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BARCELONA | 巴塞罗那 | БАРСЕЛОНА | バルセロナ

BARCELONA City Edition Autumn/Winter 2017/18

DISCOVER BARCELONA: explore the exciting sights and stores of this dynamic city


B A R C E LO N A PASS E I G D E G R À C I A 79 + 34 9 0 0 101824 E S C A D A . COM


www.pedrodelhierro.com


www.cortefiel.com


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EDITOR’S LETTER Athens & Thessaloniki Austria Austrian Alps Barcelona Belgium Berlin Cologne Copenhagen 捷克 Düsseldorf Frankfurt French Riviera ‫أملانيا‬

Welcome to Barcelona

德国 Германия Gothenburg Hamburg Helsinki Area Holland Istanbul Italy Japan Lebanon London Madrid Milan Munich Oslo Paris 巴黎 Portugal Prague Rome SE Finland Singapore Stockholm Stuttgart Switzerland Vienna Чехия

Emma Cheevers /GlobalBlue/GlobalBlueRu

@环球蓝联-GlobalBlue

/globalblue

@GlobalBlue

GlobalBlue环球蓝联

/globalblue

@shopcontent

ILLUSTRATION: ISAAC BONAN

Discover the best of this vibrant and creative European city with SHOP. Enjoy our feature on Barcelona’s new wave of concept stores on page 36, discover the most on-trend cocktail bars on page 46, and much more. SHOP is part of Global Blue, the Tax Free Shopping market leader that helps you save up to 15.7% when shopping in Spain. We publish guides to over 40 destinations across Europe and Asia. Our international insider knowledge means we are ideally placed to tell you about the top global brands you’ll find in Barcelona. For the very latest information, visit globalblue.com. Be sure to sign up for your free SHOP TAX FREE Card – the simplest way to shop tax free without filling in Tax Free Forms by hand, and enjoy exclusive members-only discounts and promotions too: visit globalblue.com/join.


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CONTRIBUTORS

Ruairidh Pritchard Ruairidh Pritchard, Global Blue’s commercial editor, studied journalism in Glasgow, where he was editor of his university’s award-winning magazine for two years. Ruairidh, who is from the Outer Hebrides of Scotland, now lives in east London. globalblue.com

Mónica R Goya Journalist and photographer Mónica R Goya is SHOP’s senior picture assistant. When she is not at work she is involved in supporting the principles of food justice. She loves to go hiking and to share a meal and conversation with family and friends.

ILLUSTRATION: VICKI TURNER; PHOTO: (LEFT) MICHAEL CHAPMAN

Vicki Turner Vicki Turner created this season’s cover illustration for SHOP Barcelona. She has devised a view of Gaudí’s beautiful, unfinished cathedral, Sagrada Família, as seen through a window that she has styled in the manner of the great architect. Her use of bold colour and shapes make her the perfect choice for producing a striking image of the city. Vicki’s previous clients include the Times, Disney/Pixar and the BBC. Discover SHOP Barcelona and our other editions at issuu.com/globalblue.


womensecret.com #womensecret

P R E T T Y, CO MF O RTA BL E & SE XY


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SHOP FLOOR E DI TOR I A L

PU BL ISH I NG

Editor-in-chief Emma Cheevers

Publisher James Morris

Deputy editor Sally McIlhone Cover illustrator Vicki Turner Production editor Caterina Mazzolai Acting production editor Katie Muxworthy Production assistant Julia Spaeth Features editor Hannah Lewis Fashion editor Ximena Daneri Acting fashion editor Lucinda Turner Assistant fashion editor Fani Mari Fashion assistant Rebecca Rhys-Evans News editor Ginger Rose Clark Chief sub-editor Hester Lacey Copy editors Katie Davis, Claire Gervat, Harriet O’Brien Picture editor Kirsty Andrews Assistant picture editors Grace Bird, Katie Byrne Senior picture assistant Mónica R Goya Picture assistant Selina Tan Senior artworkers Aaron Carline, Hayley Moseley Artworker Samantha Junak Artworking assistants Shirley Lau, Onur Unaltay Online managing editor Kirsty Welsh Acting online managing editor Sufiyeh Hadian-Clarke Assistant online editor Marina Nelson Online writer Emily Scrivener Human resources and office assistant Anjali Kapoor

Chinese editor Yuan Fang Associate Chinese editor Junjie Dou Chinese online editor Qingya He Assistant Chinese online editor Yangzi Liang Chinese translator Chenguang Yi Chinese sub-editor Jennifer Chen Russian editor Anastasia Kyle-Langley Russian editorial assistant Karina Starobina Russian translators Teena Garnik, Gary Ramazanov Japanese editor Kyoko Nishimoto Print Dane Consultancy Commercial editor Ruairidh Pritchard AVP business development manager Patrice Janet Art director Fabio Gervasoni Senior designer Yuese Shi Junior designer Kiranjeet Kaur

G L O B A L B L U E E S PA Ñ A

Country manager Luis J Llorca VP sales Tomás Mostany Marketing manager Isabela Guitart Sales manager Llorenç Ollé International key account managers Barbara Badelt, Simone Borgheresi, Nouhad Ellaffi, Richard Harvey, Dirk Heeman, Sandrine Kinne, Salvatore Smith, Sabrina Schiavone, Noureddine Tliba Key account manager Magdalena Campos Account managers Joan Cadevall, Juan Antonio Calderón, Albert Fueris, Gabriel Lluch Alicia Robles, Arancha Suardiaz Support Susana Sacristán Global Blue España SA, Calle Manuel Tovar 1-4, 28034 Madrid, Spain

Creative services manager Steve Brown Studio production assistant Inga Abramian Marketing intern Joanna Dodge Digital production assistant Linda Hau Production assistant Chris Bigg Head of digital Eamonn Leacy Digital campaign manager Iwona Wlodarczyk Digital data analyst Dian Liu Digital marketing assistant Anastasia Budieva Product manager Devesh Sankadecha Developer Mohammed Hakiki Project manager Elisabeth Schloemmer

Chief executive officer Jacques Stern SHOP is published by Global Blue Group headquarters Global Blue SA, Route de Crassier 7, CH-1262 Eysins, Switzerland Corporate registration number 5565726923 globalblue.com info@globalblue.com

Disclaimer: SHOP magazine is published by Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited. While every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur after publication. Global Blue shall not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. ©2017 Global Blue


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CONTENTS PAGE

36

PRODUCTS

FEATURE

20 Check Out SHOP selects a standout piece from Barcelona this season 24 Products Key looks for the season, from fashion and footwear to jewellery and accessories

36 Concept City Barcelona’s historic streets are home to a new wave of creative, multibrand boutiques, as Ruairidh Pritchard discovers PAGE

26 Shop Window One store not to be missed in Barcelona 28 News Seasonal updates on shops, services and new products 34 In Store Known for her wearable works of art, Barcelona-based designer Lydia Delgado discusses her boutique and this season’s collection Above (from top): the Jaime Beriestain boutique is one of the city’s must-visit concept stores; Diesel autumn/winter 2017/18

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PHOTO: (TOP) MANOLO YLLERA; (BOTTOM) MARTINO GEROSA

NEWS


lipault.es

Opening Fall 17 Lipault PARIS – Barcelona C/ Mallorca, 255 - Barcelona


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CONTENTS EXPERIENCE

ESSENTIALS

46 Raising the Bar Barcelona offers some of the world’s most happening cocktail bars. Rebecca Rhys-Evans takes a tour

69 How To Shop Tax Free The simple steps to saving money on your shopping

GUIDE

70 中文翻译 73 Русский Перевод 77 日本語翻訳

53 Maps and guides to the key shopping areas of Barcelona plus SHOP’s unique view of the city’s sights

TRANSLATIONS

SOUVENIR 80 The essential item to bring home

E NGL ISH | Р УС С К И Й | 中文

VISIT US ONLINE...

Visit globalblue.com, our recently relaunched website, for the latest luxury shopping and travel stories, updated daily

Погрузитесь в мир роскошного шоппинга и увлекательных путешествий, посетив наш обновлённый сайт – globalblue.ru

FOLLOW US AT... /GlobalBlue/GlobalBlueRu @GlobalBlue @环球蓝联- GlobalBlue GlobalBlue环球蓝联 /globalblue /globalblue @shopcontent

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CH ECK O UT

PERFECTLY FORMED For sheer elegance nothing beats a structured leather handbag as a finishing touch to an outfit. Barcelona-based luxury label M2Malletier produces some of the most striking, such as this red alligator leather bag with gold details. It is part of the label’s autumn/winter 2017/18 collection, for which designers Melissa Losada Bofill and Marcela Velez were inspired by a trip to Ethiopia. The collection’s colour palette connects to the rich hues Save up to 15.7% by shopping tax free, see page 69

of the country, with strong red, emerald green and metallic details. Velez and Losada Bofill, who both hail from Colombia, met while studying at Parsons School of Design in New York and founded M2Malletier in 2012. Their designs reflect a keen interest in surrealism, minimalism and architecture. fm M2Malletier Indre bag, €6,300, Santa Eulalia, Passeig de Gràcia 93, 08008 Barcelona, +34 93 215 0674, m2malletier.com FOR M A P GO TO PAGE 60


B A R C E LO N A Pa s s e i g d e G r à c i a, 47 m a x a n d c o.c o m


22 | P R O D U C T S

SEASONAL STYLE Combine retro leather and dark denim for an autumnal look 1

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1. Zara jacket, €59.95, Zara, Rambla de Catalunya 67, 08008 Barcelona, +34 93 487 0818, zara.com

4. Paco Rabanne 1 Million cologne, 100ml, €77, El Cortes Inglés, Plaça de Catalunya 14, 08002 Barcelona, +34 93 306 3800, pacorabanne.com

2. Tommy Hilfiger boots, €219.90, Tommy Hilfiger, Passeig de Gràcia 15, 08007 Barcelona, +34 93 301 5174, tommy.com

5. Etro backpack, €1,145, Etro, Avinguda de Pau Casals 4, 08021 Barcelona, +34 93 362 1611, etro.com

3. Mykita sunglasses, €399, Óptica Toscana, Carrer de Provença 247, 08008 Barcelona, +34 93 467 5978, mykita.com

Save up to 15.7% by shopping tax free, see page 69

PHOTO: (2) KARENBENGALL.COM

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BARCELONA PASSEIG DE GRÀCIA 101 ESQUINA C/ROSSELLÓ T 93 415 78 73

MIRANDA KERR LOS ANGELES MARELLA.COM


24 | P R O D U C T S

CITY CHIC Enjoy statement style with textured pieces such as a ruffled blouse, a fur coat and pom-pom shoes 1

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1. Bimba y Lola necklace, €58, Bimba y Lola, Avinguda Diagonal 578, 08021 Barcelona, +34 93 209 4168, bimbaylola.com

3. Burberry blouse, €1,550, Burberry, Passeig de Gràcia 56, 08007 Barcelona, +34 93 215 8104, burberry.com

2. Max Mara trousers, €275, Max Mara, Passeig de Gràcia 23, 08007 Barcelona, +34 93 488 1777, maxmara.com

4. Loewe bag, €1,300, Loewe, Passeig de Gràcia 35, 08007 Barcelona, +34 93 216 0400, loewe.com

Save up to 15.7% by shopping tax free, see page 69


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5. Escada coat, €4,495, Escada, Passeig de Gràcia 79, 08008 Barcelona, +34 93 467 4170, escada.com 6. Natura Bissé lip booster, 15ml, €52.60, Aire, Passeig de Picasso 22, 08003 Barcelona, +34 93 295 5743, naturabisse.com 7. Byredo Black Saffron eau de parfum, 250ml, €240, Santa Eulalia, Passeig de Gràcia 93, 08008 Barcelona, +34 93 215 0674, byredo.com

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8. Uno de 50 earrings, €69, Uno de 50, Rambla de Catalunya 84, 08008 Barcelona, +34 93 467 3761, unode50.com 9. Aquazzura shoes, €495, Santa Eulalia, Passeig de Gràcia 93, 08008 Barcelona, +34 93 215 0674, aquazzura.com


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SHOP WINDOW

TAKE TO ART Spanish label Uterqüe has recently opened a flagship in Barcelona; it is one of the first stores to reveal the brand’s new image, which takes inspiration from the world of art. Designed with reference to art movements, including the Bauhaus school, the store offers the perfect backdrop to Save up to 15.7% by shopping tax free, see page 69

Uterqüe’s elegant shoes, bags, accessories and clothing. The label was conceived with the aim of restoring the importance of accessories in a woman’s wardrobe, and its new artistic direction presents each creation as a work of art in its own right. hl Uterqüe, Passeig de Gràcia 65, 08008 Barcelona, +34 93 487 2010, uterque.com FOR M A P GO TO PAGE 60


28 | N E W S

WILD CARD Taking the energy of the 90s as inspiration, Diesel champions rock ’n’ roll chic for autumn/ winter 2017/18. Mismatched styling is a common theme for both men and women in the brand’s latest collection. In the womenswear offering, silky dresses are worn under raincoats, and polka prints are juxtaposed with checks and stripes. Options for men include leather, six new denim washes and red-and-black plaid fabrics. Bombers, parkas and denim are key outerwear styles of the season, worn with boots and colourful knitted hats. rre Diesel, Passeig de Gràcia 19, 08007 Barcelona, +34 93 445 8360, diesel.com FOR M A P GO TO PAGE 60

The autumn/winter 2017/18 offering from Dirk Bikkembergs is the brand’s first collection by new creative director Lee Wood. A palette of black, khaki, camel and navy is juxtaposed with occasional check motifs. Dapper tailoring, bold outerwear and big knits come together in a collection that is both confident and refined. This is a strong debut for Wood. grc Dirk Bikkembergs, Passeig de Gràcia 99, 08025 Barcelona, +34 93 467 4935, bikkembergs.com FOR M A P GO TO PAGE 60

Save up to 15.7% by shopping tax free, see page 69

PHOTO: (LEFT) MARTINO GEROSA

NEW BEGINNINGS


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METROPOLITAN MODE

Les Chausseurs, which handcrafts high-quality, reasonably priced footwear, has opened a boutique in its hometown of Barcelona. The brand was founded in 2015 and began with a small collection of men’s and women’s shoes, focusing on excellent leathers and simple designs. The range has since expanded and the autumn/ winter collection includes oxfords as well as golf, derby and buckle styles with ultra-light soles and modern materials. With all its products made in Spain, Les Chausseurs is a brand to seek out on your trip to the city. hl Les Chausseurs, Carrer Planeta 11, 08012 Barcelona, +34 63 883 5998, leschausseurs.com FOR M A P GO TO PAGE 60

Save up to 15.7% by shopping tax free, see page 69

FOR M A P GO TO PAGE 59

PHOTO: (LEFT) LES CHAUSSEURS

BEST FOOT FORWARD

This season Cortefiel has focused its attention on urban style, with collections for men and women that emphasise chic practicality. Pieces are versatile, sophisticated and perfect for day-to-day wear. Businesscasual attire is finessed for men, with tailoring and ultra-light outerwear. Influences from the New Romantics as well as military and British style can be seen in the women’s collection. Highlights include this leather jacket (€199), which can be elegantly worn over a black dress or dressed down with a pair of jeans for a more casual look. grc Cortefiel, Avinguda Diagonal 399, 08008 Barcelona, +34 93 218 5921, cortefiel.com


S H O P | 31

ACE SPACE

CLEVER KENZO Parisian label Kenzo has opened a new boutique on Passeig de Gràcia. Presenting men’s and women’s apparel, accessories, footwear and leather goods, the store is a must-visit for fans of the brand’s quirky aesthetic. It is also the perfect place for those who haven’t yet discovered Kenzo since it offers an immersive brand experience. The juxtaposition of myriad materials – from cement to marble – reflects Kenzo’s ability to fuse disparate ideas into colourful and cohesive collections. Under creative directors Carol Lim and Humberto Leon, this renowned fashion house has become one of the coolest, most exciting labels in Europe. hl Kenzo, Passeig de Gràcia 33, 08007 Barcelona, +34 93 467 3945, kenzo.com FOR M A P GO TO PAGE 60

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H&M has opened its first Spanish flagship on Barcelona’s famous Passeig de Gràcia. Spread over four floors and 5,000 square metres, this is one of H&M’s largest stores anywhere in the world. The Swedish brand is renowned for its trend-led collections, which cover everything from men’s and women’s fashion to home accessories, childrenswear, cosmetics and sportswear. The new shop occupies a beautiful old building and has been designed to highlight its original features, complementing high ceilings and arches with the brand’s signature Scandinavian minimalism. The extensive space also offers a stylish gastro-bar created in collaboration with well-known flexitarian restaurant Flax & Kale. hl H&M, Passeig de Gràcia 11, 08002 Barcelona, +34 90 204 4210, hm.com FOR M A P GO TO PAGE 60


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OVER THE MOON

FOR M A P GO TO PAGE 60

STEPPING OUT Stuart Weitzman offers a bold collection for autumn/winter 2017/18. It features high-shine patent leather, vibrant hues and buttery-soft calf hide; added texture and warmth is provided by materials such as fur and iridescent glitter. The pictured 80s-inspired Scrunchy boots (€780) have geometric block heels, gathering along the leg and come in cherry red and midnight black. Other notable pieces in the collection include lace-up platform boots and knee-high boots featuring gem embellishments. rre Stuart Weitzman, Passeig de Gràcia 81, 08008 Barcelona, +34 93 216 0383, stuartweitzman.com FOR M A P GO TO PAGE 60

Save up to 15.7% by shopping tax free, see page 69

PHOTO: (LEFT) © YANNIS VLAMOS

For autumn/winter 2017/18 Lacoste’s creative director Felipe Oliveira Baptista has produced a collection that is inspired by aeronautics. This pays homage to founder René Lacoste and his interest in aviation and also reflects Baptista’s own fascination with space. Outerwear is a highlight, with statement parkas, bombers and trench coats. There’s a big functional element, too, with pieces that look like overalls and handbags that double as backpacks. Orange, yellow and lilac add dashes of colour while cosmos prints adorning men’s and women’s tops emphasise the space theme. grc Lacoste, Passeig de Gràcia 51, 08007 Barcelona, +34 93 487 4464, lacoste.com


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IN STORE: LYDIA DELGADO

‘We opened our first store more than 20 years ago and moved to this location, right next to the old store, two years ago. I fell in love with the place because it reminds me of a loft and is very luminous, large and cosy at the same time. On top of that, it is located on a charming street, just a stone’s throw from Passeig de Gràcia. I was 100% involved with the design and concept of the store, as I always have a clear idea of what I want. The main references that I wanted to incorporate into the design range from Miami’s Save up to 15.7% by shopping tax free, see page 69

art deco movement and Picasso to African and Asian art, the Palm Springs landscapes of Slim Aarons, French chic and British style ... I think there is a little bit of all that in the shop. ‘We have always tried to evolve with every collection, facing new challenges regarding colour, volumes and materials. We always want to be true to our ethical values and we have a firm commitment to craftsmanship and quality. For me, fashion design is a vehicle that allows me to illustrate my dreams, to

PHOTO: (PROFILE) LYDIA DELGADO

Known for her wearable works of art, Barcelona-based designer Lydia Delgado has been creating daring yet elegant womenswear for more than 20 years. She talks to Rebecca Rhys-Evans about the design of her boutique and her inspirations


S H O P | 35

create idyllic situations in the purest reality – and my colourful collections and store reflect this. As do the customers: the Lydia Delgado woman enjoys unique clothing and likes to be different. She’s sophisticated, she’s interested in art, culture and travelling, and she cares about personal growth and living life to the fullest. ‘This season, expect beaded colourful dresses, lace ensembles, fantasy coats and our always cheerful accessories such as geometric earrings made of globalblue.com

Swarovski crystals and bold flower earrings made of resin. Aside from the Lydia Delgado collection, customers can also shop my series of paintings called Iconic Girls as well as my second line, Miranda for Lydia, which was created with my daughter, the artist and influencer Miranda Makaroff.’ Lydia Delgado, Carrer de Sèneca 28, 08006 Barcelona, +34 93 218 1630, lydiadelgado.es FOR M A P GO TO PAGE 60


PHOTO: MANOLO YLLERA

CONCEPT CITY


Barcelona’s historic streets are home to a new wave of multibrand boutiques, as Ruairidh Pritchard discovers Below: Jaime Beriestain showroom


38 | F E AT U R E

I

n a city as eclectic as Barcelona, whose vibrant culture can be seen throughout its art, food and architecture, it’s perhaps no surprise that the city’s shopping scene is seeing an eruption of creative concept stores. Filled with carefully curated products from the worlds of fashion, homeware, art and dining, these inventive boutiques are revolutionising the retail experience, aiming to provide an experience rather than a simple transaction. Trait Store opened in 2014 on Carrer del Parlament in the heart of the hip Sant Antoni district, and stocks a carefully selected range of workwear-inspired streetwear for both men and women, along with watches, sunglasses, bags and 70

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footwear. Visitors will also find magazines and books, plus an ever-changing roster of unique items that have caught the eyes of founders Gabriel Ortiz and João Novaes. ‘For us, a concept store is more than a simple store,’ explains Ortiz. ‘It is a place where you can share different products that inspire you: perfumes, clothing, shoes ... Almost everything can have a space here if it fits in with the selection.’ ‘I think Barcelona is rediscovering cool spots in the city such as Sant Antoni, where we’re located,’ continues Ortiz, who believes that the evolution of some of Barcelona’s oldest areas is fuelling a big revolution in retail. ‘Old neighbourhoods are totally different now because they have Above: Trait Store


Barcelona I 93 216 01 21 I regia.es I regia@regia.es Passeig de Gràcia, 39 Muntaner, 242 Plaça Francesc Macià, 5


40 | F E AT U R E

new and vibrant businesses. Those spots are the perfect places for new concept stores that want to build a new story with brands and products in the city.’ Visitors to Trait Store will discover a melting pot of local and international brands, including Catalan fashion label Rita Row, Barcelona-based Verdugo, Parisian menswear brand Bleu de Paname, American streetwear specialist Carhartt WIP and Swedish denim expert Nudie Jeans. But while the selection of brands available is vast, they all fit with Ortiz and Novaes’s aesthetic vision for Trait Store. Keeping true to that vision is of the utmost importance for the founding pair, Ortiz explains. ‘If you want to add something extra to the customer’s experience, you need

Above (from top): Trait Store; Be store


myspringfield.com


42 | F E AT U R E

to offer a way of life rather than a simple product.’ Another store that transcends traditional retail divisions is Be. With three locations across the city, it has quickly become one of Barcelona’s leading concept-store names. Its branch on the city’s famous Avinguda Diagonal best captures the spirit of concept shopping. Visitors will find a selection of fashion for men and women, including the team’s own range of small leather accessories, as well as interior design pieces, beauty products, books and magazines. The space has its own coffee shop and an idyllic garden, filled with flowers available for purchase, where customers can relax on reclaimed vintage garden furniture and day beds. Award-winning designer Jaime Beriestain has been responsible for some of the city’s most captivating

Above: Be’s idyllic garden space

interiors, and his eponymous concept store has become something of an institution in Barcelona. Here Beriestain feels he can share his passions with his clients. ‘This space is an extension of my house and the objects I like to surround myself with. Here I can show everything that, for lack of space, I can’t have at home,’ he explains. Reflecting Beriestain’s own diverse tastes, the store stocks an astonishingly varied selection of items under the Beriestain brand, from furniture and interior design pieces to candles, stationery, sunglasses and bags. There is even an in-house florist. ‘I consider it a laboratory that allows me to create and test the results of my experiments,’ he says. Adding to the store’s multifaceted appeal is the adjoining restaurant and cocktail bar. Decorated to emulate the


designer’s home, the café and showroom feature art from his private collection, including works by American conceptualist Peter Halley, British painter and sculptor Jason Martin and Barcelona’s own Yago Hortal, among others. The feeling of being at home extends to the menu, as Beriestain explains. ‘I am involved in every detail of my restaurant: the choice of food, the selection of small suppliers … I also bring lots of vegetables from my garden to be able to offer the quality I look for and the authenticity of each product.’ Perhaps the success of such stores in Barcelona can be best explained by the way their individuality adds to the city’s eclecticism. As Beriestain notes, ‘The good thing about every concept store is that each one has its own personality. In the end, we are all complementary because we are all different.’ Above (from top): Jaime Beriestain café; a chest of drawers from the brand; the eponymous designer

PHOTO: (TOP) MANOLO YLLERA

44 | F E AT U R E


46 | E X P E R I E N C E

RAISING THE BAR From a cleverly revamped furniture store to a legendary martini venue, Barcelona is home to some of the world’s most happening bars. Rebecca Rhys-Evans takes a tour

Barcelona certainly knows how to party. This city of just over 1.6 million people is relatively small, yet it offers a vibrant wealth of nightlife, particularly with its cool bar scene. Some of Barcelona’s top bars are famous for their speciality cocktails, some for their brilliantly imaginative design and some for the supremely hip crowd that they attract. What they all have in common are great Catalan spirit and a flamboyant, palpably vital atmosphere. An early night simply isn’t in the Spanish DNA, so pace yourself on a visit to this ever-lively city. The locals head out late and they frequently don’t return home until the early hours, even on weekdays. Join them for memorable evenings of great tapas and cutting-edge cocktails. Here is our pick of the best venues. globalblue.com


PAT I O Patio bar at the Alexandra hotel is an oasis just off Passeig de GrĂ cia in the heart of Barcelona. For those in search of tranquillity away from the noise and bustle of the city, this is a perfect place to unwind. What could be better than relaxing in outdoor lounge chairs amid pots of herbs and exotic plants and sipping great signature cocktails in this casualyet-cool setting? Patio, Alexandra Barcelona, Carrer de Mallorca 251, 08008 Barcelona, +34 93 467 7166, doubletree3.hilton.com


DRY MARTINI

MARMALADE

For Dry Martini’s legendary proprietor Javier de las Muelas, the world behind the bar is a stage. His staff are impeccably dressed in crisp white dinner jackets and perform with steadfast seriousness as they create clever cocktails. The venue is renowned in Barcelona and beyond and is said to be the home of the world’s best dry martini – it regularly features in the William Reed list of the top 50 bars on the planet. Dry Martini also offers an extensive gin collection and its menu features cocktails made with a wide array of ingredients ‒ each one mixed and shaken to absolute perfection. Dry Martini, Carrer d’Aribau 162, 08036 Barcelona, +34 93 217 5072, drymartiniorg.com

This former furniture store is one of the most popular venues in Barcelona. Owners Rebecca and Paul Coleman are originally from Ireland and have captured the spirit of the increasing, global trend of vibe dining here ‒ presenting separate spaces to drink, eat and party under one roof. The cocktail lounge is particularly impressive. Styled as an easy-going 1950s New York/Havana bar, it offers an extensive drinks menu with classic cocktails and original concoctions such as the Red Chilli Mango Margarita and Boozy Rouge Beri with vodka, crème de cassis and raspberry purée. Marmalade, Carrer de la Riera Alta 4-6, 08001 Barcelona, +34 93 442 3966, marmaladebarcelona.com

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PHOTO: (LEFT) JORDI POCH

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IDEAL This is the oldest venue on our list. Inspired by bars in England, Antonio Gotarda, grandfather of the current owner José María Gotarda, founded Ideal in 1931. Complete with dark wood panelled walls, it became a hotspot for Hollywood celebrities including Charlton Heston. Today it retains its original good looks and offers an ace team of bartenders who boast the ability to create any drink a customer might fancy. They will always go the extra mile to offer truly authentic ingredients; the pina colada, for example, is made with rum from the Caribbean and coconut milk imported from Puerto Rico. Ideal, Carrer d’Aribau 89, 08036 Barcelona, +34 93 453 1028, idealcocktailbar.com

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BOCA CHICA With its striking décor and its team’s knack of making exquisite cocktails, Boca Chica attracts Barcelona’s ‘It’ crowd, from national athletes to models and celebrities. It is spread across two floors above sister operation Boca Grande restaurant and is lined with vintage photographs and quirky artefacts. Make sure to visit the bathroom here; it is one of the city’s most Instagrammable spaces and eccentrically features a DJ booth and a photo booth as well as walls lined with retro mirrors. Boca Chica, Passatge de la Concepció 12, 08003 Barcelona, +34 93 467 5149, bocagrande.cat


EYEWEAR VICTIMS WELCOME! In L’ÒPTICA UNIVERSITÀRIA you can find the most prestigious brands, the latest trends and the best prices.

If you don’t know us, come and visit us! Surely, there is an Òptica Universitària close to your place.

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GLOBAL BLUE LOUNGE

RELAX. REFRESH. REFUND. Our Global Blue Lounge is the perfect place to relax during your time in Madrid. Located in the heart of Barrio de Salamanca, the lounge is a haven for Tax Free Shopping.

Find us at: Calle de Claudio Coello 83, 28001 Madrid Monday to Saturday, 10am to 8pm


G U I D E | 53

GUIDE

PHOTO: PUG GIRL CC BY 2.0

Global Blue’s guide ensures you make the most of your trip to Barcelona with a look at the city’s must-visit destinations, from a chic boutique for leather goods to a trendy warehouse store. Start with SHOP’s highlights before delving deeper with expert guidance from our welltravelled team. For more helpful hints and detailed city guides, check out globalblue.com/barcelona.

Above: Park Güell is one of the most popular outdoor spaces in Barcelona


54 | G U I D E

SNAPSHOTS OF A CITY

PHOTOS: GRACE BIRD; DANIELLE DE WOLFE; DIONNE HÉLÈNE; MILKHA LALA; JULIA SPAETH

‘Barcelona is a must-visit destination with beautiful alleys and tempting restaurants serving traditional Catalan dishes’ – Julia Spaeth, SHOP’s production assistant

globalblue.com


S H O P | 55

Follow our team’s travels on Instagram @shopcontent. Tag us in your city pictures when sharing them and you might see them in print!


56 | G U I D E

BARCELONA Jardines Joan Altisent CARRER PARÍS

ENTENÇA

CARRER MALLORCA AV. D E RO MA C. VALÈNCIA

C. CONSELL DE CENT

C. DIPUTACIÓ

C. DEL C AR ME

C.

SP

MERCAT DE I TA LA BOQUERIA L

EL PA RA LL EL

TEATRE DEL LICEU

LICEU

C . SA NT PAU

PAGE

FUNDACIÓ JOAN MIRÓ

63

PALAU GÜELL JO

.D AV RA

R . SA

PA

Jardíns Mossèn Cinto Verdaguer

NT

EL LL EL

Jardí de Petra Kelly

HO

TA S

.D AV

RONDA DE SANT PAU

SANT ANTONI

TEATRE GREC Pl. de Neptú

MACBA

NALE

EL

MUSEO ARQUEOLÒGIC

D

R. CA

LL

C. DEL COMTE D’URGELL

RA

MNAC Jardí Laribal

A

I

PA POBLE SEC

ND

NI TO AN T CASA DE N S A LA CARITAT E

LA

ª CR

URGEL

RO

PALAU ALFONS XIII

UNIVERSITAT DE BARCELONA UNIVERSITAT

PE

EL

Pl. de l’Univers

62

C.

IS T IN

A

ROCAFORT

.D AV

AV. R. M

PAGE

GRAN VIA DE LES CORTS CATALANES

FIRA DE BARCELONA

C. D’ARAGÓ

SEP

Parque de Joan Miró

C. MUNTANER

C. ENTENÇA

C. DE TA RRAGONA

CARRER PROVENÇA

C. D’ARAGÓ

ESPANYA Pl. d’Espanya

58

HOSPITAL CLINIC HOSPITAL CLÍNIC

C. VILLAROEL

SANTS-ESTACIÓ Pl. Països Catalans

Parque de l’España Industrial

UNIVERSITAT INDUSTRIAL

Jardines de Montserrat

C. DEL COMTE D’URGELL

Jardines de Màlaga

PAGE

CARRER PARÍS

C. DE BALMES

C. BERLÍN

C. ARIBAU

PL. CENTRE

Parc de Montjuïc Pl. de la Sardana

Place Of Interest

Metro

Jardíns del Mirador

MIRADOR DE COLOM Jardíns Plaça Mirador Drassanes de Poble Sec P JO S E E D P. L

Refund Office

PA S S

E IG C

Global Blue Refund Office

O LO M

CA


S H O P | 57

PAGE

60

I AG

VERDAGUER

AL

Pl. Mossèn Jacint Verdaguer

CARRER MALLORCA

C. D’ARAGÓ

CASA BATLLÓ

RAMBLA CATALUNYA

ON

GIRONA

CASA AMETLLER Jardines de la Torre de Les Aigües

FEATURED ON PAGE 36

Jardines del Carlit

C. DIPUTACIÓ Pl. de Tetuan

GRAN VIA DE LES CORTS PASSEIG DE GRÀCIA

TETUAN

ATALUNYA CATALUNYA RON D

Pl. Catalunya CATALUNYA

A SA

NT

PER

VIA LAIETANA

AV . P. D E L’ANGEL

URQUINAONA

E

ARC DEL TRIOMF

PALAU DE LA MÚSICA

ARC DEL TRIOMF PALAU DE JUSTICIA

Pl. Antoni Maura CATEDRAL

AYUNTAMENT

P. D E PUJADE S

C . PRINCESA

JAUME I

MUSEU PICASSO

STA. Mª DEL MAR

P. D

E L II ’I S A B

AV. M

P. DE PICASSO

GENERALITAT C. F ER RA N

ANTIC MERCAT DEL BORN ER A G EN T R A L’ . DE

Parque Zoológico

ESTACIÓ DE FRANÇA BARCELONETA

PALAU DEL MAR

globalblue.com

Jaime Beriestain Discover this designer’s signature aesthetic at his CARRER ROSELLÓ SAGRADA FAMILIA impressive concept store, CARRER whichPROVENÇA offers everything from SAGRADA FAMILIA furniture to candles. Jaime Beriestain, AVCarrer de Pau Claris 167, .D I AG O N Barcelona, 08037 AL +34 93 515 0779, beriestain.com

R OND

A LIT

Lydia Delgado If you’re in search of feminine dresses in bright hues – complete with elegant, whimsical details – this is the boutique for you. Lydia Delgado, AU Carrer de Séneca 28, ESTACIÓ DE 08006 Barcelona, AUTOBUSES Parque de +34 93 218 1630, la Estación del Norte ARXIU DE lydiadelgado.es LA CORONA

D’ARAGÓ FEATURED ON PAGE 34

Uterqüe Visit the new flagship store from this covetable Spanish brand and be sure to explore its Parque de la Ciutadella exceptional array of accessories. Uterqüe, MUSEU D’ART Passeig de Gràcia 65, MODERN 08008 Barcelona, +34 93 487 2010, uterque.com C. DE LA M AR IN A

C. VALÈNCIA

ROGER DE LLURIA

C. PAU CLARIS

AV .D

P. D E SANT JOAN

P. DE GRÀC IA

RAMBLA CATALUNYA

C. BAIL ÈN

60

C . DE LA MAR INA

SHOP HIGHLIGHTS

PAGE Jardines del Palau Robert

CIUTADELLA

OR AL

VILA OLÍMPICA FEATURED ON PAGE 26 Pl. dels V l tari


58 | G U I D E

Avinguda Diagonal & Av. de Pau Casals

PA

BE ●

E SS

IG D

TOUS ●

VIA A

UGUS

TA

RE

RD

EB

TU

SE

BROWNIE ● CAMPER ● ● CALZEDONIA CORTEFIEL ● & PDH

GODIVA ● CHOCOLATIER

● PILMA AL

ME

S

● ROSA CLARÀ THE AVANT ● 'E C. D

● SARKANY

HABITAT ● OBJETO ● DE DESEO ● CONTI ROSBEL ● C.

At the intriguingly named NU#02, you step into a trendy downtown warehouse complete with concrete walls, polished metal fixtures and spotlights. This is the showroom of award-winning fashion designer and illustrator Txell Miras and fellow Catalan colleagues Josep Abril and Miriam Ponsa. Their innovative boutique is sure to become a must-visit for those seeking out items conceived and made in Barcelona. Housing local independent brands, including handbags by Cristina Corres, as well as the collections of the founders themselves, it offers a wealth of unique souvenirs. NU#02, Carrer de València 229, 08007 Barcelona, +34 93 633 9527, nu02store.com

C IA

● UNIÓN SUIZA

COTTET ● ZARA HOME ● R CA

AVINGU DA DIAGO NAL

AERONÁUTICA SUEÑOS MILITARE ● ● NEGROS

DIAGONAL

● KOETANIA LUPO ● ● OPTICA UNIVERSITARIA MONTANA OUTLET ●

EG

NU#02

NR

IC

GR

AN

AD

OS

La Dama

T

T

GR ●

CA

RR

ER

D ’A

R IB

AU

BANG & OLUFSEN ●

C. D

EM

UN

N TA

ER

CAMPER ● NECK & NECK ●

HUGO BOSS ●

C. D

EC

AS

AN

A OV

UTERQÜE ● ZARA ●

C. D

● MAYORAL

CAR

BCBGMAXAZRIA ●

EV

IL L

AR

OE

L

● JEAN PIERRE BUA

RER

MASSIMO DUTTI ●

DE EN L'AV

El Corte Inglés

PODIUM ●

D ’U

RG

EL

FOR M A P GO TO PAGE 60

L

IÀ RR SA

TO

DE

RE

DA

LO

GU

DE

AV IN

ER

AVINGUDA DIAGONAL

C

TO

AR R

THE WATCH GALLERY ●

RE

AS

CARRER DE BORI FONTE STÀ

IR

E GENERAL RAMÓN MT CO MONEGAL ● ● OPTICA EL C. D PADEVÍ ● LOTTUSSE ● Plaça de QK Francesc ● SCARPA REGIA ● ● BCN Macià ETRO ● AV . JO S ROLEX ● SE L A PT NANOS ● AS AR C RA U DE A ● CONTI . P ● CAMPER LL V AS A ● FUREST NATCHA ● C. PUIG DORIA ● LO

Global Blue Retailer

Non-Global Blue Retailer

Shopping Centre/Mall

Barcelona Shopping Line Store

Global Blue Retailer Taking China UnionPay

Restaurant


S H O P | 59

EV

IL L

L

LC

OM

TE

D ’U

RG

EL

L

SELECTED SHOPS IN L’ILLA DIAGONAL:

Plaça de Francesc Macià

ND

LO

DE

CAR

R ER

AVINGUDA DIAGONAL

CARRE

DE C

RD

ONS

E NU

TA N

ÇA

N C IA

● H&M

OPTICA ● UNIVERSITARIA

Plaça de la Reina María Cristina

C. D

ÜEL L E JOA N G

El Corte Inglés

MARIA CRISTINA ● FC BARCELONA

Featured In This Issue

R

R RE

SELECTED SHOPS IN PEDRALBES CENTRE: Camper Tascón Tous

SELECTED SHOPS IN EL CORTE INGLÉS: Bulgari Burberry Escada Hermès Loewe Louis Vuitton Max Mara Montblanc Prada Rabat Swarovski

CA

TO IÀ

RE

RR

LO

SA

DE

DE

ER

DA

C

AR R

GU

OS

AV IN

EJ

AS

L’Illa Diagonal

AV .D

LL

AVINGUDA DIAGONAL

RE

S

Andreu La Xarcuteria Brownie Camper Caramelo Cortefiel P.30 Cottet Decathlon Diesel Hoss Intropia Mandarina Duck Muji Pepe Jeans Play Podium Primark Swarovski Tous Vogue Women’secret Yerse

Pedralbes Centre

Metro

OE

E C. D

● ZAS TWO ● FUREST ● NESPRESSO

Department Store

AR

DE

FOR M A P GO TO PAGE 63

C. D

RA

Carolina Iriarte is a Barcelona designer who creates chic Spanish leather bags of impeccable craftsmanship. Her striking pieces combine traditional techniques with original ideas. The city’s fashion insiders are huge fans of her Iriarte Iriarte label, and this influential following makes her accessories musthave items. Seek out these creations at the brand’s Carrer dels Cotoners boutique, which is open in the afternoons from Tuesday to Saturday. The covetable designs are presented on plinths or in display areas among lush plants. This is the place to invest in a new limited-edition bag that will make you stand out from the crowd. Iriarte Iriarte, Carrer dels Cotoners 12, 08003 Barcelona, +34 93 269 0074, iriarteiriarte.com

Avinguda Diagonal

EP TA R

IRIARTE IRIARTE

C


60 | G U I D E

Rambla de Catalunya RO

SA C

LA

● CARRER DE PARIS

Passeig de Gràcia

U SU NIÓ IZA N ●

P.30

C. D'ENRIC GRANADOS VALIÑO JOYERÍA ●

COLMILLO ●T OU ● DE MORSA AV S CO I N G U RT D A EF EN IEL D I A LÍN GO ● EA NA BA L RC FARG ELO A● CH NA BIO OC GO ● OL DIV S CA AT &B IER A ●C OT ● A EY ● C LZE ● AM DON PE R IA NA UL OV ER CARRER DEL ROSSELLÓ S ● WA ●T RO CN VS BR KI O ● SU WNIE NG LA ● RIM SS OW HU A● LO T● ●P NA TTU EP NO SSE C. DE PROVENÇA EJ S● ● EA ● ● NS AR DE CO VE RT AM RN AN IS ● OIS A

C. D’ARAGÓ

VISTA ALEGRE ●

ES

EO

AR

ES

E

MA SS

DU TT

I

RA

ZY

CARRER DE LA DIPUTACIÓN MAYOL SABATERIA ●

PELLETERIA LA SIBERIA ●

UNIVERSITAT RO CA

N DA

RR

ER

DE

DCALZADOS E LA U N IV GÜELL ● ER S ITAT

MERKAL ● CALZADOS

PE

LA

CATALUNYA

GU

DA

DIA

C . B O N AVI STA STA ● TERESA

GO

NA

L

LLADRÓ ● MARELLA ●

TOUS ● DIRK BIKKEMBERGS ● MONTBLANC ● JIMMY CHOO ● DOLCE & GABANA ● P.20 SANTA EULALIA ● CÉLINE ● ERMENEGILDO ZEGNA ●

P.28

C. CÒRSEGA ● VALENTINO ● FREY WILLE ● ERMANNO SCERVINO ● PRETTY BALLERINAS ● WOLFORD C. DEL ROSSELLÓ ● SAINT LAURENT ● CAMPER ● SALVATORE FERRAGAMO ● BOTTEGA VENETA ● MASSIMO DUTTI ● RABAT GENERAL ● UNO DE 50 ● LAIEÇLA PEDRERA ● OPTICA JAIME ● BERIESTAIN ● PRADA ● LONGCHAMP ● PODIVM ● CARTIER

I

CA amb

C. DE FO

La R

DE L E S R AMELLER

El Corte Inglés

la

RRER

CAROLINA HERRERA● VERSACE ● STUART WEITZMAN ● PINKO ● ESCADA ● HERMÈS ● ● JOYERÍA SUÁREZ ROLEX ● C. DE MALLORCA ● LOUIS VUITTON LA PERLA ● HUGO BOSS ● ● CHOPARD TRU TRUSSARDI ● ● GUCCI OYSHO ● ● BULGARI P.26 UTERQÜE ● ● CHANEL MANGO ● ● BRUNELLO CUCINELLI CAMPER ● ● MISSHA C. DE VALÈNCIA FURLA ● COLMADO RABAT ● MÚRRIA ● ● TASCÓN SIMORRA ● PUMA ● ● TIMBERLAND ● PUNTO LUZ P.32 LACOSTE ● ● REPLAY LIU JO ● ● BURBERRY HACKETT ● MAX & CO ● DESIGUAL ● C. D’ARAGÓ BAGUÉS ● ● SWAROVSKI HELLY REGIA ● HANSEN ● ● PHILIPP PLEIN ● ANGLADA LOEWE ● ● GÇSTAR P.31 KENZO ● C. DEL CONSELL DE CENT ● IKKS NIKE FACTORY STORE ● ● MIU MIU MANGO ● ● BRIONI TWIN SET ● ● MANOLO BLAHNIK COS ● ● TIFFANY & CO MARINA RINALDI ● MAX MARA ● ● ADOLFO DOMÍNGUEZ TUMI ● C. DE LA DIPUTACIÓ P.28 DIESEL ● ● ZARA HOME TOMMY HILFIGER ● FC BARCELONA ● OYSHO ● GUESS ● ● BEL LOTTUSSE ● ● TOUS-ROLEX BOUTIQUE MASSIMO DUTTI ● LES CORTS CATALANES GRAN VIA DE FARGA ● ● THE NORTH FACE PIQUADRO ● ● ZARA ● ZARA HOME ● & OTHER STORIES P.31 H&M ● ● FUREST BERSHKA ● ● MANGO C. DE CASP ● SWATCH APPLE ● ● FELGAR ● PG4 ● CAMPER CATALUNYA OPTICA ● UNIVERSITARIA

P.32

PA S S E IG D E G R À C I A

CASA VIVA ●

UNIÓN SUIZA ●

GRAN VIA DE LES CORTS CATALANES

AV IN

C. DE PAU CLARIS

● BOBOLI ● CARRER DEL CONSELL DE CENT NORTH TASCÓN ● ● SAILS FOSCO ● NEW BALANCE ● ● MERKAL CALZADOS

PA S S E I G D E G R À C I A

CARRER DE BALME

IS TO C

IM O

● LUPO ● OPTICA UNIVERSITARIA ● KOETANIA

ROGER DE LLURIA

ZARA ●

CLEMÈNCIA ● PERIS

R AMBLA DE CATALUNYA

WOMEN’SECRET ●

P.34

PASS EIG DE GRÀC IA

ROYALTY SHOES ● ● L’APPARTEMENT PUIG ● DORIA ● LUPO LOKAVORE ● C. DE MALLORCA GENERAL OPTICA ● BENITO SPORTS ● ● ESE O ESE MUJI ● PASTISSERIES MAURI ● P.58 NU#02 ● MULLOR INFANTS ● C. DE VALÈNCIA

TERESA ● HELBIG

LYDIA DELGADO ●

LES CHAUSSEURS ●

BATEAU LUNE ● ● COTTET ● DELI SHOP ● CAMISERÍA PONS ● L’HORA EXACTA

LA NTAN EL

ES

URQUINAONA

Global Blue Retailer

Non-Global Blue Retailer

Featured In This Issue

Barcelona Shopping Line Store

Global Blue Retailer Taking China UnionPay

Global Blue Lounge


62 | G U I D E

La Rambla SELECTED SHOPS IN EL CORTE INGLÉS:

DE

C.

PA

U

CL

AR

CA

RIBES & CASALS ●

IS

RR

D 'A ER C AR R

URQUINAONA

ÀS

ER

M

D

AR

CH

E

RU

Coach Diesel Escada Sport Max Mara Pepe Jeans P. DE Swarovski GRÀCIA Tommy Hilfiger Tous

SI

LB C

CA

RO

PERFUMERÍA VALL ● ● CAMPER

AD

ES

E TP AN CARRER DE TRAFALGAR

URQUINAONA

SPRINGFIELD ●

El Corte Inglés

● WOMEN’SECRET

CA

NT AN

CATALUNYA

ND

SA

RR

ER

D

E

CA

SP

RE

LA

Bernat Rubi Camper Desigual Fnac Foot Locker Habitat Kipling Massimo Dutti Play Sephora Solaris Clarks +Visión

U

EL

SELECTED SHOPS IN EL TRIANGLE:

RR

ER

D'

O

RT

IG

O

LD PERLAS ● BALLY IE ● ORQUÍDEA AR GF BE IN ET L& PR ECR TI L S FC BARCELONA ● ET EL, N’S UT AT PU T IT I D T F E ● RS CO TE OM IMO RAIMA ● PO IVE NA VI UN UI R T ● COR & W SS A LA LA RQ A L ● MA RA● DESIGUAL DE ALAIN LO IE D ● ZA DA N TA E AL AFFLELOU ● CE El Triangle RO L'À ● M N N A N LA LA Hard Rock Café TI M G A T & B ● UNIVERSITAT U ● TOPSHOP H ● DESIGUAL D W ● ● O C A R RE R ER NE A M D E P EL A I O K El Corte Inglés K I ● C N N H IK SS O O S K I ● s A L TO L T R é E ● M BE ngl QÜ O ● ● OT ET UA AC H&M ● DESIGUAL ● ● H FO N IG M OPTICA SPRINGFIELD ● e I ER S RA ● ● BE ES STE rt UT OY ZA IVM Y ● ● ● D Y UNIVERSITARIA ● D NE M ● Co S ● O l CASAS ● C ARRER P IS H& R E ● VISTAOPTICA ● D E L S TA L E D L ER S M ● SYSTEM ACTION UNIVERSITAT ● LO SUNGLASS N ● MANGO CO LO ● TASCÓN HUT ● ÁS TH LEVI’S ● CA OM E T D U-CASAS ● ● PEPE JEANS C . B LEVI’S ● S IS SPRINGFIELD ● S S A BE ● NIKE RI S ER CÉ SALSA ● TA F UC R WOMEN'SECRET ● . P O NS O C B SUNGLASS C. D MACBA HUT ● LL ● KR STORE VA ELI & ANA ● E ● CAMPER D Y C. FUNDACIO UN A MERCAT DE LA M BARCELONA RT O O CHÖK ● F ● COMERÇ BOQUERÍA AL R AP TO E DESIGUAL ● El Kiosko EL IN RM (Inside Mercat RD LP CA NA RE DI EL DE R N D R ESCRIBÀ ● de la Boquería) DESIGUAL ● E CA LA ER R R R E R C A RR ER DE F R IA U ER CA CA LICEU OQ C. B TH ● E C . DES M DIA FE S A IG AR M LG N T UA BE ON AR A L SS D ● AN AS P. NA ●

FO M SCO AN ● GO C& ● ZA A ● RA ●

RS HK A

W

BE

OM

EL

LE FT I EN PAD ES ’S EV ● EC Í RE ● T●

CA

RR

ER

DE

FO

DESIGUAL ●

C.

RA

CA

EL

RR

M

SELECTED SHOPS IN EL CORTE INGLÉS: LE

CU

LS

DE C.

A

BL

PA

M

NT

RA

SA

LA

DE

DE

ER

U NO ER

CA

RR

CA

L VA RA

ET A

RR

L

ER

AL AV

DE

LR

A

RI

U

DE

BL

LA

la

A

M

DE

ART ESCUDELLERS ●

BL

ER

mb

M

I AL SP T RA

RR

Ra

LE

HO

L’ H O

M

CA

E L’

DE

● ITACA GRAN ● CUCHILLERÍA

RA

CARRER D

La

SA

IG

SANT ANTONI

RER

AN

FE

RR

RU

CA

JE

A

RO

UN

EN

LL

D'

LA

C.

DE

A ST

ER

CO

RR

N

DE

ER

ER

AQ

DE

RR

JO

CA

CAR

MOHS ●

L I TA SP

ES

A

LL

ZE

NZ

O

CA

DE

RR

A

ER

LS GE

LL

ÀN

PA

C.

E LA

SAN T AN TO

R R ER D

RE EG

Í EV R AD KE ● P ANS LOC N ● VFOOT GO ACTIO ● MAN TEM ● SYS ●

L TA

RR

● WILDE

CARR ER DE LA RIERA A LTA

● TRAIT STORE

CA

ON

CA

RON DA DE

M

NI

DE

RE

ER

Liu Jo Ralph Lauren

DRASSANES

Global Blue Retailer

Non-Global Blue Retailer

Barcelona Shopping Line Store

Global Blue Retailer Taking China UnionPay

Department Store

Shopping Centre/Mall


S H O P | 63

SITA MURT SELECTED SHOPS IN EL CORTE INGLÉS:

G

U

OM

LL

TA L

EI

ÍS

D'

C.

L P ORT AL NOU

INES

ER

RR

O RT

EN C

CA JÀ

IT

M

IX

RE

C A R R ER D E

BA

ÉS

PE

NT

M

SA

RE

DE

PE

T

ER

CO M SA

CE PR LA

CA

RR

ER

DE

● ON LAND

S CA

RD

EL

AV I

RE CA R

IE N TA A

ON

TC

MURT ● HUGO BOSS ●

AD

A

● CAMPER

P.80

L'A R G EN

● DESIGUAL TERIA ● MALABABA

CUSTO ●

IE

TS

LA

SO

A

L

DE

N TA

EN

A

N -T I N

CA

RR

LA

IN

RS

NG

RDE

UD

AD

CA

RR

ER

DE

ERÇ

S

DEL

RR

C A R R ER

CA

S

LA

ER DE

T

DE

M

● SPECIAL EVENTS MAN

CARR

● BLAUCELONA

AV A R VILA VINITECA ● RO ● L'ESTANC DE LAIETANA

C

IU

AT

T

MILK ●

S

LI

I

E

BE

PL

SA D 'I EIG PA

LO

M

E CO

DR

DE

VI

LA COMERCIAL ●

EIG

ER

SS

RR

PA

CA

FC BARCELONA ●

AM

● AF SOL CA RR ER CA D 'A RR VIN ER YÓ D'E S NC ER L AR C L C. AB AR D AS ' EN RE SA R SE DE RR LS A CÒ DO LS

ER

NT

RR

GA

CA

GE

SS

N

Y

C.

P.59

APRÈS SKI ●

FC BARCELONA ● C.

ER

AIRE ● ● STUDIOSTORE

MUSEU PICASSO SITA

IRIARTE IRIARTE ●

JAUME I

D.

N

F

Mercat de Santa Caterina

C.

PA

RE

M

CC

CO

E

BÓ AM CC ES C ● DEMANO N R A ● ANDREU LA XARCUTERIA

A

E

SS

AN

UD

PA

Swarovski Tous

This season, Spanish womenswear brand Sita Murt is inspired by the Beat movement and the style of American activist and singer/songwriter Joan Baez. Blouses are given retro charm with the addition of frills at the collar and cuffs, paisley-style prints adorn bohemian tops in red and white, and knitwear is updated with the addition of metallic silver panels. Choose a grey and tan oversized cardigan as a transitional piece that will keep you warm as the weather cools between the seasons. A black sleeveless ruffle top is a great choice for a dinner date on your Barcelona getaway. Sita Murt, Carrer del Rec 32, 08003 Barcelona, +34 93 760 5691, sitamurt.com

Place Of Interest Featured In This Issue

Restaurant

Metro


64 | G U I D E OPENING TIMES Monday-Sunday: 10am-9pm

DAY TRIP LA ROCA VILLAGE Located just 40 minutes from central Barcelona, La Roca Village plays host to more than 130 boutiques of the finest fashion and lifestyle brands, all with savings of up to 60% on the recommended retail price all year round. The Village’s dynamic brand mix reflects the cosmopolitan

nature of Catalonia, while its architecture – with its sinous lines, quirky roofscapes and mosaic details – is inspired by modernism. La Roca Village, 08430 Santa Agnès de Malanyanes, +34 93 842 3939, larocavillage.com GRANOLLERS-CENTRE STATION

La Roca Village

AP-7

AP-7

BARCELONA

AP-7

HOW TO GET THERE By car Leave the AP7 motorway at Exit 12A (Cardedeu); parking is free.

free Wi-Fi, multilingual guides and wheelchair loan upon reservation Visit the website to book tickets.

By Shopping Express® This daily official coach service runs direct from central Barcelona to La Roca Village. The service includes an exclusive VIP Card for additional 10% savings on the Village price in the boutiques,

By train The closest station to the Village is Granollers Centre. The RENFE train service leaves from Barcelona Sants at regular intervals. From Granollers, you will find taxis and direct buses to La Roca Village.

Train Station

Outlet


S H O P | 65

DON’T MISS…

PERFECT DAY

SHOPPING EXPERIENCE

10am Start the day admiring the contemporary and playful designs from accessories brand Lupo.

Exclusive services make La Roca Village the perfect place for those seeking a luxury shopping experience in an unique environment: Tourist Information Centre: the place to contact if you have any questions regarding your visit Hands-free Shopping: you shop, we collect. This service can be booked at the Tourist Information Centre Instant tax refund and money exchange office: visitors can claim up to 15.7% tax back on minimum purchases of €90.16 (including VAT) Frequent flyer programmes: multiple airlines offer rewards when you shop at La Roca Village Free Wi-Fi throughout the Village Personal styling services available La Roca Village offers a wide range of restaurants and cafés La Roca Village Lounge: VIP room subject to availability

• • • • • • • •

12pm Discover Etro and its rich fabrics and bold printed clothing. 2pm Stop for a delicious lunch at family-run Spanish delicatessen and restaurant Andreu. 4pm End the day choosing from the impressive array of styles and shades at the Lottusse footwear boutique. 6pm Don’t forget to bring the receipts from your day’s purchases to redeem miles or points at the Tourist Information Centre.


GET YOUR REFUND FASTER AND MORE SECURELY WITH DIVA

Ask for a Tax Free Form at the shops where you make your purchases, providing:

your name

number of passport

date of birth

country of residence


At your departure airport or seaport, you can validate your DIVA forms at a DIVA Kiosk. Simply follow the on-screen instructions. After your forms are approved, you are ready to claim your refund – no need to visit the Customs counter. Fast, simple and no queues!

Alternatively, you can go to the Customs counter to get DIVA and non-DIVA forms approved. You will also need to present your shop invoice, passport, boarding pass and goods.

form

invoice

passport

flight details

goods

With your approved Form, claim back the VAT at a Global Blue Refund Office or by mail (if you are claiming by mail, do not forget to include your credit card details on the Tax Free Form).

Please find here all locations of Refund Offices and Customs in rest of Spain and Europe: www.globalblue.com/customerservices/tax-free-shopping/refund-points/


68 | G U I D E

DAY TRIP

OPENING TIMES Monday-Saturday: 10am-10pm

VILADECANS THE STYLE OUTLETS Viladecans The Style Outlets offers a unique shopping experience just 15 minutes from the centre of Barcelona. It presents a wide range of local and international brands with discounts of up to 70% on the recommended retail price all year round. Visitors can also enjoy a great choice of food and drink and services such

as a tourist information centre, VAT refunds, hands-free shopping (you shop and your bags will be collected for you), worldwide delivery, personal shoppers and free Wi-Fi. Viladecans The Style Outlets, Carretera de la Vila 90, 08840 Viladecans, +34 93 393 7033, viladecans.thestyleoutlets.es/

BARCELONA SANTS STATION

Viladecans The Style Outlets

HOW TO GET THERE By car Follow the C32 motorway to exit 50. By shuttle bus A shuttle service to Viladecans The Style Outlets runs from Plaça Catalunya (Plaça de Catalunya 21) and Plaça España (Gran Via de les Corts Catalanes 367); tickets are available at: styleviladecans.busup.com/rutas/1.

By train Take line R2 or R2 South from Sants station. By bus From Plaça España take L80, L81, L86 or L87, from Plaça Reina María Cristina take L97, from Castelldefels/Sant Boi take L96, and from Castelldefels/Airport take L99.


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WHEN YOU SHOP THE WORLD, SHOP TAX FREE Global Blue Tax Free Shopping brings you savings on the purchases you make at over 270,000 stores across the world’s best shopping districts. So why not join the 26 million travellers who shop tax free with Global Blue every year? Simply look for the blue star or ask for Global Blue, and follow our easy process.

1. Shop

Wherever you shop, ask for a Global Blue Tax Free Form and remember to keep your receipts.

2. Claim

When you’re heading home, at your point of departure visit customs to get your receipts approved, before collecting your refund at one of our Refund Offices. Spend a minimum of €90.16 and save up to 15.7% of the purchase price. Please note that the final refund you receive will consist of the VAT total, minus an administration fee. At some airports a cash handling fee per Tax Free Form will be charged should you require an immediate refund in cash. Contact taxfree@globalblue.com +421 232 111 111

Refund Office Details Barcelona Terminal 1 Customs: near check-in desk 200. Refund: Global Blue offices after the non-Schengen passport control and in the Schengen area, Sky Centre Barcelona Terminal 2 Customs: on the right side of Terminal 2B. Refund: Global Blue office, Terminal 2B, Floor O landside (next to pharmacy) Downtown Barcelona Global Blue downtown cash refund, PlaÇa de Catalunya 17, 08002 Barcelona (opposite El Corte Inglés) Turisme Barcelona, Passatge de la ConcepciÒ 7-9, 08008 Barcelona Palau Robert, Centre d’InformaciÒ Catalunya, Passeig de Gràcia 107, 08008 Barcelona FC Barcelona official store, Passeig de Gràcia 15, 08007 Barcelona The Style Outlets Viladecans Carretera de la Vila 90, 08840 Viladecans Travellers will be able to cash their refund but the Tax Free Form stamped at customs will have to be sent within a maximum of 21 days 72

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TRANSLATIONS

中文翻译

36: Concept City 概念城市 新 一波多品牌 精品店 纷 纷 进 驻 巴 塞 罗那的 古老街 道,Ruairidh Pritchard带 您深入 探 索 巴 塞 罗那的 城 市 文化充 满活力,在其 艺 术、美 食 和建 筑等 领 域可见一 斑。 在 这 样 一座 兼 收 并 蓄的 城 市,创意 概 念店 的 井 喷或许 也 就不足为 奇了。

globalblue.cn

在 这 些 别出心裁的 精品店,精心陈列 的时装、家居、艺 术品和 餐具 琳 琅 满 目,它们 正在 彻底 改变零售 体 验;其 目标 是 提 供一 种 体 验,而 不是简单 的 达 成 交易。 2014年,Trait Store在 Carrer del Parlament街盛 大开业。该 店 位于引领 时尚的 圣 安 东尼( Sant Antoni)区中心地 段,店内陈列着 一 系列精 选的工 装风 格男女 街头服 装, 以 及 腕 表、太阳 镜、包 袋 和 鞋 履。在 这 里,顾客还 能 发 现 杂 志 和书 籍, 此 外还 有店主 Gabriel Ortiz和 João


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Novaes亲手 挑 选、时 时更 新 的独 特 单品。“ 对 于 我们 来说,概 念店 不只是 一家商店。” Ortiz解 释 道,“ 在 这 里, 你可以 和人们 分享 种 种 让你受 到启发 的商品:香水、衣 服、鞋 子 ……只要 符 合 我们 的 挑 选 标准,几乎所有 东西 都 可以在 这 里容 身。” “ 我 认 为,巴 塞 罗那正在 重 新发 掘 一些 很 酷 的地 点,就 比如我们 所在 的圣 安 东尼。” Ortiz继 续 说 道。他 相 信,一些 老城 区 的发 展 将为 零售业带 来一 场 变 革。“由于 新 颖 而 充 满活力 的商业活 动,许 多古老的街 道 展 示出 全然 不同的面貌 。对 于那 些 想要 携 手 各大品牌、各种产品,在 这 座城 市谱 写一段 新故事 的 概 念商店,那 些 地 方 就 是 完 美 的店 址。” 来 到 Trait Store的顾客 将发 现 这 里 如同一座当地 品牌 和国际 大 牌 的大 熔 炉,齐 聚 一 堂的品牌 包括加 泰罗尼 亚 时装品牌 Rita Row、巴 塞 罗那本地 品牌 Verdugo、巴 黎 男装 品牌 Bleu de Paname、美国街头服 饰品牌 Carhartt WIP和 瑞 典专业牛 仔品牌 Nudie Jeans等。无 论品牌 范 围如 何宽泛,它们 全 都 符 合 Ortiz和 Novaes为 Trait Store定下的审 美 理

念。Ortiz解 释 说,在两位创 始 人 眼 中,最为重要 的莫 过于坚 守审 美 理 念。“ 如果 你 想为顾客 的 体 验 锦 上 添 花,就 必 须 提 供一 种 生活方 式,而非 一 件 简简单 单 的产品。” Be是 另一家超 越了传 统 零售业 之界 限 的商店。Be在 全 城 共 有三 家 分店,很快 便 成 为了巴 塞 罗那首屈 一 指的 概 念店之一。它 著名的对角线 大 道( Avinguda Diagonal)分店完 美 地 捕 捉 到了概 念购 物 之 精 髓。顾客 将 在 店内邂 逅 众多精 选男女 士时装,包 括 Be团队自营 的小皮革饰品;除 此 之 外,还 有家居 饰品、美 妆产品、书 籍 和杂 志。店中更有一家自营 咖 啡 馆 和 一座 景 色怡人 的 花园,园内摆 满了 种 种可供 购买的 花卉,顾客可以在 Be 所回收 的 古董 庭 院 家具 和沙发 床 上 尽情憩 息。 屡 获 殊 荣 的 设 计师 Jaime Beriestain曾一 手负 责 城中许 多迷 人 的室内装 潢,他 的同名概 念商店 也已成 为巴 塞 罗那的 行业典 范。在 这 里,Beriestain可以 尽情 和顾客 分享他 的 热 情。“这 里 是我 私宅 及 身 边物品的延伸。在 这 里,我可以展 示由于空间有限 无法在 家中摆 设 的


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店 都 有 着自己的特 色。说 到底,因为 我们 各不相同,所以我们 百 花 齐 放, 互为补充。”

69: When You Shop The World, Shop Tax Free 畅购 全 球,尊 享退 税

一 切 事 物。”他 解 释 道。该 店 陈列着 Beriestain品牌 名下的 精 选 单品,名 类 之多 令人 称奇;从家具 和内饰 设 计品到烛台、文具、太阳 镜 及包 袋, 无不 体 现了 Beriestain独 特而多元 的 品味。店中甚至有一 间自营 花 房,“ 我 把它看作一 间实 验 室,我可以在 这 里自由创意并且测 试 实 验 结果。” 他说 道。 毗邻的 餐厅 和 鸡 尾 酒 吧 更 加 丰富了这 家店 的多重 魅力。咖 啡厅 和陈列室 的装 潢 均 效仿 Beriestain 的 私宅,饰 有设 计师 私 人 珍藏 的 艺 术 珍品,包括 美国概 念 派艺 术 家 Peter Halley,英国画家、雕 塑 家 Jason Martin和巴 塞 罗那本地艺 术 家 Yago Hortal等大师的作品。正 如 Beriestain所 解 释,家一 般 的感 觉 还 延伸到了菜 单上。“ 我 亲自参 与了餐厅 的每 一 个 细 节:食 材 的 选 择,小 供 应 商的 挑 选……我 还 会从我 的 花园带 来许 多蔬 菜,从而为 每 一 位 顾客 提 供 我 所 追求的品质与地 道 产品。” 或许,这 些 店铺 之 所以在巴 塞 罗 那 取得成 功,是因为 它们 的 缤 纷 个 性 丰富了这 座 兼 收 并 蓄的 城 市。正 如 Beriestain所言:“ 好在每 一家概 念

globalblue.cn

当您 在 全 球 顶 级 购 物区中的 30多 万家商店消费时,环 球 蓝 联 购 物 退 税 服 务( Global Blue Tax Free Shopping)为 您 节省购 物 开 销。 每 年大 约有两千六百多万名游 客 享用 环 球 蓝 联( Global Blue)的购 物 退 税 服 务,何不加入他们 的 行列?您只 需 在 购 物 时留意 环 球 蓝 联( Global Blue)的蓝 星标 志,或 直 接问 询商家 是 否 提 供环 球 蓝 联( Global Blue) 退 税 服 务,然 后 遵 循以下简单 的退 税 流 程即 可:

1. 购 物 消费 在 橱 窗里带 有 环 球 蓝 联 退 税( Global Blue Tax Free) 标 志的商店中购 物 时,请向店员出示护照 原件,索要 环 球 蓝 联 退 税 表格( Global Blue Tax Free Form),并 保存 好购 物 票 据。

2. 申领 退 税 在 您 返 程离境前,请 前 往 海 关柜台, 出示 退 税 表格和 相关 票 据,获 取海 关 印章,然 后再到 环 球 蓝 联 的退 税 点领 取 退 税 款。 联 系方 式:

taxfree@ globalblue. com + 421 232 111 111 最 低消费 € 90. 16即 可申请 退 税,能 够 节省高达购买 商品 价15. 7%的税。 请注 意:您 收 到的退 税 款 是 增 值 税减 去环 球 蓝 联 的手 续 费。 如果您 选 择 现 金 退 税,部 分机 场 还 将以 退 税申请 表 为单位收取 现 金 退 税手 续 费。


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РУССКИЙ ПЕРЕВОД 36: Concept City Концептуальный город Старинные бульвары Барселоны стали свидетелями новой волны мультибрендовых бутиков, – пишет Руайрид Притчард Для такого многогранного города, как Барселона, чей яркий стиль выражен через призму искусства, гастрономии и архитектуры, появление новых концепт-сторов является делом довольно обычным. Тщательно отобранные вещи из разных уголков земли, включая одежду, товары для дома, посуду и предметы искусства

– лишь небольшой список того, что представлено в этих инновационных бутиках, цель которых – окунуть покупателя в особую атмосферу, нежели просто предложить ему товар. Магазин Trait Store был открыт в 2014 году на Carrer del Parlament в самом центре хипстерского района СанАнтонио. Здесь посетителям предлагают избранные коллекции мужской и женской уличной одежды, стилизованной под рабочую униформу, а также часы, солнцезащитные очки, сумки и обувь. Кроме того, посетителей ждут интересные книги и журналы, а также постоянно обновляющийся интерьер, состоящий из уникальных вещиц,


приглянувшихся основателям – Габриелю Ортицу и Жуану Нувайсу. «Для нас концепт-стор – это больше, нежели обычный магазин, – поясняет Ортиц. – Это место, где можно поделиться с людьми продукцией, которая нас вдохновляет: духами, одеждой, обувью… Здесь может быть все, что угодно, главное, чтобы оно гармонировало с остальными вещами». «Мне кажется, Барселона заново открывает стильные места, такие, например, как СанАнтони, – продолжает Ортиц, считающий, что эволюция старинных городских районов способствует революции в области розничных продаж. – Старые кварталы сегодня globalblue.ru

практически не узнать, а все из-за новых магазинов. Такие места идеально подходят для открытия бизнеса, история которого начнется в этом городе». Посетителей Trait Store ждет настоящий калейдоскоп местных и международных брендов, включая каталонскую марку одежды Rita Row, барселонскую Verdugo, парижский бренд мужской одежды Bleu de Paname, американский бренд уличной одежды Carhartt WIP и шведскую марку изделий из денима – Nudie Jeans. Несмотря на изобилие брендов, все они гармонично вписываются в эстетические идеалы Trait Store. По словам Оритца, сохранение верности идеалам – одна из важнейших

PHOTO: MANOLO YLLERA

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задач для руководства. «Если вы хотите расширить покупательский опыт, то вам необходимо предлагать новый образ жизни, а не ограничиваться вещами». Магазин «Be» также относится к числу ритейлеров, стремящихся выйти за рамки традиционной торговли. Этот концепт-стор имеет три филиала в городе, и за довольно короткий срок приобрел большую популярность. Подразделение, расположенное на Avinguda Diagonal, как нельзя лучше подчеркивает атмосферу концептуального шоппинга. Посетителям предоставляется большой выбор мужской и женской одежды, включая фирменную линию кожаных аксессуаров, а также предметов интерьера, косметики, книг и журналов. Здесь работает кафе

и имеется идиллический садик, засаженный цветами (которые при желании можно приобрести), где посетители отдыхают на винтажных креслах и диванах. Известный испанский дизайнер Хайме Бериестайн создал целый ряд захватывающих интерьеров в городе, а его одноименный концепт-стор стал чем-то вроде выставочной галереи, где дизайнер может уверенно делиться своей страстью с окружающими. «Это пространство является продолжением моего дома и тех предметов, которыми я предпочитаю себя окружать. Здесь я могу выставлять все, что не помещается у меня дома», – поясняет он. Ассортимент магазина во многом отражает вкус дизайнера и представлен фирменными изделиями Бериестайна, от мебели и


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предметов интерьера до свечей, канцелярских товаров, очков и сумок. В магазине также можно воспользоваться услугами флориста. «Для меня это целая лаборатория, в которой я могу вдоволь экспериментировать», – говорит он. Прилегающий ресторан и коктейльный бар еще больше подчеркивает многогранность проекта. Заведения Café и Showroom, призванные создать образ дома дизайнера, украшены предметами из его личной коллекции, и включают работы американского концептуалиста Питера Хелли, британского художника и скульптора Джейсона Мартина и местного барселонского художника Яго Хортала. Ощущение домашней атмосферы отразилось и на меню: «Я принимаю непосредственное участие в управлении рестораном: выбираю продукты, ищу независимых поставщиков… Я также стараюсь использовать овощи, выращенные в моем саду, чтобы гарантировать необходимое качество и подлинность каждого блюда». Возможно, успех подобных магазинов в Барселоне можно объяснить тем, как они дополняют эклектику города. Как заметил Бериестайн: «Положительный момент концепт-сторов в том, что каждый из них обладает индивидуальностью. В конечном счете мы все друг друга дополняем, потому что все мы разные». globalblue.ru

69: When You Shop The World, Shop Tax Free Совершая покупки по всему миру, совершайте их с Tax Free Услуги Global Blue Tax Free Shopping позволят вам сэкономить на покупках в более чем 300 000 магазинах, расположенных в самых лучших шоппинг районах мира. Так почему бы не присоединиться к 26 миллионам путешественников, совершающих покупки Tax Free с Global Blue каждый год? Просто найдите голубую звезду или спросите о Global Blue и следуйте нашим несложным инструкциям. 1. В магазине Где бы вы ни совершали покупки, попросите Tax Free форму Global Blue и сохраните чеки. 2. При выезде Возвращаясь домой, в пункте отправления, пройдите к таможне для того, чтобы заверить ваши чеки для получения возврата в одном из наших офисов. Контакты: taxfree@globalblue.com +421 232 111 111 Потратьте минимум €90.16 и сэкономьте до 15.7% на стоимости покупок. Пожалуйста, примите к сведению, что конечная сумма возврата составит сумму налога (НДС) минус административная комиссия. В некоторых аэропортах при возврате наличными взимается комиссия за каждую Tax Free форму.


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日本 語

36: Concept City コンセプトショッピング天国 古い町並みが残るバルセロナに、マル チブランドブティックのニューウェーブ が到来している。ルーリー・プリチャ ードが探索した。

PHOTO: MANOLO YLLERA

アートに食に建築にと、活気みなぎる 文化都市バルセロナ。様々な要素をい いとこ取りするこの町に創造性豊かな コンセプトストアが次々できているの も、不思議はないだろう。ファッション やインテリア、アート、食の世界から選 りすぐりの商品を集めた斬新なブティ ックが小売シーンを塗り替え、ショッ ピングを単なる取引以上の体験にしよ うとしている。 ヒップ なサン・アントニ 地 区の

中 心 を 横 切る パルラメント通りに 2014年にオープンしたトレイト・スト ア(Trait Store)では、仕事着にヒン トを得たストリートウェア(メンズとウ ーマンズ)や腕時計、サングラス、バッ グ、フットウェアを厳 選して置いてい る。雑誌や本もあり、さらに、創業者 のガブリエル・オルティスとジョアン・ ノヴァエスのお眼鏡にかなったユニー クな品々をとっかえひっかえ陳列して いる。 「私たちにとってコンセプトスト アは単なる店ではありません」という オルティス。 「香水にしろ服にしろ靴 にしろ、自分がいいなと思った様々な 商品を人と分かち合える場なのです。 セレクションにフィットすれば、ほぼど んな物でも扱いますよ。」 「バルセロナ市では粋なスポット が新たにできているようです。当店の あるサン・アントニもその一つ」という オルティスは、市内で最も歴史ある地


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区が進化し、それが小売革命に拍車 をかけていると考えている。 「古い市 街に新しい店舗ができて活気が戻り、 すっかり様変わりしています。そういっ たスポットは、バルセロナでブランド や商品を集め新たなストーリーを語ろ うとする新進コンセプトストアにはまさ にピッタリなんです。」 トレイト・ストアはカタルーニャの ファッションレーベル「リタ・ロウ」や バルセロナを本拠とする「ヴェルドゥ ゴ」、パリのメンズウェアブランド「ブ ルー・ドゥ・パナム」、アメリカのストリ ートウェア専門店「カーハートWIP」 、スウェーデンのデニム専門店「ヌー ディジーンズ」など、地元ブランドと国 際ブランドが混在するるつぼ。幅広い ブランドを取り揃えているが、すべて オルティスとノヴァエスが描いたトレ イト・ストアのビジョンに合ったものば

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かりだ。自分たちのビジョンに適うこ とが一番大事なのだと、オルティスは いう。 「お客様のショッピング体験に 何かプラスアルファをつけたければ、 単に商品を売るのではなくてライフス タイルを提案する必要があります。」 もう一つ、従来の小売の枠を超 えた店がビー(Be)だ。市内に3店を 構えるビーは、瞬く間にバルセロナの 有力コンセプトストアになった。有名 なディアゴナル通りにある支店は、ま さにコンセプトショッピングの精神を 体現したスペース。自社製の革製小物 やインテリア雑貨、ビューティ製品、 本、雑誌なども含め、メンズやウーマ ンズの厳選ファッションアイテムが揃 っている。直営コーヒーショップと花 が咲き乱れるのどかな庭もあって、生 花を買い求めたり、再生されたヴィン テージ物のガーデン家具やデイベッド


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でくつろいだりできる。 一方 、受 賞 歴 の あるデ ザイナ ー、ハイメ・ベリエスタインはバルセ ロナでとびきり魅 力的なインテリア をいくつも手 掛けてきたが、その彼 が自身の名を冠したコンセプトストア (Beriestain)はバルセロナの名物ス ポットになっている。ここは、ベリエス タインが自分の情熱をクライアントと 分かち合えると感じるスペースだ。 「 僕の自宅の延長で、自分が身の回りに 置きたいものを集めました。家ではス ペースがなくて置けないものも、ここ なら全て並べられます」という。同店 はベリエスタイン自身の幅広い趣味を 反映し、家具からインテリア雑貨、キ ャンドル、文具、サングラス、バッグま で、ベリエスタインブランドの実に様々 なアイテムを扱い、フローリストまでい る。 「自分で創作し、実験的に作った ものをテストできるラボのような所と、 僕は考えています。」 レストランやカクテルバーも併設 されていて、同店の多面的な魅力はさ らに広がる。ベリエスタインの自宅を 模した内装のカフェやショールームに は、アメリカのコンセプチュアルアーテ ィスト、ピーター・ハリーやイギリスの 画家・彫刻家ジェイソン・マーティン、 地元バルセロナのイアーゴ・ホルタル など、彼のプライベートコレクションか ら選んだアート作品が飾られている。 自宅感覚はメニューにまで及ぶと、ベ リエスタインは説明してくれた。 「レス トランは、食べ物の選択や小規模な 仕入先の選定など細かい点にもいち いち関与しました。自分が追求する品 質で、一つ一つ確かな品をお出しでき るよう、自家菜園で育てた野菜もいろ いろ持ち込んでいます。」 バルセロナでこうした店舗が成 功を収めているのはおそらく、この都 市の折衷主義に個性が加わっている からだろう。ベリエスタインがいうよう

に、 「各コンセプトストアのいいところ は、独自のパーソナリティがあること。 結局、各自が違うからこそ補完しあえ るのですから。」

69: When You Shop The World, Shop Tax Free 海外でのお買い物が免税に グローバル・ブルーの免税ショッピン グ制度をご利用いただきますと、世界 各地の有名ショッピング街にある27 万軒を超える加盟店でのお買い物が お得になります。 年間3 0 0 0万人が楽しまれているグ ローバル・ブルーの免税ショッピング を、貴方もぜひご利用ください。手続 きは簡単。まず、青い星を目印に加盟 店を探します。星が見当たらなけれ ば、店員に「グローバル・ブルー?」と お尋ねください。あとは、次のステッ プを踏むだけです。 1. お買い物 お買い物をした際は、必ずグローバ ル・ブルーの免税書類(タックスフリ ー・フォーム)を受け取ってください。 レシートを保管するのも忘れずに。 2. 還付請求 ご帰国の際は、まず出国地の税関で レシートに承認印を押してもらってか ら、グローバル・ブルーの還付事務所 で払い戻しを受けます。 €90.16以上のお買い物をすれば、購 入価格の最高15.7%の払い戻しが受 けられます。最終的な払い戻し額は、 付加価値税(VAT)合計から事務手 数料を差し引いた金額となりますの で、その旨ご了承ください。 一部の空 港で現金での即時払い戻しをご希望 の場合は、取り扱い手数料が免税書 類ごとに課されます。


SO UVEN I R

VIVID AND VINTAGE Barcelona-based designer Lucía Vergara creates vibrant, geometric jewellery and has been enjoying wide acclaim since launching her Après Ski line in 2009. She combines a vintage aesthetic with a classically Spanish sense of colour to produce unique pieces, from earrings to necklaces and bracelets. In creating her designs Vergara often uses old materials she has found on her travels around Europe: anything from brass and resin pieces to beads and Save up to 15.7% by shopping tax free, see page 69

fabrics from the 1940s, 50s and 60s. All her works are handmade and limited edition. The featured necklace is quintessential Après Ski, with orange and monochromatic angular beads on a long chain. It would make a striking statement with any outfit whatever the season. rre Après Ski necklace, €64, Après Ski, Carrer dels Vigatans 11, 08003 Barcelona, +34 670 345612, apresski.es FOR M A P GO TO PAGE 63


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Autumn & Winter 2017 Madrid Stores Goya, 6-8. Jardín de Serrano Serrano, 68

Barcelona Stores Plaza Francesc Macià, 1 Rambla Cataluña, 103-105 Passeig de Gràcia, 13

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YEARS WITH A PASSION FOR LEATHER


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