KEY NUMBERS
300M
NBL'S BREWING CAPACITY PER YEAR AT ITS WINDHOEK BREWERY
#TakesANation campaign that is aimed at encouraging responsible behaviour when consuming alcoholic beverages of any kind. The #TakesANation campaign is a callto-action to shop responsibly; drink responsibly; socialize responsibly; entertain responsibly and enjoy responsibly.
Marco Wenk Managing Director, Namibia Breweries Ltd exchange returnable bottles weekly. In its communities, NBL encourages recycling through Project Shine, the schools recycling competition, and through its founding membership of the Recycle Namibia Forum. COMMUNITY LEADERSHIP Other than being a leader in the beverage sector, NBL is a highly stakeholder-oriented business. The company’s emphasis is not only on the products it sells, but on how the entire business contributes to the well-being of the system in which they operate in. They have done this through framing its material matters which are in support of its purpose of Creating a Future, Enhancing Life. Taking its role as a corporate citizen seriously, NBL has formulated long-standing partnerships with various Corporate Social Investment (CSI) partners. Key elements in its CSI portfolio include commitment to responsible drinking, environmental preservation, health and education as key drivers of social upliftment within communities.
FOODBUSINESSAFRICA.COM
One of its notable initiative is the DON’T DRINK & DRIVE and ENJOY RESPONSIBILITY campaigns, which NBL has been running over the past years in a bid to promote responsible behaviour among motorists and road users. The irresponsible and life-threatening act of driving under the influence of alcohol is one of the contributors to road accidents and fatalities in Namibia, which has proven to be a great concern. In its pursuit of creating a future through education, through the Desks for Education project, NBL employees and group engineering company Kraatz repurpose steel from packaging waste into quality school desks that create a comfortable and positive learning environment for students. The company’s involvement in the society has also been seen and felt during the current COVID-19 pandemic. In line with its vision to be “a catalyst for positive change, creating new realities and fulfilling dreams”, NBL has embraced the ‘new world’ through its newly launched
AWARDS WINNING COMPANY NBL’s 100 years of operations has led it to become one of the iconic beverage companies in the region as clearly depicted by the numerous awards, accolades and recognitions it has received over the years. In 2020, the company was the recipient of the long-term product quality award from the Deutsche Landwirtschafts Gesellschaft (DLG) for the 13th consecutive year. Participants only qualify for this award if they have received DLG medals for five years in a row. The international DLG Quality Evaluation rates beer brands brewed according to the Reinheitsgebot (“Purity Law”) of 1516 against quality specifications for taste, analytical and biological standards. NBL became the first African brewery to be acknowledged by the award in 2005. Other awards it has received include the European Beer Star Award; NMA Corporate Manufacturer of the Year award; Great Place to Work certification for Africa 2019; and it was listed on the 2018 Sunday Times Top Brand Awards beer category, among many others.
MARCH/APRIL 2021 | FOOD BUSINESS AFRICA
43
