GTN January/February 2022 - Garden Trade News, UK

Page 42

GTN’s GREATEST CHRISTMAS AWARDS

Brigg and Burford House Golds top off 5 Christmas Awards for BGC

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British Garden Centres teams at Brigg and Burford House picked up Gold Awards for The Greatest Christmas Large and Small Group Garden Centre Teams. Albrighton’s team added Silver with Braintree and Thatcham completing the collection with well-earned Bronze awards too! Brigg was a standout Garden Centre in the judging, a new manager with high street retail experience, leading an experienced team, to create a larger Covid-safe Christmas experience.

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From first steps into the incredible Christmas display, to the incredible positivity of the Christmas Teams and the smiles on the faces of shoppers it was clear that this was, put simply Best Practice. At Burford House the team were relishing the creativity and support they were given as part of BGC. The way they had themed Christmas across the whole of the re-vamped centre really impressed/ The happy, Albrighton also embraced the welcome changes their inclusion

in the new BGC family and created a magical atmosphere with some impressive sales growth from great displays. The Bronze Award winning team at Braintree also enjoyed the newfound energy to exert their own influence over the Christmas trading approach, balancing commerciality with creativity At Thatcham, the team provided inspiration and fun combined with a practical and commercial approach. Well done to the whole centre team.

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