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DATA CENTRE

FIVE SERVICES BEHIND 89 PER CENT OF TOTAL SUBSCRIPTION STREAMING REVENUES IN EUROPE By Michail Chandakas, associate research analyst at Kagan, S&P Global Market Intelligence

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ver the past few years, online video services in Europe have experienced rapid growth, particularly those that follow the subscription revenue model. Global players such as Netflix, Amazon and HBO went direct-to-consumer, disrupting the previous long-term relationship between subscribers and multichannel operators. Soon after Netflix began showing signs of success in North America and Western Europe, pan-European satellite operator Sky ICT PCL launched its own standalone online video service in the UK, combining on-demand content with live streaming TV networks in 2012. Others followed, such as CANAL+ Group with Canalplay in France and Telecom Italia with TIMVision in Italy. Traditional broadcasters with declining viewing numbers — due to the intense competition from digital players — are looking to explore partnerships and collaborate to produce international content as well as co-develop new streaming platforms. France Télévisions Publicité and RAI Italia extended their alliance to co-produce high-end projects to include Germany’s ZDF, Spain’s RTVE, Belgium’s RTBF and VRT, and Switzerland’s RTS. Similarly, in the UK, the BBC and ITV have joined forces to launch a subscription video-ondemand service. Currently, five services, namely Netflix, Amazon Prime Video, Sky, Viaplay and HBO, account for 89 per cent of the $6 billion in consumer spending attributed to subscription online video services. In terms of active paid subscriptions, the top five services

TVBEUROPE APRIL 2019 | 53

Profile for Future PLC

TVB Europe 63 April 2019  

Get ready, coz here is come - 5G

TVB Europe 63 April 2019  

Get ready, coz here is come - 5G