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INFORMING THE

Digital Generation

DEPARTMENT OF STUDENT AND COMMUNITY INVOLVEMENT MARKETING AND DESIGN

Marketing and Design serves Student and Community Involvement programs and initiatives by managing content creation for www.frostburg.edu/sci/ marketing-design/, creating marketing and maintaining Frostburg State’s brand across print and online media as well as advising the Social Marketing Team and other student organizations on how to market their organization.

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Social Marketing Team engages conversation online The mission of the Social Marketing Team is to inform the Frostburg State University campus community and create awareness about social activities, events and opportunities sponsored by the Department of Student & Community Involvement while providing leadership and experiential learning opportunities for FSU student employees and interns. And, to furthermore, encourage participation and bring unity among the students.

SpotlightOnline SpotlightOnline is an weekly electronic newsletter promoting campus-wide Student and Community Involvement programs, student organization events and opportunities. It also includes stories about our students and alumni. It serves as a direct-marketing piece promoting brand awareness, strategic direction and the goals of the Department of Student and Community Involvement and areas within the Division of Student & Educational Services.

Find us on Social Media The Social Media Coordinator follows a content management strategy to create informative posts online that engage students and the campus community. Follow our social media accounts: Instagram @frostburgstatelife, Twitter @ thesocialbobcat, Facebook www.facebook.com/ FrostburgStateSCI and www.facebook.com/ FrostburgStateSMT and to Flickr at www.flickr. com/sciatfsu.

Frostburg State University's Student and Community Involvement Brochure 2016-17  

Frostburg State University's Student and Community Involvement Brochure 2016-17

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