Cycle Care......Clean
Motorcycle Specific Cleaning Products??------- Who ever heard of that?? Well-- 24 years ago --NO ONE. Some would say “ Isn’t all that snake oil about the same”??-- For the motorcyclist, the Cycle Care brand changed all that, and the answer is absolutely not. In the early 90”s, Cycle Care Formulas® basically “stood alone” in the industry, by designing and manufacturing motorcycle specific and motorcycle friendly cleaning products. The founders, Bonnie and Jerry Meadors were and are extreme “clean freaks”. Due to their vocational background, they knew that:
• Bike washing didn’t have to strip the wax or polish, stain your leather, scar your windshield or create difficult to remove water spotting. • Bug management occurs before the impact. (a durable polish/ protectant will prohibit the bug from sticking & allow for easy removal.) • Windshield maintenance should provide protection, durability, repel water, and preserve the windshield as new. • Wheel cleaners should not damage your tires or wheels, the environment, your person, or your driveway. • Leather, vinyl and rubber protectors/ conditioners do not have to be oily, greasy or slippery & should have UV protection and be water repellant.
Today, Cycle Care®, still stands alone in “Motorcycle Specific Products”. Most, if not all competitive motorcycle branded/labeled products, are re-labels of automotive products with a motorcycle photo and motorcycle copy on the label. Usually, nothing much is wrong with the car product except that the performance and durability is usually ORDINARY, and in many cases, damaging to multiple motorcycle surfaces. The Cycle Care ® mantra and promise has been: “Our products will not harm any surface that water will not harm.” That’s a big promise, but one that certainly registers “big time” with Motorcycle owners. Page 20 www.FullThrottle-Magazine.com