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12%

4000 of views prompted user action

users

11,800

unique views of the cover-wrap video.

3

Each user viewed 3 times on average

tapped the website link to find out more information. For the display ad format the CTR was 5%, levels of engagement for both formats way above digital norms.

4min

Dwell time

Renault electric car range 51

Future Proof  

This book is a demonstration of the innovative advertising campaigns produced by Future Publishing. A host of case studies demonstrating how...