Page 4

The Cape Winelands District charts the way to a prosperous future A new regional Socio-Economic Development Strategy has been developed.


he Cape Winelands District Municipality has recently adopted its new Socio-Economic Development Strategy. The objective is to identify key social and economic challenges of the Cape Winelands region and find ways to overcome those challenges while exploring new opportunities for growth. The strategy outlines how the Cape Winelands District Municipality will invest in its people and how it will create an enabling environment in which business can develop, grow and thrive by fostering greater investment that will increase job growth and alleviate poverty. The involvement of local stakeholders in the process of developing their own territory is a prerequisite for sustainable growth.

Strategic goals Five main goals have been identified.

Growing and thriving entrepreneurship and innovation Businesses create employment for local residents, provide families with livelihoods and ignite local economic development. A strong and diversified business sector can assist to mitigate the area’s dependence on the agricultural sector. The municipality will: • Continue to focus on supporting small business development. • Continue to support sector development in wine tourism. Wine tourism already contributes in excess of R6-billion to the GDP annually and with a national wine tourism strategy and a coordinated plan, the aim is to increase that to R16-billion by 2025. The CWDM will continue to support industry associations such as VINPRO and WOSA to grow the wine tourism industry. • Grow the creative economy. The Cape Winelands is home to many artists, writers, dancers, designers, musicians, chefs, and all sorts of talented and interesting people. The Cape Winelands will support this ecosystem through its partnership with the University of Stellenbosch. • Promote innovation and diversification. Successful businesses continually strive to improve on their products and services and search for new markets. The municipality undertakes WESTERN CAPE BUSINESS 2020


to give recognition to those innovative businesses.

Working towards building safe, healthy, active and productive communities together The role of the Municipality is one of support, facilitation and creating an enabling environment. Coordinating efforts and cooperation between all spheres of government and the various NPOs and NGOs can prevent duplication of programmes and enhance the impact of programmes. The Municipality should not attempt to replace or duplicate the work done by NPOs and NGOs but aim to maximise the benefits of these civil society and private sector initiatives.

Facilitating investment attraction, retention and opportunities In order to attract foreign i nv e s t m e n t , g o v e r n m e n t should establish suppor t infrastructure and be committed to a pro-business (private sector) attitude. The local workforce should be well-trained, basic infrastructure should be in place and international links should be fostered. Potential investors

Profile for Global Africa Network

Western Cape Business 2020  

A unique guide to business, investment and tourism in the Western Cape. The 2020 edition of Western Cape Business is the 13th issue of this...

Western Cape Business 2020  

A unique guide to business, investment and tourism in the Western Cape. The 2020 edition of Western Cape Business is the 13th issue of this...