PRODUCTS AND MERCHANDISING
Chemical-free lawn treatments gain RHS endorsement
Products, ideas and merchandising that have been catching the eye pre-season.
Seamless upgrade from Burgon & Ball
RHS endorsement is a powerful brand booster, so prospects are promising for DJ Turfcare’s chemical-free lawn fertiliser products, which will carry the society’s badging on new packaging for the new season. MO Bacter, Bio-Lime and Recovery from Belgian lawn care experts Viano, and distributed in the UK by DJ Turfcare, is the first lawn care range of its type to receive RHS endorsement. DJ Turfcare MD David Jenkins said: ”The RHS is a highly regarded and recognisable body, and will offer consumers peace of mind when buying products that are endorsed by them, ultimately boosting sales.” MO Bacter is an organic-based slow release fertiliser for lawns, which destroys moss as a secondary action. Bio-Lime raises soil pH to make it less favourable to moss growth. Recovery is an organic fertiliser and plant stimulant to toughen up the lawn Information: djturfcare.co.uk OR T: 01483 200976.
Spotted the differences yet between the new Garden Supplies collection from Burgon & Ball and its popular predecessor, Enamelwares? It’s all in the detail. The smooth rounded edges on the new designs, enabled by moulding the steel for a seam-free finish, add a tactile appeal and a premium, contemporary look. Features include handles in FSC beech or leather, and FSC beech lids, to tap into the trend for natural materials around the home. Five on-trend colours have been selected to appeal to men and women, with stylish graphics and contemporary typography. The new range includes a seed packet storage tin, a garden caddy, herb pots in a tray, a bird food storage tin, a twine dispenser, money boxes and more. And to reflect the trend towards more utilitarian storage, there’s a peg-board to keep essentials safely to hand in the shed, garage or home office. The gift potential across the range is huge. Information: burgonandball.com OR T: 01202 684141
Briers stress commitment to quality The Briers team (left) was keen to display its commitment to quality and how that has stepped up even further in the past 12 months as it launched eight new ranges at Glee. Designer Julie Dodsworth was there to help showcase an expanded kids range, together with a new licensed range, Pantone. Briers is unique in its sector as the only garden clothing manufacturer to employ a dedicated compliance director. At key points of the sourcing and
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manufacturing process, this role ensures products meet the standards set by the worldwide organisations to which Briers now belongs, including SEDEX, FSC, BLC, SATRA and FIRA. New products this year also included a new country fashion inspired Sandley range, Bamboo gloves, Premium Leather and Flex and Protect gloves, as well as brand new kids garden products. Information: briersltd.co.uk or T: 01963 269077