Page 1

P R E G N A N C Y \ B I R T H \ E A R LY Y E A R S L E A R N I N G & D E V E L O P M E N T

!"#$%& '(%)$$*


Estelle Hughes of 3Line Media talks to Flying Start


Could YOU save your

child’s LIFE?

Holiday essentials and clever ideas to keep little ones happy and active

Grandparents guide to child maintenance

+$#$,'-.$*/", +&)-,")1"%'2%/3$%!1Would you know the signs?

l e m r a K l e b a n n 100 Pasta Dishes’ book A h it w w ie v r te sheets from her new ‘Top Exclusivt aend kin eep recipe

ou PLUS 4 cut

Don’t forget to check out our website


Summer 2010

ON THE COVER 14: Exclusive interview with Annabel Karmel

Annabel Karmel MBE gives Flying Start her top tips on healthy eating and talks about how the death of her first child inspired her career as a best­selling author of books on nutrition and cooking for the whole family ­ PLUS 4 cut out and keep recipe sheets from her new ‘Top 100 Pasta Dishes’ book.

10 Driver Dan

Estelle Hughes talks to Flying Start about Driver Dan’s Story Train and how encourag­ ing children to read stories from an early age helps set them up for life.

26 Developmental Dysplasia of the Hip

Would you know the signs? Read two mum’s stories.

32 Happy Holidays

Fun play essentials and clever ideas from ELC to keep little ones happy and active.

37 Grandparents Guide to Child Maintenance

New guide helps grandparents make sure their grandchildren are provided for.

39 Could You Save Your Child’s Life?

Up to 150,000 people a year could be given a chance to live if more people knew first aid. Would you know what to do?

09 Breastfeeding Support

Lifft slings and brasformums work together to support breast­ feeding.

29 Baby Shower Planning can be Childsplay

Jo Fazel talks about this increasingly popular celebration.

31 Moan About MEN!

Sue and Angie talk about how an idea over a glass of wine in the pub became popular with women all over the world!

34 Role Play

Should we discourage stereotypical role play?

35 Road Safety for Young Children.

Flying Start has teamed up with children’s documentary special­ ists Child’s Eye Media to give you some key ideas for introduc­ ing the Green Cross Code to your child.

43 The Co­ed or Single Sex conundrum.

Liam Butler, ISC talks about single sex versus co­educational

Flying Start Group of Publications are published by Magenta Press Ltd, 45 Centurion House, Centurion Way, Leyland, Lancashire, PR25 3GR. Telephone the advertising office on 01772 436518, 641536 or 459418 or email Visit for full terms and conditions. Cover image © Annabel Karmel

Planning for the first day sends the jitters away The experts give advice on getting kids ready for the next big step

But help is at hand for fretful fathers and manic mothers., the name tag specialist, has come up with five top tips to troubleshooting the tension associated with that ‘big adventure’.

Fabric flavours 1. Place a family photo or a special launch message in your child’s lunch box. Dr Seuss 2. Pack all the essentials. Ensure your babygrow and child has the belongings they love, t-shirt such as the Hannah Montana lunch box or the Shrek pencil case. 3. Stay cheerful and say goodbye quickly. This should avoid having to peel screaming children off your legs. 4. What’s the time Mr. Wolf? Prepare

Fabulous flavours specialise in limited edition vintage style t-shirts ,the latest edition this month is the Cat In The Hat Babygrow, made from luxurious cotton

....................................................... The Children’s Mutual offers money tips for parents: 1. The Children’s Mutual research has found that children receive an average of £1,344 worth of trinkets on their Christening or naming day. However, a quarter of parents whose children had been christened would rather have received gifts of money to save for their future, than the traditional keepsakes. If planning such an event why not invite family and friends to save some money into your child’s Child Trust Fund for their future? 2. When doing your regular shopping or buying one-off expensive items, you can earn money back through from The Children’s Mutual. The site offers all members up to 20% cashback with over 1,000 retailers including John Lewis, Marks & Spencer and The cashback you earn can then be transferred into your child’s CTF or your own current account.


Getting ready for school is little more than child’s play. Francine Davis. MD says “Parents can easily make their child’s first day at school more enjoyable by getting them ready before hand, It’s important that your child does not sense your anxiety.”

3. Last Christmas, children in the UK



Family death, unemployment and moving home are the three most stressful hurdles in a lifetime but according to the latest research, starting a new school comes a close fourth, especially for parents.

kids for mixing with others by playing games that involve taking turns and speaking out in front of a group. 5. Avoid playing hide-and-seek with kid’s clothes in the morning. Lay out and name tag children’s uniforms with the revolutionary labelling system from

received an average of £380 worth of presents and were given an average of £73 in cash . If your child receives gifts of money, why not put some into their CTF or savings account, which could help give them a financial head start when they reach 18? 4. The Children’s Mutual customers can take advantage of the Mutual Steps loyalty scheme. By logging on to customers can enjoy exclusive discounts, free offers and parenting guides.

5. When a child begins to receive pocket money it can be a great time to start teaching them about saving and how money works. The Children’s Mutual has launched a microsite which allows children to choose a ‘virtual’ pet to help them learn about pocket money, how to boost it and how to save it. The site also has a helpful guide for parents which offers advice on teaching children about money, how to give pocket money, when to start, how much to give and how often.

Available in 0-18 months at £16. They have also introduced a fabulous Dr Seuss on The Loose T-shirt. It features an Illustration taken from Cat in the Hat book and is available in 1-6 years at £16.

Check out the new parenting guide for parents by parents. is a fantastic new site for parents by parents. Some of the recent features published include Birth, Children’s manners, Summer term burnout, Coping with reflux, The toddler trap: Where did my baby go, Hyperemesis... plus lots more. We also have some more bloggy news with...

... Blognonymous

There are so many stories out there to be told, and whilst many of us use a blog as an outlet, sometimes those stories are best told elsewhere, where we can’t be recognised, and where we can speak freely without worrying what people will think of us. You may not have a blog, or any form of regular outlet and just need somewhere to let it all out – this is where we can help. As a group of like-minded bloggers, we started thinking about how we could support people who wanted advice, support or even just to vent in an anonymous fashion. We’ve learned that there are occasions where people wanted to talk in confidence but felt unable to do so, convinced that others would somehow recognise them. Our research brought us to a collective of blogs, all sharing the same ideology. We have decided to open our blogs to you, if you need them: We have a range of blogs available, with a range of readership and atmospheres. If you’ve got a story to tell and nowhere that you feel able to tell it, feel free to pick one of our blogs where you think you’d feel most comfortable and get in touch by emailing Nickie ( for further details.

Almost half (47 per cent) of four to 12 year old children are at risk of serious injury if the car they’re travelling in is hit from the side, according to new research by consumer champion Which?*

To mark Child Safety Week that took place 21 – 27 June, Which? surveyed over 1,000 parents of children aged between four and 12 and below 135 cm (four foot five) tall, who should by law use a child car seat. 17 per cent didn’t use a car seat at all, and a further 30 per cent used backless booster cushions which, though they meet legal requirements, offer less protection than full-sized child car seats in side-on crashes. Peter Vicary-Smith, Chief Executive of Which?, says:

“Every year in the UK, around 30 children under 12 years old are killed while travelling in cars, and a further 300 are seriously injured – kids might pile the pressure on parents not to have to sit in a full-sized car seat when they get a bit older, but it could mean the difference between life and death.

“Nobody who has seen the footage of a side impact collision on our website would choose to use a backless booster seat – while they’re better than using no car seat at all, they simply don’t provide enough protection.”

Which? has been putting child car seats through their paces since 1966, using more rigorous tests than those required by law, including a side impact collision test. One in four car accidents involve a side-on collision, so Which? is working with consumer groups across the European Union to see the legal minimum standards for child car seats raised. Which? is also calling on manufacturers to phase out backless boosters even before the legal standards are changed.

Kids missing out on sport through lack of parental support A staggering one in five children aged 6-11 years do not receive any support from their parents when it comes to getting involved in sport outside of school, with a further 50 per cent of boys and 15 per cent of girls saying they would play more sport if their parents were prepared to drive them to sports clubs. The shocking findings were revealed in research released today by David Lloyd Leisure, as part of its Team Family campaign. The polls, which surveyed more than 1,000 children aged 6-11, and 2,000 parents across the UK, found that despite these figures, a third of parents believe their children should be playing more sport. “Parents play a vital role in determining how physically active their children are. The results reveal that while parents feel their children should be more active, their behaviour is not supporting this belief,” says Sarah Hobbs, Head of Family and Programming. When asked specifically how parents would like to see their children spend their leisure time playing sport came out at the very top with 39 per cent followed by doing homework (16 per cent), playing a musical instrument (15 per cent), arts & crafts (8 per cent) and watching television (6 per cent). Despite this, half of parents confess to watching more than four hours of television per week as a family compared to just 25 per cent who play more than four hours of sport a week with their children.

sador, says: “I wholeheartedly support the principles of this campaign. Whilst there is demand on parents’ time, they play a massive role in inspiring their children to get involved in sport. Without an incredible level of support from my mum I would never have achieved all that I have. That said, it’s not just about winning Olympic medals in 2012. It’s more about encouraging our children to play more sport and enjoy all the benefits of a physically active lifestyle.” Commenting on issues facing an entire generation, Sarah Hobbs says: “In the UK, around 27 per cent of children are now overweight and clearly, getting the younger generation more active will play a vital part in tackling this massive health issue. “It was also very sad to see that one in three children (33 per cent of girls and 29 per cent of boys) also stated that ‘not being good at sport’ was the reason they don’t participate more. Encouraging children to have a go and get involved in a variety of physical activities from a young age is absolutely vital if they are to develop core skills such as balance, flexibility and hand eye coordination.


“If we don’t nurture these skills when they are young, children will find it difficult to perform well in sporting scenarios as they grow up and there is a danger that they will become reluctant to participate. The Team Family campaign aims to encourage, inspire and support families to get more involved in sport.” To find out more about how families can get involved in sport, visit

Olympic gold medal winner Denise Lewis OBE, the Team Family ambas-



Beware backless booster seats, says Which?

an Liff su wo d b t™ s Founder and pp rk ra lin Managing Director of Lifft™ slings, Louise Day or to s4m gs said: “From personal t B ge u experience of being a re th m as er s first-time parent, you are tfe to always looking for the best way to ed nurture and care for your little one from the day they are born.” in g The Lifft™ baby carrier has been specially developed so that it can be used as a discreet ‘hands-free’ way to feed your baby. Carrying your little one close will increase your desire and ability to breastfeed for longer as it promotes bonding and understanding between you and your newborn. It’s always important to wear a correctly fitting bra, but it’s even more important when you are breastfeeding. Without it, new mums may get painful blocked milk ducts which can lead to the inflammatory mastitis if not treated early, get back ache if breasts aren't supported properly, or be uncomfortable, which can affect milk let down (the natural reflex for milk being ready to feed baby). Louise continues “bras4mums and Lifft™ know that new parents have generally had to buy nursery equipment, car seats and clothes, so we thought the best idea was to give a little helping hand and offer an exclusive discount for bras4Mums customers.”

The owners of Lifft™ Baby Slings and bras4mums, both based in Lancashire, have both breastfed and set their businesses up to support other women to do the same. Lifft™ baby slings, the only sling believed to be scientifically proven to improve posture, and bras4mums, the maternity and nursing bra specialists, have teamed up to offer mums £10 off when buying a Lifft™ sling and any bra from the Royce range together, in a campaign to help breastfeeding mums.

With at least five alternative ways to wear the Lifft™ sling, this buckle/clasp free sling is great for newborn babies through toddlerhood to three year olds weighing up to 35lbs. With three different colour combinations to choose from, and sizes from 6 through to 22 (not forgetting S, M and L sizes for new dads too), the Lifft™ baby sling is fast becoming the must-have accessory for every new parent.

To buy a Lifft™ baby sling and bras4mums Royce bra please go to: and use the promotional code BFLifft. The offer is valid until the 31st August whilst stocks last. Terms and conditions apply – visit bras4mums for more details.


Lifft™ Slings: The Lifft™ Sling has been exclusively designed to offer you and your baby supreme levels of comfort and style, and that is so very easy to use. The range has been beautifully designed to ensure that the carrying positions of your baby are natural – the sling mimics how you would carry your baby in your arms. With a fuss free hands-free design the sling allows for discreet breastfeeding. Whilst in the Lifft™ Sling your baby can always see your face, hear your voice and your heartbeat and feel swaddled and secure. They are available to buy from stockists nationwide in the UK and you can also buy the baby sling from the bras4mums: offers women a personal service and the reassurance of a team of specially trained fitters who are dedicated to ensuring that mums-to-be and mothers of infants are given the support and advice they need so they are in the best possible shape to nurture their babies. Home fitting service is available across Lancashire. Bra fittings are free at the Adlington shop. - Maternity & nursing bras, clothing, nightwear and accessories, Sports bras - Mastectomy & post surgery bras, Plus size bras & Sports bras & are educational parts of bras4all and bras4mums


Words: Jennifer Shuttleworth

Managing director of 3Line Media Estelle Hughes talks to Flying Start about working on Driver Dan’s Story Train and how encouraging children to read stories from an early age helps set them up for life... Along with her two business partners, Estelle Hughes formed 3Line Media almost four years ago. “Prior to that I had nearly always been a broadcaster in children’s television,” she told Flying Start Magazine. Estelle’s most recent job was as controller of Children’s ITV and before that she worked at the Children’s BBC and the Disney Channel UK. Despite this wealth of experience, Estelle confesses that her parents are still waiting for her career to progress. “I think they think it’s a career progression – you start off in children’s television and then grow up and go into the adult stuff but that’s not the case.” She continued: “I’ve worked a lot on the broadcast side so it’s very different and very exciting to now be on the other side and to be creating that content and producing it rather than broadcasting it.” Since the early days of her career, Estelle has never looked back. Talking about her current role as 3Line Media’s managing director, Estelle told Flying Start: “I enjoy the fact that it’s so many roles in one. We’re a small company but we have an animations studio in Bristol so you get the benefits of being small and able to make decisions between the three of you, but at the same time we’ve got a studio full of animators and very creative people so you get a lot of fun and a lot of people around you. “I think being the MD just allows you to do a bit of everything.



I’ve been script editing and we’re also looking at new shows in development to try and go into production with those.” She continued: “I’ve got two business partners and it’s great that the three of us can sit in a room and make things happen. I’ve worked in some very big companies and sometimes decisions don’t happen very quickly.” The company is called 3Line because it has three areas – the studio, which has been around for 20 years and is run by Estelle’s business partner; the company’s own projects (including Driver Dan’s Story Train); and consultancy. “For the first year of 3Line Media we were growing all those areas but also did quite a bit in consultancy and at the same time all gearing up to trying to get Driver Dan funded and green lit. So I think when that happened to us there were obviously two important stages, one was when the BBC made us an offer to

acquire the show and the second was when twoFour54, the company in Abu Dhabi, came onboard as our co-production partners, so with them on board that’s when we had the green light to start production.” Estelle cites getting the green light on Driver Dan’s Story Train as one of the most significant moments for 3Line Media so far. She also sees it as the biggest achievement in her career. “I think children's media generally is a very tough area in the UK. There are reduced budgets, there are reduced funds available, there isn’t the government support in the UK that other countries have, it is a very competitive environment and I think to get the show funded and made and produced to such a high quality is an achievement that we’re all incredibly proud of.” Despite the hurdles in children’s television, Estelle enjoys working in the industry. “There’s always fun, I’d be lying if I didn’t say that, but certainly the financial pressures are there as they are for any industry. And I’m sure for a lot of viewers and maybe parents as well, they probably think that there’s more than a lot of television for their kids on air. For a lot of people there’s all these channels that weren’t there 10 or 15 years ago but actually, finding how much of that content is really new and how much of it is made for the audience of that country, you start to really bring those numbers down. I think it is an achievement for anyone to get a show produced and made to a high quality nowadays.” According to Estelle, having an original idea is the grounding for a successful children’s television show. “If you’re running a channel you can go and buy lots of very nice pre-school or older programming from most countries in the world, there’s a lot of it around, but to have one that stands out, that does something special and different for your audience, I think that’s what makes it particularly good in that way.” She added: “When you’re talking about pre-school content as well you’re looking for something that works on many levels, that’s entertaining for the youngest of kids, it’s educational without being too heavy, and it’s also enjoyable for parents. So many parents obviously sit and watch TV and play on the websites and read the books with their kids and I think when it’s a show that the parents can enjoy and know that their kids are gaining something from at the same time, then I think you’re doing a great job.” Estelle believes that the UK has a real pride in good quality children’s television. “I think we are particularly good at combining entertainment with education without being

heavy-handed.” She sees Grange Hill, which ran for 26 seasons, as the UK’s all-time classic children’s TV show and remembers the very first episode being aired. “I was hooked on it for years,” she said. “It changed with the times and it had that great balance of naughtiness and entertainment and also handled issues really well.” Talking about the educational curriculum behind Driver Dan’s Story Train, Estelle says: “Pre-literacy is so important. If you get kids enjoying stories and looking at books and sharing books among each other and with adults, there’s a confidence there and it’s a big hurdle that’s just overcome naturally if it happens in their early years.” She continues: “For so many people it comes naturally but for others it’s just not part of their family life and I think what this series hopefully does in a fun way is just make sharing a story part of your everyday fun.” Featuring animated characters as well as real children, the Driver Dan show embraces pre-literacy in a unique way by encouraging younger children to pick up a story book with their parents and have fun. “All these things are very important and done very subtly to get kids used to handling and using books. The fact that Driver Dan reads the book and he’s an adult character, all the other characters are children but Driver Dan is the only adult and it’s him who reads the book. That’s what we would like to encourage parents and adults to do, to read with kids. Even though he’s reading and turning the pages, the child characters will interject sometimes with a question while Dan is reading and that’s fine, you can break off from the story, you can talk, you can ask questions and then you can go back to it.” Estelle added: “I really don’t think there’s another show that’s done it in the same way.” With the making of the first series of Driver Dan finishing in July and the first book being published in the autumn, there are currently discussions about a possible second series with 3Line Media’s co-production partners twofour54 in Abu Dhabi. “We also have three new animation projects in development, all for older kids, and they’re all very different from each other but all funny and with really distinctive designs.” Estelle and her partners will divide their time between them and Driver Dan over the next few months so that they are ready to present at the Cannes TV Festival in October. With 3Line Media’s future plans laid out, Estelle went on to talk about how she believes children’s television will change over time: “I think we’ll probably just stop calling it television. It is already on multiple platforms so I think the way in which we consume it rather than watch it will just all merge and then it will be ever present.”





Christmas present for any child.

Twas the night before Christmas, when all through the house Not a creature was stirring, not even a mouse. The much-loved classic Christmas poem is brought beautifully to life in this gorgeous new picture book and CD set, sure to bring visions of sugarplums to everyone's head. With dreamy, magical artwork by Eric Puybaret and an audio CD recorded by Peter, Paul and Mary, this is the perfect

Meet a boy with a dastardly plan -- to ruin Christmas! Bradley Bartleby is bad, VERY bad. He’s greedy and naughty and selfish and spoilt -- and Santa Claus knows it. But when beastly Bradley empties his Christmas stocking to find nothing but a pair of socks, he does quite the baddest thing he has EVER tried to do. He builds a trap -- a SANTA TRAP! With guillotines, dynamite and a tiger or two, Santa doesn’t stand a chance. Or does he?

Clement C. Moore Illustrated by: Eric Puybaret

Ella Burfoot

Andrew Lane

Steve Feasey

Would you make friends with a scary, hairy yeti? Betty's out for a walk in the snow when she finds a jingly jangly hat, a scarf, and a giant coat that comes down to her knees. They don't belong to the polar bear, the whale or the arctic hare, so just whose are they? A fresh and funny story, from the creator of the highly acclaimed DARKNESS SLIPPED IN.

The world’s most famous detective. The most brilliant mind in fiction. But before he became the great detective, who was young Sherlock Holmes? Sherlock knows that Amyus Crow, his mysterious American tutor, has some dark secrets. But he didn't expect to find a notorious killer, hanged by the US government, apparently alive and well in Surrey and Crow somehow mixed up in it. When no one will tell you the truth, sometimes you have to risk all to discover it for yourself. And so begins an adventure that will take Sherlock across the ocean to America, to the centre of a deadly web - where life and death are cheap, and truth has a price no sane person would pay .

The fourth fang-tastic book in the brilliantly bloodthirsty CHANGELING series. Return to the dark Netherworld of diabolical demons, vicious vampires . . . and one lone werewolf, intent on revenge. Teenage werewolf Trey is facing the most important and dangerous mission of his life. He must journey into the dark Netherworld and rescue Alexa, daughter of his vampire guardian Lucien, who is being held hostage by a powerful demon lord. But strength and courage alone are not enough to succeed – instead Trey must ‘win’ both their freedoms by participating in a death-match against his deadliest nemesis yet. The forces of evil are stacked against him and Trey can only be certain of one thing . . . one of them WILL die.

Jonathan Emmett Illustrated by: Poly Bernatene An irresistible prehistoric adventure from two of the biggest names in children's books! A hairy mammoth takes a cheeky little baby on a thrilling ride through a moonlit landscape populated by a sabre-toothed tiger, a leaping hare, a laughing hyena and even, just maybe, by a big brown bear . . . But where are they going? And what has it to do with the baby’s scribblings on the cave wall?

Julia Donaldson Illustrated by: Emily Gravett The hotly anticipated FIFTH mind-blowing adventure for Molly Moon! Molly Moon is unstoppable! She's a master hypnotist, a time-traveller and a mind-reader, and in this sizzling new story she harnesses a new power - morphing. Soon she and her twin brother Micky are swapping bodies with ladybirds, dogs, rats, even the Queen of England herself! But they can't continue for ever . . . and unless they can get their hands on 'The Advanced Arts' hypnotism book, they will never get back to their own bodies. Sabotaged by a gaggle of wicked women who want to destroy them, Molly and Micky must find a way to return to themselves in spite of all the dangerous surprises thrown their way. Georgia Byng

A fun and charming book with pop-up letters, revealing a wild animal beginning with that letter. Discover which wild animal is hiding behind its letter by opening the twenty-six pop-ups – one for each letter of the alphabet. Key facts about the animal accompany the pop-up, allowing readers to learn more about their favourite wild animals.



Words: Jennifer Shuttleworth Annabel Karmel MBE gives Flying Start her top tips on healthy eating and talks about how the death of her first child inspired her career as a bestselling author of books on nutrition and cooking for the whole family 14

FS: What are you working on at the moment? AK:

A lot of things! I’m writing a book on quick and easy meals for babies, toddlers and older children. We’ve launched a range of natural organic sauces that you put together because I don’t like buying meat in a jar for a baby. So you have a sauce like a tomato, cheese, sweet potato sauce and you cook your vegetables and meat and blend it into the sauce. I’ve been launching those in supermarkets. We are launching some new meals from our Eat Fussy range and I am also working on a TV series that we record later this year, which goes out in spring 2011 called Annabel’s Kitchen. It’s on teaching kids how to cook with animation and puppets so that’s exciting. It’s very busy - I’ve just come back form the Birmingham Baby Show and I was in Jersey doing a baby show there.

FS: What does attending the baby shows entail for you? AK:

We have a stand so we give our food away for people to take and I sign my books and answer mums’ questions. I also give a talk everyday about the myths and truths of feeding your baby and toddler and eating in pregnancy.


What is the most commonly asked question you get asked from mums?


Usually their baby won’t eat and what can they do. Or their toddler is very fussy or some have allergies and what can they do if their child is allergic to milk or wheat. Lots of common problems like if the child has eczema, what kind of food is going to exacerbate the eczema. A lot of the same questions come up actually.


What advice would you give to parents with children who are fussy eaters?


First of all I wouldn’t only give them the food that they want because that will only encourage them to be more fussy. So I would stop giving them their favourite foods so they would be hungry and want to try new food. Widen the variety that they’re eating and don’t just give them a narrow range of foods. You’ve got to break the pattern and the pattern can only really be broken when they’re hungry. Another thing is I would praise when they eat well or try the tiniest amount of something new. I would ignore bad behaviour; you don’t want to acknowledge bad behaviour like not eating. If you don’t make a fuss when they’re not eating, they don’t make a fuss, instead of getting attention from you. Sometimes you have to disguise things, you might have to blend the food in a tomato sauce if they are lots of vegetables in it. Sometimes it might be that you have to give lots of healthy snacks rather than a main meal.


Can healthy eating really be made easy for parents and children?


All my recipes are quite easy and not difficult to make. I think that when a lot of people say the don’t have time to

cook, they think it’s going to take a lot longer than it does. The thing is, whatever ready made meal you buy, it doesn’t really taste as nice as something you make yourself. If you’re making a stir fry it doesn’t really take that long. Or you could do marinated chicken on a griddle, or chicken on a stick, it’s just not that time consuming really. You will teach your child healthy eating for life if you start them when they’re young, that’s why it’s so important. My new book is all about pasta because to be honest I had so many parents saying to me “all my child will eat is pasta”. I thought the good thing about pasta is that you can put together so much nutritious food like salmon and vegetables. The whole book is from babies and how you can introduce pasta to babies and get them chewing, and toddlers and how to cope with fussy toddlers and get them to eat by putting things together with pasta, and then food for the whole family with pasta recipes.


FS: Where do you get your inspiration for recipes from? AK:

Whenever I’m eating out or I go to the supermarket or reading magazines I’m always looking at new ideas, new recipes, things that might go together. I spend time in the kitchen experimenting and testing it out, it’s trial and error really. I kind of know what children like now because I’ve been doing it for so long, I’ve been doing it for 20 years. They don’t like too many things mixed together, they like cooking while they’re eating and they like oriental style food as well like soy sauce, mild curries and chicken satay. Sometimes we stick with things like burgers, chips, pizza, chicken nuggets, whereas if we gave them a pad thai noodle they would really like that. It’s got lots of vegetables in it, eggs, chicken, noodles, beansprouts and by pushing the boundaries a little bit your child will eat more than you think.

FS: As it’s coming up to the summer holidays, what advice would you give to parents who want to continue eating healthily whilst they are abroad?

AK: You’ve got to wash everything to make sure it’s clean,

especially salad and things like that. Probably steer clear of buffets as they’re kept warm for a long time and that’s when you tend to get tummy problems. It’s quite good to introduce your child before you go away to some local cuisine to get them used to it. Look at what the local fruits and vegetables are. Most places have more fresh produce than often we do as we import a lot of our fresh produce. There’s different fruits and vegetables in different countries so make the most of that.

FS: What foods would you particularly recommend during pregnancy and breastfeeding?


Two things are very important, both when you’re pregnant and when you’re breastfeeding. One is iron, generally when you’re pregnant you lack iron and the best source of iron is red meat. So you can have stir frys, spaghetti bolognaise, steak, something like that would be good to make sure you have enough red meat in your diet. The same after you’ve had your baby as generally you are quite low in iron after you’ve had your baby so try and have red meat products. If you’re vegetarian, whole grain cereals, spinach, lentils, they’re all a good source of iron but you need to have vitamin C in the same meal or you can’t absorb it, a lot of people don’t realise that. So say you’re having breakfast and you’re having whole grain cereal, yes it’s a good source of iron but you need to have a glass of orange juice with it to absorb it. And the other thing apart from iron is essential fatty acids, which are found in oily fish like salmon, which is very important particularly in the last few months of pregnancy when your baby’s brain is forming very rapidly. And again, very important when you’re breastfeeding as your baby’s brain grows very rapidly in the first year.

FS: How important is child nutrition? AK: It’s really important. In the first year a baby grows more 16

rapidly than any other time in their entire life. I do believe that you should give them lots of fresh produce and I think babies need better quality nutrition than we do so why are we eating fresh and they’re eating something that’s got a shelf life of a year? It’s wrong. It’s really important that you train them to have good eating habits because if they’re brought up on junk food then they tend to continue eating junk food. If you can get them to eat lots of fruit and vegetables when they’re young that’s all they’re going to be eating. What you set up in the early years is very, very important. Also teach children how to cook. If they learn how to cook they will eat good, fresh quality food. Otherwise when they go to university they’ll just eat rubbish. When my son went to university no-one cooked and they all just ended up eating pizzas and not very good quality food. But he’d been brought up to eat good food and he doesn’t eat junk food, he doesn’t like it. I trained him to cook a few things and it was the only good meal they had. It’s a shame, they go off to university and they can’t cook and can’t eat well because of their budget and the cheaper food is the junk food.

FS: So it’s all about teaching children to cook from an early age?


Yes, and they love it. They all love cooking, they really enjoy it and it’s a great way to bond with your child. It’s not just about making cup cakes, I write books about teaching children to make spaghetti and stir frys and pasta salads. I also believe that from the age of six or seven they should be allowed to be able to chop things up and peel things. They need to learn how to use a knife properly under supervision. You can’t cook without chopping things so I don’t hold children back, I think it’s important to teach them how to cook.

FS: You’ve been doing what you do for 20 years? AK:

It’s the 20th anniversary of the Complete Baby and Toddler Meal Planner. That was my first book that I wrote following the death of my first child who died when she was 13 weeks. The book was kind of my legacy to her and to make some meaning from her life and it was therapy as well, getting over her death writing it. It took me two-and-a-half years to write it and it was all about feeding babies and toddlers. I had a son after I lost Natasha and he just wouldn’t eat so I felt very vulnerable with a child who wasn’t eating very well, having already lost a child. The recipes were really recipes that I got him to eat. I was running a large playgroup and gave all the mums my recipes and they said to me “you should write a book.” The book has now sold three million copies. It’s become the best selling book on feeding babies and toddlers. I’ve written 22 books now on feeding children. Now we have food in supermarkets so we have a range of healthy ready meals for one – four year olds, and we have a new range of sources and we have a range of pastas. We also have a range of finger foods that we do with Disney. We also do a lot in food service food that gets served in Lego Land, Alton Towers, Chessington, hotels, a lot of places you go to that have childrens menu. We provide the food for the childrens menu and it’s really good quality food – low salt and no saturated fat – and it’s very important.

FS: What has been the highlight of your career so far? AK:

I love it all. I think the recognition I’ve had for my books is an ongoing highlight in that almost every mother I meet has used my books and we can talk about the recipes their child likes and it touches peoples’ lives. So everybody has benefitted from the books that I’ve written and that their children will grow up hopefully to have better eating habits and a healthier life. For me that’s an ongoing highlight that I’ve been able to change the way children eat whether it’s eating out at a restaurant, whether it’s following my books, or whether it’s buying a good quality ready meal, I want to be able to provide something for everybody. Some people won’t cook and some people say “you write books on feeding children so why are you doing ready meals?”. Well because those people only buy ready meals and why shouldn’t they have good quality ready meals so I try and touch everyone’s life whether they want to make a really nice family meal or something a little bit more exotic. It’s really helping people to provide better quality food for their children.

FS: What is your favourite meal? AK:

I like spaghetti with seafood and I have two recipes for that in my pasta book, which are both very delicious and both simple to make. I like mussels and prawns and all that kind of thing. I love pasta myself so writing a book about pasta was an absolute joy because it was just a good excuse to eat it every night. I didn’t hear a squeak out of my three children – they didn’t mind having pasta everyday. If it was anything-else they would have objected. They loved it. I love all kinds of food.

Annabel has kindly shared some delicious pasta recipes from her new book, 100 Top Pasta Dishes. Over the next few pages you will find cut out and keep recipe sheets for: Fusilli with salmon in a light cheese sauce with spring vegetables Tomato sauce with butternut squash (Baby recipe) Turkey meatballs with spaghetti Spaghetti with pesto

FS: Do you have any future projects in the pipeline? AK:

I’ve got a TV series that comes out next year, that’s a big project. I have a range of sources that has just launched, helping mothers to give their babies fresh food by combining the sauce with vegetables or freshly cooked fish so you’re combining a convenience with a freshly cooked product to give your baby better quality food, that’s really important to me right now. I’m probably going to do an App as well, an iPhone App on eating in pregnancy and feeding your baby and toddler. We’re also launching a whole range in America, a make it easy range for making baby food. There’s an awful lot going on!



Preparation time: 15 minutes Cooking time: 20 minutes Suitable from one year Not suitable for freezing Serves 4


200 g (7 oz) fusilli 2 tbsp light olive oil 1 onion, finely chopped 1 garlic clove, crushed 100 g (31/2 oz) orange pepper, cut into strips 100 g (31/2 oz) broccoli florets 1 medium courgette, sliced and cut into semi-circles 250 g (9 oz) salmon fillets 150 g (51/2 oz) crème fraîche 200 ml (7 fl oz) vegetable stock 150 g (51/2 oz) tomatoes, skinned, de seeded and cut into chunks 75 g (3 oz) Parmesan cheese, grated salt and freshly ground black pepper

Annabel says: This is a favourite recipe of mine, it’s a delicious combination of spring vegetables

and tender chunks of salmon. The sauce couldn’t be simpler - you just stir the ingredients together and heat through. Cook the fusilli according to the instructions on the packet. Heat the olive oil in a heavy-based saucepan and sauté the onion and garlic for 3 minutes, stirring occasionally. Add the orange pepper, broccoli and courgette and sauté for 6–7 minutes until tender, stirring occasionally.



Stir the crème fraîche and vegetable stock into the cooked vegetables and bring to a simmer. Stir in the chopped tomatoes and chunks of salmon and simmer for 2 minutes, then stir in the Parmesan and season to taste. Toss the drained fusilli with the sauce, taking care not to break up the chunks of salmon.



Meanwhile, cut the salmon into chunks, put in a saucepan, cover with fish stock and poach over a gentle heat for 3–4 minutes until cooked. Remove from the pan, strain and set aside.



1 tbps sunflower oil 50g chopped onion 15g celery, chopped 50g chopped carrot 30g split red lentils 110g butternut squash 200 ml passata (or use tinned chopped tomatoes) 150 ml water 50g’Make It Easy’ mini pasta shells 40g mature Cheddar cheese, grated

TOMATO SAUCE WITH BUTTERNUT SQUASH AND RED LENTILS (Baby Recipe) Annabel says: This tasty tomato sauce is enriched with lentils and butternut squash. Lentils are a

good cheap source of protein. They also provide iron which is important for brain development. Butternut squash is rich in betacarotene which is important for growth, healthy skin and good vision. Its important not to continue to give smooth purees for too long or babies can get lazy about chewing so it’s a good idea to stir small pasta shapes into your baby purees. Heat the oil and sauté the onion, carrot and celery fro 5 minutes. Rinse the lentils and add to the pan. Add the butternut squash and sauté for 1 minute. Pour in the passata and water. Cover and cook over a low heat for about 30 minutes. Meanwhile cook the pasta according to the packet instructions. Drain. Remove the squash and lentils mixture from the heat and stir in the cheese until melted. Puree in a blender and then stir in the drained pasta.



Prep time 8 minutes Cooking time 37 minutes Suitable From 7 months Suitable for Freezing Makes 4 portions



1 tbsp sunflower oil 1 medium onion, peeled and finely chopped 250g minced turkey or chicken 40g ciabatta breadcrumbs (whiz in a food processor to make breadcrumbs) You could use white bread instead 1 apple, peeled and grated 4 fresh sage leaves 1 tsp fresh thyme leaves or a quarter tsp dried thyme A little salt and freshly ground black pepper 225g spaghetti 2 tbsp sunflower oil 60g red onion 1 clove garlic, crushed 30g sunblush tomatoes 40g fresh tomatoes 40g red pepper 1 x 400g tin chopped tomatoes


Preparation time: 25 minutes Cooking time: 15 minutes Suitable from 18 months Suitable for freezing Serves 4

Annabel says: You can also make this with minced chicken. When my son was a toddler I couldn’t get him to eat chicken but as he liked apple I made mini chicken balls with grated apple – and he loved them. These meatballs also make good finger food served without the sauce…

Preheat the oven to 180C. To make the turkey meatballs, heat the oil and sauté the onion for about 4 minutes, Allow to cool down and then mix together the sautéed onion, minced turkey (or chicken), breadcrumbs, grated apple , sage and thyme and season to taste. Put the mixture into a food processor and pulse for a couple of seconds. Using floured hands, form into about 24 meatballs . Arrange them on an oiled baking tray and cook for 10 to 15 minutes.



Meanwhile, cook the spaghetti according to the packet instructions.

Toss with the drained spaghetti and carefully mix.



To make the sauce, heat the oil in a saucepan and sauté the red onion for about 4 minutes, add the garlic and cook for half a minute. Add the sunblush tomatoes and fresh chopped tomatoes and sauté for 3 to 4 minutes. Add the red pepper and sauté for 2 minutes. Add the tinned tomatoes and cook for 5 minutes. Season to taste. Stir in the meatballs



225 g (8 oz) spaghetti Pesto sauce 50 g (2 oz) pine nuts 50 g (2 oz) Parmesan cheese, grated plus extra for serving 1–2 garlic cloves small bunch of parsley leaves small bunch of basil leaves and stalks a pinch of sugar 100 ml (31/2 fl oz) olive oil 1 tbsp water salt and freshly ground black pepper

SPAGHETTI WITH PESTO Annabel says: Nothing tastes as good as home made pesto and it only takes minutes to prepare..

Simply put everything in a food processor and whiz together. This is also good on a Mozzarella and Tomato Salad. First toast the pine nuts in a dry frying pan until lightly golden. Stir them so that they don't burn. Remove from the pan and leave to cool. Cook the spaghetti in a large pan of lightly salted boiling water according to the packet instructions. Meanwhile, tip the Parmesan, garlic, parsley, basil, sugar and cooled pine nuts into a food processor and whiz until finely chopped. Slowly add the olive oil while the motor is whizzing. Add the water and season. Spoon into a small bowl. Drain the cooked pasta and put it back into the saucepan. Add 4–5 tablespoons of pesto and toss together. Sprinkle with extra Parmesan before serving. (You can freeze any leftover pesto sauce )



Prep time 8 minutes Cooking time 8 minutes Suitable From 7 months Suitable for Freezing Makes 4 portions


We are a Glasgow / South Lanarkshire based company who specialise in nappy cakes of various sizes, baby baskets, baby clothes bouquets, wedding 'cakes' and christening making each extra special gift that, (as the be forgotten. Each cake can be customised to your we can deliver locally, further to add that extra special touch. Visit our website to see our fantastic range!

Happy Faces Professional Face Painting



Have you seen...... Seen in “OK!” and “Hello!” magazines, TV, “X Factor” and stage. Clients include The Beckhams! Professional face painting; colour hairspray; balloon modelling; tattoos. Disco available. Free photocd.

Quote Flying Start for Special midweek rates Call Dorcas 0161 748 0641 Email:

Looking for a special present or decorating your child's bedroom? These artistically crafted wooden nursery accessories are great these items an original look. Choose from name plates, photo frames, coat racks, night lights and more! To give these gifts that extra personal touch, they may be customized and personalised on request. Such a personal gift is perfect for a new-born baby, christening, birthday or christmas.

£9.99 each


.............................................................................................. New Care Allergy Defence – clinically proven to beat hay fever naturally! Around 16 million people are set to suffer from hay fever this summer, with up to 28% of the UK population and 38% of teenagers affected. Teenagers with hay fever symptoms are 40% more likely to drop a grade between their mock and final exams - rising to 70% if they are taking a sedating antihistamine treatment. It’s even worse if you’re pregnant, breastfeeding or have young children as most hayfever treatments are not recommended. Relief is at hand with new Care Allergy Defence - a unique, clinically proven powder spray which rapidly relieves hay fever symptoms. Based on natural cellulose and peppermint powder, which cannot be absorbed by the body, Care Allergy Defence contains no steroids or antihistamines. It has no known side effects or interactions with other medication and can be used by pregnant/breast feeding women and children from 18 months (under supervision). Containing Nasaleze technology, Care Allergy Defence forms an invisible but effective barrier in the nose to block pollen and other airborne allergens getting into the body. It leaves no powder residue and is undetectable in the nose – except for its effects on hay fever! In clinical trials, Care Allergy Defence demonstrated hay fever efficacy rates as high as 90%. Over 75% of people reported that they would prefer a natural hay fever treatment and 72% would be happy for themselves or their child to try a natural product to help them to relieve their symptoms. A single puff is inhaled in each nostril three times a day or whenever required. Care Allergy Defence 500mg (200 sprays), RRP £6-99 is available from Boots, Sainsbury’s and Morrison’s Pharmacy or online at Care Allergy Defence forms part of the Care range of products for everyday ailments, information about other products in the Care range can be found by visiting:


log burners for those cosy winter nights, indoor heated pool, spa, sauna and games room. Set in seven acres of beautiful Cornish countryside, the ideal base for exploring Cornwall, be it walking along the stunning Cornish Coastline with its secluded coves and wonderful Polperro and Looe or visiting the Eden project and the many gardens that can be found in Cornwall or just unwinding away from the hustle and bustle of every day life curled up sauna. Andy and Linda two of the family who own Fox Valley time for a friendly chat.

UK Children's Jewellery specialise in and supply high quality Children's jewellery and Christening gifts for Babies and Children. Our carefully selected and beautifully designed jewellery make perfect christening gifts, birthday gifts and keepsakes for you little treasure. From birth right through to teens there is gift that is just perfect for every occasion. Let us help you for your little prince or princess.

............................................. .............................................

............................................. .............................................

... this fantastic selection of products and services

LCF French & Spanish Clubs are now in Bolton and surrounding areas, so if you want your child to excel in languages in a fun learning environment, then come and have a free trial at one of our clubs. Your child learns with games, songs, dance, crafts and written activities. We are also introducing Jazz Mataz, our new music & movement clubs! To find out more, visit, email or phone 07917 848745. New and unique, offers beautiful, 100 per cent natural linen clothes and accessories for children, crafted in Lithuania. Soft, natural and gentle on your child’s skin, these clothes are beautifully made with loving attention to detail. Whether you’re looking for a special gift or a long-lasting and comfortable outfit for your boy or girl, you’ll be sure to find something you love at As well as classic linen shirts for boys and pretty dresses for girls, there are gorgeous bathrobes, slippers and towels, all in natural linen which is soft, hypo-allergenic and eco-friendly.


Are you a people person? Do you like children as well as their mums? If so, you could be just the person we are looking for. You need to like music and dance and have the courage to be your own boss but it can be very rewarding. There are already over sixty MAD Academy venues in the UK but we are keen to open more and are therefore looking for keen, motivated people to join our franchise team. At first, running your own business may sound a bit daunting but we help you all the way by providing you with a comprehensive training program covering practical class delivery, business management and a tried and tested marketing plan. Call us now for a Franchise Prospectus on 0118 926 1384 or email

Party Plus has a retail shop in Chiswick, West London and also a mail order company We have one of the largest selections of theme partyware available from stock – Peppa Pig, Clone Wars, Doctor Who, Dinosaurs, Hello Kitty and many more.

Party Plus Limited, 4 Acton Lane, Chiswick London, W4 5NB, Tel 020 8994 1674

The Pourty potty is a brilliant new kid’s potty that makes potty training easier for boys, girls and toddlers. Its features include: Unique patent pending pouring duct making the Pourty potty more hygienic and easier to empty and clean Handle at the front so that you pour contents out of the back of the potty away from where the child sits or touches Sturdier plastic than other kid’s potties and wide base for extra stability Larger and wider seating area than other kid’s potties for greater comfort for boys and girls High splash guard. The Pourty potty is ideal for kids from 12 months to 4 years’ old. ..............................................................................................


Visit us today at Please quote ‘FLY’ to receive free postage and packing on all orders.

............................................. ............................................. .............................................

............................................. ............................................. .............................................

Sprinkles supply a fabulous collection of luxury party bags and gifts for boys and girls from toddlers to teenagers perfect for Birthdays, Christenings, Communions, Confirmations and Weddings. We have put together a great selection of party bags full of quality items in a wide range of themes and prices to suit your budget. Let us help you organise your best party ever. We offer a fast and efficient delivery service throughout the UK.

Tired of car sun shades that don’t do the job? your back doors so they cover the whole window while still letting you have the window open. This way, your children get UV protection AND still enjoy fresh air. Plus they keep your parked car cool and provide cars, so order yours today at only £21/pair and make car journeys cool and comfortable

The Koo-di Pop-Up Travel Bassinette is incredibly lightweight and compact for easytravelling. It folds into its own small carry bag and pops up to provide a sleepy haven in seconds. Weighing less than 1kg, it’s made with breathable polyester and cotton fabric panels and also includes a padded mattress, removable canopy and integrated mosquito net to protect baby from nasty nibbles. While the Pop-Up Travel Bassinette is suitable from birth to around six months, older babies can also be assured of a good night’s sleep on holiday with the Koo-di Pop Up Travel Bubble Cot. A larger, sturdier version of the Bassinette, the Bubble Cot is still extremely compact weighing less than 3kgs and has exactly the same fabulous features. ..............................................................................................

discover that if they were to put Hazelwood Chips on their babies’ neck it would soothe teething pains. Almost forgotten, Tearless Teething reintroduced this old remedial way to holistic healing in the form of their necklaces and other products to help not only the babies but to take advantage of the

for the infants but the whole family. “to our sheer amazement neither baby had any signs or symptoms during their whole teething period. They got through this awful time and are now just over three but still wear there necklaces as they can help with their digestion and overall health”

There is a new outdoor craze about to hit the UK this summer – SNAPIT, the fun and addictive throw and catch game that the whole family can play.

SNAPIT is a great way for kids (and adults!) to get active and develop great hand eye co-ordination. You can play SNAPIT in a group, a pair or on your own. See how long you can go without dropping the ball! Snap up summer’s coolest outdoor toy.

It can be played everywhere and anywhere, indoors or out, so there’s no need to wait for a sunny day to go and play. The unique throw and catch mitt catapults the ball between players. Kids can play for hours trying out cool shots like “behind the back shot”, “over the shoulder shot” and “turn around and jump shot”. SNAPIT is now available nationwide for just RRP £12.99.

Call 01384 878276 for more information

Never again check in your pushchair in at the airport - or even pack it into the boot of your car - to find that baby's belongings have gone astray or been damaged during the journey. The Koo-di Pack-it! Storage & Travel Bag is an amazingly compact and simple idea that will protect pushchairs and their accessories while not in use. Available in black and red the Storage & Travel Bag folds neatly away into an integrated pocket and opens out to a large bag which easily contains most pushchairs. Finally, whether heading for sunny climes or staying in the less predictable weather of the UK, protecting baby from harmful UVA and UVB rays is vitally important and Mother & Baby GOLD Award winning Pack it! Universal Sun & Sleep Shade is the perfect solution. This hugely practical shade fits most pushchairs and blocks out 93% of all harmful rays. Call 01384 878276 for more information. .............................................................................................. Need ideas for spending time with the kids this summer without breaking the bank?

From recipes for homemade play dough to den-making kits, Nicola Baird’s new book homemde Kids (published by Vermillion) provides all the inspiration you need


Readers can buy Nicola Baird’s Homemade Kids (RRP £10.99) for the special price of £8.99 including free UK p&p. To order please call 01206 255 800 and quote the reference ‘Flying Start.

This bag is so cool! An amazing new product from Koo-di! The Koo-di Fridge-to-go is an essential item for every mum this summer.

Available in two sizes: Size Small: for Short Outings Made to fit a 260ml Wide Neck Bottle or 1 x 8oz Breast Milk Feeding System or 260ml Training Cup Size Large: for a Day Trip or Travel Adventure Made to fit 2 x Breast Milk 6oz Storage Containers & 1 x 260ml Wide Neck Bottle or 1 x 8oz Breast Milk Feeding System. Call 01384 878276 for more information

We all want the best for our children - we want them to grow up into well adjusted adults who feel valued and respected. Our children, although they want to feel the latter, also crave to be heard, listened to and not judged. They generally want to talk to us when they fancy but for us parents it is often a matter of , ‘Look I am busy, tell me later’, ‘Go and do something else and we’ll discuss it at dinnertime’ or ‘Very nice darling’ dismissing what they are saying to us. Some of the children I have seen don’t have parents that have the time to listen to them – some hardly see their parents, and I work with them on ways that the child can use to get the attention of their parent. It’s ironic that these children have to teach their parents to be better communicators. I would look for a time during

the day when you are both relaxed and not engrossed in making the dinner or juggling three jobs at once. Also find a time when you are not going to be interrupted by other children or anyone else. Find out what they are doing and then make an appointment with them for when they have finished their activity so you have their attention 100 per cent. I often say to my oldest child, ‘When you have finished playing that game, please can we sit together so we can talk about your day’. And when this is greeted by moans, which are fairly short-lived, I sell the benefits of our time together - boost his self-esteem by telling him how wonderful he is and how proud I feel to be his mum. We sit and talk and discuss ‘life’ and I help him with his thoughts etc. With an older child you may need more of a dialogue like this: Parent, ‘Hi Mike, do you have a minute for me to talk to you. I can see that you are busy

Tel  07961 312749  10

right now but there are a few things I would like to chat to you about. Would the best time to do that be when you have finished your television programme or after dinner?’ Mike, ‘After dinner’ From feedback from mums, they find the best time to do this is before school or before bed which I think are two times in the day when the worry monster within the child rears its ugly head. The time is crucial as it has to be when you feel your child is going to be responsive and a willing participant in your chat.

Naomi Richards is The  Kids Coach. She provides  life coaching for children  who need help with any  behavioural and  emotional issues that  they have. She provides a  space for children to talk  !"#$%&#'()**+,)-".',/0+, they are unhappy and  helps them resolve their  problems in an  interactive, creative and  supportive way. Most of  these issues are based  around friendships,  !"#$%&#!&1,2&*34&2'&&51, parent separation,  !"4"6&7)'("#1,)#8(&'+, and communication. For more information  visit

Take as long as your child needs and don’t rush them. I find that a fifteen minute chat can do the job but for a complex issue where you are using my exercises or worksheets you would need to allow about half an hour. Have your chat at the kitchen table or in your childs bedroom. It really does not matter so long as you are not interrupted.

Life Coaching for Children A life coach for children can help parents: When they know their child is unhappy but the child will not speak to them  They know what the problem is but they don't know how to resolve it They feel their child needs to acquire essential life skills The Kids Coach can help give that little bit of outside help, understanding and  ideas to resolve problems Coaching sessions can be done face to face or via skype

Naomi is running workshops this summer on:  9&*34&2'&&5,)#%,!"#$%&#!&1,:(;(#<,/('0,2&6)7)'&%,6)7&#'21, =>&!'(;&,?"55.#(!)'("#,)#%, Making the Transition from Primary to Secondary School. See her website for more details


Would you know the signs?

Developmental Dysplasia of the Hip

Oonagh â&#x20AC;&#x2DC;s Story


My first child, Robyn, was a undiagnosed breech baby which I had by natural delivery. The experience was horrific, my daughter required resuscitation and spent a period in intensive care. When she was discharged I was advised that she would need her hips scanned. I was not given any information why she needed this scan apart from the hospital suggested it for all breech babies . The scan proved normal and I never gave it another thought. I suffered PND and was so traumatized by the experience that I decided not to have another child. Ten years later when I found myself pregnant I was thrilled but naturally apprehensive. Siomha was born in January 2007 - The hospital was extremely busy and I was asked if I could leave as soon as possible. As my older daughter had been in the ICU I was unaware that Siomha should have had a physical check. Siomha was a delight and bonding was so much easier as I did not have the depression to cope with. I did notice little things about her such as a deep extra crease at the top of her leg, she appeared to hold one leg stiffly when she had her nappy change. When she started crawling I noticed she had an unusual crawl like a soldier commando crawling and Siomha when she started to pull herself up she often stood on her tippy toes. In hindsight she had all the classic signs of Developmental Dysplasia of the Hip but I had never heard of this condition. When Siomha started walking my mother thought she was limping and I took her to the GP. They immediately confirmed a full dislocation and one leg was shorter (as the femur had moved above her pelvis). We were devastated and I cried for weeks, I was so upset with myself for not

knowing the subtle signs of this condition. This condition, in 95% of cases, is 100% curable if detected and simple treatment starts in the first 12 weeks of the babies life. The longer it goes undetected the more extensive and life changing the condition becomes. At 21 months Her surgeon cut bone from her pelvis and used it to fashion a hip socket. She then spent 7 weeks in a cast from her chest to ankle. They are now planning to snap her femur to realign with pins and plates as the femoral head is smaller than it should be as it was dislocated for so long. In addition she will require her socket rebuilt when she is 4 and 9 years old. She will then start hip replacement in her 20's and will suffer pain from osteoarthritis for her entire life. With the support of STEPS Charity I have been leading a group of parents campaigning to improve early detection and treatment amongst health professionals and parents. The NHS have created the NIPE (Newborn Infant and Physical Examination) programme to improve detection and ask me to speak at the Royal College of Midwives Conference about the parent experience and what the consequences of late diagnosis are. "It is unacceptable that children are still being diagnosed late with conditions such as DDH," said Professor Adrian Davis, director of the NHS Newborn & Infant Physical Examination Programme. He said he is working with STEPS, parents and medical practitioners in order to "stop this unnecessary distress". Many children could have their lives completely changed by mums checking and raising their concerns with their gp. Signs to look out for are: * One leg appearing to be shorter than the other * An extra-deep crease on the inside of the thigh * Dragging one leg when crawling * Walking with a limp or waddle

Nicola’s Story Our daughter Lillie was born September 2008. I had a completely normal and straight forward pregnancy. Six days before her due date I went into labour, which was quite long. I had no real problems, she just didn’t seem to want to come out. After pushing for over an hour it was decided that I was to have an emergency c-section. She had progressed so far down the birth canal that she had to be pulled up by her leg (I personally think this is when the dislocation may have happened). She was thoroughly checked over before we left the hospital and nothing abnormal was detected. Lillie was a very happy and content baby. We took her along for her eight week check which is when the doctor discovered she had a ‘clicky hip’ . We were referred to the hospital for a scan. She was four and a half months old when she had the scan which did detect that she had a fully dislocated hip. A member of the peadiatric occupational department came to our home to speak to us and prepare us for the operation, looking at baby equipment such as car seats and prams as Lillie's legs would be cast quite far apart. We were in hospital two weeks later for the operation where Lillie had closed reduction surgery. This is where they inject a dye into the hip so the doctors can work with a camera to manipulate the hip back into the socket without the need to open her up. She also required a small incision into her groin to release a tendon. Lillie was then fitted with a hip spica, which is a full cast from chest to ankles which was to be worn for sixteen weeks. After the first couple of days with only one sleepless night, Lillie, my husband and myself all adjusted very well to having the cast on. She was just as happy as before - to her it was normal. Two weeks later Lillie had a CT scan under sedation followed by a check up and x-ray at eight weeks, which showed that everything was still in place and going well. After sixteen weeks we had to go back to hospital to have the cast

removed, which involved a general anaesthetic again as she had to stay still and so Lillie that they could scan the hip to make sure the procedure had worked. Everything was fine. Lillie had a check up and x-ray four weeks later and then again five months down the line. She was nine months old when the cast was removed, she crawled at eleven months and started walking at fourteen months. She is now twenty two months old and to watch her running around you would never believe that she even had a problem with her hip. She will have to go back into hospital every twelve months to have check ups and x-rays until she is about sixteen years old. Our experience has not been a bad one. Coping with Lillie with the cast on was relatively easy once we all adjusted. Looking back we got a lot of information from the internet and prepared ourselves pretty well. If we were to have another child I would definitely check for the signs of DDH, which once we were made aware of were quite obvious on Lillie, such as the extra crease at the top of her thigh/groin area and one leg appearing slightly longer than Lillie with cast removed the other. Lillie is a happy and healthy toddler who throughout all this has not been affected at all. She will enjoy a full and active future. 27

A wide and ever growing range of products for you to purchase to celebrate the Arrival of A New Baby, A Christening, A Birthday or just a Special Gift

fts ........... Gifts ........... Gifts ........... Gifts ........... Gifts .........

!"#$%&'()%*"+&$'"!",$,*+&$'" """"""""""""""""!"-.&/)$0"1)2%-" !"#$%&'$(%')%*+$)%,'-./$ 0/$&)1)2333 ('%(+'-45%,'-/%*1/5/'6$7

LEEDSÂ LINCOLN BIRMINGHAM !"#$!%&'!&()#!)*#+!#',(-'.!&/


Baby Shower Planning can be Childsplay! Words: Jo Fazel

2 Keep it a surprise unless you know that mum-to-be is not good with being kept in the dark.

3 Purchase the decorations & partyware in time – as the baby shower phenomenon is fairly new to the UK you won’t often find these items in high street shops – so allow time to order from the internet and have it delivered. (Top Tip – consider clubbing together and buying a nappy cake. Made from rolled nappies arranged in tiers like a wedding cake, they are filled with useful baby gifts and make a fantastic centerpiece for the party that also doubles up as a gift)

4 Plan how you are going to get mum-to-be to the party

without spoiling the surprise. Often dad-to-be can be very helpful in getting mum out of the house for this! Give yourself enough time to get all the decorations up and for all the guests to arrive before the guest of honour.

5 Decide if you are going to play any games and how many Originating in the US and widely popular throughout North & South America, South Africa & Australia, Baby Showers are now increasingly gaining popularity and awareness here in the UK. But what exactly is a baby shower? No, it’s not some kind of strange ritual involving the bathing of the newborn in front of an audience! Rather, it’s a party for the mum-to-be usually held before the birth, to celebrate her imminent arrival. Much like a Hen Do, these parties involve getting the mum-to-be’s friends and family together for some fun before the baby arrives (although usually without as much alcohol involved!). Some baby showers are arranged with the knowledge and input of the mum-to-be, although it’s more usual for them to be organized by a close friend or family member as a surprise. A typical baby shower would be held for a few hours during the afternoon, at the home of the party organizer or mum-tobe (as long as someone else helps clear up afterwards!). Usually there would be some kind of catering (afternoon tea & cake and some light buffet food works particularly well); some party games (baby shower bingo is a fun, easy one but there are many to choose from); opening of gifts (not essential but as most people would buy a gift for a friend’s baby it’s a nice time to give it); but most importantly a chance for a good old gossip, lots of fun and to make mum-to-be feel special before the baby comes and she is no longer the centre of attention! Here are our top tips for a fabulous baby shower:


Get organizing in plenty of time – you ideally want to hold the baby shower about 6 weeks before the due date in case baby makes an early unexpected appearance! You’ll need to give guests some notice of the date as well and allow time for rsvp’s. (top tip: get people to rsvp by email rather than post – you’re likely to get a much speedier response!).

you need. Bear in mind it will always take more time than you think to get everyone listening to the rules of the game and to finish. If you think that your guests may be shy, go for team games. (Top tip – if your guests don’t all know each other, plan for an ice-breaker game on arrival)

6 Bear in mind that if you are pre-ordering buffet food or a themed cake, there will often be a minimum lead time for ordering so decide in good time.

7 If you are hosting the party, make sure that you organize

the activities to the timescale you have decided upon. Give yourself enough time to offer drinks on arrival, get the games played, the food eaten and the gifts opened. You don’t want to cram too much in especially if the party is only intended to last for a couple of hours.

8 If you are going to be giving gifts at the party allow

enough time for the mum-to-be to open them – usually at least 30 minutes will be needed for this, more if there are a lot of guests.

9 At the end of the party it’s a nice idea to give a little favour gift to your guests as a thank you for coming (think grown up party bag!) There are plenty of options available for all budgets.


Make sure that someone is responsible for cleaning up afterwards – especially if the party is held at mum-to-be’s house!

You can find a huge range of baby shower party supplies and unique baby gifts at Sign up for the newsletter and receive a FREE baby shower planning guide plus 10% off your first order! 29





Gifts ........... Gifts ........... Gifts ........... Gifts ........... Gifts ...........






For more information or to view our wide range of gifts visit Telephone 0161 477 0335 Email


Moan about ! MEN It all started one evening when Sue and I were having a glass of wine in the local pub... Sue told me about a mutual friend who was fed up because her husband hadn’t done anything for their tenth wedding anniversary, even though she organised something every year and this time she was going to leave it all to him. This turned out to be a mistake because, sadly, all she ended up with was a microwave curry in front of the TV!! This inspired Sue to purchase a domain name called, but she sat on the idea and had not mentioned it to anybody until now, I loved the idea and after that chance conversation Moanaboutmen was born. We got to work, and with the help of a local developer designed the website. The site seemed to strike a chord, soon we were in magazines and national newspapers, and then came radio and TV work which was very exciting and a little daunting. Both Sue and I were in what seemed like another world but we loved the adrenalin rush it gave us. People in the media have been very surprised about how much publicity we have received, all this has been achieved by two women on their own without using any P.R. companies, I think we have been successful because we weren’t afraid to approach people we thought were of influence and give it a go. After one particular feature on Five News we were approached by a publisher and as a result a book based on material from

Moanaboutmen’s Angie tells Flying Start about the birth of this fantastic site...

the Moanaboutmen called Moan about men by Julian Foster has been written, Sue and I have also been featured in the book Working 5 to 9 explaining how we manage to combine all our responsibilities. We both continue to work holding down full time jobs and looking after our children, our husbands have both supported us on this journey to their detriment sometimes when people presume the site came about because of them!

Sue an

d Ang ie

The site has been redesigned and we have just re-launched, it’s fast becoming an exciting and innovative social networking site for women of all ages. Woman can make friends, find help, read articles, join discussions, let off steam, offer opinions, get ideas, solve issues or simply browse the community and take it all in. What started originally as a bit of fun for Sue and I has now become very popular with women all over the world with its lively forum and community site. The site itself is not just having a whinge about your partner there is so much more on offer. Visit - Real life, real woman, real issues.












Should we discourage

role play?


There is little doubt that role play is a key element in a child’s development and not only helps them to burn off excess energy, but creates an understanding of the social world around them. However, many parents express concern that despite the greatest effort to provide a non-sexist approach to parenting, their children generally continue to adopt gender specific roles when playing, which raises the question of where this behaviour springs from – and should it be discouraged? From the earliest age there is often a clear distinction between girls’ and boys’ play and it is possible to argue that children choose their playmates and activities from a biological basis. However, research on the subject is inconclusive and such behaviour could easily be explained by the social messages around them. Children develop their identities through interaction with both adults and other children and gender discourse positions girls and femininity and boys and masculinity firmly at opposite ends of the spectrum. Therefore, it is hardly surprising that children try to position themselves into their own gender specific category and it often takes adult interaction to encourage children to explore different aspects of being either a girl or a boy. For example, females can be powerful and assertive and equally boys can be gentle and nurturing. Role play is perfectly natural and part of the innocence of childhood and whatever an adult’s reservation on their child’s chosen subject, the question remains as to whether they should intervene. There has been much debate over the years as to whether boys should be allowed to play with toy guns, balancing political correctness over the right to re-enact the roles of superheroes and even real life heroes which are continually presented to them through the media. The launch of a new range of HM Armed Forces toys by Character Options early last year caused considerable debate as to whether children should be encouraged to play with replicas of equipment used by the serving men and women of our country. While the HM Armed Forces range doesn’t actually include toy guns, it was suggested that providing boys with clothing and equipment modelled on the real thing, might be glorifying war. However, a guidance called ‘Confident, Capable and Creative: Supporting Boys’ Achievements’ issued by the Department for Schools and Families in early 2008 recognised that common starting points in boys’ play often involves characters with special powers or weapons, stating: “Creating situations so that boys’ interests in these forms of play can be fostered through healthy and safe risk-taking will enhance every aspect of their learning and development.” For generations boys have enjoyed boisterous military


inspired games involving lots of physical activity. In fact, evidence points to the fact that the play ideas posed by toys such as the HM Armed Forces range actually educate a positive disposition towards challenge, change and self-initiated learning. They also encourage co-operative play and team leading skills. Likewise, after years of women striving for equal rights, many mums step back in alarm when little girls reach for a toy ironing board or shopping bag. But realistically, for the majority of girls – as well as many boys too – one day these chores will be an every day factor in their lives, so why not let them enjoy the experience while they can. Just as boys like to mimic the male role of hunter gatherer, little girls gravitate towards homemaking and caring; and while they should be in no way led to believe that this is the only option open to them in life, there are many positive aspects to this type of role play too. A great way to fire up a child’s imagination is to provide them with a box full of household items from dressing up clothes to pots and pans. However, there are numerous role play toys on the market too which open doors to a world of imaginative role play and many have great educational benefits too, encouraging numeracy and literacy skills as well as helping children to develop cognitively. For example, HABA’s Mini-Shop not only has everything a budding shop-keeper could ever want from play food, shopping bags and even a sturdy wooden shopping trolley, but encourages children to write shopping lists, add up the cost of their purchases and give the correct change too. Also, HABA’s extensive range of play food actively encourages children to explore healthy eating options and opens discussion about what foods are good and those that should be eaten in moderation. This includes an array of wooden and fabric fruits and vegetables, meats and fish and also has the fun element of sweets and cakes and everyday fast food products too. Many children use role play to cope with their feelings and fears as well as expressing their understanding of the world around them. Playing at combat soldiers certainly doesn’t mean that a boy will grow up to be an aggressive adult and likewise a girl obsessed with playing ‘babies’ won’t necessarily rush into pregnancy at the first hurdle. Whatever form of role play a child embarks on parents should recognise the positive aspects of the game and rather than feeling alarmed or disapproving, can view the game as an opening for discussion and an opportunity to promote positive messages to their children.

Road Safety for Young Children How can you start helping your child begin to understand the basic principles of road safety? Flying Start has teamed up with children’s documentary specialists Child’s Eye Media to give you some key ideas for introducing the Green Cross Code to your child. The advice is based on the award-winning film, Street safety with Teigan, which was made in consultation with the government’s THINK! Road Safety Campaign. The film is one of four delightful films on the Gold Award-winning A Child’s Eye View of Keeping Myself Safe DVD ( ) – essential viewing for children aged 3 – 8. Child’s Eye Media’s Educational Director, Linda Mort, writes: Children should never be allowed out on the roads without an adult until at least the age of eight or nine. It can take until age 10 or 11 for children to develop sufficient skills in judging distance and speed, although each child develops differently. (Child Accident Prevention Trust ). Developing crossing the road skills cannot be rushed, but should be a very gradual process, carefully managed over the years, and little by little enabling your child to become more independent. Because, of course, of the enormous volume of traffic on today’s roads, it is understandable that some parents try to ferry their children everywhere by car. Sadly, this can lead to some children never learning to cope with roads until they start secondary school, or even later. Lacking in experience and confidence, they can take dangerous risks, with obvious consequences. In the long run, it really is best to try and resist the temptation to wrap children in cotton wool.

Hold my hand

First and foremost for pre-schoolers is an understanding of the vital importance of always holding a grown-up’s hand. ‘Hold my hand’ is one of the key messages of the Children’s Traffic Club series of books, designed to be used with three and four year olds and their families. The books are free to all families in London, Scotland and many other authorities – Reinforce this message by making ‘hand in hands’. Together, draw round, on card, and cut out, a hand each. Put your child’s ‘hand’ on top of yours and attach them at the top with a split pin. You could decorate them with felt-tipped pens to look like two styles of gloves. Organise other members of the family, including grandparents, to make ‘hands in hands’ with your child, too.


A third of all children hurt crossing the road said they didn’t stop before stepping off the kerb, and as many said they didn’t look (Child Accident Prevention Trust) Children love ‘teaching’ teddies and dolls - lay a skipping rope on the floor as the ‘kerb’, and quickly transform a doll or teddy into a string puppet by tying a piece of string to each arm and tying the other end to a small ruler. Just listen to your child instructing their ‘puppet’ to ‘stop at the kerb’!

My song!

A simple but effective way to get children to take ownership of safety messages is to encourage them to make up their own songs – just a repeated refrain and a nursery rhyme tune will do. Try ‘Hold my hand’ to the tune of ‘Twinkle, twinkle little star’ – repetitive , but it works!

Let Teigan help

Children love to watch other children, and you will be surprised at how much your child will learn from six-year old Teigan and her friends on the gold award-winning Child’s Eye View of Keeping Myself Safe DVD. The companion films on the DVD are about what to do if you get lost; safety at the seaside; safety with fire and fireworks. A Child’s Eye View of Keeping Myself Healthy includes 3 delightful films about looking after your teeth and going to the dentists; keeping fit and eating your 5 a day; visiting the health centre and hospital. All the films are shot from a child’s eye view, and tell stories that really engage and fascinate young children. “This is Kira’s favourite DVD. She even chose to take it with her on a weekend away so she could share it with her friends. It has given her a real interest in safety issues and is perfectly pitched to engage and inform young children. I would highly recommend it to all parents.” Dr. Alice Redhead, mother of Kira, aged 3 “Lois loves watching this DVD because the films feature real children that are just like her, so she takes it in and loves to watch them over and over again. It's really developed her understanding of why road safety is important and how you practically make sure you are safe. India and staying healthy really prompted her to count her 5 a day.” J Osborne, mother of Lois aged 4.

The Green Cross Code

With young children, focus on the core steps: Find a safe place to cross Stop at the kerb Look right Look left Look right again If the road is clear, cross – don’t run! But keep looking and listening for traffic as you cross. The four key steps – finding safe crossing places, stopping, learning left and right and the ability to keep looking and listening whilst crossing, will only be developed fully over the years.


Special Offer! Go to and enter  the code fssum in the voucher box at  the checkout to receive 10% off your  order!

Laser Storm is the amazing Laser shootout experience for children aged 8-14 years old. Come and experience the awesome thrill of a Laser shooting party here at Thingamajigz! Thingamajigz is closed to the public…the with harmless smoke…each party guest is given a lightweight laser gun…the LASER WARRIOR is now ready for action!


Grandparents as influential as professional advisers on separation issues New guide helps them to make sure their grandchildren are provided for. Couples with children whose relationships are breaking up are as likely to discuss separation issues with their parents as they are with professional advisers, including solicitors. The influential role of grandparents is revealed today in a survey for Child Maintenance Options – the free and impartial information and support service. According to a YouGov poll of over 1000 separated parents with children aged 18 or under, 60% said they turned to their parents, siblings and friends for help and advice while only 27% talked to a solicitor. Notably grandparents are the most likely to be called upon of that group, with 30% of the parents surveyed saying they turned to their mums and dads.

simple guide to child maintenance. We hope it will provide grandparents with the facts they need to offer the practical support that should lead to more children benefiting from effective child maintenance arrangements.’ Sam Smethers, Chief Executive of charity Grandparents Plus, said: "Grandparents play an increasingly vital role in modern family life, supporting their children and grandchildren through change and providing guidance in difficult situations. When parents separate they often turn to grandparents for support and advice. We welcome this new publication as it will help grandparents as they do what they can to support their families." The free guide includes sections explaining what child maintenance is and outlines the three ways it can be arranged: * Privately – without involving the Child Support Agency (CSA) * Via the courts * Through the CSA It also covers common concerns such as how child maintenance can be calculated, what to do if a couple are not on speaking terms and how to handle things if a parent stops paying.

With an estimated 2.6 million children living in separated families in Britain, the survey highlights the need for the parents of couples who are splitting up to offer accurate and useful support. With this in mind Child Maintenance Options is today publishing a new ‘Grandparents Guide to Child Maintenance’ explaining how they can help to make sure their grandchildren are properly provided for after divorce or separation. “More and more grandparents and other members of the family and friends of separating couples are calling our helpline, seeking guidance on their behalf,” says Janet Paraskeva, Chair of the Child Maintenance Options. “A quarter of those using our website are 55 and over and many are grandparents. As a result we have decided to prepare this

The guide is designed for Grandparents like Tony and Gwen. They recently helped their son David through his separation from the mother of his son. They knew about the Child Maintenance Options service and encouraged him to call and speak to an Options specialist, but they wanted to help him more. ‘We couldn’t give David any more advice on maintenance because we didn’t know what his options were,” Gwen said “We didn’t want to give him the wrong help as it might have just added to the confusion at what is already a difficult time.” Following his call to Options, David now has a successful maintenance arrangement in place. He and his ex signed a private agreement form which they got both their fathers to sign.’

The free guide for grandparents is downloadable from or people can call the Child Maintenance Options helpline on 0800 988 0988 to request a copy

Facts about child maintenance:

* The Department for Work and Pensions estimates that around 300,000 couples with children separate each year. * Since October 2008, no one has been compelled to use the CSA * 93% of separated parents questioned by YouGov believe mothers and fathers still have a financial responsibility to their children even if they don’t live with them * Grandparents and other guardians who provide the main day-to-day care can also make a private agreement for child maintenance with either (or both) of the parents living apart from the child

Facts about grandparents:

* There are 14m grandparents in Britain (Bob Broad and Grandparents Association) * Almost a third of grandchildren (31%) say their grandparents are like ‘second parents’ to them (Research carried out by Opinium Research for December 2009) * Grandparents in Britain are spending over £11.5bn a year on their grandchildren (Research carried out by Opinium Research for February 2010) * Among single-parent families, between half and two thirds rely on grandparents to provide some childcare on a weekly basis (Grandparents Plus and Equality and Human Rights Commission)


bushbaby minipack rucksack with a detatchable  adult safety rein. Gives you peace of mind when  you’re out & about. RRP £16.00 back carriers, front carriers, travel cots, clothing & accessories tel: 0161 474 7097 As Cute As stock a fantastic range  of nursery and baby goods including  cots, moses baskets, bedding, feeding  equipment such as bottle and  sterilisers, soft toys and much  much more

01527 570050 110 High Street Bromsgrove Worcs B61 8ES Monday - Friday - 9.30am - 5.00pm, Saturday - 9.00am - 5.30am, Sunday - CLOSED


A grape stuck in my throat. I couldn’t breathe. It was really scary. But I knew a grown-up would help me. Who was clever at first aid. Who knew that all I needed was some hard slaps on the back. Because grown-ups always know what to do. Don’t they?

Abigail West 2005-2010 You can be the difference between life. And death.

Up to 150,000 people a year could be given a chance to live if more people knew first aid, says charity St John Ambulance, as it launches a hardhitting campaign to encourage more people to learn this vital skill. Thousands of people are dying each year in situations where first aid could have made the difference. This includes nearly 900 people who choke to death, 2,500 who asphyxiate from a blocked airway and 29,000 who die from heart attacks. First aid could make a dramatic difference in these situations, either through direct intervention, in the case of choking, or by recognising life-threatening signs, such as a heart attack, and caring for someone until medical help arrives. The startling figure is more than four times the number who die of lung cancer each year, the most common cause of death from cancer.

Startling lack of first aid knowledge Research commissioned by the charity has also revealed that: Nearly two-thirds of people (59%) wouldn’t feel confident enough to try to save a life A quarter (24%) would do nothing and wait for an ambulance to arrive or hope that a passer-by knows first aid. The charity is urging everyone to get a free pocket-sized guide featuring first aid skills that can help in five common life-threatening situations by texting LIFE to 85010. The message is supported by a dramatic new advertising campaign depicting these five situations in which first aid could have been the difference between a life lost and a life saved. The public are also encouraged to donate to the charity to help others become ‘the difference’.

Be the difference Sue Killen, CEO, St John Ambulance comments: ‘We believe that anyone who needs first aid should receive it. Our latest research shows that’s just not happening. We can’t rely on

other people to have the skills everyone should take the responsibility to learn first aid themselves. Armed with this knowledge we can all be the difference between a life lost and a life saved.’ Sue continues: ‘Around 2,500 people die each year from a blocked airway, but if someone had known the recovery position, lives could have been saved. We’re urging everyone to text to claim a free first aid guide today.’

A life lost – Guy Evans

The campaign is backed by Beth Chesney-Evans, who believes her son might be alive today if he had been given basic first aid. Guy Evans died in August 2008, when he was 17, after his motorcycle crashed near his home in Didcot, Oxfordshire. Beth Chesney-Evans comments: ‘Guy didn’t die because of a terrible head injury or massive internal bleeding. He had no injuries at all but died because his heart apparently stopped and he couldn’t breathe – and those are conditions that first aid is designed to deal with until the ambulance arrives. I’ll never know whether Guy could have survived; but because he didn't get any first aid, he didn’t have a chance.’ Beth continues: ‘I’m supporting St John Ambulance’s campaign because I want to give others the chance Guy didn't have. I don’t want him to have died in vain.’

Take action St John Ambulance is committed to ensuring everyone has the basic first aid knowledge that could save someone's life. To get your free pocket-sized guide, just text LIFE to 85010 or visit the St John Ambulance website for more information on the campaign You can also get advice on your iPhone with the St John Ambulance first aid app, available through iTunes.



Georgina, 43, Gloucs

Georgina resuscitated daughter Ruby, 23months, Aug 09 after she stopped breathing at home. She had a fever, then her lips turned blue and she became floppy. Georgina checked breathing and did CPR. She saw Ruby’s fingers move and she started breathing.

Two days previously Georgina had attended one day SJA course For more information, visit 39

Order online at:

STIKINS® Name Labels are perfect for a wide variety of uses

Uses include:

t t t t

Clothes Sandwich Boxes Books Bags


Shoes Pencils Coats


t t t t

t t t t

Trainers Pens Football Boots Calculators

Conte nts

PE Kits Flasks Glasses Cases Equipment


2 0 1 0 Price s

120 Name Labels


£10. 50

90 Name Labels


£8. 50

60 Name Labels


£6. 50

30 Name Labels


£5. 00

Premium Pack

48 Garment, 24 Shoe, 48 Micro, 72 Silver


£11. 50

Standard Pack

24 Garment, 12 Shoe, 24 Micro, 36 Silver


£7. 50

White Assorted

48 Garment, 24 Shoe, 48 Micro


£9. 50

Half White Assorted

24 Garment, 12 Shoe, 24 Micro



General Purpose Silver

72 Silver


£5. 50

First name to be printed 2 2 CHAR ACTER S MAXI MUM




One easy name label with multiple uses for all kinds of school items:

od Pr


Mobile Phones

w Ne


t t t t

Surname to be printed 2 2 CHAR ACTER S MAXI MUM







Name of Person Ordering:


Paypal/Credit/Debit Cards

Order by telephone on 01270 668076, to place a Credit/Debit Card order. Post to: Label Planet Ltd. PO Box 354, Crewe, CW2 6ZW. Please make cheques payable to “Label Planet Ltd”.


School Reference Number (if applicable)

Delivery Address:

Order online at –


“Children thrive within a rich, vibrant and inclusive environment where their individual needs are fully recognised and supported” latest Ofsted report, June 2010

Arnold Kindergarten OPEN DAY - EVERY DAY

for more information, or to arrange a tour of school at any time, call Katie 01253 336281

Arnold School, Lytham Road Blackpool, FY4 1JG

independent co­educational day and boarding  school for pupils between the ages of 2½ and 18

Lincoln Minster School The best in everyone Nursery and Early Years awarded 'outstanding' rating by OFSTED Brand new sports  hall and music  school opening

Assemblies and concerts  in the spectacular  Cathedral Home to the  boys and girls  of the Lincoln  Cathedral Choir

01522 551300 42


The Co‐ed or Single Sex conundrum Words: Liam Butler, ISC Various studies have been conducted over the years on the merits of single sex education. However, ultimately it is up to the parent to decide which environment would best suit their child.

Just as there is a lot of be said for a school that tops the league tables year after year one must also remember that this might not suit every child. Not every child is the same, and the independent sector affords parents the opportunity to ‘shop around’ to discover a school that suits their child’s attributes. So, whatever a parent’s view is on single sex versus co-educational question there is a school to suit their choice. Parents are offered an array of options to consider including ‘boys only education’, ‘boys and girls taught separately’ as well as the more usual ‘co-educational’ set up. Parents are therefore advised to consider all types of schools when choosing the best education for their children. There is nearly twice the number of girls’ schools to boys’ schools in ISC membership yet with over 100 and 200 respectively it shows that there still is a lot of choice for parents both new and experienced to the sector. Most, if not all, schools will have open days allowing parents to visit the school to see exactly how they run and how their

child will fit into the community. Schools are happy to discuss the pros and cons of a single sex education as well as a co-educational one and it is certainly something that can be fully explored when you begin to narrow down your choice of school. Schools will understand that parents may have questions and reservations, and will be happy to discuss any concerns on this and a whole range of other issues which are important when choosing a school. The best course of action for any parent beginning their search for an independent school, single sex or otherwise, is to visit the ISC website and click ‘School Search’. This search allows you to select your specific criteria in order to locate schools that are appropriate. Within this process you can select ‘Girls’, ‘Boys’ and/or ‘Co-ed’ schools. So, if you’re open to both styles of education you are able to click both boxes. The key in searching for a school is to limit your search only where necessary and not to discount hundreds of schools based on the fact that a single sex or co-educational education is an unknown quantity. Go ahead and request a prospectus; read inspection reports; pick up the phone; pay the school visit; ask questions! You will be pleasantly surprised.



Bleasdale House School is an

outstanding school giving excellent education and care, 24 hours a day for children with profound and multiple learning

We have both day and residential provision for all with personalised part time placements for 2 – 5 year olds “This is an outstanding school which meets the needs of its pupils through well co-ordinated education and care of the highest standard” (Ofsted March 09) For further information please visit out website Bleasdale House Special School, 27 Emesgate Lane, Silverdale, Carnforth, Lancashire, LA5 0RG


Tel 01524 701217 P R E G N A N C Y \ B I R T H \ E A R LY Y E A R S L E A R N I N G & D E V E L O P M E N T

Estelle Hughes of 3Line Media talks to Flying Start


Could YOU save your

child’s LIFE?

Holiday essentials and clever ideas to keep little ones happy and active

Grandparents guide to child maintenance

Would you know the signs?

rmel k bel Ka th Anna ta Dishes’ boo viewets wi ‘Top 100 Pas e inter from her new Exclusiv she e recip out and keep

Would you like your company to be seen in the Winter 2010/11 or Spring 2011 edition of

PLUS 4 cut

Don’t forget to check out our website

Call and speak to us now on our direct lines.... Sonia 01772 459418, Angela 01772 641536, Joanne 01772 436518

We look forward to speaking to you

Sonia, Angela and Joanne xxx




David Finney from Sezitall ‘Says it all’ to When David Finney’s family building business found itself under crippling financial pressure thanks to the sharp downturn in the building industry, he knew that something had to give. And give it did, the family business which since 1902 had supported four generations of David’s family, finally had no choice other than closure. For David, he found himself at an unexpected crossroads in his life, and one which turned out to be the beginning of a whole new chapter. “At 49 I was faced with the prospect of starting another career – this was as much daunting as it was exciting. I had always been self employed and the prospect of working for someone else simply did not appeal and did limit my options somewhat. It was then that I guess I had my ‘eureka’ moment of what I could actually do, and where the Sezitall story really begins!” Some years earlier David and his wife, Teresa, had been hunting for a personalised bookcase for their son, Jack, and when they failed to find what they wanted, they had one made for him. Even back then, David saw the business potential in the idea. “My son absolutely loved the bookcase with his name JACK spelt on one side and LUFC (Leeds United Football Club) on the other. That coupled with comments from his friends who

wanted one too and positive feedback from other parents, we knew it was a nifty business idea.” Ten years on in 2007, and the nifty business idea was about to become a business reality. But before it did, David held a couple of focus groups with mums for their candid opinions, and extensively scoured the internet to verify that no one else did anything similar. Then, armed with the knowledge that

the idea still had legs, he secured the copyright of his design and set about getting the business well and truly off the ground. “After outsourcing product manufacture and building my website, I contacted as many online retailers specialising in kid’s furniture as I could find to see if they were interested in promoting the product.” Today, Sezitall shelving units can be purchased from the Sezitall website as well as from numerous online retailers. David has begun to expand his range, and in line with the football season and the forthcoming World Cup, he recently launched a ‘Football Crazy ‘collection whereby favoured football teams are spelt out on the units. David says, “The business is still young and is growing at a steady and manageable rate. I am building a reputation for good customer service and for providing great quality bookcases, so customers come back for more!” David continues, “One of the great things about the Sezitall unit is that it can be increased in height and more letters added at any time.” David works from his home in Cheshire and rents a small warehouse to hold stock. His business affords him the flexibility to see his family far more than when he worked for the family building firm. Between his work commitments, he is able to help out with day-to-day family things such as school runs and out of school activities. “Apparently, I am a dadpreneur! I never really knew what a dadpreneur was until I started Sezitall, but if successfully juggling work with family makes me worthy of that title, then it is a label I quite like! But I couldn’t run the business without the continued support of my wife and three wonderful boys.” The transition from helping to run a building business with a £15 million turnover to starting up and then running a children’s shelving business has been big, but now the foundations of Sezitall have been firmly laid, this family business is here to stay.











Flying Start’s Market Place Directory Would you like your company to be seen in the


Media of 3Line Start Hughes Flying Estelle talks to




er ideas ls and clev active essentia and Holiday s happy little one to keep

e s guid parent ance Grand en maint to child s?


w the sign you kno

el l Karmes’ book nabe Pasta Dish

n ith A w ‘Top 100 iew w m her ne interecrvipe sheets fro e iv s ep ke xclu t and

2010/11 or Spring 2011 edition of A directoryWinter of products and services for parents-to-be, parents and early years professionals


t ou 4 cu PLUS

r website

ck out ou

t to che

ge Don’t for

Making Mealtimes...

More Fun!

As parents you know traditional trough bibs work well at  catching the mess, but can be uncomfortable and  sometimes even painful for your child to wear. Our new Comfy Catch Bib puts an end to that!  The innovative two­piece design offers  a number of benefits over traditional bibs;  it’s more comfortable for your child to wear,  whilst being just as effective at catching the mess.

Versatile and practical, it has a soft cotton top, with a detachable lower upper sections, which means there is a supply of clean soft tops whilst the dirty ones are in the wash. Bib, please visit us online at or alternatively contact us on 0121 249 0925  Don’t forget to quote FS/CC when ordering online to receive a free extra top!

To advertise call 01772 459418

01772 436518

01772 641536


Visitors to the farm can have close contact with a large  variety of animals,  with special times sat aside to meet the residents and  even Dilly the Duck himself ! Enjoy a refreshing drink and some homemade cake, or  have lunch in the cafe Daffy's Diner while watching the  children play in the large soft play area, or alternatively,  have a picnic outside.  The play area has two sections which cater for the 0­2  year olds and the 3­12 year 

Features; Admission Charges Adults £5.50,  Children £4.50,  Children Under 1 Free. Family ticket  (2 adults 2 kids) £18.00

Huge Indoor Play ­frame with  seperate toddlers area. Hands on petting Be an animal keeper for the  day (extra cost) Adults/Kids pedal Karts Trampolines (weather  permitting) and theres more  Farm Trail Coin operated driving school. Meet Dilly the Duck Enjoy a pint at Dilly's Bar. Great home cooked food at  Daffy's Diner ­ Barrel train 

Face of Flowers The most comprehensive selection of organic products online

everything we sell is as ‘organic’ as possible and preferably certified by the Soil Association, the leading certifier of organic products in the UK

Visit our website today to see our fantastic range

www.face­of­flowers­ 47 Glen 07986 646128 Exclusive Designer Pram Quilts & Canopies Crib Sets ~ Moses Baskets ~ Dollâ&#x20AC;&#x2122;s Pram Quilts Personalised Pillows for all occasions



Hay Max



Kids love quad bike parties!

So come along to

The ultimate all weather childrens quad bike parties... avoid disappointment... if it rains...

it just gets better! Visit our website now for more information

or call 01625 871384 Mobile: 07803 584923 Situated in London Road, Adlington, Cheshire. Cheshire junior quad bike centre, offering exhilarating quad biking for kids of all ages

DONâ&#x20AC;&#x2122;T FORGET TO MENTION The Party Mill, Unit A Bridlington Business Park, Carnaby Industrial Estate, Bridlington YO16 4SJ

Fancy Dress, Party Supplies, Gifts

Call us today on 01262 403377

Girls Themes

Boys Themes


Baby Shower

1st Birthdays


TO ADVERTISE YOUR BUSINESS HERE CALL 01772 459418, 436518, 641536


Our space saving bunk cot now comes with

Donâ&#x20AC;&#x2122;t forget to mention when responding to advertisements

toddlers - up to 3 years old - depending on your requirements. Our new larger Shanticot converts from a bunk cot into a bunk bed and is suitable for children up to 6 years old Further information can be found on our website. - 01202 759401 54

StoryPhones is a complete digital audio system using MP3

technology. It is designed by an Early Years teacher for young children to help them develop their language, communication, listening and literacy skills. The StoryPhones Headsets do not need to be connected to a computer or any other equipment while in use, and children are free to sit wherever they wish to listen. This overcomes one of the major limitations of existing audio systems which tie the listener to a CD or tape player in a particular location. There are no trailing cables to trip over or become tangled. This gives StoryPhones fantastic possibilities for Outdoor Learning. The StoryPhones MP3 Headsets are perfect for children to use as and to be simple and fun to use. There is a separate MP3 player built each Headset, or the same content on all. This provides great usability for group and individual listening, and adapting learning The Remote Console is a loud playing MP3 player. It can play stories, activities, music etc. in the same way as a CD or tape player could....but without the massive restriction or tangle of wires. It is portable and small enough for a child to hold in their hands. This allows them to listen as individuals or in small or large groups, either indoors or outside. It also has a built in recording facility, allowing children to record their own stories, podcasts, music or thoughts. StoryPhones comes with its own supporting software in which you headsets. You can also buy audio versions of well known stories and resources from â&#x20AC;&#x153;Bookshelfâ&#x20AC;? â&#x20AC;&#x201C; our online audio download store.


TeddyK Gifts specialises in Swedish designed toys for playing and cuddling with the UK’s largest on-line collection of Teddykompaniet soft toys including the full Diinglisar animal range with baby slippers, comforters, rattles, teethers, pram toys and much more in safari or pastel colours. New for Spring/Summer 2010 are soft play sets and books from oskar&ellen that kids love, absolutely gorgeous play food from Bombadill and an Oeko-Tex cotton bear range from Teddykompaniet. TeddyK Gifts offers a personalised gift wrapping service so it is the perfect place to shop for a present for that special little someone.


...................................................... A well established family run web based business measure soft furnishings for children’s rooms, all hand-made in our own work rooms at the foot of the South Downs. Our extensive range includes curtains, blinds, duvet sets, headboards, toy boxes, light switch covers and lined beanbag and cushion covers.

Fabric Art to our range + even more products coming soon!! Our simple easy to use on-line shop has over 300 children’s designs to choose from. Take advantage of our free sampling service to see the fabric in your own home then use our on-line your choice of soft furnishings or fabrics, linings and accessories will cost. If you require any help or advice we are happy to help. T: 01323 482 628 or e:


Little Lazy is the brand name for a range of childrens gifts, many of which are designed and produced exclusively by Dorling Koper Design, a design and manufacturing business based in Derbyshire in the heart of England. The Little Lazy Collection Little Lazy is a range of practical gifts for children that are fun, colourful and beautifully made. From clothing to cushions most of our products are designed to be personalised if required with embroidered or appliqued names or with photographs you send to us. To contact us by phone please call Customer Services on 01332 513033 between 9.00am and 5.00pm (answering machine services at other times) or visit our website.

easidream®…. the precious gift of sleep!

The early days of parenthood are typically associated with sleepless nights and crying babies. In the main, this is simply due to the baby’s feeding patterns, but some newborns do struggle to adjust to their new environment. The sleep routines of Lynda Harding’s first five children soon fell into place but when Bradley, baby number six, arrived bedtime wasn’t quite so easy!

This prompted Lynda to design a product to soothe unsettled children and promote healthy sleep patterns for both parent and child. Following extensive research trials and input from both professionals and parents, easidream® and ewan the dream sheep™ were born! They can be used from birth in almost any cot and help babies establish a healthy sleep pattern by closely mimicking certain sensations from the womb and recreating these within the cot. This ‘womb experience’ helps trigger a calming reflex, so reducing crying time and inducing quality sleep.

Please complete all parts of the form below and return to LWDP, Marian House, Beech Grove, Preston, PR2 1DU Part 1 Title: Name:  Address: 

Postcode:  Bill aged 60 does

Naz aged 25 does

Telephone No:  E­mail address: 

Sam aged 38 does

Kelly aged 18 does

At LWDP we care.    Register your details with LWDP  opposite, to receive information  about Social Care in Lancashire.

For Social Care job vacancies visit

Part 2 I do / do not give my permission for my contact details to be shared  with partner organisations / employers working with LWDP. Signature:    Part 3 How would you like to receive information Email   Post      Tick appropriate box.    Data Protection Act 1998. The information you give on this form will be treated in con!dence  and held in accordance with the Data Protection Act 1998.

For more information call us on 01772 761855, visit our website or email




Do you enjoy sports and understand how children benefit from participation? Are you self-confident with good communication skills and self-motivated to run your own business? If you would like to be part of the UK’s fastest growing sports & fitness business enterprise, then Little Superstars Sports Club would like to hear from you. Tel: 07904 311552

Gift Vouchers Available

Child Care Products of the year 2010, a unique online baby store providing products that are perfect for parent and baby. Ranging from soft toys to baby changing bags and baby carriers to sleeping grobags and more. MaByLand allows you to access gorgeous items that are affordable and designed by a parent for a parent!

So visit now, you can get 10% off your next order by quoting “FSJUN10” at checkout! Tel.: 02088790080 Email:


Are you searching for  a long lasting  beautiful heirloom toy  or a stunning gift? MintyHen has a wonderful  range of soft sculptured toy  sets and interactive fabric  books that are wonderful  gifts for newborns through  to 5 year olds. Whether you want an  enchanting medieval castle,  a sugar sweet pink tea party  set or a Noah's ark bursting  with animals, you'll find  something to suit the baby  or child you are buying for.  The toys and books are  known for the high quality  and  educational value. The toys  and books are hand crafted  offering fine embroidery and  great attention to detail.


Many parents try to encourage their children to read and appreciate the value of books. way that they can have fun and if it's a story at bedtime then it is also a great opportunity for you to spend some quality time with your child. By using a personalised book, a little touch of magic captures their attention as they feature in the story as it unfolds. There are many titles available and all of these can be found Online. 60



Party and Play Funhouse welcomes you to our exciting play area. We are certain that our massive 12,000 sq foot venue, full of light and carefully designed for parents to have visibility of their children from absolutely any point of the centre, will excite both you and our little friends. Furthermore, we have designed the play area in age groups, so that children can enjoy themselves interacting with children of similar ages and developing vital social skills. South Westgregen House, Off Great Bank Road,  Wingates Industrial Park, Westhoughton, Bolton, BL5 3XB

Pink Elly is a mummy run business with a shop in Botany Bay, Chorley and on the web at products and cash for yourself, school or charity. Until 2003, Pink Elly’s Kristinna worked as an Accountant. After the birth of Isabella in 2001 it became a struggle juggling long hours, childcare and quality family time. The guilt was immense, doubly so as Kristinna had 7 miscarriages and 2 operations followed by daily chance to rearrange life round her daughter. In May 2005, a year later, Pink Elly was launched selling hand made greetings cards. Many a day was spent pushing Isabella around in her pushchair selling cards to everyone who would listen! After realizing that there was a huge gap in the market for reasonably priced, truly practical and fun accessories and toys for children, a truck load of research and several miles walking around trade fairs, the initial idea for are greener products made here in the UK. Our carbon footprint is low and by buying from us you are choosing to be green with a company that truly believes in protecting our environment for the next generations. We don’t just sell you green products….made in China! Being a kitchen table business is rewarding, lonely and messy! Every sale is due to our hard work so makes us feel great, I am always there

Want to get involved? Kristinna would love to hear from you. Visit


SUMMER WORKSHOP The Met Theatre Bury 8 - 16yrs - July 26th - 30th inc Call Ruth Mauriello on 0161 763 6161


Sensitive solutions for delicate skin

Cradle Cap & Infant  Eczema Treatment­  Hypoallergenic Skin Care  Products Pure Baby skin care range for delicate, dry skin and scalp, infant eczema and cradle cap. All Pure Baby products are hypoallergenic, dermatologist recommended, have no steroids, perfumes or colours and use vitamins and other natural ingredients to clear infant eczema and cradle cap gently leaving skin and scalp soft and moisturised. Infant atopic eczema Infant atopic eczema affects 20% of infants throughout the western world. Infant eczema symp‐ toms include itchy, dry, red, pimply, raised and hot skin with more severe and untreated eczema being raw broken, bleeding and weeping skin.


At Tots To Teens in Clitheroe you will be able to anything for that special occasion. We sell quality gifts and toys as well as School Uniforms, Scout and Guide Wear, Premature, Baby Wear, Christening Wear, Swimwear and our ever populer Emile Et Rose range of clothing. The makes of toys we stock include K'Kids, I'm Toys, Plan Toys, Clippasafe, plus lots more. Remember the Hungry Caterpillar as well as Peter Rabbit, Spot the here too as well as a small selection of books. Traditional wooden toys and mobiles plus plush hand puppets,jack in a box, drums, spinning top, and jigsaws to numerous to mention. Our range also includes Taggies and Daisy Roots Leather shoes. the only baby shoes made in England.

Cradle Cap Cradle Cap or infant seborrhoeic dermatitis is common from birth to three months and can appear as dry or greasy patches on the scalp, cradle cap can spread to eyebrows and behind ears, left untreated or if scabs are picked off can lead to infection.



Step by Step Education is an Education Recruitment Agency who specialise in placing teachers, cover supervisors, teaching into schools and nurseries throughout the North West of England. which is second to none. We focus on quality and build on trust. With a passion to deliver exactly what the client and candidates require, we are proud to be the preferred supplier to an array of schools and nurseries throughout the area.

Feel free to call us on 01772 713819 for an informal chat. Alternatively, you can email us

T I S I V Developed by expectant mums for expectant mums

Brand New Range of Maternity Support Hosiery Featuring the ONLY FOOTLESS MATERNITY SUPPORT TIGHTS IN THE UK In Black, Cocoa, Coal, Aubergine & Winter White Unique top to wear over or under the belly Graduated Compression improves blood flow Energises legs Prevents & relieves swollen ankles & varicose veins

www. 64

Woodlands Family Theme Park, Dartmouth, South Devon TQ9 7DQ

Tel: 01803 712598 s

Woodlands Leisure reserve the right to close the park or any attractions without prior notice.


Special needs harnesses for vehicle seats, wheelchairs, shower & bath hoists, commode chairs, walking reins and more. Tel: 01253 852298 Fax: 01253 821780 E-mail:

We make simple belts and full supportive harnesses for all kinds of special needs, including challenging behaviour. 65

Acclaimed school for children with Autism to open in Kent news for parents with children tions as local facilities are often thin on the ground. It is estimated that there are over

Hillcrest Autism Services, who run the award winning Hillingdon Manor School in Middlesex, today announced that they have acquired Baston School in Hayes, on the outskirts of Bromley in Kent. Formerly an independent private girls school, the new special needs unit will be known as Baston House School and will provide a centre of excellence in education and development for children who have been diagnosed with an Autistic Spectrum Condition.

Autism in Kent and the new school is expected to cater for up to 150 students. Commenting on the news Alison Hunter, CEO of Bromley Autistic Trust, said. “With the increasing number of diagnoses in the Borough, we are delighted to hear of more

much anguish and frustration that parents can go through in their search for suitable facilities, having been turned away by 26 special needs schools when I was searching for appropriate education for my two sons who are both

Baston House is a lovely school in 5 acres of beautiful grounds and my team and I are really Baston House will be an looking forward to opening the independent special school for doors in September, and children aged between 3 and a opening up a new chapter of half and 19 years of age, and special following a complete refurbish- needs education in Kent.” ment will open its doors to the out more about Baston House admissions can email Anna Anna Kennedy, pioneering Kennedy on The announcement is welcome founder of the acclaimed


Bromley and wish the school every success.”

Hillingdon Manor school said. “I’m really excited and pleased that we are able to extend our powerful approach to educating children with Autism, Asperger Syndrome and other

Anna Kennedy is the mother of two boys, Patrick and by autism. In 1997, in response to the growing need for support for parents of children with autism Anna founded the registered charity Hillingdon Care and Support (HACS). Two years later in 1999 having been turned away by no fewer than 26 special needs schools when searching for appropriate educational facilities for her sons she remortgaged her home and transformed a derelict council building in Middlesex, West London into Hillingdon Manor School. The school, which is now a centre of excellence, has earned considerable recognition for its outstanding work, and caught the imagination of Esther Rantzen who is now its patron.Esther is excited about the new project and has agreed to become Baston House School’s Patron.


New Space Symphony Motion Gym from Lamaze Long-term Developmental Play from Birth Upwards

Buggy Buddy

!"#$%& !)1/#) !'()

4%)5-..%)5-((%)6012)1+)+1720#) ,*()#,+%)8')-+#)9):')'2#*;)+1720%) 2-+<)8<#)0#"#$)1*=,$(+),*()/012)'*8') %'-$)&-..%>):')/0'+#;)0#8).')'?)8<#) 0#"#$),*()18)=100)+2$1*.)&,/@>)) 4%)5-..%)5-((%)A'/@)<,+),)B)(1.18) /'7&1*,81'*)0'/@;)1+)#,+%)8')-+#),*() 01@#)8<#)4%)5-..%)5-((%)/012;)1+)+8$'*.;)+,?#),*()+#/-$#>))

!"#$%&'(%)*##(+),)&-..%)/0123 :#0C)DEFDG)HIEGGD)!7,10C)1*?'J7%&-..%&-((%>/'>-@


Fired 4 U The Paint Your Own pottery studio t The ideal place to chill out and have fun with family and friends tOur wide range of tools & designs makes it easy for everyone to get arty t You choose the blank pottery item and we will show you how to decorate it. tCollect it the next week after we have glazed and Fired 4 U.

Fun for kids...

and adults too!!

Ideal for Gifts Baby hand and foot print keepsakes, adult night out, Birthday parties, coffee morning activities. We also run a monthly session for toddlers to pre school age children, a monthly clay session - hand build your own creation or follow a project. Jewellery can be made from either pottery pendants and beads or copper enammelling pendants

Open for painting Wednesday to Sunday each week and Wednesday evenings for Adults chill time! Follow us on Twitter

01772 2103060

New from Lamaze this year is the highly versatile Space Symphony Motion Gym. There are ten developmental features, and, like all Lamaze toys, the gym has been designed to grow with baby, needs as she grows and progresses. Motorised swaying arches and fun, space-themed music coupled with bright moving toys, will captivate even the youngest baby. As baby grows, the arches can be removed to leave a stimulating play mat with a bright yellow star and large sun tummy-time mirror with shiny ribbons. Six individual, detachable toys packed with developmental features mean baby can take her favourite toys with her wherever she goes!

for opening times






Suppliers of bespoke design outdoor climbing frames, safety surfaces and other woodwork products. Cut out the middle man and buy direct Tel:01924 477 819 ­ Mobile 07850  624533 Email: 69


!"#$%&'!"#$%$%& !"!"#$%&'()&*+',)-'(%)'.%/"+0'1'2/3%+4'##($%$%& * +,-."#'##($%$%&'$/'(0,"'1-'-!!"#'('2(")$(1#$3'4$#/1'5$)'3-6#/"' )"/$&%")'1-'1#($%'$%)$.$)6(,/'1-'7#-.$)"'$88")$(1"'!$#/1'($)' 3(#"'!-#'$%!(%1/'(%)'39$,)#"%:';9$/'3-6#/"'(,/-'$%3,6)"/'()6,1' "//"%1$(,'/<$,,/'$%'0(/$3',$!"'/677-#1'(/'19"=')$!!"#'!#-8'19"' ' /<$,,/'-!'19"'$%!(%1'(%)'39$,):'' '

* ;9$/'3-6#/"'8""1/'19"'!$#/1'

($)'#">6$#"8"%1/'-!'?!/1")' !-#'19"'@(#,='A"(#/' 4-6%)(1$-%'B1(&"'/1(%)(#)/C' 19"'D(1$-%(,'+9$,)8$%)$%&' ' 5//-3$(1$-%C'19"'2#"EB39--,' F"(#%$%&'5,,$(%3"C'(%)'19"' G"7(#18"%1'!-#'+9$,)#"%C' B39--,/'(%)'4(8$,$"/'B6#"/1(#1'&6$)",$%"/'!-#'2(")$(1#$3'4$#/1'5$):

* ;9$/'3-6#/"'H$,,'7#-.$)"'!$#/1'($)'/<$,,/'%"3"//(#='1-'8(%(&"'(%'

$%!(%1'-#'39$,)'19(1'$/'%-1'0#"(19$%&'%-#8(,,=C'$/'6%3-%/3$-6/C' ' 0,"")$%&'-#'$/'$,,'-#'$%I6#")'7#$-#'1-'19"'(##$.(,'-!'19"' "8"#&"%3='/"#.$3"/: ''' * '+,-."#';#($%$%&'(,/-'-!!"#/'/9-#1'3-6#/"/'$%'+?BJJC'J"(,19'K' B(!"1=C'L$/<'5//"//8"%1/'(%)'+#-//'M%!"31$-%'+-%1#-,

* 5"%/*%'6/""7'899:;'<=>':9>')3'4#?'@)*0''

'+#'A/B%'/C'/DD#)C+A%C+'3#&'?*'+#'$)*)+'' '4#?&'%*+/E")*0A%C+'#&'%A/)"'4#?&'%CF?)&4'+# 6"#$%"G+&/)C)CHI+)*6/")J6#J?B



Our specialist team of wet pour specialists are qualified to lay the best safety surfacing available for playgrounds, private residences and sports grounds.

Safety Surfacing

07939 082505 70


paediatric first aid (Emergency aid for early years) What's this course for? In 2004 Ofsted issued new guidelines for workers caring for children in the absence of their parents. This course is designed to meet the requirements for this report. Who should attend? This course is designed for people who care for children in the workplace (including in a self employer arrangement) where the parents do not stay with the child. What's in the syllabus? This course is designed to run for a minimum of 12 hours normally over two days. The qualification is valid for three years. The students will learn about: Risk assessments appropriate to their workplace Contents of First Aid Kits Recording accidents and incidents Resuscitation of children and infants Management of choking Medical conditions common in children and infants For further information please call 07717 155 122 or email visit for details of all our other First Aid Training courses.



Paediatric and HSE Approved First Aid training


First Aid Academy is a leading provider of approved 12 hour Paediatric First Aid training courses.

Tel: 0161 211 3484 Email:

Also running Emergency First Aid (6 hour), First Aid at Work (18 hour), Sports First Aid (14 hours) Specialist Provider of OUTDOOR FIRST AID courses for Forest School Practitioners. All courses are practical, valid for 3 years. Courses delivered nationally at competitive prices. Contact 08443 571 426 or

Make the most out of your outdoor spaces with

Design, Manufacture and Installation, including safer surfacing

5.0 Gazebo

Water Play

4.0 x 2 Shelter

Summer Install of Shelters for Learning and Fun Class sized shelters providing shade and Ultra Violet Protection from the sun and shelter from the rain. The examples here can be supplied and installed, usually one day on site: 5.0m Gazebo for 30 children with ‘angled for comfort’ seating, shiplap fencing & guttering £5,495.00+VAT . Simple free standing water play for group or individuals. Supply inc. 10 dams, 2 buckets & 2 jugs for just £395.00+VAT. 4.0 x 2.1m shelter for £1,995.00 +VAT, Shown with a 4.0m ‘angled for comfort’ back to back double seat providing 8.0m of seating for a further £595.00+VAT.

Story Chair & 13m of seating for £1,445.00 + VAT Please visit or 01730 264581 We would be delighted to discuss your outdoor requirements



New for 2010 Playways garden castle rapid escapes as well as a climbing wall and scramble net for marauding invaders. This product will sell for £1850, but Flying Start readers can purchase the castle for £1750 and receive a free set of monkey bars worth £175 as well. To make this are including delivery and installation. 861379 or visit


Denise Miller & Co. Providers of Quality First Aid Training

The MiniMinder

Stores and re-charges

Quality First Aid Training is a small, independent  first aid training company, using qualified F.E.  Training tutors, offering first aid training on a flexible basis.  We provide a wide range of first aid qualifications  to suit your staff needs, with hours and times  designed to fit in with your work schedules.  Training can be taught on site or at an alternative  venue.

For more information about First Aid Training in your childcare or educational establishment Please contact Denise Miller & Co. 1 Willis Rd, Feniscliffe, Blackburn,  Lancashire BB2 2UA.  Tel: 01254 208893 Mob: 07769 870597 

Total Locker Service 01284 749211 73


Social and Health Care Solutions SAHCS is a national provider of training and consultancy to the health and social care sector. We provide a “one stop” service (solution) for  employers and staff which includes specialist  training and audit services to both local  authority health and social services,  voluntary and private care organisations. SAHCS can develop and deliver bespoke  programmes of training and other services  and offer quality, satisfaction and  achievement for all. Visit for information on the range of courses available For an informal chat and further information: Contact Julie Cunningham 07792 123475

We supply a good range of Cycle Shelters and bike  racks to suit all budgets and at very competative  rates.  There is also a range of covered Walk­Ways to keep  Children and Staff dry between classrooms.  “Shelving” Check out our shelving and storage range to make  good use of all your available storage space.  “Lockers” Ask about our range of School Lockers and Laptop  Storage Lockers that provide cost effective lockable  storage for laptops and laptop accessories. 

Contact us on:  0113 281 7467 email: Visit our website at:



“Peace mind, Priceless” “Peace of of mind, Priceless” Surveys Surveys Air Monitoring Air Monitoring 4 Stage Testing 4 Stage Testing Project Management Project Management BulkBulk ID ID Training Training

t: 0121 270 2550 t: 0121 270 2550

compliant? compliant?

Of f ices: L ondon, B righton, f ield B irmingham Of f ices: L ondon, B righton, S hefS fhef ield andand B irmingham

Asbestosininbuildings buildings Asbestos the‘hidden ‘hiddenkiller’ killer’ the TT

CONTROL Asbestos HE HE CONTROL OFOF Asbestos Regulations (CAR) 2006 Regulations (CAR) 2006 places explicit dutyononallallduty duty places an an explicit duty holders manage expoholders to to manage thethe riskrisk of of expoasbestos fibre their worksuresure to to asbestos fibre in in their workplace formulate asbestos place andand to to formulate anan asbestos management plan. management plan. starting point asbestos TheThe starting point of of thethe asbestos management processis isa asurvey, survey, management process which aims to locate and identify any which aims to locate and identify any asbestoscontaining containing materials materials asbestos (ACMs). (ACMs). ProvenACMs ACMsareareriskrisk -assessed -assessed Proven prioritisedwithin withinthethereport, report, andandprioritised which may then used a basis which may then be be used as as a basis a site specific management plan. for for a site specific management plan. Survey reports accessibleviavia Survey reports areare accessible web enableddatabase, database,giving giving ourour web enabled or other approved persons youyou or other approved persons secure access asbestos inforsecure access to to all all asbestos information held your property portfomation held on on your property portfoSurvey reports easy use lio. lio. Survey reports areare easy to touse provide with information andand provide youyou with thethe information need to remain compliant. youyou need to remain compliant. Precise asbestos type and location Precise asbestos type and location detailscancanbe beextracted extractedquickly quickly details allowing to carry work allowing youyou to carry outout work in in thethe

areasafe safeininthe theknowledge knowledge that that all all area ACM’shave havebeen beenidentified. identified. ACM’s Partofofthe therequirement requirementofof Part CAR2006 2006isisthat thatyou youinform inform your your CAR staffofofthe thepresence presenceofofany anyasbestos asbestos staff materialsand andtrain trainthem them inin how how to to materials recogniseand andmanage managethe therisk riskfrom from recognise exposuretotoasbestos. asbestos. exposure AsbestosAwareness Awarenessisisaavital vitalpart part Asbestos compliance.Being BeingaaUKAS UKAS ofof compliance. accreditedConsultancy Consultancyand andan an accredited Approved training training provider provider Tersus Tersus Approved canhelp help you you defeat defeat the the ‘Hidden ‘Hidden can Killer’. Killer’.

FORMORE MOREINFORMATION INFORMATION FOR Tel:0121 0121270 2702550 2550 Tel: Fax:0121 0121707 7072060 2060 Fax: E E -mail: Web:


Tersus Consultancy L imited Tersus Consultancy L imited


Asbestos Consultants Asbestos Consultants



Playpens Manufactured from solid VITRATHENE Will not crack, corrode, splinter Non­toxic and chemical resistant


Available in three sizes Vitrathene is the only manufacturer of this product, in the world,  which is the base material that goes into every Genus®, Vitrite®,  and N­ice® product. We provide a total design, manufacture and installation  service, backed by trained and experienced teams.  This is combined with a customer service approach  which will deal promptly and efficiently with every query.  Innovation is also key to our  philosophy; Vitrathene Ltd  has developed products which have patent designs.  This ensures Genus® is a range to meet modern  changing areas and washroom demands.

Vitrathene Ltd


Tel: 01704 509666 Email: Web:



Also Highchairs and Toddler Slides          * Safety belt     * Food tray     * Tested for stability     * Easy to clean     * High­impact strength     * Non­toxic     * Chemical­resistant     * Guaranteed for five         years * Rust and Corrosion  proof * Optional fixing  positions, front or  rear


Offering the very best in outdoor classrooms and playground development. From the design stage to the  implementation of the shelter we keep  our customers involved in the project as  much as possible so that it is your vision  that is achieved, not ours ! We design,  manufacture, deliver and install  ourselves so you know that the  same vision quality is kept  throughout the whole project.  This also gives us the  opportunity to offer a  completely bespoke service  to suit your entire needs.  We will never tell you what  you can or can't have. ­ 08450 564469 ­ 07735 078866

evolution SKATEPARK RAMPS Our skateparks ramps are based around a modular system to create durable and adaptable skatepark options for public and private projects. t("LVANISED STEEL STRUCTURE t$)0*$&0' WOOD, METAL & SKATELITE SUR'ACE t/0 ‘ON SITE’ MANU'AC563*/( t.0%6-"34YSTEM ALL08*/(RAMPS TO BE REARR"/(&% New from Evolution is our range of Mobile & Portable Ramps from a single unit to a trailer integrated street course: t&"4: T0)"/%-&MANOEVRE t*%&"-'03*/%003065%00364& t4ET UP IN MINUTES Perfect for environments that will such as schools, colleges, youth clubs, sports centres and community schemes.

CONTACT US TODAY ON 01929 472 030 - OR VISIT 77

We are so pleased with the room.  It is everything we had envisaged it would be and  more.  The girls are all having hours of fun and relaxation, depending what mood they  are in.  It really does seem to be helping Lydia and Ella, especially visually as this is still  an unclear area to what they can actually see.  It was very important for me to make  sure the girls had the correct effects in the room to help their needs and from the first  time we met you, you listened to what their particular needs were and made suggestions  to suit these needs.  Thank you for installing such a fabulous room.    Leann and family ­ Bourne 

Multi Sensory 

Maintenance Budget Packages 

Design & Build 

Soft Play 

Simply Sensory Ltd  4C Queensway Business Centre  Dunlop Way  Scunthorpe  North Lincolnshire  DN16 3RN    Tel: 0844 257 3532  Email:

!"#$%&'($%')%*'+(%'+,-''(%./"0$%% 1234%567%1289%7:;<9%5=%%>7586?3@% 289:A%=57%?42A879;B% 9CD'*E%$-+0",$E%F$"(CE%GC)'(&E%.H"-$%"C-%.H$F,$(B% @'FK$%.,'("I$%/('NF$&.%)'(%0*0F$.%"C-%.0'',$(.%

?"C'/G$.%)'(%I($",$(%'+,-''(%+.$E%.H"-$%"C-% J$",H$(%/(',$0,G'CE%+.$%)'(%J"G,GCI%"($".%'(%/F"*% K"(G$,*%')%.GL$.E%-$.GIC.%"C-%0'F'+(.E%)+FF%GC.,"FF"M ,G'C%"C-%"-KG.'(*%.$(KG0$.%

@0'',$(%("0#.%"K'G-%+C,G-*% &$..%')%.0'',$(.E%$C0'+("I$% H$"F,H*%"0,GKG,*B% :K"GF"NF$%".%.GCIF$%.G-$-%'(% -'+NF$%.G-$-E%.,'($%OP%'(%QP% .0'',$(.% RGN("C,%0'F'+(.E%($-E%NF+$% *$FF'JE%NF"0#%"C-%I($$CB% @/$0G"F%H"F)%/(G0$%)G,,GCI% '))$(%0'C,"0,%."F$.%,'-"*%S%

?*0F$%("0#.%$".*%,'%+.$E%N(GIH,% 0'F'+(.%H$F/%/('&',$%+.$% :K"GF"NF$%GC%W%'(%X%./"0$%.,"C-.% GC%($-E%NF+$E%*$FF'JE%NF"0#%I($$C% "C-%N+(I+C-*B%

2;=57!%1234%567%@3YA2@4%7:;<9% 5=%5638557%82@>A:Y%?:@9@E%=799M @3:;82;<%57%1:AA%!56;398B% @:=9%9:@Y%35%6@9%!:Z9%@679%Y567% 9R9;3@%:79%% >75!5398B%:K"GF"NF$%GC%.GFK$(E%($-E%NF"0#E% I($$CE%NF+$E%N+(I+C-*%"C-%N('JCB%

9C0'+("I$%I"(-$C%"0,GKG,G$.%%JG,H%'+(%("G.$-% R$I$,"NF$%/F"C,$(.E%%"K'G-%N$C-GCIE%N(GCI%I('JGCI% ,'%"%N$,,$(%H$GIH,%)'(%"FF%%% @2T9%@451;%OBU!%A9;<34%V%UWP!!%% 12834%V%XWP492<43%=75!%=A557B% @,"C-"(-%F'I%/F"C,$(.%"K"GF"NF$%,''B%

>F"*%0+N$%JG,H%.")$,*%"0(*FG0%JGCM -'J.%G-$"F%)'(%/F"*%'(%.,'("I$% O\UP&&%F$CI,H%]%OQ^P&&%JG-,H%]% OQ^P&&%H$GIH,%

5638557%37:1A97%@49A397%35%9;?567:<9%% 5638557%:?32R2329@%:;8%A9:7;2;<% 37:1A97%%!:89%2;%379:398%1558%1234%?:[2;% @49A397%:;8%@:2A% ?HGF-($C%F'K$%,'%+.$%"C-%G&"IGC$B%


=+FF%GC.,"FF",G'C%.$(KG0$%"K"GF"NF$%'C%"FF%G,$&.B% :FF%GC.,"FF",G'C.%0"((G$-%'+,%+C-$(%?4:@%0$(,G)G0",G'C% ='(%"..G.,"C0$%/F$".$%0'C,"0,%'+(%'))G0$%".%N$F'JB% ='(%&'($%I($",%/('-+0,.%KG.G,%'+(%J$N.G,$%% 1JJBJHG,$HGFF-G($0,B0'B+#% RG$J%'+(%0+(($C,%./$0G"F%'))$(.%/"I$.%




Flying Start Summer 2010  

Summer edition of Flying Start Parenting Magazine, distributed via selected Private Day Nurseries. It's FREE... so we can't print enough fo...

Flying Start Summer 2010  

Summer edition of Flying Start Parenting Magazine, distributed via selected Private Day Nurseries. It's FREE... so we can't print enough fo...