{ Terinex }
number of market sectors. Key customers vary from major retailers and retail facilitators in many countries around the world to global foodservice providers and food manufacturers, and a host of distributors and wholesalers who offer catering consumable products and facial tissues as part of their portfolio.
Rebranding in 2018 As part of its new business strategy, the company is currently rebranding the majority of its retail and catering consumable products under the Bakewell® name – the well-known and historic brand for its siliconised parchment paper. “This is a very exciting time for Terinex as we are investing heavily in raising awareness of our great products and educating people in how fantastic these products are in helping make cooking healthier, tastier, quicker and cleaner,” says Toby Cottam. “Having invented the oven bag back in 1966, Terinex to this day still makes the best quality oven bags on the market and, due to our flexible manufacturing capabilities, we are constantly looking to innovate our product range and introduce new and exciting products, making cooking tasty, healthy, convenient and cleaner. This gives consumers more time to enjoy the results and means less time scrubbing their oven and cooking trays.”
Moving forward With turnover circa £10m, Terinex is expecting further growth following major restructuring. Retail and catering products have been re-positioned to bring value to customers, offering differentiation and innovation, and customer service is proactive and responsive. The team has also been expanded over the last 12 months to support the company’s growth aspirations. While there is manufacturing capacity to grow into, Terinex is fully committed to investing where necessary to support new business wins. “I’d like to see Terinex sales more than double in the next five years, as Bakewell is established as the market leader in ovenable convenience products in retail. This will be led by our extensive range of oven bags and associated ovenable cooking aids, helping consumers’ cooking experience to be quicker, cleaner, healthier and tastier.” Why not visit their newly launched website to find out more about their product range and try out their delicious recipes!
www.bakewellproducts.com Tel: 01234 364411
PROVIDING INNOVATIVE, RELIABLE AND AFFORDABLE LABELLING AND PACKAGING SOLUTIONS
Established in 1964, Norpak is a family run business with a strong heritage and a trusted reputation. We are recognised labelling and packaging specialists, offering a comprehensive range of industry-leading products and services, supplying everything from industrial label printers to ribbons and bag ties. Over the years, Norpak has become a recognised and respected supplier across a broad spectrum of sectors, exporting products and services around the world. Get in touch to see how Norpak can help meet your packaging needs
Tel: 01274 681022 Email: info@norpakltd.com www.norpakltd.com January/February 2018 Food & Drink News
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