Health & Beauty
Lifestyle & Anti-Aging
Predictive Genomics is the area of medicine that deals with the detection of specific “changes” in DNA called mutations. These mutations determine desirable or undesirable traits and have been associated with the healthy appearance of individuals.
Genetic Screening, the personalised tool for the «fountain of youth»
Improve your Health and Appearance! Elite Lifestyle Choice according to your Genes!
Predictive genomics assesses variations in key skin-aging genes that are extremely important to one’s overall health, appearance and beauty. This Well-being Elite Lifestyle is a customized, individualized and personalized tool that makes the “fountain of youth” accessible to all.
Why Anti-Aging & Lifestyle Genetic Screening: • Look Younger • Live Longer • Be Healthier • Overall sense of Well-Being
Head Office: 70, Omirou str. - GR 171 21 Nea Smyrni Tel. / Fax: +30 210 9319050 & +30 210 9370222 E-mail: email@example.com www.genomed.gr
Lifestyle & Anti-Aging
Genes Analyzed DERMAGENOMICS COLLAGEN SYNTHESIS COL1A1
ENVIRONMENTAL DAMAGE - DETOXIFICATION EPHX1
FREE RADICAL MANAGEMENT - ANTIOXIDATION CAT
DERMA GENOMICS (SKIN APPEARANCE)
Knowledge of the genetic profile is an absolute necessity. It is particularly important to take the necessary preventive Knowledge of the profilecorrective is an absolute necessity. measures and thegenetic appropriate actions in the Itenvironment, is particularlythe important take the necessary lifestyle,tothe nutrition and the preventive use of the measures and the appropriate corrective actions in very the appropriate cosmetics for skin. This will prevent or at the environment, theonset lifestyle, theskin nutrition and the use of the least delay the of the aging, providing longevity appropriate cosmetics for skin. This will prevent or at the very with significantly improved life quality. least delay the onset of the skin aging, providing longevity with significantly improved life quality. A range of Corrective Actions is offered in the form of a specialized nutritional guidance, customized and personalized A range of Corrective Actions is offered in the form of a specialized variety of cosmetics and dietary supplementation. nutritional guidance, customized and personalized variety of cosmetics and dietary supplementation.
The sampling procedure and turnaround time DNA sampling is painless and does not require blood. It involves taking cells from the inside of the cheek with a specialized and sterilized buccal swab. The procedure lasts no more than a minute and individuals may take their own sample if the sample taking directions are carefully followed. Results are usually available within 15 working days. The confidential nature of personal data is strictly respected.
New Genomed biotechnology offers genetic screening GENOMED in collaboration with the Central Laboratory Reand analyses genes and mutations that display a strong search Diagnostics, (ISO 17025 certified, spin-off company to the biological systems investigated, of ofassociation the University of Athens, Scientifi c Director Nikolaosall Drawhich MD, are PhD), supported by thePredictive medical Genomic bibliography. These koulis, developed Services in genesand relate to the following: Greece Internationally. This collaboration offers the highest standards in methodology as well as professional counselling in connection to multifactorial disease development.
• • • • • •
Collagen breakdown Photo aging Skin wrinkling Customized individualized cosmetic range according to the genetic make-up Minimize skin aging by reducing risk factors such as external pollutants and free radicals Antioxidation - Detoxification
Caffeine Metabolism Alcohol Metabolismλ Fast” or “Slow” metabolizing genes can help manage overall well being Detoxification ability
METABOLOMICS CAFFEINE METABOLISM CYP1A2*1C
ALCOHOL METABOLISM ADH4
ADH1B/ ADH2 (ADH2*2)
PERSONALITY TRAITS RISK TAKING PERSONALITY FAAH
MALE PATTERN BALDNESS AR
Risk taking Personality Performance IQ
NUTRIGENOMICS CARDIOVASCULAR FITNESS - HOMOCYSTEINE METABOLISM HFE
NUTRIGENOMICS \ NUTRIGENETICS
Nutritional guidance and support as it pertains to requirements to maintain a youthful and healthy appearance