Most people know that idolatry is a grave sin, but never think that it could have anything to do with them. They imagine that idolaters, defined as those who ascribe equals to Allah (God), are merely people who worship totems carved out of stone or wood, like the primitive pre-Islamic Arab pagans who worshipped idols in the Ka`bah (The Sacred House). However, idolatry is far subtler and is actually widespread in many societies today.