A graphical illustration of a developed model of the communication model made by Claude Elwood Shannon and Warren Weaver in 1949. The model got the following elements: A information source, an encoder sending the message through a media or channel, which may be interrupted or distorted by noise, to a decoder and a receiver. The receiver may give feedback back to the source.
The Old Vs. the New: Who is in control now? Why the change? -Space - Social issues -Word/Image
Alphabetic text Single Entry point Knowledge produced by author Fixed reading path Mostly writing
The winner is:
Open Order Multiple entry points Knowledge produced by reader Image and writing co-exist