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BEST OF BOTH WORLDS L aunched over 25 years ago, Americas, Asia and Gulf-Africa Duty Free magazines cover all three regions of the world that are on a growth trend in the global travel retail industry. Our high-quality, glossy magazines are the perfect choice to showcase global brands. While we have a clear regional focus, offering especially relevant information and allowing for targeted marketing, we have the look and feel of a high-end consumer publication. While issues are produced for – and distributed at – specific industry events such as TFWA China Conference, IAADFS, TFWA Asia Pacific, ASUTIL, TFWA World Exhibition, MEADFA and FDFA, each issue is also distributed to the entire regional database to ensure we reach all possible industry professionals regardless of their attendance at any particular event. Industry insiders know Americas, Asia and Gulf-Africa Duty Free magazines are must-read titles; we uncover the news that matters and, most importantly, get it into the hands of travel-retail industry decision makers.

Key points

■ Total distribution of 11,850 targeted readers

■ Established and respected; published for over 25 years ■ Truly unique and relevant regional perspectives ■ All issues distributed at events and to regional database ■ Strong internet exposure: Our website receives ~ 3 million hits per year ■ Weekly enewsletters with high open and click rates ■ Coverage of all major duty free exhibitions

Kindest Regards,

■ Bilingual issues: Spanish/ English in Americas and Mandarin/English in Asia Hibah Noor, Editor-in-Chief Americas, Gulf-Africa and Asia Duty Free & Travel Retailing

Global Marketing Company Ltd.

■ Continuously updated design and editorial content, to stay current

PARENT COMPANY OF AMERICAS, ASIA AND GULF-AFRICA DUTY FREE & TRAVEL RETAILING MAGAZINES, GLOBAL MARKETING, IS THE ONLY PUBLISHING HOUSE THAT PRODUCES REGULAR MAGAZINES AND NEWSLETTERS TARGETED SPECIFICALLY AT DUTY FREE & TRAVEL RETAIL EXECUTIVES WORKING IN THESE SPECIFIC MARKETS. AS SUCH IT PROVIDES AN INVALUABLE SOURCE OF INFORMATION AND EXPERT OPINION ABOUT MATTERS PERTAINING TO EACH OF THOSE SPECIFIC REGIONS. AT TFWA WE CONSIDER THESE PUBLICATIONS TO BE PILLARS OF THE INFRASTRUCTURE THROUGH WHICH THE INDUSTRY IS DEVELOPING NOW AND IN THE FUTURE.

’’

– ERIK-JUUL MORTENSEN, PRESIDENT, TFWA


WHY ADVERTISE? ■ Elevate your profile ■ Reach industry leaders and decision makers ■ Well-respected industry magazine published for over 25 years ■ Strong relationships and partnerships with TFWA, ASUTIL, IAADFS, MEADFA, FDFA, research groups like m1nd-set, and duty free operators

12_J03040_DDF_TL_EurF_Gulf_Africa

Wonderful fragrances Collecta able cosmetics Exquisite jewellery One way to have it all

■ Full-service, turnkey media planning to make the very most of your marketing spend ■ Targeted, cost-effective media solutions. Regionally, thematically: Adapt your messaging and creative to your target audience ■ Multiple media touch points: Print, digital, experiential ■ Regionally based writers, an authentic voice and especially relevant information ■ Copy in English-Spanish in Americas and in English-Mandarin in Asia ©2016 Calvin Klein, Inc. Image Expiration – July 31, 2017. Style: ck1214S

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EDITORIAL COMPONENTS ■ In addition to special features relevant to the specific region and timely topics, each issue offers:

■ Tobacco news, from cigars and cigarillos to cigarettes and e-cigarettes ■ Fragrance, cosmetics and skincare news and reports, including new launches, promotions, GWPs and celebrity endorsements

■ Ample operator news and information ■ In-depth articles about major airport projects and renovations

■ Fashion, jewelry and accessories, seasonal trends, designer profiles, celebrity endorsements and in-store events

■ Company profiles ■ Exhibitor coverage

■ Technology and travel accessories

■ New and exciting offerings crossing all categories

■ Confectionery and fine foods ■ Beauty beat

■ Luxury goods ■ Wine & spirits news and reports, including information on trends, promotions and activations specific to regions and categories

■ Gifting, exclusive packaging and seasonally focused items ■ Guest writers from the most influential companies

OUR READERS TFWA AP 2016

Other

TFWA WE 2016

DUTYFREEMAGAZINE.CA MAY 2016 · TFWA AP· VOL 20 · NO 1

4%

OCTOBER 2016 · TFWA WE · VOL 25 · NO 2

NEW DAV I D O F F ESC U R I O A NI G H T I N R I O I NSP I R ES AN ADV ENT U R E I N TAST E R H Y T H M · I NT R I G U E · O R I G I NALI T Y D I SCOV ER W H ER E ESC U R I O MI G H T TAK E YO U

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Retail Manager

DUTYFREEMAGAZINE.CA

IAADFS 2016

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DUTYFREEMAGAZINE.CA APRIL 2016 · IAADFS· VOL 26 · NO 1

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President/CEO

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DFS chooses Cambodia for downtown store p. 10 John Garner takes DFASS to new heights p. 14 Teo Chew Hoon: New at Changi Airport p. 36

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ARI’s Gerry Crawford discusses business p. 10 DDF unveils shops in Concourse D p. 14 ATU has global ambitions p. 28

25/03/16 18:21

Dufry’s Rene Riedi discusses changes in LATAM p. 18 Neutral Duty Free update on Melancia Mall p. 32 What to expect at ASUTIL 2016 p. 52

AMERICAS CIRCULATION North America South America Central America Caribbean Other

34% 37% 12% 11% 6%

Total Copies 3,850

GULF-AFRICA CIRCULATION Middle East 74% Northern Africa 9% Southern Africa 5% Central Africa 2% Other 10%

ASIA CIRCULATION Southeast Asia Northern Asia Pacific Rim Indian Subcontinent Other

Total Copies 3,600

Total Copies 4,400

38% 30% 9% 8% 15%


■ AMERICAS  ■ ASIA  ■ GULF-AFRICA  ■ GLOBAL

EDITORIAL CALENDAR 2017 Magazine

Focus or Event

Month

Americas, Asia and Gulf Duty Free

China

February

Americas Duty Free

IAADFS

March

Asia Duty Free

TFWA AP

May

Gulf-Africa Duty Free

TFWA AP

May

Americas Duty Free

ASUTIL

June

Americas, Asia and Gulf Duty Free

Confectionery

June

Americas, Asia and Gulf Duty Free

Spirits

July

Americas, Asia and Gulf Duty Free

Lifestyle

October

Americas Duty Free

TFWA WE

October

Asia Duty Free

TFWA WE

October

Gulf-Africa Duty Free

TFWA WE

October

Gulf-Africa Duty Free

MEADFA

November

Americas Duty Free

FDFA

November

I ALWAYS FEEL THAT ON TOP OF WELL-RESEARCHED, INSIGHTFUL AND RELEVANT ARTICLES WE HAVE A DIALOGUE THROUGH THESE PUBLICATIONS. THIS PROVIDES VALUABLE GUIDANCE TO ALL PARTIES INVOLVED IN THIS INDUSTRY IN THE DYNAMIC REGIONS THEY COVER.

’’

–JAYA SINGH, PRESIDENT, APTRA

I AM PARTICULARLY IMPRESSED BY THE ARTICLES IN THE AMERICAS, ASIA AND GULF-AFRICA DUTY FREE MAGAZINES BEING DISSIMILAR TO WHAT I READ IN THE OTHER TRAVEL RETAIL MEDIA. THE ARTICLES HAVE GOOD DEPTH AND I HAVE THE FEELING OF ALWAYS HAVING LEARNING SOMETHING NEW. ADDITIONALLY, THE DUTY FREE MAGAZINES’ TEAM SEEMS TO KNOW VERY WELL WHAT IS IMPORTANT AND RELEVANT TO THE INDUSTRY.

’’

–DR. PETER MOHN, OWNER & CEO, M1ND-SET


DIGITAL

WEBSITES

Our website hits total close to 3 million per year Each regional magazine has its own dedicated website, bringing constant news updates and important industry information. Easy-to-navigate pages direct you to categorized news stories, event updates, embedded video and product news, again separated by category.

Because travel retail professionals are always on the go Nothing has changed the way we get information like the proliferation of laptops, tablets and smartphones. As more lounges, airports and even airplanes offer wifi, it becomes easier and easier to get information while traveling, which is exactly where the travel retail decision makers often are.

Each website contains links to every magazine issue produced in the previous years for that region, giving easy access to information with a simple click.

Americas, Asia and Gulf-Africa Duty Free magazines have made it easy for their readers to get information whenever and wherever they prefer, with an array of digital options.

The interactive environment helps inspire readers to click on advertisements, navigating directly to the brand’s webpage, causing an increase in web traffic and a greater potential to receive exceptional statistics on engagement.

AVERAGE MONTHLY STATISTICS (July 2015-July 2016) NEW VERSUS RETURNING VISITORS

TOP REFERRAL SITES

Smartphone

Other New

26.8%

16% Google

Direct Returning

73.2%

DEVICE BREAKDOWN

29%

55%

21% Tablet

TOP LANDING PAGES AMERICAS main page ASIA main page ASIA tobacco news section GULF-AFRICA main page ASIA industry news section GULF-AFRICA spirits news section AMERICAS industry news section

QUICK STATISTICS Total pageviews:

Unique visitors:

Visits:

Average time on site:

14%

12,200 5,301 6,561 Pages per visit:

2.3

1:45

Desktop

65%


E-NEWSLETTER

DIGITAL EDITIONS

■ Retailer news

■ Industry news

While our printed magazines have an event focus and go out to those travel retail professionals most likely to attend that event (whether or not they do), our new strictly digital editions are focused on a topic that is relevant to all regions, and go out to everyone within those regions.

■ Association news

2017 digital editions:

■ Brand news

■ Confectionery, going out in June

These newsletters go out to all 11,850 people in our database on a weekly basis, so travel retail professionals can keep abreast of current happenings, launches and promotions throughout the year.

■ Spirits, going out in July

Our popular weekly newsletters bring timely information from all three regions, focusing on:

■ Airport and airline news

Global enewsletter combines Americas, Asia and Gulf-Africa Duty Free & Travel Retailing readerships Mailing score: CONTACT SALES CONSULTANT FOR THESE NUMBERS

Open rate: CONTACT SALES CONSULTANT FOR THESE NUMBERS

Click through rate: CONTACT SALES CONSULTANT FOR THESE NUMBERS

Each of our magazine issues is also produced digitally and distributed to our global database.


ADVERTISING RATES & SPECIFICATIONS ADVERTORIAL REQUIREMENTS

All Advertorial copy must be supplied by the client in high-resolution digital format (PDF, JPG, TIF) no later than 30 days prior to publication deadline to accommodate editing and design.

Artwork: All artwork must be provided to Global Marketing Company Ltd. in digital format (high-resolution – 300 dpi minimum) on CD or via e-mail/ftp site. A matchprint is recommended to guarantee color.

PRINT AD SPECS millimeters inches FRONT COVER TRIM SIZE 210 x 203 8 5⁄16“ x 8” BLEED SIZE 223 x 210 8 ¾” x 8 ¼” TYPE AREA 184 x 184 7 ½” x 7 ½” FULL PAGE TRIM SIZE 210 x 297 8 5⁄16“ x 11 5⁄8” BLEED SIZE 223 x 310 8 ¾” x 12 ¼” TYPE AREA 184 x 272 7 ½” x 10 11⁄16” DOUBLE-PAGE SPREAD TRIM SIZE 420 x 297 16 ½“ x 11 5⁄8” BLEED SIZE 433 x 310 17 1⁄16” x 12 ¼” TYPE AREA 395 x 272 15 ½” x 10 11⁄16” HALF-PAGE VERTICAL TRIM SIZE 94 x 275 3 ¾“ x 11”

PRINT AD RATES

millimeters

inches

HALF-PAGE HORIZONTAL TRIM SIZE 188 x 134 7 3⁄8“ x 5 5⁄16”

QUARTER-PAGE TRIM SIZE 94 x 134

3 ¾“ x 5 5⁄16”

THIRD OF A PAGE TRIM SIZE 75 x 275

3“ x 11”

STRIP TRIM SIZE 214 x 55

8 ¾“ x 2 1⁄8”

ELECTRONIC AD SPECS

PLEASE CONSULT YOUR ACCOUNT MANAGER FOR DETAILS

A SUPER BANNER B SIDE BANNER C BUTTON AD

PIXELS

INCHES

650 X 150

9.028 X 2.083

166 X 300

2.306 X 4.167

166 X 122

2.306 X 1.694

Files: JPG or GIF (animated accepted) file. We can assist you in designing your web banner

ELECTRONIC AD RATES

PLEASE CONSULT YOUR ACCOUNT MANAGER FOR DETAILS

B

A

C O N D I T I O N S F O R A D V E R T I Once  the insertion order is signed or a on time, it will still be liable for the payment. written agreement  by email is in place, This payment agreement will be adhered to the client company  is required  to forward even when the client fails to deliver the mapayment to Global Marketing within 30 days terial by the deadline and the advertisement after  the publication of the magazine. therefore does not run in the issue.  Materials must be sent to Global MarketCancellation of this contract, in part or in ing by the determined deadline. If the client its entirety, must be provided, in writing or company fails to have materials delivered via email, 45 business days in advance of

C

S I N G the publication deadline. Cancellations that do not conform to the 45 business day leadtime will run as originally agreed. Furthermore, cancellations will void discounted rates outlined in the agreement. As such, all remaining and previously run advertising will be billed and/or re-billed to the client at full-rate card prices.

Aijaz Khan, Publisher  T: +1 905 821 3344 x. 22  F: +1 905 821 2777  E: aijaz@globalmarketingcom.ca


Duty Free Magazine - Media Kit 2017