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How an Austin online sign company is growing by giving signs away. by Margaret Barry, photos by Gregg Cestaro “When my husband Don returned from Bahrain after

With employees who get so much six months, I threw him a very special welcome home party,” satisfaction from their work, it’s no remembers Heather McNeil. “A friend of mine told me that wonder the company has landed on BuildASign.com offers free signs to military families for this the Austin Business Journal’s list of very purpose, so I ordered one. “Best Places to Work” in Austin “That sign has a very special meaning for for the past four years. AUSTIN our family because it will always remind me In addition to the Troops BUSINESSES Giveaway program, the and my daughters of one of the happiest days of our lives—the day that Don came home and company operates what they GIVING we celebrated being a whole family again,” says call a sponsorship program, BACK McNeil. which offers deep discounts on McNeil’s sign was just one of the hundreds products to nonprofits not only BuildASign.com has given away as part of what they call in Austin but around the world. their “Troops Giveaway.” All total, the company has donated So far, the company has millions of dollars worth of “welcome home” signs, a retail helped more than 225 organizations value of $6,062,098, since it started the program in 2008. by providing discounts totaling “We can’t imagine life at the company without the Troops $116,000—that includes $53,000 Giveaway program,” said Dan Graham, the company’s owner, in 2011 alone, says Chelsea founder and chief executive officer. Woodhead, BuildASign.com’s full-time The program has special meaning for the BuildASign. sponsorship coordinator. com production staff, some of whom have either served in the “Giving back to the community military or have loved-ones who are serving. is a smart business decision. It 12

GivingCityAustin.com

Profile for GivingCity Austin

GivingCity Austin Summer 2011  

Featuring "The Guide to Great Fundraising Events" and "How Food Stamps Work" as well as stories about how to get involved and make a differe...

GivingCity Austin Summer 2011  

Featuring "The Guide to Great Fundraising Events" and "How Food Stamps Work" as well as stories about how to get involved and make a differe...

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