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Happy Kapuso Month! GMA Network celebrates love month

GMA starts strong in 2012 tops nationwide ratings last January

Kylie Padilla steps into the spotlight

stars in the afternoon drama, “The Good Daughter”


SPIRIT OF VOLUNTEERISM GMA G.I.V.E.S. holds salu-salo together

What’s Inside

GMA Kapuso Magazine February 2012 Issue




GMA Network celebrates Kapuso month


Jessica Soho receives 2nd Adamson Media Award Kapuso is Gawad Ulat awardee GMA Network bags honors from UPLB’s 2012 Gandingan Awards

Love, betrayal, and revenge in BROKEN VOW Kylie Padilla steps into the spotlight anew in “The Good Daughter”


Alice Bungisngis enchants TV viewers


Biritera takes centerstage


Philippine television’s phenomenal loveteam is back!

GMA starts strong in 2012 as rival loses grip on nationwide primetime ratings





GMA rolls out the best platforms for partneradvertisers’ key messages GMA Worldwide signs 3-year output deal with FOX International Channels The wonders of science in “iBILIB”

The Kapuso Magazine comes back-to-back with Citizen Kapuso, GMA Network’s CSR newsletter.


Spirit of volunteerism


GMA bestows Excellence Award on Adamson student


GMA holds Bloodletting Day

GMA Kapuso Magazine (Electronic) & Citizen Kapuso are a monthly publications of GMA Network, Inc. published by the Corporate Affairs Division, 16th Floor, GMA Network Center, EDSA cor. Timog, Ave., Diliman, Q.C. Trunkline No. (632) 982-7777.




GMA Network celebrates Kapuso month in February The Kapuso month dubbed, One Love, One Heart, One Nation, hits the audience straight to the heart through a series of plugs aired over GMA’s freeto-air, regional and international channels in February.

The afternoon series Broken Vow, starred in by Bianca King, Gabby Eigenmann, Luis Alandy and Rochelle Pangilinan, tells of a “probinsyana” who falls in love with a member of a political clan. Finally, the primetime series My Beloved (Marian Rivera and Dingdong Dantes) tells of a mortal who falls in love with a fallen angel. Check out and GMA’s official Facebook and Twitter accounts for the latest love updates about

“Ano ang kahulugan ng Kapuso Month para sa iyo?”

The plugs are accompanied by the Kapuso month jingle sung by two of the most promising tween stars – Lexi Fernandez and

TLP said

Derrick Monasterio.

“Siyempre dapat araw-araw magmahalan

The jingle is likewise played over Barangay

tayo…pero pag Kapuso Month, mas

LS 97.1 and Super Radyo DZBB 594khz.

maraming pagmamahal ang ipapadama natin sa ating kapwa. Happy Kapuso Month sa ating lahat!”

Love is all across GMA’s media platforms in February as GMA’s TV program launches have “love” as pivotal topic. In the primetime program Biritera, topbilled by

RLOrteza said “Ang Kapuso Month ay panahon upang maipakita natin ang pagiging tunay na

Glaiza de Castro, Angelika Dela Cruz,

Kapuso natin sa gawi at ugali! Kaya nararapat

Dennis Trillo and new Kapuso child star

lamang na tayo’y makilahok sa activities

Roseanne Magan, viewers can closely identify with Roseanne’s love for music.

na nakapaloob sa pagdiriwang ng Kapuso Month.”

In the afternoon soap, The Good Daughter,

Pink kiss said

lead star Kylie Padilla’s character Bea

“Para sa akin, ang kahulugan ng Kapuso

demonstrates love for her father and Darwin

Month ay ang pagunita kung paano

(Rocco Nacino).

tayo natutong magmahal, masaktan at magmahal muli.”

Magic, adventure, and love are present in the early primetime offering Alice Bungisngis and Her Wonder Walis. Alice (Bea Binene) casts spells to fight for her loved ones against the powers of darkness.

BrunoEarth said “Just another month for me spent alone… But what the heck! We have all the love we need from our family and friends. Maybe Kapuso month means realizing all the love that we recieve.”



Kapuso is Gawad Ulat Awardee

GMA Network bags honors from UPLB’s 2012 Gandingan Awards

DSWD cites media and other partners in celebration of its 61st year

Aside from Gawad Ulat, PaNata’s other category is the Gawad Paglilingkod Sa Sambayanan (GAPAS), recognizing NGOs (non-government organizations) and LGUs (local government units). Time and again, Kapuso Chairman and CEO Felipe L . Gozon emphasizes the importance

GMA 7 is honored with the Department of Social Welfare’s Gawad Ulat for Most Supportive Television Station. The Gawad Ulat lauds media organizations and personalities who dedicate time, effort, energy and resources in helping DSWD carry out its mandate.

The Philippines’ leading TV

of such awards and recognitions voluntarily

station GMA Network bagged

bestowed upon the Network. “Mas makahulugan

honors at the 2012 Gandingan

ang mga awards na tinatanggap natin na kusang

Awards – the 6th University of

ibinibigay sa atin,” he says.

the Philippines-Los Baños (UPLB)

The Gawad Ulat Award was received by AVP for Corporate Affairs Ma. Teresa L Pacis and News

Isko’t Iska’s Broadcast Choice Awards.

and Public Affairs AVP for Administrative Division, Kelly Vergel de Dios. Pacis delivered a brief

Now on its sixth year, the

message on behalf of the awardees.

Gandingan Awards is organized

Kapuso star Dingdong Dantes also figured in DSWD’s PaNata awards as his very own Yes Pinoy Foundation was given the PRAISE award for its extraordinary contributions to the fulfillment of

annually by the UP Community Broadcasters’ Society of the University of the Philippines-Los Baños.

DSWD’s mission. PRAISE stands for Program on Awards and Incentives or Service Excellence.

The Gawad Ulat is included in the PaNata Ko sa

Aside from NGOs, select DSWD employees are

Bayan (Pagkilala sa Natatanging Kontribusyon sa

also given this award.

Bayan) Awards given by DSWD to select partners

Here are the GMA winners: Gandingan Hall of Fame: Jessica Soho

and stakeholders, in celebration of its 61st year.

Jessica Soho receives 2nd Adamson Media Award.

Best News Program: 24 Oras Best Magazine Program: Kapuso Mo, Jessica Soho Best Magazine Program Host: Jessica Soho for Kapuso Mo, Jessica Soho Best Investigative Program: Reporter’s Notebook Best Investigative Program Host: Jiggy Manicad for Reporter’s Notebook Best Public Service Program: Wish Ko Lang Highly Commended TV Station: GMA News TV Best AM Radio Station:

GMA’s Jessica Soho received the 2nd Adamson University Media Award on February 7, 2012 during the university’s 80th founding anniversary celebration. The Adamson University Media Award honors the country’s journalists who commit themselves to contributing to the Filipinos’ awareness on poverty.


Super Radyo DZBB


GMA Network starts strong in 2012 NUTAM ratings Rival loses grip on primetime The Philippines’ leading multimedia company GMA Network began 2012 on a winning note after gaining the highest number of viewers from urban television households nationwide last January, according to data from the more trusted ratings service provider, Nielsen TV Audience Measurement.

In Urban Luzon, which comprises over 77 percent of total television households nationwide, GMA posted double-digit leads over ABS-CBN and TV5. GMA had an average of 39.9 percent household share versus ABSCBN’s 25.5 and TV5’s 15. Translated to eyeballs, GMA had approximately two million more viewers than ABS-CBN and about 3.5 million more viewers over TV5 in Luzon.  In Mega Manila, which now makes up more than 59 percent of total urban television households nationwide due to the recently added panel homes in Batangas and Laguna, GMA likewise registered double-digit margins over its rivals. GMA recorded an average of 40.8 percent household share against ABS-CBN’s 23.8 and TV5’s 15.8.   In Mega Manila, GMA’s bailiwick, the Kapuso Network had an estimated 1.9 million more viewers over ABS-CBN and about 2.8 million more viewers than TV5 in January.  

Based on household data recorded

GMA continued its dominating

during the said month (January 22 to 31 based on overnight readings), GMA had 36.7 percent average household

performance nationwide in both morning and afternoon blocks. In primetime (6pm to 11pm), GMA hiked

audience share, higher by 7.7 percent than ABS-CBN’s 29 percent and by 21.5 percent over TV5’s 15.2.

its audience share from 31.8 percent in December 2011 to 33.1 percent in January 2012. ABS-CBN, on the other

hand, slightly dropped in primetime

Using an estimate of five viewers per

audience share.

household, GMA had 1.4 million more

viewers than ABS-CBN and 3.9 million


GMA Network subscribes to the Nielsen TV Audience Measurement also used by 20 companies including two other local networks (TV5 and Solar Entertainment), Faulkner Media, CBN Asia, 13 advertising agencies and three regional clients. On the other hand, ABS-CBN is the only local major TV network reportedly subscribing to Kantar Media, formerly known as TNS. In Mega Manila, the Nielsen TV Audience Measurement has a sample size of 1,190 homes as compared to Kantar Media’s 770 homes. Nationwide, Nielsen has a total sample size of 2,000 homes compared to the lower sample size of 1,370 utilized by Kantar Media.

more viewers than TV5 from all over the country last January. GMA KAPUSO MAGAZINE | FEBRUARY 2012 ISSUE


GMA rolls out the best platforms for partner-advertisers’ key messages It’s all systems go for GMA Network IN THE Year of the Dragon. The Kapuso Network rolled out its key projects for 2012 on January 17 to 18 in a star-studded trade launch at the New World Hotel. At the two-day extravaganza, GMA pulled all stops to assure all clients that the Kapuso Network is the media organization with the best platforms for its partner-advertisers’ key messages. GMA’s top executives led by Chairman and CEO Felipe L. Gozon, President and COO Gilberto R. Duavit, Jr., EVP and CFO Felipe S. Yalong and GMA Marketing and Productions President and COO Lizelle G. Maralag attended the two-day event. Kapuso stars Marian Rivera, Dingdong Dantes, Geoff Eigenmann, Sid Lucero, Alessandra De Rossi, Chris Tiu, Bianca King, Glaiza De Castro, Dennis Trillo, Bela Padilla, Kris Bernal, Mark Herras, Polo Ravales, Luis Alandi, Sarah Lahbati, TJ Trinidad, JC Tiuseco, Kylie Padilla, Rocco Nacino, Bea Binene, Jake Vargas, Lousie delos Reyes, Derrick

GMA Chairman & CEO Atty. Felipe Gozon

Suvivor Philippines’ Betong and Maey with P&G & Mediacom clients

Kokak leading men TJ Trinidad and JC Tiuseco with Zenith Optimedia clients

Monasterio, among others, also graced the affair.

Isabel Granada with Zenith Optimedia Clients

GMA KAPUSO MAGAZINE | FEBRUARY 2012 ISSUE Glaiza De Castro with Mediacom clients


GMA Worldwide signs 3-year output deal with FOX International Channels GMA Worldwide, Inc. (GWI), GMA Network’s content acquisition and distribution subsidiary, recently signed a three-year output deal with FOX International Channels.

FOX, which is among

(L-R) GWI Pres. Anette Gozon-Abrogar, GMA Chairman & CEO Felipe L. Gozon, Fox International Channels COO Zubin Gandevia, GMA Pres. & COO Gilberto R. Duavit, Jr. and Fox VP/Territory Head for PH Jude Turcuato

GWI’s top global partners, is a subsidiary of a global media conglomerate that reaches millions of

Marilou Diaz-Abaya, Jose Rizal.

households worldwide. GWI achieved record sales in 2011 on strong Among GMA productions sent to Hong

syndication of programs and acquisition of

Kong for airing over FOX’s Philippine feed

canned programs for GMA’s two free-to-

are the hit fantasy series Encantadia,

air channels. It sold more than 2,000 hours

Darna, Dyesebel, and Super Twins, the

worth of programs in Africa, Brunei, Korea,

Filipino television adaptation of renowned

and China.

Koreanovela Stairway To Heaven, Trudis Liit, and Babangon Ako’t Dudurugin Kita, as well

According to GWI VP Roxanne Barcelona,

as News and Public Affairs programs Wish Ko

GMA’s programs are steadily gaining

Lang, Pinoy Meets World and Pinoy Abroad.

interest and popularity among international

viewers. In fact, GWI recently closed

The deal comprises a minimum of 350

GWI also distributed blockbuster films like

a landmark deal licensing an all-

hours worth of locally produced programs

My Best Friend’s Girlfriend, When I Met You,

original drama production by the GMA

and 25 feature films for airing through

Yaya and Angelina, Temptation Island,

Entertainment TV Group for China. The

FOX’s cable channels in 2012.

and the 1998 award-winning biopic film by

production runs for 50 episodes.


The wonders of science in “iBILIB”

Sunday nights on GMA are more

actual experiments on the show .

amazing with “iBILIB,” an infotainment program that unravels bizarre and

Viewers, from the young to the young

interesting trivia on the world of science.

at heart, are also encouraged to try the experiments at home. Step-by-step

Hosted by Chris Tiu and Isabelle Daza,

instructions following each episode are

iBilib features scientific experiments

posted on the iBILIB webpage at

interspersed with magic as seen on

Japan’s Wonders of Horus. Aside from the experiments, gadgets Joining Chris and Isabelle in exploring theories and explaining scientific

and inventions by local inventors are also featured on the show to further

facts surrounding everyday

spark audiences’ interest in the field of

events is the comedic pair of


Moymoy Palaboy. iBILIB airs after Kap’s Amazing Stories on The four perform and participate in




Kylie Padilla steps into the spotlight anew in “The Good Daughter”


oving beyond the shadow of her

step-mother), Glydel Mercado (Tina, Bea’s

famous actor-dad, Kylie Padilla

mother), Rocco Nacino (Darwin, Sharon’s

continues to carve her own

son from her first husband and Bea’s love

name in the entertainment industry, this time

interest), LJ Reyes (Frances, Darwin’s sister

through the afternoon series, “The Good

and another villain in the story), Angelie


Nicole Sanoy (Julia, Sharon’s daughter with Rico who knows the facts behind Tina’s

In the series, Kylie plays Bea, a sweet yet

death) and introducing Max Collins (Ziri,

assertive teenager who experiences a

Bea’s best friend).     

for Drama Redgie Acuña Magno and Program Manager Helen Rose S. Sese. The creative team  consists of Afternoon Prime head Roy Iglesias, creative consultant Des Garbes-Severino, headwriter

turning point in her life when her mother

Aloy Adlawan, writers Anna Aleta-

dies and her father marries someone

Completing the cast are Dion Ignacio

she disapproves of. As she learns of her

(Paul, Frances’ submissive boyfriend), Ervic

stepmother’s bad intentions, Bea reveals her

Vijandre (Mario, an aspiring model and a

tough side and fights for her family’s sake.

barista at Rico’s café) and Ms. Luz Valdez (Lola Lourdes, Bea’s doting grandmother).

Nadela, Glaiza Ramirez and Gilbeys Sardea, brainstormers Paul Sta Ana, Delfin Ilao and Jason Lim. Carol Galve is the executive producer while Mike Tuviera is the director.

Other actors in the series include Raymond Bagatsing (Rico, Bea’s father and owner of

The Good Daughter is a creation of

a successful coffee shop business), Alicia

the GMA Drama Group headed by VP

Mayer (Sharon, Rico’s first love and Bea’s

for Drama Lilybeth G. Rasonable, AVP

“The Good Daughter” premiered February 13 and airs after Kokak on GMA Afternoon Prime.

Love, betrayal and revenge in Broken Vow GMA’s afternoon prime block heats up with Broken Vow – a drama series about love, betrayal, sacrifice and revenge.

The Cast

But on the eve of their wedding, Melissa collapses and Roberto discovers her being pregnant. Devastated, Roberto changes his mind and dumps Melissa on the day of their wedding.


Bianca King leads the cast as Melissa Santiago, a probinsyana lass who is set to marry her long time sweetheart. She is joined by Gabby Eigenmann (Roberto Sebastian, a budding politician), Luis Alandy (Felix Rastro, the guy who will help Melissa survive her horrific ordeal) and Rochelle Pangilinan (Rebecca Sta. Maria, Roberto’s ex who will do anything to win him back).

Broken Vow tells the story of Melissa, an

With her perfect world turning

attractive woman who becomes the apple

into a nightmare, Melissa tries

of the eye of Roberto, a rich municipal

to jump off a bridge and end her

councilor who falls madly in love with the

life, but is rescued by Felix. Despite

unpretentious probinsyana. Despite the

her apprehension towards his

extreme difference in their lifestyles, their

kindness and concern, Felix is bent

strong relationship leads them to decide to

on winning her trust. Eventually,

get married.

Melissa falls for Felix, who loves her

and her daughter Eva.  

The couple’s fairytale romance suddenly

ends when Melissa gets kidnapped,

With Felix by her side, how will

drugged and raped by a group of men.

Melissa face her new life if Roberto

News about Melissa’s case spreads like

comes back and asks for a second

wildfire in their town and Roberto’s family

chance? What will be Rebecca’s

gets dragged into the scandal. However,

reaction if she finds out that

Roberto stands by Melissa and vows to

Roberto is once again pursuing

marry her, to the consternation of his ex-

Broken Vow is directed

Melissa? What will be the fate of

girlfriend, Rebecca.

by Gil Tejada Jr.

Melissa’s relationship with Felix and

and created and written

Roberto’s marriage with Rebecca?

by Dode Cruz.

Other stars in the series are Marco Alcaraz (Police Officer Michael Pascual, the  investigator in charge of Melissa’s case), Juan Rodrigo (Mayor Lucio Sebastian, Roberto’s father), Carmi Martin (Rosanna, Roberto’s scheming mother), Matet de Leon (Amy, Melissa’s best friend), Jace Flores (Kenneth, Felix’s trusted friend), Pancho Magno (Rico, Roberto’s confidant), Lou Sison (Sheila, Rebecca’s best friend and Mayor Sebastian’s mistress), Melissa Mendez (Amor, Melissa’s mother), Kryshee Grencia (Eva, Melissa’s daughter) and Celia Rodriguez (Doña Ofelia, Felix’s authoritative aunt).



Alice Bungisngis enchants TV viewers The magical adventures of the good teenage witch, Alice Bungisngis, unfolds every night before 24 Oras on GMA.




ween star Bea Binene plays the title

curse. She succeeds in taking Alice at first,

role of Alice Bungisngis. Adding

but Matilda and Hilario fight back to save

Ace’s and Alice’s paths cross again.

spice to her life are Jean Garcia

their child. Alice escapes but, unfortunately,

The young man still believes that Alice

(Esmeralda), Jake Vargas (Ace),

Esmeralda puts Matilda and Hilario under a

caused the death of his grandfather. The


feud between them persists because of

Derrick Monasterio (Spade), Janno Gibbs

Esmeralda’s manipulation.

(Hilario), Lexi Fernandez (Quennie) and Sheena Halili (Sinag).

Alice tries to find out the truth about Also in the series are Irma Adlawan

Esmeralda which upsets the evil witch.

(Gareng/ Maggie), Buboy Garovillo (Ipeng),

Esmeralda tries to punish Alice but she

Roy Alvarez (Don Zaldy), Alicia Alonzo

Ana Roces as

(Lola Andeng), Benjie Paras (Timoteo/Tim),


Sef Cadayona (Tomas/Tom), Lenlen Frial

escapes. As she wanders the streets, Alice meets

(Gelay), newcomer Marc Justine Alvarez

Lola Andeng who takes her in. Alice uses

(Wally, the Wonder Walis), Ana Roces

her magic to help Lola Andeng in times of

(Matilda) and Marita Zobel (Tandang


Alicia). One day, Lola Andeng learns of Alices’s ALICE BUNGISNGIS is created by the

magic and drives her away. Alice thinks that

GMA Drama Group headed by Lilybeth

Lola Andeng sees her as an evil creature.

Rasonable (VP for Drama), Ma. Regina

She is unaware that Lola Andeng is actually

Magno (AVP for Drama), Camille Hermoso,

her mom Matilda, who transformed into an

(Program Manager) and Kaye Cadsawan

old lady because of Esmeralda’s spell.

(Executive Producer). The creative team is

A farmer, Ipeng, finds Alice and brings her

composed of Jun Lana (Creative Director),

to the charitable institution he works for. He

Alice learns of Lola Andeng’s sickness. She

RJ Nuevas and Aloy Adlawan (Creative

treats Alice as his own and looks after her.

goes back and takes care of her. Alice discovers that as the moonlight beams on

Consultants) and Maribel Ilag (Headwriter). The series is directed by Mark Reyes.

Alice grows up as a kindhearted girl inside

Lola Andeng, she transforms into her mother,

the institution. At times, she gets bullied by

Matilda. Alice promises not to leave Matilda

other kids who perceive her to be weird.



Alice unknowingly casts her magic spells as

Once upon a time, in a faraway province,

everything she utters happens. She is also

Esmeralda finds Alice and Matilda. She also

there lived the sorceress Tandang Alicia,

fond of talking to different objects.

puts Ace and Ipeng under her evil spell. This leaves Alice no other choice but to fight

her daughter Matilda and foster child As she reaches her early teens, the bullying


and save herself and her loved ones.

by other kids intensifies, making her feel Tandang Alicia treats Esmeralda as her own

unwanted. Things change when she meets

daughter and teaches her all the magical

Ace, who encourages her and gives her

spells she knows. However, Esmeralda

hope. Alice treasures her friendship with

becomes obsessed with power as she grows

Ace and eventually, she falls for him. Ace’s

up and uses magic for her personal gain.

mother, Maggie, however, disapproves of their relationship and plots to drive Alice away from the institution.

Tandang Alicia tries to stop Esmeralda’s greed by casting a spell on her and transforms her into an old tree. However,

One day, a party is held for Ace’s

Tandang Alicia dies.

grandfather, Don Zaldy. During the party, the institution catches fire and Don Zaldy is killed. Alice gets blamed for his death.

Matilda gives birth to Alice and happiness fills her and husband Hilario as they see a bright future for their daughter, who

Alice runs away and looks for places to

embodies the goodness and intelligence of

hide. As Alice is about to be captured,

her grandmother, Tandang Alicia.

Esmeralda helps her escape and pretends

Esmeralda commands her minions to get

to be her real mother. Alice was reluctant to

Alice, whom she thinks could break the

believe Esmeralda, but she eventually does.



Jean Garcia as



Biritera takes center stage Biritera takes center stage on primetime TV as it combines music with drama and tackles the highs and lows of the colorful world of the music industry. Lead stars Dennis Trillo and Glaiza de Castro showcase both their acting and singing talents as they play the roles of Andrei, lead vocalist of the band The Bridge, and Mikaela, a drummer and singer, respectively. Biritera also introduces new child discovery, Roseanne (Roseanne Magan), who plays an aspiring young singer. As her character embarks on an emotional journey from becoming an amateur singer to a famous biritera, Roseanne discovers many things about her roots, her past and her real identity. The story takes off from the death of the reigning biritera,

Roseanne Magan

which sends Mr. D (Ryan Eigenmann), a respected talent manager, into a frantic search for an immediate replacement. Upon receiving an invitation to judge a provincial singing contest, Mr. D brings along Andrei, who gets drawn to one particular contestant, Roseanne. However, Roseanne loses to Barbie (Sweet Ramos), much to Andrei’s disappointment.

Dennis Trillo Glaiza de Castro

Gwen Zamora



NEW PROGRAM But no one is more disappointed than Roseanne, who wants to succeed as

Adding depth and excitement

a singer so she can help her adoptive

to the story are Ces Quesada (Simang,

mother Remy (Angelika dela Cruz). Remy

Remy’s aunt), Neil Ryan Sese (Eric, a rich

disapproves of her daughter’s dream and

businessman) Gwen Zamora (Iris, Andrei’s

wants her to concentrate on her studies.

number one fan who eventually falls in

Sweet Ramos

love with him), Yul Servo (Jo’s boyfriend

Angelica dela Cruz

Andrei uploads a video of Roseanne from the competition. The video goes viral and makes Roseanne an instant web sensation. This attracts talent scouts, including Mr. D.

Jerome), Kiel Rodriguez (Miko, bass player of The Bridge), Ken Chan (the lead guitarist Popoy), Orlando Sol (the keyboardist Egay), Protege’s Nomer Limatog, Jr. (Miguelito) and Jamaika Olivarez (Kleng Kleng, Roseanne and Barbie’s co-members in the

Remy, however, continues to

church choir), Kim Komatsu (Gwen, the

discourage Roseanne from

choir master), Hiro Magalona (Teofi, the

pursuing her dream of

organ player at the church), Barbara Miguel

becoming a professional

(Darling, a child actress managed by Mr. D),

singer. But eventually,

Scarlet (Mrs. Tomandong, Barbie’s mother),

Remy gives in when

Patricia Ysmael (Beverly) and Myra Carel

Jo (Rich Asuncion),

(Bevs, Mr. D’s office staff).

Roseanne’s aunt,

convinces Remy to allow

Biritera is a creation of the GMA Drama

Roseanne to try her luck

Group headed by Senior Vice President

in the music industry and

for Entertainment Wilma V. Galvante, Vice

makes Remy believe that

President for drama Lilybeth G. Rasonable,

she has Roseanne’s best

and Asst. Vice President for Drama

interest at heart.

Redgie A. Magno. Executive producer Juel Balbon leads the

As Roseanne begins

production team.

her quest towards becoming a full-

The series is based on the

fledged biritera,

original concept of Jun Lana

Remy becomes more concerned of her

(creative director) and is directed by multi-awarded

daughter’s welfare as Jo

director Maryo J. delos

takes over Roseanne’s life.

Reyes. Other members of

Andrei also shares the same

the creative team are

sentiment, as he feels guilty for

Agnes Gagelonia-

prodding Mr. D into managing

Uligan (writer), Jake

Roseanne, who seems to be

Tordesillas (creative

taking on too much, too soon

head) and Richard

to become successful.

Cruz (creative consultant).

How will Roseanne cope with the demands of her career? Will she eventually make it to the top or will she succumb to the pressure of sudden popularity? How will Andrei and Mikaela figure in this situation? Could there be a deeper connection between Andrei and the biritera

Ryan Eigenman




Philippine TV’s phenomenal love team is back in “MY BELOVED” The country’s most popular love team and today’s hottest couple returns to primetime







ingdong Dantes stars in the series

My Beloved begins when Sharina’s father,

as Benjie/Arlan, an angel of death

Romeo, dies. All alone and without a

or “sundo” who takes on a human

mother, who took off with another man,

form to save the life of his beloved woman

Sharina and her younger sister Monica live

Sharina, the beautiful mortal played by

and work under the strict rules of their aunt

primetime queen Marian Rivera.

Elsa and her daughter Ginella.

While Dingdong and Marian have starred

Life is unbearable for the sisters, but Sharina

together in four primetime soaps (Marimar,

does not give up and strives to finish her

Dyesebel, Ang Babaeng Hinugot sa Aking

studies through the help of Lily, a kind-

Tadyang and Endless Love), this is the first

hearted teacher who treats her like a

time that they are paired in an original


series. Both underwent major makeovers as

the characters they portray are new and

Tragedy strikes Sharina again when Lily

fresh in the viewers’ eyes.

passes away. Much to Sharinas surprise, Lily entrusts her with a small business and her

Other members of the cast include Nova

house, paving the way to start a new life.

Villa (Lola Inggay), Paolo Contis (Gimo),

Katrina Halili (Emmie), Marky Lopez (Tikyo),

One day, Sharina sees Lily’s old painting of

Chanda Romero (Elsa), Jennica Garcia

a good-looking man in her house. She also

(Monica), Carl Guevarra (Junic), Louise

learns from Lily’s diary of her encounter with

delos Reyes (Grace), Alden Richards

a man who saved her from an accident.

(Rico), Mikael Daez (Nelson), Ynna Asistio

Lily also wrote that she was in love with this

(Lizette), Saab Magalona (Ginella), Djanin

mysterious person and waits to be reunited

Cruz (Lucy), Andrea Torres (Dessa), Jon Hall

with him.

(Joryl), Fabio Ide (Rowan) and Jay Gonzaga

(Mikal) Rio Locsin plays a special role (Lily).

Sharina often thinks of the man in the painting and dreams about him every night. When Sharina meets an accident, a mystical being named Arlan, who looks


like the man in the painting, saves her from death. They kiss and Arlan disappears as Sharina faints. There is a rule that no angel of death can fall in love with a human being. Arlan is punished for kissing Sharina and is banished from heaven to live a mortal life on earth. His soul enters Benjie, a playboy and a member of a small-time syndicate. Sharina wakes up and searches for her rescuer whom she has fallen in love with. Unknown to her, the man in the painting and her savior are one and the same.   As fate would have it, Sharina meets Benjie who falls for her. Sharina faces many struggles as she finds out about Benjie’s criminal background. How will Sharina accept Benjie’s criminal character? How will Arlan cope with his newfound life as the mortal Benjie?      How will their love story unfold? The series is directed by Dominic Zapata and is the original concept of RJ Nuevas.    





By Tracy Cruz

GMA G.I.V.E.S. (Guide, Interact, Volunteer, Educate and Serve) held its first gathering of employeevolunteers on February 3, 2012 at the Network’s 17th floor executive lounge.


Spirit of Volunteerism

(Pop Sweetheart), and Jay Gonzaga provided entertainment. GMA AVP for Corporate Affairs Tere Pacis said that the event was meant to “recognize and show appreciation to the GMA G.I.V.E.S. volunteers for their consistent and enthusiastic participation in the various GMA Corporate Social Responsibility activities.” “Extra Miles” awards were given to select members who exerted extra effort during volunteer activities. Overall, the event’s atmosphere was light, fun and intimate. Relationships were formed and genuine camaraderie was felt by everyone. GMA employees are encouraged to

A total of 49 GMA G.I.V.E.S. volunteers

participate in various GMA G.I.V.E.S.

attended the event hosted by GMA

projects to cultivate the spirit of

Corporate Affairs. Kapuso artists Lovely

volunteerism and instil the value of

Embuscado (Protege), Lira Bermudez

social responsibility, the Kapuso way.




Above photo shows Adamson student Toby Emerson T. Pavon (center), recipient of the Special Edition of the GMA Network Excellence Award. With him are (L to R) Prof. Jen Derillo (Chair, Dept. of Communication), Dr. Servillano Marquez, Jr. (Dean, College of Education and Liberal Arts), Rev. Fr. Gregorio Banaga, Jr. C.M. (University President) and Teresa L. Pacis, GMA AVP for Corporate Affairs .

GMA bestows Excellence Award on Adamson student On 07 February 2012, in celebration of Adamson University’s 80th Foundation Day, the GMA Network awarded a Special Edition of the GMA Network Excellence Award to an exceptional Falcon, Toby Pavon. Here he is, in his own words...

get the highest grades in class but my yearning

I can get my hands on to improve the lives of

to learn is always present. And I can say that my

people. Often, I find myself creating absurd

hunger for knowledge is insatiable.

scenarios in my head wherein a TV station would lead the pack and stop broadcasting for months

It is my belief that all media give people an

in order to plan out a super-program that would

opportunity to learn. Therefore, I am a big fan

entertain people and not turn them into brain-

of unorthodox media. I am an avid videogame

dead zombies, a program which would be fun to

fan who has learned a lot from the said games. I

watch and the people would be better for it.

attribute a lot of influence to Shirugeru Myamoto and Tetsuya Nomura. Comics are also a familiar realm to me. Though I may not be a comic geek, I still enjoy the latest Frank Miller creation and the illustrations of Alex Ross, especially.

I have often found inspiration in foreign arts as well as local. Some of the people I look up to the most are Rowan Atkinson and how he mastered the art of mime in order to come up with a character which said so many things without uttering a word. Comedians such as Ramon Bautista and Michael

To keep a healthy mind is to keep a

V fall into my list of local artists whom I idolize

healthy body. Thus, the world of sports

because they have proven that you do not need

and athletics is one of the areas I delve

to be stuck up to inform, and you do not have to

in more fondly. I admit to not being in

be stupid to make people laugh.

the best physical shape, but at the very least, I can hit a serve in table tennis without

All in all, I am the product of mass media, with my

being too awkward. For the past year, I have

TV set turned on practically 24/7, and computers

been writing about sports for our publication. I

and laptops feeding me new bites non-stop. All

believe that a person who understands sports is

I really want to do now is make it work for those

I am Toby Emerson T. Pavon, an AB Mass

one who is easy to work with because he is used

who don’t have that same luxury. In the end, I’m

Communication student of Adamson University.

to working within rules and limitations, and yet

always searching for ways to make the medium

Currently, I am the editor-in-chief of The Adamson

expands and rises above them.

work for the people and not the other way



Chronicle, the official student publication of Adamson University. I have been with the

In the field of media, I have often found myself

publication for over two years already. I do not

thinking of ways on how to make use of whatever




GMA employees show proof of blood donation

Philippine Red Cross’ Rosa Rosal

GMA AVP for Multimedia Journalism Odi de Guzman (L-R) PRC QC Chapter’s Dr. Hermogenes Jarin, GMA AVP Corp. Affairs Teresa L. Pacis, GMAKF EVP & COO Mel Tiangco and GMAKF Executive Director Dr. Victor V. Nicodemus

GMA VP for SAMD Vicky Arradaza


GMA Network, through its socio-civic arm GMA Kapuso Foundation, held simultaneous bloodletting activities GMA VP for Finance Ronnie Mastrili in various parts of the GMA On Call Valerie Tan country on February 17 dubbed, Kapuso GMA employees for Bloodletting Day. participating in the A total of 1,110 blood bags were collected from all venues nationwide and were donated to the Philippine Red Cross. In his message, GMA Chairman and CEO Felipe L. Gozon praised

GMA news anchor Ivan Mayrina

event. “There is nothing greater than giving your own blood to save other people’s lives,” Gozon said. The Kapuso Bloodletting Day is now on its 4th year.



Kapuso Magazine/Newsletter (February 2012 issue)  
Kapuso Magazine/Newsletter (February 2012 issue)  

This month's issue features new Kapuso program launches with My Beloved's Dingdong Dantes and Marian Rivera at the cover. Another highlight...