Record number of Londoners are leaving the Capital* Moving out of London is nothing new, it is part of the natural cycle; however what is signiﬁcant is that an increasingly high proportion of these London buyers are now looking at buying further aﬁeld; outside of the “traditional home counties region”. The Three Counties/Midlands being one of the prime destination winners.
Achieve the best price
Valuable pool of buyers
Quick decision makers
London buyers are still able to spend significantly
We regularly see 20% of our buyers coming from
London buyers are generally fast decision makers
more on a country home than the average buyer.
London and the South East.
Why the Three Counties provides the winning Formula “Perfect balance of value for money, accessibility, rural quality of life, thriving towns, culture, low crime & congestion rates.”
Tom Grant Director & Valuer
Richard Stone Director & Valuer
Whatever the outcome of Brexit, and we won’t know for years to come - life’s natural cycle continues and for many Londoners, especially families, they simply can’t or won’t put their lives ‘on hold’ any longer. We are seeing factors such as increased crime rates, congestion and poor quality of life fuelling property demand and with a ﬁnite property stock in this area, when focused London buyers ﬁnd what they want, they go for it.
*Net migration > doubled. Oﬃce for National Statistics
**2018 Birmingham top destination for Londoners migrating
The gulf between property prices in the capital and the Three Counties is still signiﬁcant enough to entice more and more London buyers to choose this area.
What our London Buyers are looking for Peace and quiet Buyers are increasingly citing that the “Home Counties” is becoming just too urbanised, over crowded and congested.
The average London
A high percentage of
buyer on our database
our London buyers are
plans to spend in excess
families looking for a
of £1m on their next
near good schools.
Increased communication and employment opportunities outside of London are fuelling the Three Counties Property Market.**
The Home Counties vs The Three Counties Cost of moving Average stamp duty bill for buying a detached home in the south is almost double compared to this area.
Value for money Families can still swap
Cost of living
a small London home
Increasingly high cost
for a large family house
of living in The Home
with land in our region;
lowering or paying off their mortgage and school fees.
Gentler pace of life Buyers are fast understanding that by looking further afield they can achieve the whole â€œcountry dreamâ€?.
The Value of London Nick Churton Chairman & Managing Director The Mayfair Oﬃce
Grant & Co’s excellent local knowledge, backed up by our extensive contacts and networks ensures “no stone is left unturned” to ﬁnd you the strongest possible buyer.
Selling face to face Our London Day provides the perfect platform to personally and directly promote your country property to London buyers. We are strong advocates of selling the “whole country lifestyle”. In addition to highlighting your property’s individual
MID HEREFORDSHIRE SOLD excess guide price to London/S.E. buyer
attributes, we also sell those “extra benefits” which can be key deciders for buyers; such as that outstanding Ofsted rated school, main line station or Michelin starred pub nearby or an outbuilding that could be converted to provide a home oﬃce or income stream such as a holiday cottage.
SOUTH HEREFORDSHIRE SOLD excess guide price to London/S.E. buyer
TO BOOK YOUR PROPERTY VALUATION CALL US ON 01531 637 341 OR EMAIL LEDBURY@GRANTCO.CO