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DTED gateway hits million mark.
SACA Auction Site Goes Live
Social Club Carpark Cinema
The Fusion-developed Department of Trade and Economic Development’s (DTED) southaustralia.biz business gateway website has recorded more than 1 million visits in the 18 months since its launch, with a 200% increase in trafﬁc in its ﬁrst 30 days of operation. Chief Executive of DTED Brian Cunningham said, “The site, which consolidated a number of existing websites, has built a subscriber base from zero to 9,000 ... and it’s continuing to grow. The website is an incredibly successful project and I look forward to its ongoing expansion and penetration into our target markets”.
Fusion recently helped the South Australian Cricket Association (SACA) create an equitable way for their members to secure a piece of Adelaide Oval history. The challenge was to see what auction functionality could be implemented within the tight two-week timeframe. The result is an auction site that enables SACA members to bid exclusively on over 500 items through a secure login facility that is integrated with backend administration and payment gateways. Wider applications for this type of auction microsite include clearance sales, promotional activities or excess stock auctions.
In February, Fusion held its very own ‘outdoor’ cinema night. The double feature of Wall-E and the Dark Knight was conducted on ‘the water-friendly lawns’ in the Fusion carpark, with Maltesers, popcorn and refreshments supplied to the Fusion ‘family’. There were plenty of kids on hand to cause chaos during Wall-E, and everyone had a great time!
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Fusion is an innovation agency that helps organisations connect people to their brands. We take a multidisciplinary approach to a singular passion -creating experiences that people love.
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Published on Jun 1, 2011