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A Bi-Annual Publication of the Hodges University Library Winter 2011

Editor‘s Note Welcome to the Winter 2011 issue of Odyssey. The theme for this issue is library technology. In the first article I interviewed Dr. Susan Smith, our Naples campus librarian. I particularly wanted to get her thoughts on some of the current technological innovations concerning books and reading, as she is a very strong reader.

The second article introduces our newest librarian, Joselito Dela Cruz. His article helps us to understand the need for mobile-friendly library websites.

Like our last issue, we‘ve added a short third section that highlights through photographs two recent Hodges-related activities we‘ve been involved with.

Don‘t forget to view our Spotlight section, where we feature one of our new, part-time librarians, Barb Hawkes. Last, ―In the News‖ provides an overview of what has recently happened with us at Hodges University.

Thanks very much for reading!

Gerald Franz, PhD Assistant Library Director


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Table of Contents

A Reader‘s Story: An Interview with Dr. Susan Smith (pp. 4-5)

Mobile-Friendly University Websites (pp. 6-8)

Recent Activities (pp. 9-10)

Spotlight: Barbara Hawkes (p. 11)

In the News (p. 12)


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A Reader‘s Story: An Interview with Dr. Susan Smith

Gerald: Tell us a little about yourself and how you came to be a librarian at Hodges. Susan: It is hard for me to fathom that I have now been a librarian for over 12 years. I have always been an avid library user and reader my whole life. I started my library career in the public libraries in Texas, doing all kinds of library work, but my last and most favorite position was as a fiction and collection development librarian for a medium-sized urban library system. About two and a half years ago, when I was looking for a position here in southwest Florida, I was lucky to get this position which allows me to take my high commitment to customer service and my love of learning and help our students, faculty, and staff achieve their goals. Gerald: I guess librarians are assumed to be avid readers, and I know this is very true of you. What kind of books do you like to read? Susan: I think many, but not all librarians are avid readers. I am, and I will read almost anything. That being said, I love mysteries and thrillers of all kinds, and all books for teens (an age group I served multiple times as librarian.) I enjoy an occasional romance or chick-lit title, and historical fiction. I also enjoy reading cookbooks, especially ones with lots of head notes (the little paragraphs before the recipe) and side bars. I listen to audio books in the car, and bought an mP3 player just so I could download audio books to listen to while I exercise or do housework. I often listen to a book that I wouldn‘t normally pick to read. Gerald: I know you also like to network with others concerning book titles. Susan: Recently on a listserv, someone asked what it is about the blurb on the cover and the book jacket that would make us want to read a book. I realized that I don‘t pay much attention to those. I tend to read either ―known‖ books, ones that other people have told me about, that I saw in reviews and so forth, or unknown books, ones that I get sent by publishers to review. Sometimes the two cross. I network with readers a little in person but mostly online through Facebook, twitter, e-mail listservs, and my book review blog. I have done a few virtual reading marathons, where everyone who is participating, somewhere in the world, reads as much as they can for a set time period and posts on their blog, tweets about it, and connects with other read-a-thon participants. Odyssey

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Gerald: Technology is pervasive through the library discipline. What do you think about the recent technological innovations that have been applied to reading? Susan: I see several trends that affect libraries and reading. Technology means that you are not limited to only going to a physical library (or bookstore for that matter) and hoping that the item you need is available on the shelf. Instead, you now have many options about how and in what form you would like to get your information—on your computer, on your phone, on your tablet, on your netbook or e-reader. In a similar vein, we in the library can have a just-in-time rather than a just-in-case inventory. Need this article or that book? I can get the article e-mailed from another university by tomorrow, or I can order the e-book and the link quickly—no shipping or delivery required. I also see technology and libraries working in the concept of ―the long tail‖, an argument by Chris Anderson that items in low demand can collectively make up a market share that rivals or exceeds the relatively few popular items, if the distribution channel is sufficiently large. Libraries have practiced this for years, but now, again, with technology, we have increased the ‗find-ability‘ of all those items in the tail, and also, technology has increased the ability of different libraries and library systems to cooperate and share all those items. This concept works also in connecting people. You might like a very obscure author or genre of book. It used to be you felt isolated and alone. Everyone else you knew read bestsellers and popular books. With technology, you can find and connect with other people that share your likes and interests—and what is fun about that is often times those same people will decide to get together in person. Gerald: How do you think college libraries like us can best serve the reading needs of our patrons in the future? Susan: I think that what college libraries have to do is stay very aware and alert about all the different changes that are happening, not just with reading, because with all of technology. Then the tricky part is figuring out what works for your college and your students, and making sure that what you do fits with your mission and objectives. I think perhaps technology, especially as far as reading electronically, is a little out front of where most of our students are. It may be a while before we have students who have mostly NOT read physical items, but read on their computer screens. I think we will find out that it takes a slightly different way of reading or set of skills to be a proficient screen reader. Even those who love their e-readers sometimes say they want to have the physical experience of reading, which makes me happy, because contrary to popular belief of a few years ago, the book is not dead after all. Gerald: Thanks very much for sharing with us. It‘s great to have you on the library team.


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Mobile-Friendly University Websites

by Joselito Dela Cruz, Electronic Resources Librarian It‘s 2011. Do we know where our mobile web visitors are? If Hodges University hasn‘t managed yet to provide an online presence for this growing section, it should probably be on our New Year‘s resolution. The days when desktop computers, laptops and netbooks were the only important devices online are over. The year of the mobile web has finally dawned upon us, and there is no turning back. The information revolution is the most important force shaping the world today and it is growing rapidly at an alarming rate. Along with this information revolution is the increasing number of people using mobile technology. Studies show that in 2009 there were nearly 250 million wireless data-capable devices in the United States. At the same time, more and more people are adopting mobile technology compared to non-mobile technology. Did you know that there are eight times more iPhone/iPod Touch users in the two years since their launch than there were AOL users two years after its launch? Here are the statistics: 93% of Americans now use a wireless device or cellphone — and not just for voice calls according to a semi-annual wireless survey released in October by the industry trade group CTIA-The Wireless Association. From June 2009 to June 2010, subscribers sent 1.8 trillion text messages (up 33% from the previous year) and 56.3 billion multimedia messages (up 187% from the year before). In its latest monthly report, the Nielsen Company found that almost 30% of mobile subscribers in the USA have a smartphone such as a BlackBerry or iPhone. Being a techno-geek myself, I am interested in how Hodges University can promote itself using mobile technology. Android and Apple are two of the most popular mobile operating systems right now. Some colleges and universities have already established their mobile presence by developing applications or apps for these two mobile platforms. Take a look at this chart:


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Android Apps Kentucky State University University of New Haven Drexel University Cuesta College Regents College Peirce College Buffalo State College John Jay College- CUNY St. Anne’s College University of Delaware And more….

Apple Apps Missouri State University University of Nebraska College of Charleston The College of Saint Rose Loyola University Maryland University of Texas at Austin The Ohio State University University of Virginia University of Georgia Texas State University And more…..

Here are sample mobile screenshots:

Kentucky State University –


University of Delaware – Android

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Clearly, these colleges and universities deemed it necessary as part of their growth and development to have a mobile presence. One of the personal projects I‘m doing now is to create a Hodges University App for Android. The idea is for anyone to get more information about Hodges University and possibly access the Hodges University Library Resources using their cell phones. Wouldn‘t you like to access My Hugo from your cell phone? I surely do! An increasing number of colleges and universities have started to take into account this upcoming shift in web consumption by integrating the mobile web in their overall strategy and launching new mobile websites. I believe that we need to start and create our mobile presence. I will update you on the development of this HU Android App project hopefully in the next issue of The Odyssey. And if you have big ideas for a mobile site, service or tool, I want your input. And if anyone wants to donate their coding skills to help evolve the university's mobile presence, please call or email me. I would love to hear from you.


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Some Recent Activities

Susan Smith entered the Naples Thanksgiving Dessert Contest and received special mention for her scarecrow guarding a patch of pumpkins. In the Fort Myers competition, Riva Wharton won first place with her Carmel Peanut Fantasy, and Debbie Lewis won third place with her Chocolate Mint Cake.


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Jerry Franz and Joe Frazier, faculty leaders in the Hodges Vet Club, helped wrap Christmas gifts at the Red Cross for our overseas troops in Afghanistan in November.


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Bob and Barb Hawkes

Barbara Hawkes, Part-time Librarian I am pleased to introduce Barb Hawkes, our newest part-time librarian. Barb worked as a Corporate Librarian/Research Specialist in the Environmental Engineering/Consulting industry for about 20 years. She currently works virtually on a State of Maine Education Grant in Early Education and provides a monthly electronic newsletter to Stakeholders as well as the design and updating of an Online Resource Library Website. Barbara has been involved in the Special Libraries Association (Boston Chapter/Environmental Division) for many years and has participated in many local Maine library associations as well. She worked as a volunteer at the Bowdoin College Library in the spring/summer of 2009 assisting with the updating of their Government LibGuides and also updating resources on the webpage of the Language Media Center. Barbara has been a literacy volunteer as well as a volunteer for the Children‘s Museum and Theatre of Maine, The Maine Historical Society, Center for Grieving Children (Fundraising & Grant Research) and the University of Southern Maine Grant Writing Center. Barb graduated from Saint Anselm College in Manchester, NH with a BA in Psychology and received an MLIS from the University of South Carolina, Columbia, SC. She moved from Harpswell, Maine to Estero in October 2010. Her husband (Bob) is a faculty member at Nova Southeastern University in the Physician Assistant Program. Barbara has twins (Kevin and Katherine) aged 4. They attend Creative World preschool in Estero. Her parents have resided in Estero for about 15 years. She enjoys travelling, reading, yoga, gardening, interior decorating and children‘s literature. It‘s great to have her now on our team!


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*Carolynn Volz, Susan Smith, Gayle Haring, and Debbie Smith attended the Florida regional conference of the Association of College and Research Libraries in Sarasota in October. *Carolynn Volz led three student focus groups in November to solicit input on the design and services for the future library renovation in Fort Myers. Debbie Lewis helped in taking all of the notes. Carolynn also attended The Library Corporation‘s annual meeting in Denver in October. *Susan Smith was accepted as a member of the Sunshine State Library Leadership Institute class of 2010-2011. Only 40 people in Florida were selected for this program. *Gale Haring, Debbie Lewis, Barb Hawkes, Pam Simones, and Karen Klug attended the full-day Ask-A-Librarian Workshop at Hodges University Naples in November. *Carolynn Volz and Gerald Franz attended a Prezi workshop from SWFLN in November. *Barb Hawkes and Jeanine Brady attended the Catch-up with FEL (Florida Electronic Library) at the South County Regional Library in December. Jeanine Brady also attended a SWFLN copyright workshop in December. *Joselito Dela Cruz has made the Hodges University Library Research Guides accessible from mobile devices. Just go to *Gerald Franz taught a Center for Lifelong Learning in Naples in October on Napoleon in Egypt. He also made a presentation to the School of Business in October, and was honored with the dean‘s award for scholarly research. In October, Gerald gave a library presentation to one of Dr. Don Forrer‘s classes from his office in Fort Myers to the students in Key West. Gerald did this through a software program Hodges University has recently purchased called Wimba. Gerald also finished his term in November as a board member of Southwest Florida Library Network (SWFLN).


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Odyssey is published twice a year by the Hodges University Library. Editor: Dr. Gerald Franz, Assistant Library Director Assistant Editor: Jeanine Brady, Library Associate Issues are posted on the Library website and emailed to all faculty and staff. 1/2011


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Library publication for Hodges University