Page 19


Taking aim at the

Middle East


As the aircraft interiors industry gears up for the AIME expo in Dubai, many companies report a lucrative and growing regional market that continues to shine by MARY JANE PITTILLA

Diehl Aerosystems will exhibit a model of its lavatory space cube solution during the 2017 Aircraft Interiors Middle East event in Dubai. Diehl’s arrangement of lavatories in wide-body aircraft seeks to optimize the use of space in the cabin


he Middle East is a burgeoning market for aircraft interiors, as evidenced in part by the number of first-time exhibitors at Aircraft Interiors Middle East (AIME) taking place in Dubai in February. Representing a variety of sectors within the broad aircraft interiors industry, including uniforms, fabrics, lighting and camera systems, the new exhibitors are keen to promote their products to the 4,500 industry professionals and airline representatives who will attend AIME. By 2020, Middle Eastern, Chinese and Indian markets are predicted to jointly command 27.3% of global demand for cabin interiors, according to research firm Frost & Sullivan. Dubai’s geocentric location makes it an ideal place to meet those markets and is within convenient travel of two thirds of the world, including Europe. Among those exhibiting for the first time in 2017 are Saudi Arabiabased SABIC, the Kadifeteks upholstery fabric mill from Turkey, uniform producer Modus from Poland and UK-based lighting specialist Beadlight. “Beadlight is excited to be exhibiting in the Middle East for the first time in 2017,” said Gina Amies, Director of Beadlight Ltd. “The Middle East is a rapidly growing market and we think AIME is a great show to exhibit our products and demonstrate our commitment to the market.” The company will be showcasing its new products: Stellar, design to be fixed into a seat shell or

monument; Mono fixed position light with a push open spring mechanism; and Sirocco M micro swivel light, alongside existing popular ranges. This sentiment is echoed by Piotr Nowaczyk, Export Manager at Modus. “The Middle East is important because we can see that it is growing market, and we would like to introduce our uniforms to this market. We feel AIME is the ideal place to do this.” Analysts from the Global Airline Passenger Communications System Market 2016-2020 forecast the communications system market to grow at a CAGR of 8.65% during the period 2016-2020, while the global IFEC market will be worth US$5.8 billion by 2020, according to research specialist MarketsandMarkets. The inflight IFEC pavilion will return to AIME with several new exhibitors including Latecoere and Pascall Electronics. “Pascall Electronics are pleased to be exhibiting for the first time at AIME 2017,” said Phil Brace, IFEC and Airborne Power Solutions, Pascall Electronics Limited. “We decided to participate as we are expanding our focus in the ‘in-cabin power systems’ market beyond the conventional IFE and connectivity systems that we support today. The Middle East is important to us as it has been a region where our products have been used in a number of the premium airlines and LCCs. It is a growing market area, as more airlines offer BYOD [bring your own

device] IFE and connectivity services.” Pascall Electronics plans to exhibit its capabilities as a supplier of custom power solutions for civil aerospace applications, and showcase nextgeneration high efficiency, lightweight power line-replaceable units focused on providing high power USB charging for customer PEDs.

Diehl Aerosystems works on joint solutions

Diehl Aerosystems will exhibit again at AIME/MRO Middle East in Dubai in February 2017, after the company’s debut at last year’s event turned out to be very successful. “We feel that this format of event is very suitable for certain market segments, such as the ones that we are addressing with our products and services for the after sales market,” said Diehl Aerosystems Vice President Communications and Public Relations David Voskuhl. He continued: “The Middle East region enjoys our particular attention because aviation – and therefore demand for civil aerospace products – is growing here above the global average. For this reason we want to ensure appropriate visibility in the market place, for example by exhibiting at AIME/MRO Middle East 2017.” At the AIME/MRO Middle East event, Diehl Aerosystems will display product samples for the cabin interiors retrofit market, such as a lavatory space cube and digital  |  PAX INTERNATIONAL  |  19

PAX International AIME/MRO Dubai 2017  
Read more
Read more
Similar to
Popular now
Just for you