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SNEAK PEEK INTO THE MARKET

24.7 Million Fixed Broadband Connection by 2015 1

2

3

4

Average actual fixed broadband speed 28.9 Mbit/s Fixed internet spending rose by 12% in 2015 Consumers are switching to superfast broadband which costs £10 more than standard broadband.


BROADBAND REACH & SPEED

25.5 m premises (89%) have superfast broadband with avg. download speed 37Mbit/s

2016

1.4 m premises (5%) without standard broadband (10Mbits/s or less)

24 m premises (83%) have superfast broadband with avg. download speed 29Mbit/s

2015 2.4 m premises (8%) without standard broadband (10Mbits/s or less)


Household across the UK consumed an average

132 GB Data

per month in 2016, Up from 97 GB in 2015.

Quick Facts

31% of UK premises now subscribe superfast broadband however it is an option for 89% of UK premises


AVAILIBILITY OF SUPERFAST BROADBAND In Year 2016

100% 90%

90%

84%

80%

83%

85% 79%

73%

83%

77%

70%

 38 Mbit/s highest download speed in England.

60%

 29 Mbit/s lowest download speed in Wales.

50% 40%

30% 20% 10% 0%

England

Scotland

2015

Wales

2016

Northern Ireland


AVAILIBILITY OF SUPERFAST BROADBAND IN RURAL AREAS 70% 62% 60% 50%

54%

57% 52%

46%

45%

40%

40% 31% 30% 20%

10% 0%

England

Scotland

2015

Wales

2016

Northern Ireland

UK Government introduced Universal Service Obligation (USO) that give people the legal right to request a broadband connection with 10Mbit/s speeds. It will enhance the decent broadband availability in rural areas.


EMERGING

TECHNOLOGIES To meet the demand for higher speeds

G. Fast: By 2020, around 10 million homes and businesses will get superfast broadband using this technology. It has potential to deliver speed up to 330 Mbit/s.

Long Range VDSL: It is an emerging technology has the potential to deliver speed up to 40Mbit/s and upload speed up to 10Mbit/s. It is better than Fiber to the cabinet (FTTC) technology.

Next Generation Cable: Virgin media is working on the same and started Delivering superfast speed up to 300Mbit/s. Later versions of this technology may achieve Speeds of up to 10Gbit/s and upload speed up to 1Gbit/s.


80%

63% 60%

6%

7% 1% 2%

1% 50%

Take-up of BUNDLED SERVICES

68%

70%

1%

2% 2%

28% 40%

25%

30%

20%

27%

29%

2015

2016

10%

0%

Others

Mobile and Broadband

Fixed voice, broadband, mobile and TV

Fixed voice and TV

Fixed voice, broadband and TV

Fixed voice and Broadband

“Nearly seven in ten households (68%) reported buying at least two of their communications services together in a bundle in 2016.”


Time spent by UK adults (24 hours)

UK ADULTS TIME SPENDING IN A DAY

6:55 hours 8:45 hours

“ UK adults spend majority

8:18 hours Media and Communication Activities

of their time (8h 45m) in media and communication activities, it is 27 minutes more than they sleep (8h 18m) in a day.

Sleep

Other Activities


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Q3 2016

BROADBAND

Complaints per 100,000 customers 40 35 30 25 20 15 10 5 0

36 30 26 19 11 7

BT

 Industry Average is 20.

Plusenet

EE

TalkTalk Virgin Media

Sky

Complaints per 100,000 customers

 Except TalkTalk, all five broadband providers failed to decrease complaints in Q3 2016.  In Q2 2016, There were 21 complaints reported which is 19 in Q3.


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Note: All data used here is taken from OfCom Research.

Evolution of the UK Broadband Market  

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