1: Narrative
The establishing shot here helps to start off the narrative. This shot helps to connote the artist’s brand of being quite a moralistic and family friendly band. This is the first shot of the video, which may be unexpected for the audience as you might expected to see the artist first. It also shows the audience that there is going to be narrative to the video. I will use an establishing shot at the beginning of my video to connote the beginning of the narrative.