portfolio
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I’m giulia— Nice to meet ya.
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I’m here to create positive change and solve communication problems with graphic design. That’s why I bring my past experience in diversity, equity and inclusion & copywriting to each project I’m part of. The following is a portfolio of work from my studies for the MA Graphic Design program at the Academy of Art University.
Have a peek.
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Contents
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project 1
project 4
BORDERLINE DELUSION
femme fxnts website
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page 60
project 2
project 5
smithsonian institute
bloom native
annual report
wildflower co
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page 74
project 3
typecon conference page 40
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project 1
borderline delusion
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Energizing a rock band’s visual identity system to combat mental health stigma at university campuses in Los Angeles.
Deliverables Posters Leave-behind booklet Website
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The leave-behind booklet communicates the band’s mission, upcoming dates for concerts and mental health statistics.
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Posters promote the concert series and the band’s social media channels so viewers can keep up with updates.
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The website gives further information on Borderline Delusion’s mission and a contact form to reach out to the band.
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project 2
smithsonian institute annual report
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Emphasizing historic beginnings and inclusive efforts through a typographic system.
Deliverables 8×11" print annual report
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project 3
typecon conference design
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Examining historic and philosophical influences on typography in the United States and Canada.
Deliverables Promotional poster Event wayfinding banners Program Name badges Mobile & desktop site
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poster Event location at Masonic Temple prompted a high contrast solution.
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wayfinding banners Banners direct attendees to conference checkpoints via contrast and placement.
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program The event program gives a glimpse at conference discussions and speaker bios. Speakers have connections with Detroit and/or Canada.
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name badges Name badges work within the visual system with an emphasis on readability. Lanyard and badge color designate attendee or speaker status.
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website The site hosts registration, schedule and speaker bios.
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project 2
femme fxnts
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Celebrating & elevating unsung women of type design.
Deliverables Desktop & mobile site
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website The site hosts a curated timeline of historic and modern designers who paved the way for other women in type design. Resources for visitors to find additional inspiration are available, along with blog articles focused on the typographic arts from a feminist lens.
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project 5
bloom: Native wildflower co.
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Helping Angelenos identify & care for their native bee neighbors.
Deliverables Identification app Posters California native wildflower seeds
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posters Posters for Bloom connect the viewer with the importance of native bees through clever copy, branded illustrations and elements.
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app The Bloom app allows users to identify native bees in their neighborhoods through a camera system and sign up for events.
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native seeds Bloom also provides native wildflower seeds to grow a garden at home.
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graphic design for positive change.
@giuliapink.design giuliapinkdesign@gmail.com giuliapink.com