Strunk released Pricing Manager, a tool to drive profitability at community financial institutions.

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StrunklaunchesanewPricingManagertoolto makeCFIsmoreprofitable

CustomerslookingforthelatestCommercialloan,depositpricingand relationshipprofitabilitytoolwillsoonbeabletopurchasePricing ManagerbyStrunk.

PricingManagerisdesignedtoappealspecificallytocommunityfinancialinstitutions andincludes:PricingTool-Thisfeaturewasincludedbecausecommunityfinancial institutionsneedtoensurelendersarearmedtopriceloansprofitablyand consistentlybasedontargetprofitabilityobjectives.

ThisisgreatnewsfortheconsumerasItalsoprovidesthe abilitytounderstandthedetailsofrelationshipprofitability sobetterpricingdecisionscanbemade.

PricingPower-Thiswasmadepartofthe product,sinceseeinghowmuch'pricing power'eachdepositbringstotheloanor totalrelationshiphelpsCFIsunderstandthe keydriversofprofitability.

CustomerswhobuyPricingManagershouldenjoy thisfeaturebecauseitofferslenderstheabilityto varyrate,fee,riskpremiumandtermstructure amongothervariablesanddeveloppricingoptions forborrowersthatallachievethetargetROEforall typesofloans.

CustomizableAssumptions-StrunkmadesuretomakethispartoftheCommercialloan,deposit pricingandrelationshipprofitabilitytool'sdevelopmentasourbuilt-inassumptionsforloanorigination, loanservicingandcostoffundsupdateautomaticallyonaweeklybasisfromFHLB.

Customerswilllikelyappreciatethis becausetheycanuseourstandard assumptionsormaketheirownbased onoriginationcosts,servicingcostsor riskprofiles.

Thisleadstoconsistentprofitability acrosseveryloantypeandevery relationship.

Armlenderswiththetoolsneededinanincreasingly competitiveenvironment

Allowinstantadjustmentstoa shiftingrateenvironmentand ensurepricingconsistency. Provideclientswithpricing offersthatwillwinmoredeals.

FindOutMoreAt https://strunkaccess. com

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