GoToMeeting: Korber often uses GoToMeeting for voice calls and meetings with customers, clients, and colleagues. GoToMeeting is a teleconferencing tool that allows computer users to audio and/or video conference with others around the globe through the internet in real-time. It also allows those involved in the conference call to share their desktop screen with colleagues or customers as they are using it. GoToMeeting is perfect for us because we have employees and customers all over the world, so with GoToMeeting we can conveniently and cost-effectively have those important meetings without the time and cost of constantly flying to different locations.
YouTube: Korber Medipak Systems uses YouTube, a video-sharing platform that allows users to watch videos that are posted by other users. YouTube is used for entertainment by individuals as well as by many businesses to promote their products. At Korber we use it more as a communication tool to our customers. We don’t make many of our videos public in order to keep the intricacy of how our machines are built and how they function private to our company. We often privately send customers the video links so that we can explain how specific machines or parts of a machine work without showing the whole world. YouTube is really convenient to use for this purpose because this way all of our videos are stored in one place that all employees can access and all you have to do to share the video is email a link to whomever you would like to share it with.
LinkedIn: We use LinkedIn at Korber Medipak Systems to advertise open job positions, tradeshow invitations, and company updates and accomplishments. We also like to use LinkedIn as a way to educate potential customers or employees. LinkedIn is a social media platform more tailored toward professional uses. LinkedIn allows you or your company to network with people or companies that you may not connect with otherwise.
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