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Media Kit

2011

Water Innovation

Industry insights and sustainable solutions

2010 Circulation: 3,156* 6 issues a year

*Number of subscribing companies


foodbev com

Water Innovation

A world of food and drink

Industry insights and sustainable solutions Water Innovation is the global magazine for company owners and senior managers involved in the production and distribution of packaged water. Ian Szydlowski Waters of Patagonia

Water Innovation

Water Innovation magazine highlights the evolution of the global packaged water industry through news and features about the latest products, technical equipment, packaging and ingredients, providing brand owners and managers with essential business information. From hydration, health and wellness, to environmental and marketing initiatives, Water Innovation saves readers valuable time and gives them the competitive edge.

• is read by thousands of decision makers • is read in over 65 countries worldwide • is published six times a year • was first published in 2000 as bottledwaterworld

What the water industry urgently needs is solution providers to the world’s number one crisis; Water Innovation is helping put together the pieces.

Related activities • Water Innovation Awards

The clear and concise presentation of editorial content is designed to appeal to and inform senior budget-holding executives.

Readership job function 8%

Product categories: • Still water • Sparkling water • Flavoured water • Functional water

5%

International readership

50% CEO / brand owner / senior management 19% Production / technical

18%

50% 19%

18% New product development / R&D / innovations 8% Marketing / PR 5% Other

6% 3%

56% Europe (EU)

7% 10% 18%

18% North America 10% Europe (non-EU)

56%

7% Latin America 6% Australasia / Asia 3% Middle East / Africa

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foodbev com

Water Innovation

Editorial programme 2011

In every issue:

Innovations, business, market, ingredients and technology news. Company profile: Interview with, or profile of, a leading packaged water industry company with a focus on innovation and product development.

January/February 64

March/April 65

May/June 66

A world of food and drink

July/August 67

September/October 68

November/December 69

Special Report

PET and rPET: design, lightweighting and the environment

Caps and closures

Filling and packaging: aseptic filling and liquid nitrogen injection

Sleeving and labelling

Cartons cans and pouches

2011 Water Innovation Awards winners Review of awards finalists and winners

Insight

End of line equipment and logistics

Energy and water management in the bottling plant

Quality matters: product safety, inspection systems and lab testing

Multi-packs

Vending and ice cold merchandising

PLA and bioplastics

Focus

Flavoured waters and ingredients

Sports waters

Functional waters and ingredients

Beauty and anti-ageing waters and ingredients

Water for children

Premium and luxury waters

Expert opinion

Retailing packaged water: SKU management to Point of Sale and display

Glass, aluminium and steel – the plastic alternative

Sustainability issues in the packaged water industry

Health claims legislation, labelling and communication

Ethical issues in the packaged water industry

Communicating hydration: health messaging, marketing and advertising

Event preview

Vitafoods preview Interpack preview

Event review

Fi Europe preview Italian Mineral Water Conference report

Global Bottled Water Congress report

Bottled water ingredients at Vitafoods; Packaged water innovations at Interpack

Supplement

2011 Water Innovation Awards Showcase magazine

Editorial deadline

5 January

22 February

26 April

21 June

24 August

25 October

Ad closing dates

14 January

4 March

6 May

1 July

2 September

4 November

Water Innovation magazine will be at these events:

Italian Mineral Water Conference Naples, 9-10 March

Vitafoods Geneva, 10-12 May Interpack DĂźsseldorf, 12-18 May

Global Bottled Water Congress Rio de Janeiro, 13-15 September

UK Bottled Water Conference Bath, 9-10 November

Fi Europe Paris, France 29 November - 1 December

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foodbev com

Water Innovation

A world of food and drink

2011 Rate Card Display advertising rates Rates 2011

Ad size

Magazine sponsorship rates One insertion

Ten series insertion

Type

2011 rates

Double page

€4985 / $7400 / £3894

€4155 / $6165 / £3245

Full page

€3120 / $4630 / £2435

€2600 / $3860 / £2030

1/2 page horizontal

€1945 / $2890 / £1520

€1620 / $2405 / £1265

1/2 page vertical

€2140 / $3175 / £1670

€1780 / $2640 / £1390

Insight

€2305 / $2790 / £1800

1/4 page

€1215 / $1475 / £950

€1010 / $720 / £465

Regular section – innovations, news, ingredients, etc

€1295 / $1565 / £1010

1/4 page strip

€1335 / $1985 / £1045

€1115 / $1655 / £870

1/8 page

€760 / $1130 / £595

€635 / $940 / £495

1/8 page strip

€840 / $1015 / £655

€700 / $1035 / £545

1st double page

€5355 / $8140 / £4285

€4465 / $6785 / £3570

Inside front cover

€3740 / $5550 / £2920

€3120 / $4630 / £2435

Inside back cover

€3350 / $5090 / £2680

€2860 / $4250 / £2235

Back cover

€3740 / $5550 / £2920

€3120 / $4630 / £2435

1st right hand

€3350 / $5090 / £2680

€2860 / $4250 / £2235

Inserts (per issue)

Loose**

€1875 / $2325 / £1500

Bound

€2500 / $3100 / £2000

Marketplace

Mini-display

Standard*

Special positions

€895 / $1085 / £700* €625 / $775 / £500*

Classified + logo

€5630 / $6820 / £4400

Magazine Supplement sponsorship Special report rates Focus

€2815 / $3410 / £2200 €2305 / $2790 / £1800

Contacts EDITORIAL

ADVERTISING

Medina Bailey, Editor Tel: +44 (0)1225 327856 medina.bailey@foodbev.com

Sales Team Tel: +44 (0)1225 327860 sales@foodbev.com

Bill Bruce, Group Editorial Director Tel: +44 (0)1225 327857 bill.bruce@foodbev.com

PRODUCTION Jane Harris, Production Manager Tel: +44 (0)1225 327865 jane.harris@foodbev.com

For technical specifications and other information, please visit www.foodbev.com

* Annual rate. One off payment for advert to appear within six consecutive issues.

Recruitment

Full page

€3150 / $4675 / £2460

€2860 / $4250 / £2235

1/2 page

€1960 / $2910 / £1530

€1780 / $2640 / £1390

1/4 page

€1340 / $1990 / £1045

€1115 / $1655 / £870

* Rates quoted are for any position within the magazine determined by the publisher. An additional 10% will be added for guaranteed postions. ** Price per issue for inserts under 20g: prices vary depending on weight and/or type of insertion and include equivalent presence in digital version of the magazine determined by the publisher. Euro and dollar exchange rates are shown for comparative purposes only. FoodBev Media Ltd reserves the right to amend dollar and euro rates without notice in the event of a significant variation of the exchange rate against Sterling.

FoodBev Media Ltd 7 Kingsmead Square Bath BA1 2AB United Kingdom www.foodbev.com

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WI 2011 Media Kit