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1200 Winterville Road Athens, Ga 30605 Ph: 706.549.4790 Fax: 706.549.1701 Manager: Todd Stephens

Our goal is to provide our customers with the best possible prices for their cattle. Check out our load lot video sales results and other information at our website: MARK YOUR CALENDAR FOR UPCOMING EVENTS 20th Annual Flat Creek Rodeo, Royston, GA Sept. 6 & 7 • 8 P.M. Nightly

NExT CONSIGNMENT EqUIPMENT SALE OCT. 19, 2013 AT 10:00 A.M. ** Customer Appreciation Day • Dec. 18, 2013 ** For More Information Contact Mark Hart Café Open Serving Breakfast and Lunch

Regular sale every Wednesday @ Noon Video sale every Wednesday @ 2 pm Commission $12.00 per head

Video sale representatives Todd Stephens: 770-601-6286 Georgia, SC, Tennessee & Alabama Ross Strickland: 770.547.3644 Northwest Ga Mark hart: 706.498.2769 Northeast Ga & SC

r Available e at W nd a d ee F d work We also haul an cattle

Donnie duke: 706.491.6103 Northeast/Northwest Ga & SC Parrish Akins: 229.356.3656 South Ga



Volume 41 / Number 9 / September 2013

Brangus Feature begins on page 38







u 38

Member Since 2000

GCA President’s Report by David Gazda GCA Executive Vice President’s Report by Josh White GCA Leadership Georgia Beef Board Report by Suzanne Black Georgia Junior Cattlemen’s Report by Jordan Harrison

8 13 14 15 17 19 20 24 36 38 46 54 72 77 78

Your Beef Buck$ at Work Meet GCA Executive Committee Member Lee Brown The Role of Technology in Raising Beef Beef Industry Showcases its Sustainability Region Roundup Schedule for September Building Remodel Campaign Update Summer Conference Highlights A Summer of Memories by Sarah Grogan DuPont Crop Protection Stewardship Learning Series Building the Brangus Brand by Bailey Toates The Brangus Advantage by Holly Foster 2013-2014 Georgia HERD Program Deadlines Set Zoetis Introduces Bovi-Shield Gold One Shot Field Days Communicating with Consumers about Growth Promotion

12 16 17 18 22 25 29 55 66 69 71 79 80

New Members In My Opinion by Emilia Dover GCA Facebook Photo Contest Winner Good Moos! Georgia Beef Bites by Suzanne Black The Obvious by Baxter Black Associate Members Industry Obituary Local Market Reports Beef Management Calendar for the Month of September Calendar of Events Goin’ Showin’ Advertising Index



Association reports

6 9 10 23 76

Industry news

Reader services

Expert advice

56 Reproductive Efficiency in Beef Herds, Part 2 by Lee Jones

100 Cattlemen’s Drive / P.O. Box 27990 Macon, GA 31221 Phone: 478-474-6560 / Fax: 478-474-5732 /

GCA & GEORGIA BEEF BOARD STAFF Executive Vice President: Josh White, Director of Operations: Michele Creamer, Director of Communications & Youth Activities: Bailey K. Toates, GBB Director of Industry Information & Public Relations: Suzanne Black, Membership and Facilities Coordinator: Sherri Morrow, GBB Program and Compliance Coordinator: Tricia Combes,

MAGAZINE STAFF Editor: Josh White, Industry editorial: Bailey K. Toates, or Advertising: Bailey K. Toates, Graphic artist: Gayla Dease, Illustrator/cartoonist: Dennis McLain, Billing: Michele Creamer, Circulation: Sherri Morrow,

THE GEORGIA CATTLEMAN The September 2013 cover of Georgia Cattleman magazine features prolific Brangus female nursing growthy bull calf on The Oaks Farm, Newnan, Ga. Cover photo by Bailey K. Toates The Georgia Cattleman magazine and the Georgia Cattlemen’s Association reserve the exclusive right to accept or reject advertising or editorial material submitted for publication. The editorial content contained in this magazine does not necessarily represent the views of the Georgia Cattleman magazine or the Georgia Cattlemen’s Association.

GCA MISSION STATEMENT The mission of the Georgia Cattlemen’s Association is to unite cattle producers to advance the economic, political and social interests of Georgia’s cattle industry.

GEORGIA CATTLEMAN (USPS 974-320, ISSN 0744-4451) is published monthly by the Georgia Cattlemen’s Association, 100 Cattlemen’s Drive, P.O. Box 27990, Macon, Georgia 31221. Subscription rate of $45.00 per year. Periodical Postage Paid at Macon, GA, and additional mailing offices. POSTMASTER — Send address changes to GEORGIA CATTLEMAN, 100 Cattlemen’s Drive, P.O. Box 27990, Macon, Georgia 31221. For advertising information, contact Georgia Cattlemen’s Association, P.O. Box 27990, Macon, GA 31221. Phone: 478-474-6560.

4 September 2013

• G E O R G I A C AT T L E M A N



Summer has come and gone and a new school year is about to begin. Here at home, Athens appears to be hosting a U-Haul rally on the University of Georgia campus. Scores of students and their parents are descending upon the Classic City with belongings in tow. Mom’s mission on this trip is simple: fit desk, chair, recliner, mini-fridge, microwave, stereo, plasma TV, coffee maker, futon, message board, guitar, mountain bike, clothes and bed in offspring’s 8 x 10 dorm room, decoratively. Dad’s charge on this trip is clearly defined: first, take orders from wife. Second, transport offspring’s aforementioned belongings up eight flights of stairs by himself, between specified hours of 1-2 p.m., without having a coronary. Third, and perhaps most importantly, Dad must serve as his family’s personal ATM as there will be multiple trips made during the course of the day. As I write this column, Carolyn and I are arriving home from that very same trip. Instead of moving a student into UGA, as we once have, we moved our youngest daughter, Taylor, to Stillwater, Okla., where she will be attending Oklahoma State University this fall. While it might not have been as comical as National Lampoon’s Summer Vacation, the trip has had its moments. After an uneventful first day of traveling, the second day of our journey got off to a smashing start, literally. Carolyn, upon leaving the storage unit parking lot, backed squarely into a steel guardrail with Taylor’s truck, creasing the rear bumper in the process. This elicited a succession of sarcastic remarks from Taylor regarding her mother’s driving skills and a few choice adjectives for good measure by yours truly. For some reason Carolyn failed to see the humor in our compliments. After examining the damages, Taylor declared that she was driving. We then proceeded down the road where we stopped for what you can imagine was a rather cool and quiet lunch. Later that afternoon, after stopping for fuel in my truck, the power seats decided to quit working. After completely exhausting all of my mechanical skills to no avail in the 95 degree heat, I finally accepted defeat. Somehow 6 September 2013

• G E O R G I A C AT T L E M A N

P R E S I D E N T ’ S


GCA President dAVid GAZdA And FAMiLY all five-foot, eight-inches of me would attempt to navigate the remainder of our trip to Stillwater virtually lying down in the driver’s seat. We did manage to make it to Stillwater that evening, and the next day moved Taylor into her apartment. All comedic relief aside, we have just wrapped up a great Summer Conference at Callaway Gardens with a record 300 plus attendees for the twoday event. Informative speakers, productive meetings and great food and fellowship made for the most successful conference to date. Bailey Toates was introduced as the newest member of the GCA family as the Director of Communications and Youth Activities. A native of Smithville, Mo., and a recent graduate of Oklahoma State University, Bailey brings a strong cattle background, creative talent and an enthusiastic attitude to the Macon office. Welcome, Bailey! Also announced was the creation of a new staff position at GCA, Director of Association Services. The primary focus of this position will be to continue to grow membership, assist in advertising sales, and work closely with the newly formed young producers’ group. After an excellent dinner Friday evening at Lemmon Cattle Enterprises conference attendees bid on numerous donated auction items, raising over $2,400 for our Building Fund project. This amount, along with a $1,000 donation made by the Allied Industry Council presented during the conference, means we now have $25,000 in hand, plus additional pledges that will help us exceed $33,000! We are over halfway to our goal of $60,000, but keep in mind that the renovations will not begin until the goal

has been reached, so let’s keep the drive alive! Dr. Keith Bertrand, Animal and Dairy Science Department head at UGA, announced that GCA member and past president of the UGA Cattlemen’s Association, Johnathan Wells was chosen as Outstanding Senior student this year in the College of Agricultural and Environmental Sciences at UGA. In addition, Dr. Bertrand reported that Georgia native Dr. Jacob Segars has returned home and recently joined UGA staff as Extension Beef Cattle Specialist in Tifton where he will direct the Tifton Bull Test and HERD programs. Congratulations to both of these young cattlemen! Speaking of young cattlemen, the first Young Producers’ Council luncheon was held at summer conference to determine what interest there may be in forming such a group here in Georgia. If attendance is any indication of interest, then this group is well on its way to becoming a reality in the near future. Young volunteer leaders have stepped up and will meet this fall to chart the next steps for a Georgia YPC. Be watching upcoming issues of the Georgia Cattleman and monthly newsletter for additional details and information. In closing, I want to give my sincere thanks to all program participants, dinner hosts and sponsors for their attendance, gracious hospitality and financial assistance in making this event possible. Finally, to our GCA, GJCA and GCWA volunteer leaders as well as our staff, thank you for what you do on behalf of our industry here in the state each and every day – it is appreciated! Safe travels, and I look forward to visiting with you at the Region Round-Up meetings and other events this fall. GC

G E O R G I A C AT T L E M A N â&#x20AC;˘

September 2013 7

Your Beef Buck$ at Work

GeorGiA BeeF BoArd’s Josh white And suZAnne BLACk joined with cattlemen and women volunteers from across the states of Georgia and Alabama in Ft. Benning, Ga., where they helped the All American Beef Battalion feed over 1,000 Army Rangers and their families. The line just kept coming as they hand served a steak dinner to our service men and women.

GeorGiA  wAs  weLL  rePresented at the Cattle Industry Summer Conference by (L to R) Steve Blackburn - NCBA Policy Division board member, Bill Nutt - NCBA Cattle Health & Wellbeing committee chair, Linda Crumley Cattlemen's Beef Board member and Dr. Frank Thomas - NCBA Federation Division board member. Below, Past GCA President Bill Nutt presides as chairman of the NCBA Cattle Health & Wellbeing committee during 2013 Cattle Industry Summer Conference.

the reGion round uP series kicked off Aug. 13 in Calhoun. We had more than 13 chapters represented with approximately 40 local leaders participating. We look forward to seeing more local leaders at Round Ups across the state. See page 17 for more details. suZAnne  BLACk teamed up with Chef Alex Reethof from the television series “Back to the Table” to promote beef in the Atlanta area through a segment on NBC affiliate 11 Alive. Chef Alex whipped up sirloin steak stir fry in a peanut marinade and sauce. The segment was geared toward eating heart healthy with beef through lean and heart-healthy certified cuts. Chef Alex shared about his recent heart attack in April and how he has incorporated beef into his lifestyle change to improve his overall health. 8 September 2013

• G E O R G I A C AT T L E M A N



Executive Vice President’s Report

Bucking the Trend Josh white

Wow, what a summer. This is one we won’t soon forget. It’s been less than twelve months since we heard meteorologists and climatologists talking about the massive amounts of rain it would take to fill lakes, replenish subsoil moisture and revive Georgia from our multi-year drought. Who would have thought that all of the dark red, nearly purple, draped across Georgia on the U.S. Drought Monitor, like a curse, would be erased this quickly? But, here we are at the end of summer wondering if we’ll be able to get a “good” cutting of hay up before frost. We’ve bucked the trend of dry weather and found that too much rain can be a problem, too. Hopefully, the nutrition supplement solutions to our hay quality challenges will be a lot cheaper than they were during the drought years. The U.S. economy has been sluggish at best during 2013 as we try and climb out of the Great Recession. Recent data released by USDA shows that beef demand is bucking the trend with a solid 4.5 percent growth in All Fresh Beef Demand for the second quarter of 2013. “When both consumption volumes and prices increase we know demand has improved which is certainly a positive thing for industry-wide economic well-being,” relayed Dr. Glynn T. Tonsor, Associate Professor of Ag Economics at Kansas State University in a recent industry report provided to the Cattlemen’s Beef Board. Dr. Tonsor also noted the All Fresh Beef Demand Index has shown year over year increases in four consecutive quarters. All indications are that consumers continue to place a high value on keeping beef on their plates, even as prices increase. Exports to the Pacific Rim have not just bucked the trend – they’ve set a whole new one. Many industry analysts predicted Japan easing their import requirements for U.S. beef earlier this year would help lead beef exports higher. However, no one predicted that U.S. beef exports to Japan would increase so quickly. June exports to Japan were 64 percent higher than in 2012 and year to date Japan has imported 51 percent more beef than in 2012, making them the largest market for U.S. beef for the first time since BSE disrupted trade nearly a decade ago. Exports to Hong Kong have simply exploded this year with June shipments up 157 percent over 2012. While mainland China does not import U.S. beef directly – the increase in shipments to Hong Kong are indicative of the remarkable demand for our beef in the region. China is emerging as a tremendous new market as they acquire a taste for high-quality beef. Now it’s a matter of politicians and diplomats figuring out how to get that market opened to U.S. beef. The U.S. Meat Export Federation reported that per fed steer value of exports set an all time record of $260.21 in June. That


money is significant as it makes its way back through the entire beef production chain. Even though the Russian market was closed to U.S. beef earlier this year, we are still poised to set an all time record for beef export value in 2013. With the increased demand both at home and abroad, it’s no wonder calf prices are bucking the trend and doing something they almost never do – setting annual highs in the late summer/early fall. Our industry has long rewarded farmers for calving in the fall and selling weaned calves in the spring. But, the lack of economic growth in the U.S. combined with high corn prices kept the pressure on cattle feeders this spring and limited what they could pay for calves and feeders. With corn prices finally bucking the high price trend and a shortage of calves in the country, prices have shown a nice late summer rally. Kudos to Dr. Curt Lacy, UGA extension livestock economist, for nailing this scenario early and providing sound marketing advice to southeastern cattle farmers and ranchers. Georgia Cattlemen’s Association continued our trend of successful Summer Conference meetings with our best attended, most productive event since re-launching the event. We positioned Summer Conference as a meeting that would feel like GCA Conventions of the past with impactful committee meetings, informative speakers and more time to visit with fellow cattlemen. That is exactly what the 2013 Summer Conference delivered. President Gazda has done an excellent job recapping the Conference in his column, but I want to thank all who sponsored, presented, attended and participated. A special THANK YOU goes to the Harvey Lemmon family and the Harris County Cattlemen’s Association for hosting our two big evening meals. They were both excellent and truly made the Conference one to remember. We are bucking a trend at the GCA office and adding a new staff position. The Director of Association Services position was announced at Summer Conference. You have worked hard to recruit new members over the past several years and we are excited to add a position that will help us invest more time back into your local chapter. Hitting the 5,000 member goal was a great achievement for our organization — but we’re not stopping there. We believe this additional staff position will help us help you to continue to improve and grow your local chapter and GCA. If you are in a leadership position in your local association or just want to know more about what is happening in the industry and GCA, be sure to attend one of the remaining Region RoundUp meetings (info on pg. 17). Your membership and participation is vital as we continue to advance the mission of GCA by promoting and defending our industry every day. GC [Josh White is GCA and Georgia Beef Board Executive Vice President]

G E O R G I A C AT T L E M A N •

September 2013 9

G e o r g i a C a t t l e m e n ’s A s s o c i a t i o n GCA LEADERSHIp TEAM

Your GCA leadership team is here to serve you. Contact us with your ideas about our association or to visit about the cattle industry. DAVID GAZDA President 1985 Morton Road Athens, GA 30605 706-227-9098

EXECUTIVE COMMITTEE MEMBERS Kristy Arnold, Screven, 912-294-3485 Lee Brown, Colbert, 706-207-7048 Carroll T. Cannon, TyTy, 229-776-4383 Brent Galloway, Monticello, 678-410-6070 Kyle Gillooly, Wadley, 478-494-9593 Jan Scott, Hazlehurst, 912-309-2349

Email: MELVIN pORTER President-Elect 168 Hardman Rd., Jefferson, GA 30549 706-654-8283

Email: RANDY FORDHAM Vice President 65 Corey Drive Danielsville, GA 30633 706-207-1301

Email: BILLY MOORE Treasurer 172 Hidden Lakes Drive Gray, GA 31032 478-986-6893

Email: JOSH WHITE Executive V.P. 100 Cattlemen’s Drive / P.O. Box 27990 Macon, GA 31221 478-474-6560


10 September 2013

GCA Immediate past president: Chuck Joiner, 770-832-7299 425 Gray Road, Carrollton, GA 30116 NCBA Directors: Randy Fordham, Danielsville, 706-207-1301 Steve Blackburn, Waynesboro, 214-912-1993 Foundation Chairman: Bill Hopkins, Thomson, 706-564-2961 CattleWomen’s president: Nanette Bryan, Summerville, 706-397-8219

GCA pAST pRESIDENTS 1961-1963 Ben T. Smith, Atlanta GCA REGIONAL 1963-1966 Henry Green, Sr., St. Simons VICE pRESIDENTS 1966-1968 Dr. Jack Tuttle, Barnesville 1968-1970 J.W. Trunnell, Cochran Region 1: James Burton, 423-838-0941 1970-1971 K.J. Hodges, Blakely 1971-1972 Edward B. Pope, Washington Region 2: Eddie Bradley, 706-994-2079 1972-1974 George Berner, Warm Springs 1974-1976 Dr. O.E. Sell, Milner 1976-1978 Joe Gayle, Perry Region 3: Ron Ward, 706-213-9175 1978-1980 Sam Hay, Covington 1980-1981 Lee Campbell, Carrollton 1981-1982 Charles Baker, Calhoun Region 4: Bill Cline, 770-251-3518 1982-1983 Webb Bullard, Camilla 1983-1984 Bobby Rowan, Enigma Region 5: Charles Woodward, 678-725-2292 1984-1985 Harvey Lemmon, Woodbury 1985-1986 Don Griffith, Buchanan 1986-1987 Gene Chambers, Douglas Region 6: Tammy Cheely, 706-465-2136 1987-1988 Mike Peed, Forsyth 1988-1989 Sam Payne, Calhoun 1989-1990 Bobby Miller, Lula Region 7: Steve Lennon, 706-577-1400 1990-1991 Newt Muse, Carrollton 1991-1992 Howard T. Jones, Foley, AL 1992-1993 Mark Armentrout, Roswell Region 8: Rodney Hilley, 770-567-3909 1993-1994 Ralph Bridges, Lexington 1994-1995 Lane Holton, Camilla Region 9: Mike Burke, 706-551-3025 1995-1996 Jim Goodman, Temple 1996-1997 Dr. Frank Thomas, Alamo 1997-1998 Joe Duckworth, Milledgeville Region 10: Scotty Lovett, 229-938-2187 1998-1999 Betts Berry, Chickamauga 1999-2000 Curly Cook, Crawford 2000-2001 Chuck Sword, Williamson Region 11: Derek Williams, 229-315-0986 2001-2002 Robert Fountain, Jr., Adrian 2002-2003 Louie Perry, Moultrie Region 12: Ray Hicks, 912-682-8670 2003-2004 Tim Dean, Lafayette 2004-2005 John Callaway, Hogansville 2005-2006 Bill Hopkins, Thomson Region 13: John Moseley, Jr., 229-308-6355 2006-2007 Dr. Jim Strickland, Glennville 2007-2008 Evans Hooks, Swainsboro 2008-2009 Mike McCravy, Bowdon Region 14: Kurt Childers, 229-775-2287 2009-2010 Bill Nutt, Cedartown 2010-2011 Bill Bryan, Summerville Region 15: Alvin Walker, 912-282-1717 2011-2012 Steve Blackburn, Waynesboro 2012-2013 Chuck Joiner, Carrollton

• G E O R G I A C AT T L E M A N

G e o r g i a C a t t l e m e n ’s A s s o c i a t i o n L o c a l p r e s i d e n t s Ogeechee .......Romaine Cartee / 912-531-0580 Oglethorpe .......Andrew Gaines / 706-202-5742 Pachitla ...........B.J. Washington / 229-835-2745 Peach ....................Willis Brown / 478-956-2798 Piedmont..............Glenn Hayes / 404-272-7298 Piney Woods .........Steve Smith / 912-278-1460 Polk ....................Jason Bentley / 770-855-0082 Pulaski ...................Terry Moore / 478-952-0685 Red Carpet ........Doug Bramlett / 770-796-1901 Satilla ...............Alvin Walker Jr. / 912-449-5352 Seminole..............Bruce Barber / 229-524-8633 South Georgia .....Lavawn Luke / 912-345-2102 Southeast Georgia ......................Charles Harris 912-288-3437 Stephens ...............Mark Smith / 706-779-7362 Tattnall ................Newley Halter / 912-690-0789

Taylor .................Wayne Wilson / 706-656-6351 Thomas.......Charles R. Conklin / 229-228-6548 Three Rivers .....Derek Williams / 229-315-0986 Tift.......................Buck Aultman / 229-382-3202 Tri-County..............Alan Sowar / 770-668-4226 Tri-State ...................Gary Autry / 423-902-5925 Troup ..................Tom Mahaffey / 770-329-7197 Turner ..................Randy Hardy / 229-567-9255 University of Georgia .....................Jenna Lacey 850-712-3329 Walton.............Sammy Maddox / 770-267-8724 Washington.......Bobby Brantley / 478-240-0453 Wayne ................Randy Franks / 912-294-6802 Webster .................Andy Payne / 229-828-2140 Wilkes..................Shane Moore / 706-678-5705 Worth.................Donald Gilman / 229-776-3779



ABAC .................Jacob Nyhuis / 352-536-5496 Amicalola............George Lyons / 706-265-3328 Appalachian..........Phillip Jones / 770-894-2479 Baldwin-Jones-Putnam ...................David Lowe 706-485-6436 Banks ...............Bobby Whitlock / 706-654-8745 Barrow.............Mike Pentecost / 770-868-6046 Ben Hill-Irwin......Ronny Branch / 229-457-0407 Berrien .....................................................Vacant Blue Ridge Mountain .............Laurie McClearen 706-946-6366 Brooks......................Jeff Moore / 229-263-4248 Burke ........................Milo Hege / 706-554-4933 Carroll ..................Chuck Joiner / 770-301-3243 Clarke-Oconee......Jimmy Willis / 706-769-0828 Colquitt .........Thomas Coleman / 229-941-2930 Cook.......................Sean Resta / 229-896-8285 Coweta ..................Robert Allen / 678-923-6159 Crawford Area .......Doug Bailey / 478-361-3024 Decatur .................Stuart Griffin / 229-246-0951 Elbert ........................Ron Ward / 706-213-9175 Floyd..........................Joe Rush / 706-346-7157 Franklin .............Daryl Freeman / 706-491-3354 Grady ...................Caylor Ouzts / 229-377-7561 Greene Area.............John Dyar / 706-453-7586 Hall ................Steve Brinson Jr. / 770-869-1377 Haralson ..................Joe Griffith / 770-301-9113 Harris................Sandy Reames / 706-628-4956 Hart ........................Jason Fain / 706-436-9299 Heard...................Keith Jenkins / 770-854-5933 Heartland ..............Tony Rogers / 478-934-2430 Henry ....................Howie Doerr / 404-502-6267 Houston...............Wayne Talton / 478-987-0358 Jackson....................Cole Elrod / 678-410-1312 Jefferson ...Donavan Holdeman / 478-625-1076 Johnson Area ..........Will Tanner / 478-278-1922 Laurens ...............Brad Childers / 478-376-4670 Lincoln.............Stan Tankersley / 706-359-7389 Little River.........Michael Griffith / 706-465-3741 Lowndes ...........Andrew Conley / 706-781-8656 Lumpkin ..........Anthony Grindle / 706-300-6605 Macon....................Ron Conner / 478-847-5944 Madison .................Trey McCay / 706-789-2173 Meriwether......Harvey Lemmon / 706-977-9222 Mid-Georgia .....Ray Brumbeloe / 770-567-0808 Miller...................Trent Clenney / 229-758-2844 Mitchell ............J. Dean Daniels / 229-336-5271 Morgan.........................Ed Prior / 706-474-0355 Murray ................Chris Franklin / 706-263-2008 North Georgia ........Wesley Hall / 770-888-7249 Northeast Georgia ........................David Barnes 706-499-7194 Northwest Georgia ........................Don Douglas 706-259-3723 Ocmulgee ..............Jim Cannon / 229-467-2042

Complete and mail this form to:

Georgia Cattlemen’s Association 100 Cattlemen’s Drive P.O. Box 27990 Macon, GA 31221 478-474-6560 • Fax 478-474-5732 Email: q New Member q Renewal Name ____________________________________________ Address___________________________________________ City ______________________________________________ State____________ Zip ______________________________ Phone ____________________________________________ E-mail ____________________________________________ GCA Chapter_______________________________________ Sponsored by ______________________________________ Birthday (juniors only) _______________________________ GCA Dues, 1 year ______________________________$ 50 GJCA Dues, 1 year______________________________$ 15 GCWA Dues, 1 year _____________________________$ 15 Additional Local Dues, 1 year _____________________$___ TOTAL PAYMENT        $___

Thank you ... for your membership!

Membership dues entitle you to receive a one-year subscription to the Georgia Cattleman magazine. Payment of GCA membership dues is tax-deductible for most members as an ordinary business expense. Complying with tax laws, GCA estimates 5% of the dues payment is not deductible as a business expense because of direct lobbying activities. Also, charitable contributions to GCA are not taxdeductible for federal income tax purposes. G E O R G I A C AT T L E M A N •

September 2013 11

We are glad you are joining our family!

Delilah E Boyd, Broxton Carroll County Livestock, Carrollton David Carter, Doerun Ken Chapman, Woodland Cole Craig, Calhoun Faynell Floyd, Cedartown David Gandy, Dds, Cedartown Cray Grantham, Willacoochee Stephen W Harper, Canton Karl Harrison, Buchanan Barry & Teresa Jackson, Cedartown Tom Jancaitis, Elberton Bobby Knight, Dudley Harden Knight, Dudley Brent Latimer, Cochran

12 September 2013

â&#x20AC;˘ G E O R G I A C AT T L E M A N

Dale E Lyman, Elberton Joshua A Marsh, Statesboro Caleb Martin, Chatsworth Daniel Mock, Colquitt Ed Oliver, West Point Gene Quick, Newnan Max H Ragan, Buchanan Ridge Runner Ranch, Plainville Lillyan Robinson, Rockmart Holden Sheffield, Colquitt Lily Sheffield, Colquitt Marion Sisk, Martin Bethany Toates, Smithville, Mo Travis Warren, Aragon Ben Wooten, Douglas


QA &

Meet GCA Executive Committee Member Lee Brown


Share what it means to be an Executive Committee member and some of the responsibilities you undertake. ANSWER: When GCA president David Gazda asked me to serve, my first thought was “what in the world can I offer GCA and how am I going to find time to devote to GCA?” I then remembered a statement David made to my group at our ELC conference two years earlier. David stated, “Sometimes we may have to plug some other people into our local association to serve in our absence while we focus our attention on our role as executive members for GCA.” Fortunately, I was able to do that. I am still involved in my local association, but not in a leadership role. Since I am new to the EC, I serve on a couple of committees (which is usually done by conference calls) and attend EC meetings. I also attend as many state association functions as possible.

the help of my mother and close friends. The cattle that I started showing went into production once their show careers were over. By the time I got to college, those show cattle turned into brood cows that helped pay my way through college. After college, I managed a 300-head cattle and poultry operation in Comer, Ga., for a couple of years. In 1996, I purchased a small feed store in Colbert, Ga., and began my career as an entrepreneur. Over the years, we have turned the business into a farm supply store and we also run a fence company out of the business, as well. The contacts that I made through the store are how I ended up in the cattle business in a much bigger way than I ever imagined. Right now we run a cow-calf operation with approximately 100 head and we occasionally background a few cattle.


In your opinion, what is the most pertinent issue Georgia’s beef industry is facing today? ANSWER: I think one of the most Q Describe your background pertinent issues we face in Georgia is educating the public about the beef and involvement in the beef cattle industry. People tend to believe industry. ANSWER: I became involved in the everything they hear, especially if it’s negative propaganda spread by the news beef industry in fifth grade when I started showing livestock in 4-H. I had media and the internet. It reminds me of a old saying — don’t believe anything a childhood friend and neighbor who you hear and half of what you see. We was showing, and she and her family helped me get started. I started building as cattle producers need to tell our story and make sure that the public my own herd of cattle at age 10 with

FAst FACts •

• •

Lee Brown and his wife Sadie Shepherd Brown have two children: Drew, 9, and Audrey, 6. He is serving a one-year term on the executive committee as a presidential appointee. His favorite cut of beef is the hanger steak. “This rare cut of beef was introduced to me by Ryan Crowe, who runs the Meat Science Lab at UGA. If you ever have the opportunity to try it, don’t pass it up and make sure the cook doesn’t overcook it.”

understands what we do on a day-to-day basis. They need to know how our cattle are handled and marketed. We need to make sure they use scientific facts to develop their opinions of agriculture, as well as the beef industry. Our numbers as producers are shrinking and the general population is growing. Another challenge I feel we are facing is more and more young people are leaving the family farm, and a young person who would like to raise cattle is burdened with a huge uphill battle if they have to start from scratch. We need to reach out to those 25- to 45year-olds and encourage them to get involved at both the state and local levels. We have to keep educating all generations of the industry if we are to survive.


What improvements or changes would you like to see evolve over the next year within GCA? ANSWER: I think we have a great staff in Macon led by Josh and Michele, and I hope everyone in the association knows how fortunate we are to have them. Of course I would like to see membership continue to grow. I feel we have the leadership in place to keep the momentum going. The one thing I would like to see happen over the next year is to get a Young Producers Council up and going. I think this would benefit the individual as well as the association. GC G E O R G I A C AT T L E M A N •

September 2013 13





The Role of Technology in Raising Beef by John Paterson, NCBA Executive Director of Producer Education Over the past 60 years, technology has been responsible for dramatic improvements in the production of cattle and has resulted in supplying high-quality, nutritious beef that the consumer desires. As former Federal Reserve Governor Alan Greenspan once said, “… the phenomenal gains in U.S. agricultural productivity of the past century brought profound benefits to all consumers, regardless of their connection to a farm, in the form of lower prices, better quality, and more choices at retail outlets.” Dr. Gary Smith, Professor Emeritus at Colorado State University, in a keynote address at the International Livestock Congress, said, “countries that have not progressed are hungry and poor; while countries like the U.S. that have embraced modern technology spend the least and have plenty to eat.” The improvements in cattle productivity over the past 50 years have been impressive. Since 1955 we have measured a 59 percent increase in daily gain, a 23 percent improvement in feed efficiency and at least a 25 percent improvement in calf weaning weights. Although there are numerous reasons as to why these improvements occurred, it has been estimated that growth implants (e.g. Ralgro®, Revalor®, etc.) resulted in a 17 percent increase in feedlot daily gain with a corresponding 10 percent improvement in feed efficiency. Likewise, the use of ionophores like Rumensin® has improved feed efficiency (6 percent) and gains (3 percent) as has the use of estrus control (MGA) for feedlot heifers. One of the newest technologies to be used by the cattle feeding industry has been the feeding of a beta-agonist during the last 20-42 days prior to slaughter. Two companies currently sell beta-agonists to the feedlot sector. Elanco Animal Health sells Optaflexx® while Merck Animal Health sells Zilmax®. Almost 20 years of research was conducted before these products were commercially available in the United States. Cattle feeders use this technology at the end of the feedlot phase when muscle growth is slowing, fat deposition is speeding up and feed efficiency is becoming poorer. Therefore, a beta-agonist

works to keep the animal producing more muscle and the end result is less fat in the carcass. By increasing muscle growth, there is a significant increase in weight gain (9-21 percent), an improvement in feed efficiency (9-21 percent), and total carcass leanness is enhanced. The amount of extra carcass weight measured due to feeding a beta-agonist has been estimated to be in the range of 10 to 30 pounds. The goal of the beef cattle feeder is to provide a “finished” animal that result in a tender, juicy, and favorable product. In order to provide this kind of eating satisfaction, the cattle feeder, working closely with a nutritionist and a licensed veterinarian must pay close attention to how number of days in the feedlot, animal health, implant usage, beta-agonist usage and stress all influence overall acceptability of beef. Research efforts from numerous universities and feeding companies are ongoing to help better target efficient and effective use of these products. The use of growth promoting technologies has resulted in dramatic improvements in beef cattle productivity. On a per animal basis, the feeding industry is using less land, less water and less feed today than it did 50 years ago. This has occurred because of improvements in daily gain and feed efficiency. One additional benefit is a significant reduction in greenhouse gases because cattle in a feedlot which uses available technology grow faster and are more efficient than cattle finished in systems where minimal technology is used. While these efficiencies are recognized and applauded by many producers, helping consumers understand how food is raised today can still be a challenge. See ‘Communicating with Consumers About Growth Promotion,’ on page 78 for more information. GC

U.S. Trade Representative Froman, Secretary of Agriculture Vilsack Announce Continued EU Market Access for American Producers of High-Quality Beef United States Trade Representative Michael Froman and Secretary of Agriculture Tom Vilsack announced that the European Union (EU) will continue to provide U.S. beef producers with significant access, at zero duty, to the EU market for high-quality beef produced from non-hormone-treated cattle. The United States and the European Union are planning to extend for two years Phase 2 of the Memorandum of Understanding (MOU) signed in 2009 in connection with the United States’ long-running dispute with the European Union over its ban on beef from cattle treated with certain growthpromoting hormones. In the year since Phase 2 began, U.S. beef shipments under the quota were an estimated $200 million, up 300 percent from the value of exports in the year before the MOU entered into force. Under the extension, the EU would maintain until August 2, 2015 its duty-free tariff rate quota for high-quality beef, established pursuant to the MOU between the United States of America and the European Commission Regarding the Importation of Beef from Animals not Treated with Certain Growth Promoting 14 September 2013

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Hormones, at the Phase 2 quantity of 45,000 metric tons per year. “I am very pleased that American ranchers and meat processors will be allowed to ship substantial quantities of high-quality U.S. beef into a market worth millions of dollars to their bottom lines,” said Ambassador Froman. “Before the memorandum of understanding was signed, the EU’s beef market had been largely closed for far too long. The substantial market access that we have achieved since 2009 shows what we can accomplish with practical, problem-solving approaches to trade barriers.” “Since 2009, this agreement has greatly expanded opportunities for U.S. beef producers to export high-quality products to the European Union,” said Vilsack. “By working together with our EU partners to extend this agreement, we have maintained access to a key market for beef products, and set the stage for further progress. USTR and USDA will continue working closely with our trading partners around the world, including the EU, to further expand trade access for U.S. agricultural products.” GC





Beef Industry Showcases its Sustainability Improvement in Recent Years The beef industry has improved its sustainability by 5 percent in just six years according to the results of the checkofffunded Beef Industry Sustainability Assessment, released during the 2013 Cattle Industry Summer Conference. Richard Gebhart, cow-calf producer from Claremore, Okla., also served on the sustainability advisory panel. He explains that the beef sustainability assessment is the most detailed examination of a commodity value chain ever completed, taking into account every aspect of beef production from the growth of feed to the disposal of packaging by the final consumer. “We examined all the inputs and outputs required to produce a pound of boneless, edible beef and we did that for the 1970s, 2005 and 2011,” says Gebhart, explaining that the 1970s and 2005 each represents major shifts in beef production practices, while 2011 represents present-day. Improvements in crop yields, better irrigation, innovations in the packing sector, improvements in technology and better animal performance are examples of innovations that have all played a role in advancing industry sustainability, according to Kim Stackhouse-Lawson, Ph.D., director of sustainability for the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff Program. “The completion of the life cycle assessment (LCA) project provides the industry, for the first time, the science-based evidence necessary to lead conversations about the sustainability of beef,” says Stackhouse-Lawson. “The Beef Checkoff and the Beef Promotion Operating Committee had the foresight three years ago to see the importance of this work and make it a priority for the industry. By completing the LCA, the checkoff positioned beef as a leader on the topic of sustainability.” Stackhouse-Lawson says the project was extensive. “We examined millions of individual data points and then created models to simulate specific aspects of beef production practices so that this data and these results are truly representative of beef production in the United States.”

Gebhart and Stackhouse-Lawson agree that the completion of the project represents an outstanding opportunity for cattlemen and cattlewomen to tell their own stories of sustainable beef production, rather than letting those outside the industry do it. “The results of this work show the beef industry is becoming more innovative and efficient, while also doing an excellent job protecting the resources with which they have been entrusted,” says Gebhart. Stackhouse-Lawson explains that during the six years between 2005 and 2011, the beef industry has: • Reduced environmental impacts by 7 percent • Improved its overall sustainability by 5 percent • Reduced emissions to soil by 7 percent • Reduced greenhouse gas emissions by 2 percent • Lowered acidification potential emissions by 3 percent • Reduced emissions to water by 10 percent • Lessened occupational accidents and illnesses by 32 percent • Reduced resource consumption by 2 percent • Decreased water use by 3 percent • Decreased land use by 4 percent • Lowered energy use by 2 percent “The results of the Beef Industry Sustainability Assessment, which was just certified by the National Standards Foundation (NSF), show the industry is on a path of continuous improvement,” says Stackhouse-Lawson, who explains that the certification by NSF lends third-party credibility to the work, making it more acceptable to non-governmental organizations and other potential partners in the sustainability arena. “When we talk about the sustainability of an industry, that’s what it’s all about, getting better over time. As an industry, beef is doing a good job at making progress on the path toward a more sustainable future. The certification of these results confirms that,” she says. GC

USDOT Hits Snooze on Mandated Naptime Earlier this year a new rule was proposed by the U.S. Department of Transportation (DOT) that requires all commercial drivers to have a mandatory periodic 30 minute "off duty" rest break (75 Fed. Reg. 82170) during an eight hour shift. This new rule became effective as of July 1. Obviously, this raised a lot of concern for those of us in the livestock industry who try to limit our stops as much as possible during these hot summer months. In July the livestock industry was happy to learn that DOT granted a limited 90-day waiver on the 30 minute rest requirement for livestock transporters. The 90-day waiver is effective July 11, 2013 through Oct 9, 2013 and was granted as a result of an urgent request from livestock, poultry and other agricultural groups who raised concerns about the application of this rule and its potential negative impact on animal welfare. According to DOT's public notice, "[T]rucks transporting live animals represent less than one half of one percent of the

trucks involved in fatal crashes." As a result, "DOT determined that the waiver, based on the terms and conditions imposed, would likely achieve a level of safety that is equivalent to, or greater than, the level that would be achieved absent such waiver." In theory, the 30 minute rest period seems like a good idea. But in practice, this new rule will have a detrimental impact on our livestock industry when you consider the cargo we are transporting. The 30 minute rest period is separate from time spent at fuel stations or during breaks for meals or restroom breaks. This means that the while the driver is sleeping in an air-conditioned or heated cab, the animals are exposed to the elements with little to no relief. DOT's rule clarifies the narrow circumstances that qualify as an off duty rest break, and in doing so makes clear that for livestock producers this time effectively does not include any time other than (i) "Time spent

resting in or on a parked vehicle", or (ii) "Time spent resting in a sleeper berth" and specifically does not include time spent waiting for loading or unloading of the vehicle or, "performing any other work in the capacity, employ, or service, of a motor carrier", or "Performing any compensated work for a person who is not a motor carrier." We are relieved that DOT has granted a 90-day waiver for the hot months of July, August, and September, but that's not good enough. This is a good first step, but the livestock industry needs a permanent waiver from the 30 minute rest period. The U.S. beef industry is very diverse and due to market demand, cattle are transported on the road nationwide throughout the year, including colder months. We encourage DOT to take into consideration the welfare of those cattle being shipped during cold months as well and work with the livestock industry to develop a common sense solution. GC G E O R G I A C AT T L E M A N •

September 2013 15



in My Opinion

Young Producers’ Council Generating Excitement and Opportunities By Emilia Dover

The newest idea of the Georgia Cattlemen’s Association — the creation of a Young Producers’ Council — really excites me! Being a fairly young producer myself I can see a lot of benefits for myself in this program including educational programs and establishing a network of people to build working relationships within the cattle industry. The cattle industry is a great place to work and raise a family, but it is also big business. The YPC can offer me a solid background in business and leadership skills that will make me more successful in this ever changing industry. – Kristy Arnold Growing up in FFA, I experienced my fair share of motivational speakers at State FFA Convention in Macon, Ga. I would sit on the edge of my seat to soak up every ounce of inspiration. In the moment, I would find my inner Wonder Woman and mentally note all of the extraordinary feats I planned to accomplish as soon as I returned to the thriving metropolis of Chatsworth, Ga. Unfortunately my bright ideas to make the world a better place disappeared entirely too fast when I jumped back on that yellow school bus. But as 62 Georgia Cattlemen’s Association members engaged in a meeting to brainstorm an up-andcoming Georgia Young Producers’ Council, Ben Neale, NCBA Young Producers’ Council chairman, motivated me to act once again — but this time it is sticking. The difference between the other motivational moments and this one is that I can already see the results of implementing a YPC program at the national level, which leads me to believe that it will be equally successful in our state. This is our opportunity to make a difference by enhancing our state’s beef industry through the addition of a YPC! For those of you who were unable to attend the meeting held at the Summer Conference (and missed an excellent lunch sponsored by the Georgia Cattlemen’s Foundation!) or who are unfamiliar with YPC, please 16 September 2013

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let me explain briefly. On the national level through NCBA, YPC is a group of 18-35 year olds formed to

GCA GYPC GJCA “I like to think of GYPC as a stepping stone from GJCA to GCA.” Emilia Dover foster future leaders of the beef industry by providing opportunities for leadership, networking, advocating and so much more. During our brainstorming meeting, the attendees

decided to go forward in establishing a GYPC after discussing several questions that pertained to its structure within GCA, a proposed age range and what GYPC would offer the members. All agreed on the fact that GYPC would provide an outlet for young people to be actively involved in a smaller arm of GCA. I like to think of GYPC as a stepping stone from GJCA to GCA. My vision for the program is to offer specific opportunities available to GYPC members that will encourage GCA membership and growth as producers and individuals. To say the least, everyone left the room with a new-found excitement and goal to see our recent development through! A small group of enthusiastic members are now working as a steering committee to establish a basic outline of the program and future direction. For now, the GCA crew is helping with communications to interested members until a GYPC Leadership board is established. Big thanks to Josh and staff! If you are interested in being added to the Constant Contact list for GYPC happenings, please send Josh an email. I sincerely appreciate the support from David Gazda and the Executive Committee for initiating the brainstorming meeting and encouraging young producers across the state to jump in and get the ball rolling. Exciting times are ahead for GCA and GYPC! GC

Congratulations to Kayla Mercer for submitting the winning photo in GCA’s September photo contest. Stay tuned to the Georgia Cattlemen’s Assocation Facebook page for the October photo of the month contest!

G E O R G I A C AT T L E M A N •

September 2013 17

GCA Member to Serve as 2013-2014 BIF President The Beef Improvement Federation is a program designed to improve the beef industry through performance evaluation. Steve Whitmire is serving as the 2013-2014 president of the BIF. “My goal is to guide this organization in a beneficial direction from the cow-calf guy to the consumer,” says Whitmire. Whitmire believes everyone in the cattle industry needs to be focused on consumer satisfaction. He says the cattle industry could lose ground on per capita consumption if customers are unsatisfied.


“We need to make the best possible beef at the least possible cost, while each segment remains profitable,” says Whitmire. GC

Diverse White Oaks Producer Named Georgia SE Farmer of the Year Award GCA member Will Harris of White Oak Pastures was recently selected as the Georgia state winner of the 2013 Swisher Sweets/Sunbelt Expo Southeastern Farmer of the Year award. He runs an extremely diverse animal ag operation with 700 beef cows, a 400 ewe sheep herd, a 50 nanny goat herd, a 30 sow hog herd and 150 doe rabbits. Harris produces 300,000 chickens, 3,000 geese, 3,000 ducks, 5,000 turkeys and 5,000 guinea fowl a year. He also grows 5 acres of organic vegetables, and has plans to add a canning plant as well as a lodge for agrotourism. Harris joins nine other state winners from the Southeast as finalists. The overall winner will be announced on Oct. 15 at the Sunbelt Ag Expo Farm Show. We wish Will all the best as he represents the state of Georgia as a finalist for this prestigious award. To be included in Good Moos or Chapter Connections, send your chapter news, photos, announcements, events and other items of interest to

18 September 2013

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FArMer’s LiVestoCk AuCtion opened its doors on Aug. 1 with a successful auction of 400 head. The sale barn, formerly known as D & N, reopened after being closed for several months. Farmer’s Livestock Auction is owned by stock holders. Barry Robinson is the new barn manager. Sale every Thursday. Like the new Look & FeeL? Thanks to the efforts of the GCA Media & Communications committee along with GCA staff, this issue of Georgia Cattleman has a few extra pages of color and a thicker cover. These changes are the result of a systematic re-bidding of our magazine contract every two years by the committee. After reviewing bids from four different printers we are pleased to be continuing our long-standing partnership with Modern Litho-Print Co. “It was a no-brainer to continue with the printer who has done a great job for us over the years,” reflects Media & Communications committee chairman Dean Daniels. “I’m pleased that we were able to negotiate a competitive rate and get a thicker cover which should hold up better for our members.” Readers may notice a difference in the magazine layout. “With the heavier cover comes a slightly different page count,” shares GCA director of communications, Bailey Toates. “The page numbers are the same inside, however the outer cover is not included in the numbering system.”

BUILDING REMODEL CAMPAIGN UPDATE!!! Including pledges, more than $30,000 has been donated!

We are halfway there!

The goal of the Building Remodel Campaign is to raise $60,000 by the conclusion of the 2014 GCA Convention. Money will be used to remodel our outdated kitchen and some of the office area to increase efficiency. Here’s a recap of donation recognition levels: Individuals donating $250 or more will be recognized on plaque in office, $1000 or more may have a brand replica hung in boardroom. Corporate/Association donors of $1000 or more will receive recognition on plaque including logo. The Chapter that raises the most money for fundraiser will have “Beef Culinary Center” named in their honor. ALL contributors (if desired) will be recognized in the Georgia Cattleman. Thank you to all of our donors so far! As of Aug. 13, 2013 we have received in hand $24,975.51. The top chapters with the most monies received to date are: Mid-GA, $3,495; Three-Rivers, $2,210; and Piedmont, $1,700. ALLied industrY CounCiL presenting GCA a check for the building fund. G E O R G I A C AT T L E M A N •

September 2013 19

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By Suzanne Black, GBB director of industry information and public relations

WhO is rEAdY fOr sOME fOOTbALL?

Tailgate Tacos 12 or more servings INgREDIENtS Beef Mixture: 3 pounds lean ground beef 2 large onions, chopped 1 large can (28 ounces) tomatoes 1 can (6 ounces) tomato paste 1 package (1.25 ounces) Taco seasoning Chili powder to taste 1 large can (30 ounces) chili beans Other "Stuff": 12 soft tortilla shells 2 bags (13.5 ounces) tortilla or corn chips, slightly crushed 1 bunch green onions, chopped (including green tops) 4 cups shredded Cheddar cheese 2 large chopped tomatoes 2 bags (8 to 10 ounces) shredded lettuce (or one head lettuce, coarsely chopped) 2 cans (2.25 ounces) ripe olives, sliced and drained 1 jar (24 ounces) picante sauce or salsa INStRuCtIoNS 1. Cook ground beef and onion in large saucepan or Dutch oven. Stir to break into crumbles; drain. 2. Add remaining ingredients for the beef mixture. Heat and simmer for 15 minutes and place in slow cooker on low. 3. Prepare other ingredients and place in separate serving bowls. 4. To serve, give each person a plate and let them build their own “taco” beginning with the soft tortilla shell, hot meat sauce, etc. Serve with salsa or picante sauce topped with the crushed tortilla or corn chips.

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I’m sure many of you have been counting down for weeks now, but it’s finally that time of year again. For the next few months Friday nights will be filled with the anticipation of college football game day. Honestly, I’m praying that I don’t get too many nasty phone calls for this BLACK because I have to say, IT’S GREAT TO BE A FLORIDA GATOR! I know I’m living on the edge when I write that but I’ll smooth things over a bit and say GO SEC! The office is truly a house divided and if you count our OSU fan, it could go three ways! (Yes, you Bailey.) Regardless what team you cheer for, you have to admit everyone loves a good tailgate party. Especially when it involves our favorite protein – BEEF! So, instead of your everyday steak marinade or burger recipe that is perfect to throw on the grill, try these tailgating tacos! Tacos are always a pleaser for everyone and it’s something different to grab on game day. This recipe is great for serving a crowd; think of it as a "Taco Buffet." Prepare the beef mixture ahead of time and keep it warm in a slow cooker. Place all the other ingredients, such as lettuce, tomatoes, salsa, onions, and cheese, in separate serving bowls and let everyone build their own "taco." It’s easy, fun and would be perfect for a game day party inside, as well! Celebrate this football season with football and tacos!



Georgia Beef Board Report

GBB Update - September 2013 By Suzanne Black, GBB director of industry information and public relations

Georgia Beef Board had a great end to the summer months as we worked with our Junior Cattlemen, community leaders, Atlanta media and received exciting news at NCBA’s Summer Conference! Needless to say, we are still trying to catch our breath, but are excited to be gearing up for the next few months of busy beef promotion! Grilling with Junior Cattlemen GBB joined GCA for the Junior Cattlemen Field Day in Perry where we joined the juniors for some fun beef competition! We hosted a grilling contest, but before turning the teams loose we did a short overview of some grilling tips and food safety guidelines with all of the juniors. Following that overview three teams of two were chosen to compete in the grilling demonstration competition. With ten minutes on the clock they sprinted to gather their spices, marinades, and steaks before racing to their grills. With the steaks hot off the grill judges Michele Creamer, Dr. Ronnie Silcox, and Ruth Kramer judged each team on the taste of their finished product. It was so great to see our future leaders in the industry so excited about beef! Reaching Community Leaders GBB attended the meetings of the Griffin Daybreak Rotary Club and the Ft. Valley Kiwanis Club and shared with members about beef’s role in our daily diets. At each meeting we received questions covering all aspects of the beef industry. Answering consumer concerns on behalf of producers is one of our main objectives. Attending club and organizational meetings like these provide community leaders with the right information to act as positive beef influencers. Atlanta Television Spot With limited checkoff revenue it is often difficult to secure media ads while stretching those dollars, but we are always striving to efficiently spread the word of beef across the state of Georgia. By offering to do cooking demos and providing our beef knowledge to viewers, positive exposure for beef is gained at a limited expense. GBB reached the Atlanta

GEORGIA BEEF BOARD OFFICERS Harvey Lemmon, Chairman P.O. Box 524 Woodbury, GA 30293 706-553-5124 Home 706-553-3911 Work Phil Harvey, Vice Chairman P.O. Box 928 Jackson, GA 30233 770-775-7314 Home 770-775-7351 Work Gerald Long, Treasurer 3005 Old Whigham Road Bainbridge, GA 39817 229-246-7519

market by teaming up with Chef Alex from the television series “Back to the Table.” Chef Alex prepared a sirloin steak stir fry in a peanut marinade and sauce and we featured heart healthy and lean beef options during a seven minute segment on NBC affiliate 11 Alive. GBB Awarded Grant At NCBA’s Summer Conference in Denver we were thrilled to be announced as one of six states that received a grant from the Federation Initiative Fund. This grant will be used for a beef 101 seminar and farm tour. The tour and seminar will target retail and foodservice personnel as we focus on their role as influencers in the industry. GBB will partner with UGA’s Meat Science Department and a nearby cattle ranch. With combined efforts the participants will learn the truth about the industry combating myths and answering questions about beef from pasture to plate. GC

We would appreciate any and all volunteers in October. We have the Georgia National Fair, Sunbelt Ag Expo and Georgia Nurses Association’s Convention coming up and we need YOUR HELP! Call Suzanne at 478-474-1815 or email her at

Dr. Frank Thomas 68 GA 149 Alamo, GA 30411 912-568-7743 Lane Holton 7851 N Turkey Road Camilla, GA 31730 229-336-5686 Zippy Duvall P.O. Box 7068 Macon, GA 31298 478-474-8411 Robert Fountain Jr. P.O. Box 167 Adrian, GA 31002 478-668-4808 Kenneth Murphy 5266 Luthersville Road Luthersville, GA 30251 770-550-0339 Cell Allen Wiggins 1315 U.S. 41 Ashburn, GA 31714 229-567-3371 Jim Malcom P.O. Box 758 Greensboro, GA 30642 706-453-7368 Joel Keith 4541 Mountville Road Hogansville, GA 30230 Home 706-637-8818 / Cell 706-594-2873 The Georgia Beef Board 877-444-BEEF


September 2013



24 September 2013

â&#x20AC;˘ G E O R G I A C AT T L E M A N



The Obvious Baxter Black is a cowboy poet and author. Visit his site at

“The data is clear – Calves that arrive healthy and stay healthy at the feedlot make more money.” This was printed in bold letters at the beginning of an article in one of our industry publications. What! I read the headline again. What’s the catch? I turned it over and read it upside down. It must be a trick question? A play on words? A bad pun? There must be a deeper meaning to this bold statement. Should it have said… “Calves who stay healthy, etc. have better eye sight, higher IQ’s, are tastier, are better at hopscotch, have a better chance of being featured in a vaccine ad?” In all fairness to the scientist, or more probably the editor, they had a limited space and wanted to be succinct. And... it did catch my eye immediately. I guess it is our duty as scientists, veterinarians, nutritionists and farmers to run experiments to prove the obvious. Without this option how would students find material for post-graduate thesis? However, I can picture scenarios where the statement is obvious, but not always true. The sky is always lighter when the sun comes up. “Duh.” Then an eclipse rises up. The data is clear – Frogs who do not have their feet tied up can leap farther than frogs that have their legs taped to their body. The horse that finishes first wins the race. Really? How ’bout a disqualification for making faces at the crowd, making fun of another jockey’s colors, or changing horses at the final turn?

I spent many years in feedlots. Lots of things were predictable, like mud, BRD, mill fires, OSHA inspections, blizzards, bovine escapes, and pickups that smell like pour-on, fermented silage, rumen contents, antibiotics, paint cans, burnt oil, and manure. But timing is crucial. Say the owner of pen #304 arrives just after the front end loader scraping that very same pen dozed off, flattened 10 feet of concrete bunk, tore out the gate, stripped the cable, and ran over four head of napping 1200-pound steers. If the manager had only bought the visiting owner one more round of Spicy V-8 juice over lunch, they would have been able to have the remaining healthy steers in #304 moved to another pen and explained later. And what is obvious to one of us isn’t always obvious to everyone. Can you imagine this question in an Animal Science Class at University of Nebraska, Lincoln: 1. Do cattle that arrive healthy and stay healthy at the feedlot make more money than cattle that arrive sick and stay sick? a) Yes b) No c) It all depends on the market But sometimes the logic becomes crystal clear. I was at a cattlemen’s meeting and overheard a cattle feeder remark, “The calves that got sick and died right away, made more than those that lingered on and died eventually.” GC

UGA Senior Katie Thigpen Joining GCA Team as Intern Katie Thigpen, a University of Georgia senior, is joining the Georgia Cattlemen’s Association team as the fall intern. Thigpen’s agricultural involvement began at a young age through 4-H activities and exposure to the industry through her father’s work as an agricultural extension agent. While serving as a state 4-H officer during her senior year of high school, Thigpen realized her true passion for agriculture and chose to purse a degree in agricultural communication. This Folkston, Ga., native attended ABAC for two years prior to transferring to the University of Georgia. At UGA she serves as a College of Agriculture and Environmental Sciences ambassador while working as an administrative assistant for the Georgia 4-H Foundation. After graduation she hopes to pursue a career in public relations or agricultural policy. GC G E O R G I A C AT T L E M A N • September

2013 25


Georgia Chianina P.O. Box 330 • Stephens, GA 30667 706/759-2220

Chianina Bulls Make the Difference TALMO RANCH Chiangus & Chiford Cattle Wayne & Jill Miller, Owners email: P.O. Box 68 • Talmo, GA 30575 Phone: (706) 693-4133 or FAX: (706) 693-4359



FARMS, INC. P.O. Box 330 Stephens, GA 30667 Roddy Sturdivant mobile phone: (770) 372-0400 office phone: (770) 921-3207

Rob Postin home: (706) 759-2220 barn: (706) 759-2209


Help promote BEEF at the Georgia National Fair and Sunbelt Ag Expo by volunteering. Contact Suzanne at or 478-474-1815




ShORThORN BREEDERS OSBORN FAMIly SHORTHORNS Registered Shorthorn & Commercial Cattle

Built on Six Essentials: Disposition, Fertility, Weight, Conformation, Milk Production & Hardiness Registered Beefmasters

3C BEEFMASTERS 385 Stokes Store Road, Forsyth, Georgia 31029

Charles and Vickie Osborn

2700 Greensboro Hwy. Watkinsville, GA 30677 706-769-4336 • 706-540-5992 cell

Are you a Shorthorn breeder? Want to increase your visibility with fellow cattlemen? Contact the Georgia Cattleman and start being a valued advertiser today! 26 September 2013

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L. Cary Bittick (478) 994-5389

John Cary Bittick (478) 994-0730

turner PoLLed BeeFMAsters BLACk polled bulls available at all times

706-278-7814 Vernon & Carolyn Turner 5147 Mark Brown Rd NE Dalton, Georgia 30721

Apalachee Beefmasters Our Foundation: The Six Essentials Our Future: Quality & Carcass Composition

keith w. and susan w. Prasse, dVM 889 Austin Reynolds Road Bethlehem, GA 30620 706-248-1431 (cell) 770-867-2665 (home) Herd Consultant: Bruce Robbins 210-861-5136

Current contest ends 11/30/2013

Birmingham, Alabama 1010 North 24th Street Birmingham, Alabama 35201 Phone: (205) 323-4431 1-800-633-4960


Dothan, Alabama (334) 794-7812 1-800-633-7533

Montgomery, Alabama (334) 263-7316 1-800-782-5739

Douglas, Georgia (912) 384-8104 1-800-241-7702

28 September 2013

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Tenderloin Members ($600+) Each month, the GCA Associate Members section recognizes GCA’s allied-industry and business members. To become an associate member, complete the form on the bottom of page 28 or call 478-474-6560. GCA members are encouraged to use the services of these industry-supporting professionals.

T-Bone Members ($300-$599) Atlantic & Southern Equipment, LLC, Tifton Franklin County Livestock, Carnesville Georgia Development Authority, Monroe Georgia Metals Inc., Danielsville Manor Cattle Company, Manor Stephens County Farm Bureau, Eastanollee United Bank, Barnesville Ribeye Members ($150-$299) Aden’s Minit Market, Douglas Amicalola EMC, Jasper C & B Processing, Milledgeville Cabinet Depot Inc., Knoxville Carden and Associates, Winter Haven, FL First Madison Bank & Trust, Danielsville Flint River Mills, Bainbridge Franklin County Farm Bureau, Carnesville Gerald A. Bowie, Auctioneer, West Point Ivey’s Outdoor and Farm, Albany Jackson EMC, Gainesville Lumber City Supplements, Lumber City Mid-America Feed Yard, Ohiowa, Nebraska Moseley Cattle Auction LLC, Blakely Nationwide Insurance, Winston Parks Livestock Fencing & Barns, Murrayville Pasture Management Systems, Mount Pleasant, NC Peoples Community National Bank, Bremen Ridley Block Operations, Montgomery, AL Sunbelt Ag. Expo, Moultrie Ware Milling Company, Waycross Waters Agricultural Labs, Inc., Camilla Zeeland Farm Services Inc., DeSoto Sirloin Members ($75-$149) AgGeorgia Farm Credit, Dublin AgGeorgia Farm Credit, Perry AgGeorgia Farm Credit, Royston Arnall Grocery Company, Newnan Athens Stockyard, Athens, TN Baker Cattle Service, Quitman

Yancey Bros. Company

AgGeorgia Farm Credit

FPL Food, Shapiro Packing Company

AgSouth Farm Credit

Fuller Supply Company

Alltech, Inc., Thomasville

Intervet Merial

Athens Seed Co., Watkinsville

Pennington Seeds

Southwest Georgia Farm Credit

Southern States

Bank of Camilla, Camilla Banks County Farm Bureau, Homer Bartow County Farm Bureau, Cartersville Bekaert Corp., Douglas Big Indian Feed Tack, LLC, Fort Valley Braswell Cattle Company, Athens Bubba Chicks, Hamilton Burke Truck and Tractor, Waynesboro C & H Hardware & Outdoors, Roberta Carroll County Livestock, Carrollton Carroll E.M.C., Carrollton Chapman Fence Company, Jefferson Chattooga Farm Bureau, Summerville Clarke County Farm Bureau, Athens Colony Bank-Fitzgerald, Fitzgerald Colony Bank Wilcox, Rochelle Community Bank & Trust, Clarkesville Country Pride Market, LLC, Milan Crossroads Animal Hospital, Newnan Dosters Farm Supply, Rochelle Dublin Eye Associates, Dublin Eastonollee Livestock Market, Eastonollee Edward Jones, Carrollton Elbert County Farm Bureau, Elberton Farm and Garden Inc., Cornelia First State Bank of Randolph Co., Cuthbert Flint EMC, Perry, Dahlonega Forsyth County Farm Bureau, Cumming Fort Creek Farm, Sparta Greene County Extension Office, Greensboro Greg’s Meat Processing, Comer Griffins Warehouse, McRae Habersham Co. Farm Bureau, Clarkesville Habersham EMC, Clarkesville Haralson County Farm Bureau, Buchanan Harris County Farm Bureau, Hamilton Hart Co. Farm Bureau, Hartwell Hartford Livestock Insurance, Watkinsville Henry County Farm Bureau, McDonough Holly Hill Farm, Roberta David Hilliard, CPA, McRae Holland Fertilizer Company, Cedartown J&B Tractor Company, Waynesboro Jackson EMC, Hull James Short Tractors & Equipment of Alto, Alto James Short Tractors & Equipment, Inc., Carnesville Knoxville Store, Knoxville Laurens County Farm Bureau, Dublin Lumber City Meat Company, Lumber City Macon Co. Veterinary Hospital, Montezuma

Purina Mills Madison County Chamber of Commerce, Danielsville Madison County Farm Bureau, Danielsville Meriwether County Farm Bureau,Greenville Northeast Georgia Livestock, Athens Oconee County Farm Bureau, Watkinsville Oconee State Bank, Watkinsville Oconee Well Driller, Watkinsville Osceola Cotton Co., LLC, Ocilla Owens Farm Supply, Toccoa Palmetto Creek Farm, Hamilton Paulding County Farm Bureau, Dallas Pickens County Farm Bureau, Jasper Piggly Wiggly, McRae Public Service Communications Inc., Reynolds Reedy Creek Farms, Metter Rhinehart Equipment Company, Rome Roberta Drugs, Roberta Roberta Piggly Wiggly, Roberta Rollin-S-Trailers, Martin R.W. Griffin Feed, Douglas R.W. Griffin Industries, Nashville Security State Bank, McRae Smith Agricultural Insurance Services, LLC, Fitzgerald Smith’s Pharmacy, McRae Southern Bank & Trust, Clarkesville Southern States, Carrollton Southern States, Griffin Southern States, Woodstock SunSouth, Carrollton Thompson Appraisals, Soperton Troup County Farm Bureau, LaGrange Turner’s Wings, Reynolds Twin Lakes Farm, Hull Union County Farm Bureau, Blairsville United Community Bank, Blairsville United Community Bank, Carrollton United Community Bank, Cleveland United Community Bank, Cornelia Upson County Farm Bureau, Thomaston Viridiun LLC, Cumming Walker County Farm Bureau, Lafayette Wallace Farm & Pet Supply, Bowdon Junction Wards Service Center, Inc., Dexter Wayne Chandler Plumbing & Well, Danielsville White County Farmers Exchange, Cleveland Whitfield County Farm Bureau, Dalton Wilcox Co. Farm Bureau, Rochelle Wilkes County Stockyard, Washington Y-Tex Corporation, St. Augustine, FL

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Georgia Red Angus Breeders 706-882-7423

Lazy S Farm

JanBil Farms

Red Angus & Red Simmental


Red Coat 099TS Semen Available

Mike and Debbie Smith 2699 West Grantville Rd. Newnan, Ga. 30263 OFFICE FAX

Janet & Bill Nutt 1418 Sixth Street Road, Cedartown, GA 30125 770-748-6424 •

770-253-7099 770-253-1468

Registered Red Angus Since 1965

ANGeL FARMS 2445 Gadsden Road S.W. Cave Spring, GA 30124 R.L. (Bob) Angel • (706) 777-3968

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Jim & Alvina Meeks, owners Raymond Prescott, mgr. 803 Phillips Road 1986 Trinity Church Rd. Greer, SC 29650 Gray Court, SC 29645 (864) 682-3900 (864) 682-2828

McLean Red Angus Jim and Alynda McLean 206 Morningside Drive Alma, GA 31510 (912) 632-7985, (770) 595-3542 Registered Red Angus since 1970


Georgia-Florida Charolais Association For information on the Georgia-Florida Charolais Association, contact Scott Tipton, President, 1001 Preacher Campbell Road, Clarkesville, GA 30523 706-200-6655 •

Directions: I-75 To exit 41, Right Onto Roundtree Br. Rd., 4 Mi. To Farm Sign On Right

easy Calving, Smooth Polled Charolais With An emphasis On Milking Ability

lITTlE RIvER CHAROlAIS Marshall & Mary Beth Bennett P.O. Box 406 Adel, Georgia 31620 Phone: (M) 229-300-3164 (O) 229-896-4517

Buck & Jean Bennett 1175 EM Rogers Road Adel, Georgia 31620 Phone: 229-549-8654

Polled Charolais Cattle


performance Testing for over 35 years Ted A. Collins 693 Old 179 South Whigham, GA 39897

ollins & Son

Herd Certified & Accredited




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Oak Hill Farm Home of Bennett Charolais Wayne & Lois Bennett Barn: 770-893-3446 Home: 770-893-2674 Cell: 770-826-9551

1779 Holcomb Road Dawsonville, GA 30534

Cattle for Sale Private Treaty

THIS SpACE IS RESERVED FOR YOU! 2509 Old Perry Road Marshallville, Georgia 31057 478-396-5832 •


Put your operation at center stage with a spotlight ad in the magazine! Call 478-474-6560 or email to place yours today.

DuPont Crop Protection Introduces Stewardship Learning Series Protection land management business unit has introduced the first three in a series of learning modules that address stewardship best practices to increase the efficiency and effectiveness of day-to-day herbicide, insecticide and fungicide use. The Learning Series is a set of easy-to-use, 15- to 20minute self-directed training modules that are available online 24/7. “Product stewardship requires constant collaboration between manufacturers and forage and livestock producers to responsibly maximize production,” says Roxanne Gutschenritter, range and pasture sales manager, DuPont Crop Protection. “Our business is about more than creating innovative products that help preserve and protect investments in land, cattle, horses and other livestock. We also have a responsibility to collaborate with stakeholders, informing and educating them on sound stewardship principles to minimize environmental impact and preserve precious natural resources.” The training modules provide deeper knowledge and awareness of pesticide product stewardship. Future modules will discuss topics including emergency response and preparedness, regulatory compliance and record keeping. Three modules are currently available and cover these topics: understanding pesticide product labels (learn about the purpose and importance of pesticide product labels, product label types and contents); handling, storing and transporting pesticides (review product stewardship best practices related to handling pesticides, pesticide storage and transportation); and mixing and loading pesticides and disposing of pesticide (learn techniques for proper pesticide mixing and loading, and procedures for disposing of pesticide containers.) DuPont Crop Protection introduced the Learning Series as part of its ongoing commitment to understand the needs of livestock producers and develop reliable solutions that help meet the challenges of a growing world in a sustainable manner. GC 36 September 2013

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A Program Subsidized by USDA Proven to assist Cattlemen & Hay Producers

PRF is a Government Assistance Program that DOES NOT require a disaster to take place before it will PAY YOU! The PRF Program also qualifies you for any Disaster Feed Assistance offered through FSA!

The Sumner Agency has been working with Producers since the initial release of the PRF Program in the State of Georgia in 2011. If you have Pasture, Rangeland or Hay land - this program is for you! The Sumner Agency has the proven knowledge with over 25 years’ experience to assist you with PRF as well as any other Insurance need, including Crop Insurance and Farm & Ranch Insurance.

The Sumner Agency is locally based in Tifton, Georgia and we proudly serve over 50% of all PRF customers in this beautiful and great state of Georgia.

THE SUMNER AGENCY, INC. 718 2nd St. West PO Box 107 Tifton, GA 31793 229-382-4000

David Sumner 229-392-1141

Tim Hartsfield 229-873-1966

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Georgia Brangus Breeders


David and Susan Vaughan Chris Heptinstall, General Mgr. 706-337-2295 Office 205-363-0919 Cell PO Box 185 Fairmount, GA 30139




For the best in

REGISTERED & COMMERCIAL BRANGUS Mike Coggins • Lake Park, GA 31636 229/559-7972 Office • 229/559-6097 Fax 229/232-3096 Cell • Email: Ranch located just off I-75, on the Georgia-Florida line.

Char-No Farm

Registered Brangus and Ultrablacks Black Simmental / Angus Composites C.E. (CHUCK) & NORMA SWORD 545 Scott Road Williamson, GA 30292 (770) 227-9241• 770-468-3486 (cell) •

Hollonville Highway 362 12 Miles West of Griffin Vince Roberts, Farm Manager - 678-378-4697 cell Scott Barkley, Herdsman - 678-378-0598 cell

Give us a call!


40 September 2013


Vanna Farms

Striving to be the BEST, not the BIGGEST!

Vf Registered & Commercial Brangus and Ultra-Black for sale on farm

Pictured: BWCC Nuff Said 889t50, full sibling to BWCC Ms tank 889t4

Selling high quality Brangus cattle including embryos by 889T4 at the Southeast Brangus Showcase Sale Sept. 28!

Look for our bulls consigned to “The Cattlemen’s Kind” sale at Blackwater Cattle Co. on Nov. 9, 2013

Lee McGarity Royston, Georgia 706-498-7695

By Holly Foster, Courtesy of International Brangus Breeders Association

What is the perfect breed or crossbreeding program for your operation? It is a question best answered with the noncommittal response of “it depends.” But, what it depends on primarily is your environment and your marketing outlet. Those two factors dictate the type of breeding program you should be pursuing. Commercial cattlemen operating in the humid Gulf Coast or arid regions of the southwestern United States know just how important the adaptability of Brahman influenced cattle can be. But, marketing those cattle can become a challenge. How do commercial breeders take advantage of the only free lunch in the cattle business, better known as heterosis, and still raise calves that fit today’s marketplace? For many, Brangus may be the answer. “The advantages you get when you cross a Brahman influenced animal with an English or Continental influenced animal are more dramatic than when you cross different breeds among straight English or Continental cattle,” says Dan Moser, associate professor in the Department of Animal Science and Industry with Kansas State University. “There are biological differences between Bos indicus and Bos taurus cattle that, when crossed, gain you clear advantages in fertility and longevity. The adaptability you get is also an advantage during droughts, in harsh climates and in areas where feed resources 46 September 2013

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are limited. Those advantages don’t just apply in the southern half of the United States, but can be universal across many regions of the country.” Todd Thrift, an associate professor with the University of Florida agrees with that statement. “We have data going back 50 years that supports the advantages of hybrid vigor on adaptability, but that advantage becomes greatest in sub optimal environments,” he says. “In other words, the worse the environment, the more some of those adaptability traits are expressed and the better those cattle do compared to their English or Continental counterparts.” According to Thrift, the advantages in weaning productivity of a Bos indicus/Bos taurus cross is unequaled, especially in hot, humid or arid climates. “The ability of that Brahman influenced cow to stay in your herd longer is also enhanced because of differences in calving ease, resistance to parasites and even the fact that her teeth last longer.” Brahman crossed cattle definitely have an advantages when it comes to

adapting to harsh environments, but when it comes to marketability, hide color and breed type can hurt you. That is where the Brangus breed becomes a potential solution. “Straight Brahman cattle have challenges when it comes to carcass traits and there is data to support that,” says Moser. “But, if you use Brangus to infuse heterosis into your English or Continental influenced cattle, then you get the Brahman concentration down to 3/16 and differences in carcass quality become less significant.” Cattle with a visible Brahman influence can be discriminated against by cattle buyers, but Moser says by using Brangus as your heterosis hole card, it makes it less likely that a buyer will pick out those differences. “It’s important for producers to understand that the perception is often not the reality. With Brangus cattle, the data demonstrates you can get an advantage in carcass traits over other Brahman crossbreeding programs,” says Moser. “Being homozygous black for hide color can also be beneficial as it

may qualify Brangus-sired calves for certain branded beef programs.” What may come as a surprise to many commercial producers is that Brangus actually perform better than expected on the rail. According to Moser, the large amount of information available about Brahman cattle versus the limited amount that is available about Brangussired cattle has added to the perception that using any Brahman influence in your crossbreeding program can be detrimental to carcass quality. “We know from years of data that Brahman cattle have higher shear force values and lower marbling scores,” says Moser. “In the 1990s, research identified the role of calpain and calpastatin enzymes on tenderness and Brahman cattle have significantly higher calpastatin activity, which is detrimental to tenderness. However, research shows that once you reduce the Brahman influence to 3/8 as in Brangus cattle or to 3/16 as in Brangus-sired calves, that reduction makes a huge impact on lowering calpastatin activity and increasing calpain activity, thus increasing tenderness.” A 1997 University of Georgia study that evaluated straight Angus, straight Brahman and crossbred Angus steers with either a 25, 37.5, 50, or 75 percent Brahman concentration showed that the 37.5 percent Brahman (3/8 Brahman-5/8 Angus) calves had the most favorable ratio of calpastatin and calpain, the lowest shear force values and were essentially equivalent to purebred Angus when it came to tenderness. The Germplasm Evaluation program at the U.S. Meat Animal Research Center has been characterizing cattle breeds representing diverse biological types for decades and according to Moser, the research indicates that Brangus-sired calves compare very favorably to Continental-sired calves. “These studies represent large numbers of cattle and years of data where calves sired by different breeds are benchmarked against an Angus and Hereford base,” says Moser. “When fed in Nebraska, the Brangus-sired steers yielded carcasses comparable to Continental breeds for shear force, marbling and percent USDA choice. You almost have to wonder if the cattle were fed in a harsher climate, such as the Panhandle of Texas in the summer, would they have done better due to

their environmental adaptability?” Marker assisted selection represents a great opportunity for Brangus breeders to help dispel some of the perception that just because their cattle have a little ear that they won’t stack up as well against their British or Continental counter parts. “Tenderness is a highly heritable trait and represents one of the best opportunities for improvement through marker assisted selection,” says Moser. “The frequency of tenderness genes in Brangus cattle is essentially equivalent to what you see in Continental breeds.” Graham DuBose, a commercial producer from Camden, S.C., knows firsthand the advantage of using Brangus in his breeding program. DuBose was a purebred Brangus breeder until about 1990, so the majority of his cowherd has a lot of Brangus influence. He has been using a two-way crossbreeding system of Angus and Brangus to improve the marketability of his calves, while still maintaining the advantages from heterosis that the Brangus breed brings to the table. “Heterosis is the motivation for me to use Brangus in my breeding pro-


Calpain 316 Calpain 4751 Calpastatin





Red Angus




Char-Angus (F1)












Figure  1.  Frequency of favorable alleles for tenderness (Source: National Beef Cattle Evaluation Consortium)

gram,” DuBose said. “In my mind, the real advantage to Brangus is on the female side and their mothering ability. The breed’s strength lies in the value of heterosis and the impact it has on calf performance, and the merits of Brangus females.” Using Angus bulls on his predominantly Brangus-influenced cowherd has worked well for DuBose, as he is selling full load lots of feeder cattle via video sales and has been more than pleased with how his cattle have done. When you boil it down, using Brangus affords a commercial breeder the opportunity to achieve significant increases in cow efficiency while maintaining a largely Angus-based gene pool, which is certainly favorable in today’s marketplace. GC

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Bill Helton, Sale Consultant - 256/962-0256

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Georgia Hereford Association 660 Seaburn Vickery Road, Statesboro, GA 30461 • 912-865-5593 LEONARD POLLED hEREFORDS


Quality Polled Herefords At Affordable Prices

Sherman Leonard P.O. Box 280 Chatsworth, GA 30705

706/695-8351 day 706/695-2008 night

1359 County Line Road, Cumming, Georgia 30040 770-886-6849 / Cell: 404-376-6414

private treaty cattle for sale at all times.

email: •

Herd Certified & Accredited

CSR Polled Hereford Farm


Steve Roberts

Rt. 1, Box 4260 Alapaha, Ga. 31622 Phone: 229-532-7963 Herd Certified and Accredited.

CALL RAY HICKS 912-865-5593

Whitey & Candler Hunt P.O. Box 488, 255 W. Jefferson St. Madison, GA 30650 706/342-0264 (off.) 706/342-2767 (home)

1230 Reeves Rd., Midville, Ga. 30441-9998 Tommy Mead (706) 554-6107 • Fax: (706) 544-0662



Plantation Sam and Pat Zemurray 477 Honey Ridge Road Guyton, GA 31312-9661 Office: 912/772-3118 Night: 912/234-7430

POLLED HEREFORDS 1095 Charles Smith Rd. Wadley, GA 30477

Charles Smith - (478) 494-7567 Kyle Gillooly - (478) 494-9593

Cattle Enterprises

Hunter Grayson


(706) 206-1824

Registered Polled Herefords Cows & Bulls For Sale at Private Treaty

Performing on our forage.

Home of “The Ugly Bull” PO Box 254 • Watkinsville GA 30677

C: 478-553-8598 Bobby Brantley H: 478-552-9328 1750 Wommack-Brantley Road Tennille, Georgia 31089


“Breeding Hereford cattle since 1959” 1968 Burton’s Ferry Hwy. Sylvania, GA 30467 James 912-863-7706 912-690-0214 cell

• line 1 cattle for sale •

Since 1960

Hereforrndal Breed e t a Pat Neligan The M

Bob Neligan 485 Milledgeville Road, Eatonton, GA 31024 706-485-9577 • 706-318-0068 cell

437 Milledgeville Road, Eatonton, GA 31024 706-485-8373

A Program to Watch A Name to Remember Owners: Truman and Starr Whaley 2634 River Bend Road Dalton, GA 30720 Res. (706) 277-3240; Office (706) 277-3993 “Home of Great Victors”


301 Dennis Station Rd., SW Eatonton, Georgia 31024 (706) 484-1799 cell phone: 706-473-1374

Your ad could be here! Call 912-865-5593

Johnson Polled Herefords

7731 Bastonville Road Warrenton, Georgia 30828 Home: 706-465-2421 • Cell: 706-339-4607

Cell (229) 337-0038 or (229) 886-7465

Greenview Farms, Inc.

Registered Polled Herefords Thomas R. Johnson, Owner

525 District Line Road Americus, gA 31709 (229) 924-0091

Line breeding Neil trask Plato Dominos for over 45 years. thick Muscled. grass Performers. Complete Program. Full Records. BUD HILL 1651 Deep South Farm Rd. Phone and fax: 706-745-5714 Blairsville, GA 30512

Winton C. & Emily C. Harris & Family Square & Round: Bermuda Grass Hay, (921) 586-6585 and Quality Polled Cell (912) 294-2470 Hereford & Braford Cattle Performance & Quality from Grazing Since 1942 Jonny and Teri Harris

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PRESIDENt: Skyler Davis 971 Hwy. 211 N.E. Winder, GA 30680 770-307-7036 VICE PRESIDENt: Keith Wyatt 176 Shirley Road Ranger, GA 30734 678-575-9154 SEC/tREAS.: Lillian youngblood 330 Youngblood Road Ashburn, GA 31714 229-567-4044 229-567-1584 (cell) PRESIDENt: Larry Walker

Check us out on Facebook at for cattle for sale, news, calendar of events and more

C o n g r a t u l at i o n s t o o u r

exhibitors i n the h e i f e r a n d s t e e r s h o w s at o u r a n n u a l f i e l d d ay.

austin saye tuCker Carlan gayla sizemore JaCob Chastain maggie dunn madison franklin

sara frost JaCkson sChieszer anna sizemore max tilson brady gentry T.l.C. RANCH (706) 742-2369

WHITE ACRES LIMOUSIN FARM Josh & Erin White 167 White Drive Stockbridge, GA 30281 (770) 474-4151

Using today’s top AI sires to produce quality Red & Black Polled Bulls & Heifers

931 Hargrove Lake Road Colbert, Georgia 30628 Nila Corrine Thiel Paul Thiel, Herdsman Owner Steven Thiel, Herdsman “Leaner cattle for today’s beef industry”

Visitors always welcome!

L & L Limousin FArm

Larry & Linda Walker Registered Limousin Cattle 266 Silver Dollar Road Barnesville GA 30204 770-358-2044


CMC Limousin

Powerful Limousin & Lim-Flex Bulls/Heifers for Sale Jerry Bradley, manager 678-201-2287 John Spivey, owner McDonough, Georgia purebred & Fullblood Limousin Club Calves

PINEYWOODS FARMS LOUIE PERRY & SONS ROUTE 6 • MOULTRIE, GEORGIA 31768 (229) 324-2245 324-2433 324-2796

HOWARD LIMOUSIN FARM using all top AI sires Dexter and Nicholas Edwards 209 Willard Edwards Road • Beulaville, North Carolina 28518 910/298-3013 • Fax: 910/298-6155 • Nicholas, mobile 910/290-1424 email: • Nicholas, email:

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Larry and Joyce Howard 1350 Old Chattanooga Valley Rd. Flintstone, GA 30725 706-931-2940 • cell 423-596-3819

Sayer & Sons Farm “Your trusted source of quality Limousin for over 30 years”

Jimmie Sayer 12800 Bowens Mill Rd., Ambrose, GA 31512 912-359-3229 • cell 912-592-1904

Big D Farms, Inc. Limousin Cattle Chemilizer Medicators Donnie Davis 971 Hwy 221 NE Winder, GA 30680

Home 770-867-4781 Cell 770-868-6668


Keith and Dixie Wyatt

176 Shirley Road S.E., Ranger GA 30734 678-575-9154



2013-2014 Georgia HERD Program Deadlines Set By Patsie T. Cannon, Jacob Segers, and R. Lawton Stewart Animal and Dairy Science Department, The University of Georgia

The 2013-14 Georgia Heifer Evaluation and Reproductive Development (HERD) Program is set to begin soon. The deadline for the Tifton HERD Program is Sept. 3 with delivery taking place on Oct. 7. The deadline for the Calhoun HERD Program is Nov. 1 with delivery taking place on Dec. 5. The objectives of the program continue to be (1) to serve and educate the beef industry in Georgia; (2) to demonstrate feeding and health programs that result in replacement heifers reaching target weights required for successful breeding performance; (3) to provide a method of evaluating heifers including performance, reproductive traits, and disposition; (4) to develop heifers which are source identified and genetically verified; and (5) to demonstrate the benefits of cooperative efforts involving cattle producers, animal health professionals, the Georgia Cattlemen’s Association, the UGA Animal and Dairy Science Department; the UGA Diagnostic Lab & College of Veterinary Medicine, and Georgia County Extension Agents. The September – November heifers will be evaluated in Tifton, while the December – February heifers will be evaluated in Calhoun. Heifers will be heat-synchronized and bred AI (once at each location) followed by at least 45 days with a clean-up bull. Consignors have the option

of having their heifers developed and returned to their respective operations as replacements or being offered for sale (if sale-eligible) next Spring. If you have heifers you wish to consign, contact your local county Extension Agent, Phil Worley at 706-624-1403 (, Dr. Lawton Stewart at 706-542-1852 (, Dr. Jacob Segers at 229-386-3214 (, or Patsie Cannon at 229-386-3683 ( They can furnish you with the rules and the vaccination protocol to get your heifers ready. In addition, feel free to access the website at to view related information to the Georgia HERD Programs. GC

The Graham line continues... Announcing

hill-Vue Farm Annual Production Sale Monday • 1 p.m. • october 28, 2013 hill-Vue Farm, Blairsville, GA Offering 72 lots of time-tested, performance genetics BuLLs

Bred heiFers

oPen heiFers

24 Angus 18-mo 12 Polled Hereford 18-mo

16 Angus 10 Polled Hereford

6 Angus 16-mo 4 Polled Hereford 16-mo


1. Over 60-years of disciplined linebreeding started by Graham Angus, Albany, GA 2. True forage developed, low input seedstock, 100% Graham 3. Semen and pregnancy checked for reproductive soundness; ultrasounded for carcass merit 4. Balanced trait, outcross genetics that will complement today’s popular A.I. sires

Featuring the Get and Service of these Graham sires

With The NEIL TRASK PLATO DOMINO line and featuring sires: Plato Mossy Domino HV634, Plato Mossy Domino HV990, and Plato Banner HV080 and Plato Banner HV801 (2540 lbs) From Old Courthouse Go .7 mi. N On Haralson Drive, Turn Right On Deep South Farm Rd Go .8 mi. NNE

54 September 2013

Bud & Lorraine Hill, Owners Phone & Fax 706-745-5714 Cell 423-322-6007 •

• G E O R G I A C AT T L E M A N

Troy Dyer, Herdsman Dr. Dan Brown, Advisor Carroll Cannon, Auctioner • Cell 229-881-0721

hiLL Vue FArM 1159 Deep South Farm Rd., Blairsville GA 30512



Decatur County Cooperative Extension Coordinator Dies Mitchell May, 60, Quincy, Fla. It is with heavy heart that we report that Mitchell May, Decatur County Cooperative Extension Coordinator, lost his battle to cancer and passed away July 16, 2013. Many of you will remember Mitchell through his work with the Georgia HERD Program. He was an active member of the group that assisted with the activities of the Tifton HERD Program. He always had such a positive attitude and was always eager to assist in any way possible. Visitation was held at his father’s home on Wednesday, July 17. The funeral was held at First Presbyterian Church of Quincy, Florida, Charles McClellan Funeral Home, in Quincy, was in charge of arrangements. For those who may wish to send his family a card or personal note, Mitchell’s home address is PO Box 202, Quincy, FL 32353. For information on how you may memorialize or honor someone by contributing to the Georgia Cattlemen’s Foundation, call the GCA office at 478-474-6560.

Order your fall Ryegrass seed now we’ll have it! Buy a pallet or a truckload. We also provide liquid or dry fertilizer delivered in bulk or spread on your property. Call for details and pricing. w no We fer of rm Fa n Pla n a as on! ti p o


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September 2013 55


Part 2 of 2 parts

reproductive Efficiency in beef herds By Lee Jones, DVM, MS

Bulls use a lot of energy finding and breeding cows in heat during the breeding season. It is important that bulls be in peak body condition prior to breeding season for optimum performance especially in extensive pastures. It is common for bulls to lose body weight during the breeding season due to increased activity and decreased intake. It is essential they have adequate body reserves to get through the season.

56 September 2013

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Healthy, fertile bulls are essential for a productive herd. A fertile, healthy, mature bull can breed 30 or more cows in a 75 to 90 day breeding season. Bulls have to be managed in the off season to maintain health and fertility. Prior to each season bulls need to be evaluated for their ability breed cows. It is important to evaluate their feet and legs, their overall health and their fertility. Having a thorough breeding soundness examination (BSE) performed at least 30 days prior to the breeding season is important to find out if he has the ability to breed cows. (A BSE does not measure a bull’s libido or sex drive.) Bulls use a lot of energy finding and breeding cows in heat during the breeding season. It is important that bulls be in peak body condition prior to breeding season for optimum performance especially in extensive pastures. It is common for bulls to lose body weight during the breeding season due to increased activity and decreased intake. It is essential they have adequate body reserves to get through the season. It is important also to have adequate bull power. A good rule of thumb for a bull-to-cow ratio is 1:1520 for a bull 2 years old or less and 1:25-30 for older bulls. Thin bulls are often infertile or sub-fertile and do not have the endurance required to cover all cows during a controlled breeding season. A BSE has two components: a semen evaluation to determine sperm quality and a physical exami-

nation which includes his reproductive organs and overall anatomy. A simple semen check may miss some critical anatomic conditions that prohibit him from getting cows bred. When buying a bull it is wise to ask if the bull has had a thorough BSE by a trained veterinarian. If not, ask for one or have the bull checked out. Not doing so is like buying a truck without checking to see if it runs first. Also, used bulls can carry reproductive diseases like vibriosis or trichmoniasis. While it is best to avoid buying and introducing used bulls into your cow herd, all used bulls should be tested and cleared before using on cows. (In one study 5 percent of open cows purchased through a sale barn tested positive for trichomoniasis.) A bull’s enthusiasm for his job, referred to as libido, can only be measured by watching him at work. If he is a lazy breeder or seems to show no interest in breeding cows he may not feel well and a physical exam is in order to see if his condition can be treated. During the off season many bulls are kept in an available pasture and more or less out of sight and out of mind. While bulls should be low maintenance during the off season it is easy to neglect their basic nutritional needs. Bulls need to maintain good body condition and be in good condition for the breeding season – BCS five or six is optimal. However, a bull can be in good condition and

still fail his BSE because of mineral and vitamin deficiencies. Therefore, a complete nutrition plan for the bull pen including adequate vitamins and minerals is essential. Many folks put out a trace mineral block and call it good. However, trace mineral is exactly that – a trace amount. For a 1,500 to 1,800-pound breeding machine trace just isn’t good enough. Just like cows bulls require adequate minerals like Cu, Zn and Se. It takes almost 60 days from start to finish for sperm development. If a bull fails a BSE due to a deficiency it may take six to eight weeks before his exam is acceptable.

In the cow herd it is important to provide the highest quality mineral during late gestation through lactation and breeding. In bulls, it is ideal to provide high quality mineral products two months prior to breeding cows and through the breeding season. Like cows, bulls need to have consistent access to free choice, high quality mineral. Skimping on providing mineral could mean the herd skimping on making calves. Copper is often associated with fertility and it is essential for fertile bulls. Several research studies showed improvement in bull fertility from

In the cow herd it is important to provide the highest quality mineral during late gestation through lactation and breeding. In bulls, it is ideal to provide high quality mineral products two months prior to breeding cows and through the breeding season.

supplementing with high quality organic minerals. Some studies have shown benefits of changing inorganic sources which improved bioavailability in Cu and Zn. Selenium is critical for sperm

production, motility and head formation which is critical to fertilization. Se and vitamin E may play a role in hot environments to help reduce the effects of heat stress on bull fertility. While most reports focus on the benefits of mineral supplements to improve the motility and morphology of sperm, adequate micromineral supplementation is just as important to maintain the entire male reproductive tract, accessory sex glands and hormone production as well as sperm production.

Providing organic minerals year-round is probably not beneficial and is an expensive management practice, however, feeding organic minerals prior to breeding and the calving season has been shown to improve fertility, conception rates and overall calf health. A good quality mineral supplementation program is still recommended during the off seasons as well. Many areas in the southeast are

deficient in Se and some areas also deficient in Zn. Last month’s article described some of the antagonisms that reduce mineral absorption and cause deficiency. It is important to periodically test forages and water sources for elements that could have a negative impact on your mineral program. Good mineral supplements are well worth the money and there are ways to keep supplement costs down. A little management goes long way in achieving an effective, efficient mineral program and a healthy, fertile cow herd. GC G E O R G I A C AT T L E M A N •

September 2013 57

Hear what these producers have to say.... “I've planted this field for 30 years and planted many varieties of ryegrass. BIG BOSS ryegrass has out performed them all!” — Ken Boss, Boss Brothers in loganville, Ga. “We've planted Prine, Marshall and Passerel Plus in the past. For the past three years we’ve planted Big Boss ryegrass and have been more than pleased with the results. It’s disease resistant, cold tolerant and produces tonnage. It has definitely out performed the competition!” — Justin and Trent Davis of Davis Farms in Sylvester, Ga. “Big Boss Ryegrass is the real deal. Great producer, great yields, customers ask for it by name!” — Roger Serritt, Calhoun Farm Supply

RYEGRASS FORAGE PERFORMANCE, 2011-2012 • lb/acre tIFtoN Brand-Variety Big Boss Flying A Marshall Nelson Passerel Plus Prine

1-05-12 1473 1259 1773 1361 1564 1710

PLAINS Brand-Variety Big Boss Flying A Marshall Nelson Passarel Plus Prine

12-19-11 1102 1261 1130 1416 1073 1209

CALHouN Brand-Variety Big Boss Flying A Marshall Nelson Prine MARIANNA Brand-Variety Big Boss Flying A Marshall Nelson Passerel Plus Prine StAtEWIDE SuMMARy Brand-Variety Big Boss Flying A Marshall Nelson Passerel Plus Prine

2-01-12 1623 2179 1430 831 2213 1-17-12 1530 1369 1117 984 1125 1053

Harvest Date 2-09-12 1534 1102 1263 1538 1191 1590

DRY MATTER YIELD Season Totals 3-15-12 2012 2-Yr Avg. 3281 6287 8169 2816 5177 6890 2775 5811 7561 3067 5966 8324 2555 5310 7523 2901 6201 7968

Harvest Date 1-26-12 3-01-12 1239 2224 1403 2404 1174 2459 1287 2078 1178 2069 1131 2182

DRY MATTER YIELD 4-13-12 4866 4961 5425 5343 4646 5046

Season Totals 2012 2-Yr Avg. 9430 8973 10029 8728 10189 9320 10123 9102 8966 8540 9568 8846

DRY MATTER YIELD Harvest Date 3-15-12 4-11-12 5-23-12 1946 5759 4693 1632 6038 3945 2229 5811 3663 1557 5771 4771 1883 5632 5296 DRY MATTER YIELD Harvest Date 2-13-12 3-21-12 4-16-12 5-22-12 1947 2739 1080 224 1796 2357 559 1734 2296 980 1662 2441 1206 1699 2147 1269 1860 2433 1074 348

TIFTON 2012 3-Yr Avg 6287 5177 6774 5811 7467 5966 8085 5310 7343 6201 7682

DRY FORAGE YIELD PLAINS CALHOUN 2012 3-Yr Avg 2012 3-Yr Avg 9430 14020 10029 7974 13794 11262 10189 8756 13134 11518 10123 8311 12930 11786 8966 7910 9568 8183 15024 12145

Survival % 100 100 100 100 100 100 Survival % 100 100 100 100 100 100

Season Totals 2012 2-Yr Avg. 14020 13389 13794 12025 13134 12263 12930 12702 15024 13249 Season Totals 2012 2-Yr Avg 7519 8076 6082 6996 6126 7271 6293 7076 6240 7211 6768 7202 2012 9912 9667 9711 9673 10264

STATEWIDE 2-Yr Avg 3-Yr Avg 10177 9214 8670 9714 9247 10043 9394 10021 9337

Bolding indicates entries yielding equal to highest yielding entry within a column based on Fisher’s protected LSD (P=0.10).

“The larger dairies and producers come in year after year and ask for it by name. That’s how we know Big Boss Ryegrass really works!” — Mitchell Faucett, Coastal Plains Farmers Co-op

Contact JoHNStoN SEED CoMPANy for a dealer in your area 877-736-2410


For more information on GJAA activities, contact: Chris and Julie Throne, Advisors Doug and Tammy Williams, Advisors Jr. Dues - $10 per year

For more information on GAA activities, contact: Christy Page 638 Lake Crest Drive Jefferson, GA 30549 770-307-7178 • Dues - $50 per year


aBaC CamPUS – TIFTON, Ga. • ROOm 139 - aGRICULTURaL SCIENCES BUILDING 9 - 9:30 a.m. Attendee Registration/Trade Show 9:30 a.m. Welcome Mike McCravy, Georgia Angus Dr. Tim Marshall, ABAC 10:00 a.m. Rodney Schoenbine, Zoetis

10:45 a.m. 1:00 p.m. 1:45 p.m. 2:30 p.m.

Trade Show, Beef Unit Tour & Lunch Mark Gardiner, Gardiner Angus Ranch Gary Fike, Certified Angus Beef Producer Panel

Seminar and Lunch are FREE! pre-Registration Required. Visit to pre-register or contact Christy page at 770-307-7178 or • Accredited • Certified


• No Creep • Est. 1979

Windell & Lawanda Gillis (478) 374-4868 2891 Hawkinsville Hwy. Eastman, GA 31023 Cell 478-231-8236

Clint, Kim, Will & Samuel Smith P.O. Box 820 Wadley, GA 30477 (478) 252-0292 Clint’s Cell: (706) 551-2878

1095 Charles Smith Rd. Wadley, GA 30477 Charles E. Smith (478) 494-7567 Kyle Gillooly (478) 494-9593

Smitty, SuzAnne, Tatum & Beau Brinson Lamb (229) 386-0491 Smitty’s Cell: (229) 392-1409

Mature Cow Herd Dispersal, May 5, 2012

BARNETT ANGUS FARM Cell: 706-202-8435 Wilkes Barnett cell: 706-401-9157

Specializes in raising bulls on forage.

BrAnCH & LAKE CATTLE FArm 3935 Johnson Lake rd. Cedartown, GA 30125 Bobby Harrington, owner 404-634-1040 Jimmy Wright , Farm mgr. 404-403-2261 AHIR Herd Established 1982


SINCE 1947

Marion Barnett, Jr. 1685 Lexington Road Washington, GA 30673

Turnpike Creek Farms

s Bu Reg. Blk. Angus & Blk. Simmental itor ll vis ys Fo s a Certified & Accredited Herd #152 r Alw me Sa le lco We David (229) 362-4716 David T.  Doug (229) 860-0320 Williams & Sons 1555 Workmore-Milan Rd. Derek (229) 315-0986 Milan, GA 31060

6585 Jett Rd., Dawsonville, GA 30534

2509 Old Perry Road Marshallville, Georgia 31057 478-396-5832 •

Source of Great Females Custom Built Since 1982 Home of Hillside Juniatti ND 598 (Third Generation Pathfinder® Cow) Hillside Georgina ND 6475 (Second Generation Pathfinder® Cow) Hillside Dividend 47 (Second Generation Pathfinder® Cow)

H igHway 341 S outH C HiCkamauga , g a 30707 L arry & V irginia r igSby Http :// CirCLerCattLeCompany. Com p Hone : 423.595.0539 • e maiL : LCr igSby @ windStream . net

64 September 2013

• G E O R G I A C AT T L E M A N

Purebred Angus Cattle Harvey Lemmon Woodbury, GA


See our menu for success at Jay Tinter, owner Billy Kidd, Manager 404-316-4969 Terrell Higgins, Farming

Georgia Angus Breeders

Female Sale 1st Saturday in May 15271 County Rd. 49 • P.O. Box 1260 •Vernon, AL 35592


Harris Livestock, LLc terry Harris 229-344-3701

1689 Watkins Road Boston, GA 31626

Tim & Tandy West • 256-927-2025/678-986-2510 846 County Road 26, Centre, Al 35960

david horton 912-663-8085 farm Address 722 herndon rd Midville, Ga 30441

Mack and Kathy Hays 8555 Gravel Hill Road Doerun, GA 31744 Home: 229-787-5791 • Cell: 229-881-0158


Bart: 229-881-2110 Trey: 229-881-3510 (Primary Contact)



Selling Bred Angus and SimAngus heifers, Angus and SimAngus bulls

Cloud Brothers Angus

Davis Farms

The Bart Davis Family 7861 Thigpen Trail • Doerun, GA 31744

One straw at a time

Breeding good mama cows...

Owners: Arnold & Susan Brown

229 Cook Road Griffin, Ga. 30224 (770) 228-5914

Clark and Wally 155 Stover Drive • Canton, GA 30115 Herd Certified & Accredited AHIR 770/479-5947 (Wally)

WASDIN ANGUS RANCh 485 Davis Rd. Norman Park, GA 31771 Owner: ed & Dot Wasdin

Ranch: 229-769-3964 Cell: 229-873-1230 “Where Quality & Customers Come First in Cattle & Hay”

Cattle that Work Winder, GA 30680

Phil Page: 770-616-6232

BUD HILL 1651 Deep South Farm Rd. Blairsville, GA 30512

Phone and fax 706-745-5714

C.L. & Joyce Cook 1185 Highway 11 South Social Circle, gA 30025

154 McKaig Loop • Rising Fawn, GA 30738

Andy Page: 770-307-7511

Line breeding with gRAHAM ANguS genetics. Following gRAHAM’S Program begun over 45 years ago. Best of stock. Complete records.

Jeremy Dyer Ted Dyer (423) 605-2431 (423) 605-1034

(770) 787-1644 C.L.’s Cell (678) 910-4891 Clay Bussell, manager, 478-357-6113


~ Pedigree and Performance ~

We have Registered Angus Cattle that combine both elite pedigrees and strong performance. Bulls are available.

Jeff Heuer

1851 Syrup Mill Crossing Greensboro GA 30642 Phone 404-421-0686

Mickey & Patricia Poe OWNeRS 404-697-9696

The CABE Family Carnesville, GA 30521 706-384-7119 home 706-988-0018 Will


Jason Johns MANAGeR 770-851-0691

All Natural Beef

2020 Mt. Moriah • Dallas, GA 30132


Idone Angus Farm


Dot Idone 469 Pioneer Road Macon, GA 31217 478-986-6819 Herd Certified & Accredited

G E O R G I A C AT T L E M A N •

September 2013 65


Black Angus & Sim-Angus Bull Sale 3rd Saturday in November



Local sale reports Commercial Sale Reports Moseley Cattle Auction July 16, 2013 Lot1: (split load) 600 lb steers avg $141.80 545 lb heifers avg $131.80 Lot2: 645 lb heifers avg $129.60 Lot 3: 680 lb steers avg $139.40 Lot 4: 700 lb heifers avg $139.10 Lot 5: 735 lb heifers avg $133.10 Lot 6: 760 lb heifers avg $129.75 Lot 7: 760 lb steers avg $144.00

Lot 8: 810 lb steers avg Lot 9: 885 lb steers avg

$143.10 $134.50

Moseley Cattle Auction July 23, 2013 Lot 1: 480 heifers avg $150.50 Lot 2: 600 lb heifers avg $141.20 Lot 3: 665 lb heifers avg $130.50 Lot 4: 675 lb steers avg $148.50 Lot 5: 695 lb steers avg $142.50 Lot 6: 710 lb steers avg $142.25 Lot 7: 820lb steers avg $132.10

Moseley Cattle Auction July 30, 2013 Lot 1: 680 heifers avg $142.80 Lot 2: 715 lb steers avg $147.80 Lot 3: 735 lb heifers avg $137.00 Lot 4: 765 lb steers avg $148.25 Lot 5: 810 lb steers avg $144.50 Lot 6: 835 lb steers avg $141.90 Southeast Livestock Exchange August 6, 2013 Lot 1: (split load) 575 lb steers avg $151.75


66 September 2013

• G E O R G I A C AT T L E M A N

R E A D E R 600 lb heifers avg Lot 2: (split load) 685 steers avg 650 heifers avg Lot 3: (split load) 740 steers avg 650 heifers avg Lot 4: 650 heifers avg Lot 5: 700 lb steers avg Lot 6: (split load) 675 lb heifers avg 700 lb steers avg Lot 7: 775 lb steers avg Lot 8: 790 lb steers avg Lot 9: 800 lb steers avg Lot 10: 830 lb steers avg

$145.75 $147.75 $141.75 $144.75 $138.75 $138.00 $142.75 $139.75 $145.75 $145.75 $144.25 $142.50 $137.75

Northeast georgia Livestock July 17, 2013 Lot 1: 635 lb heifers avg $128.75 Lot 2: 675 lb steers avg $135.25 Lot 3: 725 lb steers avg $136.60 Lot 4: 790 lb steers avg (sort two loads) $140.00 Lot 5: 875 lb steers avg $135.20 Northeast georgia Livestock July 24, 2013 Lot 1: 710 lb Holstein steers avg $104.95 Lot 2: 775 lb heifers avg $131.50 Lot 3: 735 lb steers avg $146.10


Northeast georgia Livestock July 31, 2013 Lot 1: 500 lb Holstein steers $108.00 Lot 2: 860 lb Holstein steers $99.90 Lot 3: 700 lb heifers and steers $140.00 Lot 4: 735 lb heifers $139.00 Lot 5: 780 lb heifers $134.30 Lot 6: 725 lb steers $148.00 Lot 7: 750 lb steers $145.50 Lot 8: 765 lb steers $144.50 Lot 9: 850 lb steers $136.00 Lot 10: 825 lb steers $141.00

Northeast georgia Livestock August 7, 2013 Lot 1: 800 lb Holstein steers $100.75 Lot 2: 885 lb Holstein steers $99.70 Lot 3: 750 lb heifers (sort three loads) $136.85 Lot 4: 725 lb steers $145.00 Lot 5: 835 lb steers $136.85 Lot 6: 650 lb heifers $144.10 Email your sale results to


Follow these quick steps online to get current data right now from the livestock Market News Service: go to / 8 CLICK “Local Market Reports” on left side of page. 8 CLICK “Georgia,” then 8 CLICK on your Auction Market of choice.

G E O R G I A C AT T L E M A N •

September 2013 67



CLASSIFIED ADVERTISEMENTS for more information or to advertise, call 478-474-6560 AUCTIONEERS



795 Acre Farm/Ranch Jackson Co., FL

PUREBRED LIVESTOCK AUCTIONEER GAL #978 19120 GA Hwy 219 West Point, GA 31833 Ph. 706-773-3612

Carroll T. Cannon Auctioneer P.O. Box 500 Ty Ty, GA 31795-0500 229/776-4383 Cell: 229/881-0721

Darren Carter Auctioneer/ Sale Manager 1410 Carter Rd. Ninety Six, SC 29666 (864) 980-5695

Fertility testing Bulls A-I training

Jim Cumming 706-318-8844

Perry Smith


Embryo Transfer Ultrasounding for Early Pregnancy Synchronization & Breeding Programs Fetal Sexing

HIGHVIEW FARMS Breeding Cattle Since 1973 • Williamson, gA

Hereford, Angus and Baldies For Sale Private Treaty

Southeastern Semen Services, Inc. • Semen Collection • Semen Storage • Semen Shipping • Semen Sales • Storage Tanks • Custom Breeding Scott Randell 16878 45th Rd. • Wellborn, Fl 32094 386-963-5916 • Email Conveniently Located For Accessibility To All Southern States

Call Harold Leo Corley at 770-567-3942 or 678-333-3509


 Senepol Cattle  Heat tolerant • Red & Black • Easy Calving Milk • Great Crosses • Good Udders • Gentle Disease Resistance • Polled • No Brahman George Fiveash Bobby Griffin Roy Lee Strickland

229-563-5380 — South GA 478-230-0422 — Middle GA 770-459-5997 — North GA


50 pasture-developed Angus-cross heifers for sale! Preg-checked; will calve September and October From a production tested herd Bred to calving-ease Angus


Jimmy Blitch, Statesboro • 912-682-8330

68 September 2013

• G E O R G I A C AT T L E M A N

E. Billingsley Frontage D. Lic Real Estate Broker 850.510.3309 on US 231 THIS SpACE IS RESERVED FOR YOU! CALL GEORGIA CATTLEMAN 478-474-6560

FARMLAND FOR SALE plus-or-minus 27 acres in southern Hart County. Includes 5 acres of hardwoods, 22 acres of fenced pasture with great soil, attractive community and 50-gallon minutedrilled well. Contact owner Larry Bramblett for information: 706-654-8272 or




CHICKEN lITTER TRIPlE E POUlTRy Established 1976 Delivered In Bulk 25 Ton Loads. 243 TAlKING ROCK DR. N BOB EDWARDS JASPER, GA 30143 (706) 692-5149 CEll: (404) 408-3709


Hoof Trimming • Photography • Sale Consulting • Clipping • Livestock Hauling • Ultrasound Bill & Stephanie Martin & Family / PO Box 683, Jefferson GA 30549 / 706-367-8349 • 706-654-8883

Daniel Livestock Service Randy Daniel 348 Daniel Road Colbert, GA 30628 706/788-2533

Distributors for: Pearson Chutes Riverode Galvanized Equip. Paul Scales Stoll Trailers Barrett Trailers

Visit GCA at CLEMENTS’ LIVESTOCK SERVICES, INC. Embryo Transfer (In house or on farm) Mobile lab

Pregnancy Detection (Via Ultrasound) (200,000+ Head Checked)

Greg Clements 1800 Hog Mountain Rd. Statham, Ga. 30666

Fetal Sexing (Via Ultrasound) 19 years experience

Office: 770-725-0348 Cell: 706-202-7208 Home: 770-725-2611

Tell our advertisers you saw their ad in the Georgia Cattleman!


Office (229) 776-7588 361 Doerun Road Fax (229) 776-3509 Doerun, GA 31744

Joey Roberts: 706-318-8848


beef Management Calendar for september GENERAL • Quality of bermudagrass and bahia declines rapidly from now to frost. Keep an eye on heifers and supplement as needed. • Stockpile fescue for late fall. • Begin planting winter grazing. • Take stock of your hay supply so additional cuttings or purchases can be made. (Send samples in for analysis.) • Keep a close check on supplemental feed prices. Corn and byproduct feeds such as cottonseed can usually be bought cheaper in the fall. • Plan where winter grazing will be over-seeded into pastures. Graze these areas close or clip prior to planting. SpRING CALVING January, February, March • Wean calves depending on pasture conditions and marketing plans. • Wean heifers and select replacements based on weaning weights. Use weights to project needed gain MISCELLANEOUS

3000 Deep Creek Rd., Bowman, GA 30624

between now and breeding (March). • Consider options for selling weaned calves, backgrounding or maintaining ownership through the feedlot. • Deworm calves at weaning. • Separate cull cows at weaning. • For late calves (weaning in late October or November), consider creep feeding and vaccination for respiratory diseases 45 days prior to weaning. • Cull open and poor-producing cows after weaning. FALL CALVING October, November, December • Move heavy-springing heifers to clean pastures where they can be checked two-three times daily. • Establish an ID system and tag calves at birth. • Gather and clean your calving supplies. Be ready to assist with calving difficulties and to castrate, implant and deworm calves at birth. • Feed requirements increase 10-15 percent during the last 30 to 45 days prior to calving (about 1 pound of extra TDN per day). On fall pastures, cows may need a small amount of supplemental feed. Editor’s Note: By Ronnie Silcox and Lawton Stewart, Extension Animal Scientists.

CATTLE TALK MOBILE • Android and iPhone app that displays cattle auction prices for Georgia and several other states. • Available as a free download on Google Play and the App Store. •


September 2013 69

GRILLED SHRIMP ADDED TO MOUTHWATERING FILET. Send photos of your favorite steak “add-ons” to


Frank Malcolm, CLU & Lin Malcolm



P.O. BOX 908 Canton, NC 28716 Phone: 828-646-0270 Fax: 828-646-0202

oWNERS/oPERAtoRS John Queen 480 Queen Cove Road Waynesville, NC 28785 828-421-3446

Evans Hooks 79 Highway 57 East Swainsboro, gA 30401 770-316-9611


TEL-O SALE 2013 CALENDAR • Tuesdays at 10 A.M.

ð  Sept. 3 ð  oct. 1

ð  Nov. 5 ð  Dec. 3

PROUD SUPPORTERS OF NCBA AND STATE ORGANIZATIONS PLEASE VISIT OUR WEBSITE AT WNC Regional Livestock Center 474 Stock Drive Canton, NC 28716 828-646-3700

Weekly sales each Monday at 12 p.m. Cattle received Sundays 1-7 p.m. and Mondays beginning at 7 a.m. 70 September 2013

• G E O R G I A C AT T L E M A N

R E A D E R October 1, 2013 Southeast Livestock Exchange Tel-O Sale [See advertisement, p. 70] September 3, 2013 Southeast Livestock Exchange Tel-O Sale September 5, 2013 GCA Region Roundup Lyons, Ga. • 478-474-6560 [See advertisement, p. 17] September 11, 2013 Red Carpet Tele-Auction Northwest Georgia Livestock Pavilion 423-605-0561 September 12, 2013 GCA Region Roundup Perry, Ga. • 478-474-6560 [See advertisement, p. 17] September 12 - 22, 2013 Gwinnett County Fair Lawrenceville, Ga. 770-963-6522 September 14, 2013 Georgia Angus Association Fall Seminar Tifton, Ga. [See advertisement, p. 64]

October 3 - 13, 2013 Georgia National Fair Perry, Ga. October 5, 2013 Sarratt Farms Sale Gaffney, S.C. Alabama Connection Hanceville, Ala. [See advertisement, p. 30] October 12, 2013 Gretsch Brothers Angus Genetics with a Great Foundation 1st Annual Female Sale Colbert, Ga. 706-340-0945 [See advertisement, p. 61] Salacoa Valley Farms Brangus Sale Lake Park, Ga. 706-337-2295 [See advertisement, p. 41] Edisto Forage Bull Test Sale Blackville, S.C. 803-450-0995 [See advertisement, p. 67]

S E R V I C E S October 19, 2013 Town Creek Farm West Point, Miss. 662-509-2233 [See advertisement, p. 45] October 26, 2013 Southern Connection Sale Calhoun, Ga. 979-229-4472 [See advertisement, p. 32] Edwards Land & Cattle Co. Beulville, N.C. 615-330-2735 [See advertisement, p. 33] Debter Hereford Bull Sale Horton, Ala. 205-429-4415 [See advertisement, p. 49] October 28, 2013 Hill-Vue Farm Angus & Hereford Production Sale Blairsville, Ga. [See advertisement, p. 54] October 30, 2013 Fink Beef Genetics Annual Bull Sale Randolph, Kan. 785-532-9936 [See advertisement, p. 1]

November 9, 2013 Gibbs Farms 8th Annual Bull & Replacement Female Sale Ranburne, Ala. 336-469-0489 [See advertisement, p. 60] November 9 - 22, 2013 North American International Livestock Exposition Louisville, Ky. November 13, 2013 Deer Valley Farm Focused on the Future VII Sale Fayetteville, Tenn. 931-433-1895 Red Carpet Tele-Auction Northwest Georgia Livestock Pavilion 423-605-0561 November 14, 2013 Athens Stockyard Feeder Calf Sale Athens, Tenn. 423-745-3582 November 16, 2013 Timberland Cattle’s Best-of-the-Black Angus & Sim-Angus Bull Sale Vernon, Ala. 205-695-6314

November 1, 2013 September 16, 2013 October 15 - 17, 2013 Bull Power IX • Colbert, Ga. Heart of Alabama Southeast Empire Angus Show Sunbelt Ag Expo • Moultrie, Ga. 706-474-0091 Uniontown, Ala. Lawrenceville, Ga. [See advertisement, p. 55] November 1-2, 2013 November 21, 2013 September 19, 2013 October 17, 2013 GENETRUST at Chimney Rock Athens Stockyard Athens Stockyard Athens Stockyard Cattle Co. • Concord, Ark. Preconditioned Sale Feeder Calf Sale Preconditioned Sale 877-436-3877 Athens, Tenn. Athens, Tenn. Athens, Tenn. [See advertisement, p. 43] 423-745-3582 423-745-3582 423-745-3582 November 2, 2013 November 23, 2013 September 21, 2013 October 18, 2013 Pigeon Mountain MM Cattle / Callaway Cattle Co. Partners in Perfection Lemmon Cattle Enterprises Sale “Beef Builders” Bull Sale Bull Sale Colbert, Ga. Woodbury, Ga. Rome, Ga. Carroll County Livestock 817-821-6263 706-977-9222 770-547-1433 770-328-2047 [See advertisement, p. 35] [See advertisement, p. 53] Yon Family Farms Fall December 3, 2013 September 25 – 26, 2013 October 19, 2013 Bull & Female Sale Southeast Livestock Exchange Georgia Southern University Walden Farms Bull Sale Ridge Spring, S.C. Tel-O Sale International Agribusiness Brantley, Ala. 803-685-5048 [See advertisement, p. 70] Conference & Expo [See advertisement, p. 5] Savannah, Ga. [See advertisement, p. 31] December 7, 2013 1-855-478-5551 November 5, 2013 Bramblett Angus Performance Northeast Georgia Livestock Southeast Livestock Exchange Tested Bull Sale September 27, 2013 Tel-O Sale Elberton, Ga. 2013 Southeast Regional Junior Consignment Equipment Sale Athens, Ga. [See advertisement, p. 70] 706-654-8272 Brangus Show 706-549-4790 Lake City, Fla. [See advertisement, p. 2] November 8 - 9, 2013 Cavender’s Neches Grandview/CMR Herefords River Ranch September 28, 2013 Sayer & Sons LimFlex and Dispersal Sale Jacksonville, Texas Southeast Brangus Breeders Limousin Herd Reduction Sale Como, Miss. 877-436-3877 Association Showcase Sale Alapaha, Ga. 904-613-4261 [See advertisement, p. 43] Lake City, Fla. 912-592-1904 [See advertisement, p. 47] [See advertisement, p. 48] November 9, 2013 December 14, 2013 Blackwater Bull Sale Southern Excellence White Columns & Forest Polled Thunder Valley Ranch Sale Lake Park, Ga. Wadley, Ala. Herefords Sale Commerce, Ga. [See advertisement, 404-473-6797 Saluda, S.C. 210-861-5136 Inside Back Cover] 918-760-1550 G E O R G I A C AT T L E M A N •

September 2013 71



Zoetis Introduces BOVI-SHIELD GOLD ONE SHOT™ New combination respiratory vaccine helps producers upgrade protection against bovine respiratory disease in cattle Zoetis Inc., formerly the animal health business unit of Pfizer Inc., announces the licensure of BOVISHIELD GOLD ONE SHOT™. With BOVI-SHIELD GOLD ONE SHOT, producers get upgraded protection for their cattle against major respiratory viruses and Mannheimia (Pasteurella) haemolytica in one convenient dose. BOVI-SHIELD GOLD ONE SHOT offers the longest demonstrated protection of the combination respiratory vaccines on the market. It helps protect cattle for at least 279 days against infectious bovine rhinotracheitis (IBR) virus and bovine viral diarrhea (BVD) Types 1 and 2 viruses — at least 30% longer than Vista® Once SQ and longer demonstrated protection than Pyramid® 5 + Presponse® SQ vaccine, which has no duration of immunity label claims. The extended protection of BOVI-SHIELD GOLD ONE SHOT helps producers protect their cattle against IBR virus and BVD Types 1 and 2 viruses that cause bovine respiratory disease (BRD), which can result in losses as high as $240 per head. “BRD is a major health concern for cattle producers, and it’s the leading cause of economic losses,” said Jon Seeger, DVM, managing veterinarian with Zoetis Cattle and Equine Technical Services. “Having at least 279 days of respiratory immunity against IBR virus and BVD Types 1 and 2 viruses with BOVI-SHIELD GOLD ONE SHOT is especially advantageous because cattle are protected through the stresses that can result in BRD outbreaks — leaving the herd at weaning, processing, shipping, commingling and arrival at another operation.”

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BOVI-SHIELD GOLD ONE SHOT helps protect cattle from respiratory disease caused by IBR virus; BVD Types 1 and 2 viruses; bovine respiratory syncytial virus (BRSV); parainfluenza 3 (PI3) virus; and M. haemolytica. It is the only combination respiratory vaccine that is labeled to prevent IBR, prevent BVD viremia and aid in the prevention of M. haemolytica, the No. 1 calf killer. “BOVI-SHIELD GOLD ONE SHOT incorporates components from two trusted products in one convenient dose, so animals receive superior protection from the major BRDcausing viruses and unmatched M. haemolytica protection,” Dr. Seeger explained. “Healthy calves have the best opportunity to gain weight quickly and efficiently.” BOVI-SHIELD GOLD ONE SHOT is available in 5-, 10- or 50-dose vials and can be purchased through

veterinarians or animal health retailers. About Zoetis: Zoetis (zō-EH-tis) is the leading animal health company, dedicated to supporting its customers and their businesses. Building on a 60year history as the animal health business of Pfizer, Zoetis discovers, develops, manufactures and markets veterinary vaccines and medicines, with a focus on both farm and companion animals. In 2012, the company generated annual revenues of $4.3 billion. With approximately 9,300 employees worldwide at the beginning of 2013, Zoetis has a local presence in approximately 70 countries, including 29 manufacturing facilities in 11 countries. Its products serve veterinarians, livestock producers and people who raise and care for farm and companion animals in 120 countries. For more information on the company, visit GC

henry Jones 229.344.6883 Alan Thomas 423.956.0387

Georgia siMMentAL siMBrAh Association

Junior Advisor donna Priest Phone 770-655-8133

Billy Moss, secretary/treasurer  Phone 706-654-6071  


Angus • SimAngus John & Marcia Callaway 2280 Coweta-Heard Road Hogansville, GA 30230

Home: 770-583-5688 John’s Cell: 770-355-2165 Marcia’s Cell: 770-355-2166

Kurt Childers 11337 Moultrie Hwy. Barney, GA 31625

229/561-3466 (mobile) 229/775-2287 (home)

CATTLE COMPANY Gary Jenkins Moultrie, GA 31776 229-891-8629


Georgia Simmental-Simbrah Breeders


established 1963

MIKE CRoWDER 733 Shoal Creek Road Griffin, GA 30223 Ph: 770-227-6801 • Cell: 770-605-9376

Will Godowns Cattle Manager Phone: 770-624-4223

DANFOWIN Farm Balanced Performance Simmentals


Edwin Foshee P.O. Box 331 Barnesville, GA 30204 (770) 358-2062

GEORGIA SANTA GERTRuDIS BREEDERS Georgia Santa Gertrudis Association 3175 Bridgeshaw Drive Cumming, GA 30040 Phone: 678.852.7301 Email:


Registered Red Brahman Cattle

Quality, gentle bulls and heifers for sale. Also have Simmental and Simbrah. 3837 Stateline Road Bowdon, Georgia 30108

Cliff Adams 770-258-2069

(407) 908-9866

(352) 585-1732 Po BoX 703 • SAN ANtoNIo, FL 33576

Rodney Hilley Family 8881 Hwy. 109 West Molena, Georgia 30258

770-567-3909 Email:

Georgia Gelbvieh Breeders HADDEN FARMS Route 1 • Gibson, GA • 30810

Larry & Holly Hadden 800-348-2584 • 706-831-1679 Breeders of Purebred Cattle Since 1952

Fall 2013 Master Cattlemen’s Program – Sign Up Now! What: UGA Extension Beef Cattle Experts provide eight week training course When: Thursdays now until Oct. 10, 2013, 6:30 – 8:30 p.m. How Much? - $95 registration fee includes meal at each meeting, Master Cattlemen’s workbook, hat, BQA certification Where: Jackson County, Commerce, Georgia Who: Space is limited! Sign up by calling Jackson Co. Extension, 706-367-6344, or email G E O R G I A C AT T L E M A N •

September 2013 75






Junior Cattlemen’s Report The Public’s Perception of The beef industry By Jordan Harrison Google the word “farmer” and one of the first results that pops up is a picture of a man in overalls, wearing a straw hat, with a pitch fork, standing next to a hay pile. People then assume that he’s going to use the pitch fork to feed hay to a black and white dairy cow that he would later milk by hand. This couldn’t be any farther from the truth. In fact, I don’t own a pitchfork or dairy cattle. Unfortunately, many people are in the dark; this is why we need organizations like GCA, GJCA and GBB. From here the misconceptions continue — minor things such as us milking all cows all the way to more serious things such as the way we handle our cattle. This summer I attended Governor’s Honors Program, a four- week program on the Valdosta State University campus. Nearly 700 kids from all across the state of Georgia were interviewed and chosen to study their major area. The majors ranged from math to dance to visual arts to foreign language. My area of study was AgriScience. Many of these kids lived in or near the metro Atlanta area and knew little about agriculture. After learning I lived on a farm they thought I had dairy cattle that had to be milked or that I lived on “one of those huge factory farms” as they called them. After an in depth conversation about my family’s cattle operation, they then knew more about what ranching really is. I also 76 September 2013

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was sure to include facts and statistics that would stick with them. For example, the US average herd size is 40 head of cattle, and that more than 90 percent of America’s farms and ranches are family owned. This brings them back to the image we want them to associate with beef. The interesting thing is that it’s not only adults who are misinformed about the beef industry, it’s kids and teenagers as well. Along with the misconceptions I mentioned, many teens I encountered this summer chose not to eat beef because some thought it was healthier to be a vegetarian. Others said it was for environmental concerns, and many said they were unsure about the quality of their meat. Many consumers either forget or don’t know that the USDA (which is a government agency with the ability to take legal measures against noncompliance) oversees every aspect of farming from start to finish. Those concerned with animal welfare have usually gathered their information from a poorly written PETA article about one bad actor in the industry. As for the environmental aspect, cattlemen don’t have a choice but to be good stewards of the land. Without quality land for agriculture, we’ve lost our livelihood. With this being said, remember that everything we do as cattlemen is being watched. It is our responsibility to be good representatives of the beef industry and let others know what really happens on the farm. GC

P.O. Box 27990 Macon, GA 31210 478-474-6560 GJCA MISSION STATEMENT: The mission of the Georgia Junior Cattlemen's Association is to prepare the members of the junior association for membership and leadership in the Georgia Cattlemen's Association, and to offer educational opportunities to prepare them to become industry leaders.


Chairwoman Merritt Daniels Convention/Summer Conference Coordinator Jordan Harrison Field Day Coordinator Hope Edwards Chapter Relations Madison Baugh Chapter Relations Greyson Fernandez Chapter Relations Macy Seagraves Youth Activities Advisor Bailey K. Toates 816-824-0002 GET CONNECTEd  ON fACEbOOk GEOrGiA JuNiOr CATTLEMEN's AssOCiATiON

Communicating with Consumers about Growth Promotion Consumers today want to know more about how their food is raised, including how technology is used in raising their food. The Beef Checkoff recently set out to understand consumer knowledge and perceptions of growth promoting technologies, including betaagonists, and how to best communicate with consumers about these technologies. Though there seems to be a great deal of discussion about beta-agonists within the beef industry today, the research found that consumers are unfamiliar with these technologies. Since these products are new and unfamiliar, it’s important that conversations about them use words and information that consumers can understand. Specifically, the checkoff-funded research found that it’s important to: • Explain what beta-agonists are: Simply describe beta-agonists in straightforward – and accurate – terms. They are feed ingredients and aren’t stored in the animal’s body. This last phrase in particular lets them know that the animals’ bodies process beta-agonists very quickly and eases concerns. • Talk about what beta-agonists do in specific terms: They help animals more efficiently convert nutrients into muscle instead of fat. • Discuss responsible use of betaagonists based on research, approval and experience: Be sure to note that all animal health products require extensive human and animal research prior to approval for use by the Food and Drug Administration. The approval process, along with real world experience using animal health products in consultation with veterinarians and nutritionists, help ensure their safe use. • Tell a story of increasing global acceptance: There’s a powerful story to be told of other countries – including Canada and Mexico – and international organizations like the United Nations food safety commission approving beta-agonist usage. Visit for a common myth sheet and video about beta-agonists. If you’re curious about how cattle feeders use beta-agonists, visit, a blog by Anne Burkholder, cattle feeder and Ivy-League educated mom from Nebraska, who talks about how she uses these products on her feedlot. GC Information provided by the Beef Checkoff-funded Issues Management Team

78 September 2013

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COOK’S CATTLE SERVICES, INC. john cook Reproductive Specialist

Artificial Insemination • Direct Transfer Embryos • Palpation for Pregnancy Synchronization Programs • Semen Sales • Breeding Supplies • Parasite Control Products • Cattle Flushed/Custom Flushing On Farm by Dr. Clay Burnley Embryos For Sale • AI Bred and Sired Heifers for Sale Bull Order Buying Available

Watch for our offerings at: • UGA Bull Test Sale (both Tifton and Calhoun) • Georgia Beef Expo Commercial Heifer Sale • Beef Builder Sale • And others….. Pictured in photo: John Cook, Ian Cook, and Caroline Cook. Featured cow is Bridges 171, Registered Angus

Cook's Cattle Services & 4C Legacy Farms Registered Angus • Sim-Angus • Simmental Madison, Ga. 706-818-1348 •

Georgia Cattleman September 2013  
Georgia Cattleman September 2013