COACHES’ CORNER When Friends Work With Someone Else What do you do when your friend decides to work with another agent and then asks you for advice? One of the most difficult pieces of news to swallow is when a friend tells you they are in the process of buying a house and have decided not to work with you. It’s like a punch in the stomach, and we’ve all been there. We all know that our friends and family often will decide not to work with us because: • They don’t want to mix business with family or friendship. • They don’t want us to know how much or how little money they make. • They don’t want us to know about their finances. It could be for a variety of reasons that make sense only to them. They don’t understand that as REALTORS®, we don’t have to know their income or credit score. All we need is a preapproval letter from a reputable lender. So instead of giving us an opportunity to present how we actually conduct the homebuying or home selling process, they choose to go with another agent. Then to add insult to injury, when their transaction begins to go south, they call us with questions and ask for our advice.
How are you supposed to respond? Naturally, you want to help them and answer their questions because they are your friend or family member. Plus, REALTORS® love troubleshooting. That’s what we do day in and day out. We are problem solvers. But unfortunately for them, you can’t help them. For whatever reason, they have decided to work with another agent, and therefore, you cannot help them. According to the National Association of REALTORS® Code of Ethics, it would be considered interfering with the transaction because your friend or family member is being represented by another agent. You must tactfully 36 CAPITAL AREA REALTOR ® — Spring 2019
When friends decide to go with another agent— tell them to discuss the matter with their agent. tell them to discuss the matter with their agent. You’ll want to say more and even tell them that’s why they should have worked with you. Don’t. After the transaction is over, they will still be your friend, and friendship supersedes business every time. CANDY MILES-CROCKER “The Real-Life
REALTOR®,“ coaches, mentors, and trains new and experienced real estate agents to transform their business by mastering her proven systems for success. She is a firm believer in managing expectations and her goal is to elevate the perception of real estate agents among the general public through education so every client has an amazing real estate experience. Candy’s unique training methods have shown agents what it takes to be successful! Inman News selected Candy as one of the Top 25 Real Estate Coaches in 2016. Learn more at www.RLRETraining.com.
This issue features women in real estate and highlights from the GCAAR Recognition Awards.