Wellington The Magazine August 2011

Page 58

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Get A Guilt-Free, Tasty Treat At Yogurbella Story by Lauren Miró Photos by Abner Pedraza

When you’ve got a craving for something sweet, Yogurbella offers a tasty treat with all of the pleasure and none of the guilt. Located near Macy’s inside the Mall at Wellington Green, Yogurbella offers an all-natural alternative to ice cream with more than 20 flavors and a variety of mix-ins. The company was founded in 2004 in Coconut Grove by South Korean businessman Jin Park. Frozen yogurt has long been a popular alternative to ice cream in South Korea, and its popularity here in the United States has been growing. Wellington owner Ken Brown — previously a senior executive with Levitz Furniture — joined the company in 2009 and opened his first store in Naples in May 2010. The Wellington store followed, opening July 10, 2010. “I wasn’t really a yogurt person; my wife was the one who ate it,” he recalled. “But once I had my first taste, I was hooked.” And Brown encourages everyone to come in and try a sample. “Once people come and try it, they love it,” he said. “There’s something for everyone, whether you like chocolate, or something a little more tart.” In its first year, Yogurbella of Wellington has

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already established a strong following with many coming in for their “yogurt fix” each day, Brown said. “It’s nice to see repeat business,” he said. “You know you’re doing something right, and when your employees come in on their day off to have some, that’s a sign of a good product.” On top of a great-tasting product, Brown chose to join Yogurbella because of its fresh, allnatural ingredients. “We make everything fresh,” he said. “We make everything on site daily.” And Yorgurbella brings to Wellington something it hasn’t really had — a treat that is both refreshing and good for you, Brown said. “We wanted to put a new twist on healthiness, and the mall wanted us here,” Brown said. “They came and checked us out in Miami and asked us if we wanted to open a store in Wellington. They gave us a great location. It was truly a home run.” Located upstairs between Macy’s and TooJay’s, Yogurbella is the first thing mall customers see as they come up the escalator. The store stands out with its bright, airy feel and signature bright colors. The décor is


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