MSU FEDERAL CREDIT UNION
MSU Federal Credit Union: Inspiring Hope CLICK TO WATCH
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152 national banks (themselves heavily
“We have a couple projects in the
investing in fintech companies and
works that will target people while
developers) promote customer loyalty
they’re still in school, providing educa-
from parent to child.
tion and other related topics, and how
“We’re trying to compete with that
to ensure you have a solid financial
and help consumers understand
footing coming out of school. We want
what we offer them and how we can
to have offerings that are available to
set them up for successful financial
everyone, then also personalize them
futures,” says Maxim.
so they do hit those markets.”
Currently under pilot are Keyno, a
Maxim started in this role at
fraud prevention tool, Pocketnest™,
MSUFCU in January 2020, after 12
a financial wellness dashboard, and
years on the software development
ChangEd, for paying off student
team for the credit union and set out
loans early through a transaction
reading. He read a book by Eric Ries
round up feature.
called The Startup Way, which along
FEBRUARY 2021