leTTer from The PublIsher The fall season typically brings change. We are beginning to embrace the cooler air and are gearing up for the fall holidays. Change demands that our company maintains the ability to adapt. Flexibility is key and this is true especially in our relationships with local businesses and organizations. We are serious about accommodating their needs for promotion and advertising, because when local businesses succeed, we will as well. Our sales professionals have always helped us to accomplish this by keeping us informed of the changes our customers have experienced. This feedback allows us to constantly progress and present new products and opportunities that keep up with the changing landscape of the media world. We have integrated a variety of mixed media to deliver content and our advertisers’ messages to the community. These new products include: a powerful website that mirrors the magazine and offers readers the convenience of viewing the magazine, as well as a video feature and much more., online. We have also created a coupon site, www.myfocuscoupons.com, that displays deals from local businesses. Additionally, we provide a weekly email blast and social media interaction through Facebook and Twitter, too. This month we are saying goodbye to Sophia Hyde, who has been with Focus since she was 16 years old. She has decided to join her husband Brandon in their cinematography/photography business, RisingSky Productions. He’s done a great job of growing the company, and now, they have will embark on their lifetime dream. Sophia joined our company when she was still an International Baccalaureate high school student and has been a writer, photographer, editor, spokesperson, senior account manager, and a true friend to our family. Now it’s time for us to watch her move into the next phase of her career - entrepreneur and business owner. We have no doubt that she and Brandon will be very successful. Please join us this month in wishing Sophia a fond farewell and much happiness in the future. We hope you will enjoy this month’s magazine filled with great stories. Reading Focus is one easy way to keep updated with local change. Visiting us online at www.focusplantcity.com is another. Be sure to view the event calendar, news and special money-saving offers often.
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Seasons and life will bring change, whether or not we are ready. These typically involve culture, technology, and everything in between. Embrace it.
Mike Floyd - Publisher email@example.com Got a story idea? Looking to advertise in Focus? Contact us for more information.
Publisher Mike Floyd firstname.lastname@example.org
Floyd Publications, Inc. 702 W. Dr. MLK Jr. Blvd. Plant City, FL 33563
Ofﬁce Manager Dede Floyd email@example.com
Ofﬁce 813.707.8783 Fax 813.764.0990
Copy Editor Cheryl Johnston firstname.lastname@example.org
www.focusplantcity Credit Manager Angel Carter email@example.com Standards of accuracy: The goal of the writers at FOCUS Magazine is to provide heart-warming stories that are accurate from the start. Being human, however, we sometimes make mistakes. Please forgive us. So if you notice anything that is incorrect, then please do not hesitate to contact the editorial department and inform it about the fact error. To do so, call (813) 707-8783 or e-mail firstname.lastname@example.org. The staff will fix the error in a timely manner. FOCUS Magazine is published monthly and is available through local Plant City businesses, restaurants and many local venues. Advertisers warrant and represent the descriptions of their products advertised are true in all respects. Focus Magazine assumes no responsibility for claims made by advertisers. All letters and their contents sent to Focus Magazine become the sole property of Floyd Publications, Inc and may be reproduced thereof. All views expressed in all articles are those of the authors and not necessarily those of Floyd Publications, Inc. Use or duplication of material used in this publication is prohibited without approved written consent from Floyd Publications, Inc.
Sales Sophia Hyde | Holly Farmer Julie Hasting | Erik Butler | Linda Simmons Brent Simmons Production Anthony Sassano Tony Cartagena FOCUS TV Shana Johnson Distribution Byron Spradlin Belva DeVane Photographers Billy Friend Lori Blaser | Stephanie Humphrey Staff Writers Cheryl Johnston Brian West | Joe Bowles Derek Maul | Kelleigh Klein Heather Davis | Laura Estes | Dan Conrod | Kristi Linbaugh | Heather Davis Megan Braglin | Brittany Cerny Contributors Al Ruechel | Gil Gott Bruce Rodwell | Jo-An Lusk | Nate Davis
FOCUS Magazine lakeland OctOber 2011
FOCUS Magazine Lakeland Edition Issue 07-09, October 2011