in party size • 74% of visitors who see shows make the decision to do so after they arrive • 72% who gamble decide where to do so after they arrive • 24% of convention visitors said they brought a spouse, family member or friend that was not attending the convention • 1.7 average number of times repeat visitors visited Las Vegas in the past year • 68% of Las Vegas visitors did not use Google to plan activities during their stay in Las Vegas • 68% of Las Vegas visitors did not use vegas.com to plan their activites during their stay • 63% of visitors did not use social media apps or websites to plan their activities during their stay either • 56% of Mandalay Bay guests take Las Vegas Magazine home with them when they check out, 31% of all MGMRI-owned properties’ guests do the same** • 31% of Venetian/Palazzo, 30% of Harrah’s guests and 20% of Caesars Entertainment guests do the same**

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• Only 27% of visitors used a taxi during their trip compared to 43% who had their own vehicle or 28% who used ride share

*Applied Analysis, Economic Impact Series Brief, April 2020 **Source: Internal Reports (CVC Audited) Except where indicated, all data is from LVCVA 2019 Visitor Profile Report 2

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AWARD WINNING First Place Best Entertainment Writing Nina King’s Entertainment Writing First Place Best Feature Photo Chris DeVargas | Absinthe First Place Best Portrait Chris DeVargas | Carrot Top First Place Best Illustrated Photo Chris DeVargas, Wesley Gatbonton | SLS DJs

1.15 MILLION+

Total Social Followers*

6 MILLION+ Monthly Social Impressions*

*Data updated October 2020 2

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PAGE RATES

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For rates, please contact

Las Vegas Magazine 702.383.7185 advertising@greenspunmedia.com or Greenspun Media Group 702.990.2550

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Specifications File Format Single page PDF/X-1a:2003

DIMENSIONS

Resolution 300 ppi Color Any spot or RGB colors included in the file will be converted to CMYK using the SWOP2006_Coated3v2.icc color profile. Greenspun Media Group is not responsible for color shifts due to color conversions. Total Ink Density 300% total ink density

FULL PAGE

SPREAD

Marks Trim marks are not required, but may be included for bleed ads. Marks must be offset from trim and not invade the live or bleed areas. Spreads Text or critical elements should not crossover the spread gutter.

1/3 SQUARE 2/3 VERTICAL

1/2 HORIZONTAL

1/2 VERT Spread - (+.125” bleed / .5” safety margin) Trim: 16.5” x 10.75” Bleed: 16.75” x 11 Live: 15.5” x 9.75”

MARKET PLACE

ISLAND

Full Page - (+.125” bleed / .5” safety margin) Trim: 8.25” x 10.75” Bleed: 8.5” x 11” Live: 7.25” x 9.75” 2/3 Vertical - 4.75” x 9.75”

Proofs Color SWOP proofs/matchprints are not required, but can be shipped to: Greenspun Media Group Attn: Traffic Department 2275 Corporate Circle, Suite 300 Henderson, NV 89074 Las Vegas Magazine Sales 702.383.7185 advertising@greenspunmedia.com Greenspun Media Group 702.990.2550

1/2 Horizontal - 7.25” x 4.75” 1/2 Vertical - 3.5” x 9.75” Island - 4.75” x 7” 1/5 HORIZONTAL

1/3 Square - 4.75” x 4.75” 1/5 Horizontal - 4.75” x 3” Marketplace - 3.5” x 2.25”

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702.990.2550

702.990.2400

702.990.2545

702.383.7185

702.383.7185

702.385.3111

702.990.2550 | www.greenspunmedia.com | advertising@greenspunmedia.com 2275 Corporate Circle, Suite 300, Henderson, NV 89074

Profile for Greenspun Media Group

Greenspun Media Group - Las Vegas Magazine - Media Kit  

Greenspun Media Group - Las Vegas Magazine - Media Kit  

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