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Final Graphic Project BA Graphic Design Prague College 2012-2013


Aims & Goals : - develop my illustration’s skills - create a clean and professional printed project - keep on educating people - challenge with a young audience


Proposal Briefs Brief 1 / Reading and Leeds festival

Brief 2 / Create a music label

This is one brief of Live Project & Competitions. Create a campaign that targets and engages the student audience.

You have to create a music label open to the independent music groups or individual singers.

This label doesn’t want to make money, his important goal is to This brief has not been continued. promote young artists with some mediums : - business card - video - advertissements


Final Brief Imagine a book which keep a specific part of your childhood’s life or all of your childhood’s life. When you will be adult, you can read this book. It reminds you what you were when you were young. It’s better than a photo album or a video about you.


Final Brief - About the Audience Parts of childhood’s life How do children see ? Think ? From 3 to 9 years old : the child represents things that he knows and not the ones that he sees At 7 years old : last period of «why» From 12 years old : what is possible / what is real


Final Brief - Internet Research


Final Brief - Internet Research / Patterns


Final Brief - Concept 1 : Memories and Projects / Concept 2 : Graphic Design for Babies KEYWORDS/PARTS How will I be adult ? Dreams Advices Heroes Future Life

KEYWORDS/PARTS

When I will be adult, I will be graphic designer - Reframe pictures - Gather letters and make words (typography) - Importants elements (logotype) - Stick your first photos - Autoportrait (when I will be adult) - Brainstorming - Match elements which have common points


Final Brief - Wish and Developement When we are adult, it happens that we don’t remember what we wanted when we were young. We forgot them and we start the stuff of adult’s life. We have skills, money and the freedom to be able do what we want and to achieve their dreams. I would like to create a book who allows to remember all of that, keep the connection with the child that we were and the project that we had. Amaze children Create a new kind of memory book Learn the graphic design to children Educate Help to develop the skills of creativity Play with different kind of paper, different size.


Final Brief - Final Concept Developement / Sketche The two concepts are very interesting and strong. At the beginning I wanted to make them in only one amazing concept.

Firstly, I have made some initials sketches of most of the pages of the book.


Final Brief - Final Concept Developement / Scans

First experiments : scans of tools Represent a kind of workshop for children


Final Brief - Final Concept Developement / Cover of the book


Final Brief - Final Concept Developement / Label sketche


Final Brief - Final Concept Developement / Inside Pages Creation of an alphabet Children can use letters.


Final Brief - Final Concept Developement Research of a simple illustration style.


Final Brief - Final Concept Developement Digital and final versions


Final Brief - Final Concept Developement / Cover Page updated

The cover page doesn’t fit anymore with the final style that I have chosen Too agressive I think again about a first idea : the city of children. Use tools to represent elements of the city : tower, buildings, etc.

FIRST COVER


Final Brief - Final Concept Developement / Final cover and back


Final Brief - Final Concept Developement / Contents updated After a feedback, I have understand that the two concept were not combined, the graphic design side didn’t exist. The memory’s part was the most stronger so I leave the idea of teaching/discovering of graphic design for kids.


Final Brief - Final Concept Developement / Contents developement

Way to attract and surprise the eyes. Change the size of page. A little book inside a book


Final Brief - Final Concept Developement / Contents developement


Final Brief - Final Concept Developement / Contents developement

Research and experiments for backgrounds with painting


Final Brief - Final Concept Developement / Contents developement

First important point of this book : the child will get back the book when he or she will be adult. Travel through the time The book creates a connection POP UP for the message box ! PROJECTS FOR THE FUTURE THis is the origin of the book’s name «Little projects»


Final Brief - Final Concept Developement / Contents developement


Final Brief - Final Concept Developement / Contents developement

Projects for the future Turning pages mean the time passes

Second point : Supports/Invites/Raises the creativity of childrens Next you ! Imagine and draw what you would like to be when you will be adult


Final Brief - Final Concept Developement / Contents developement

Creation of this typography


Final Brief - Final Concept Developement / Contents developement

Third point : children are invited to put their memories in the book by pictures Children have to reframe them (more interactive/attractive).


Final Brief - Final Concept Developement / Final Artwork


Final Brief - Final Concept Developement / Promotional Stuffs

BOOKMARKS STICKERS


Final Brief - Final Concept Developement / Promotional Stuffs


Final Brief - Final Concept / Final Artwork


Self-Evaluation : + create all of a book + make a project for a young audience + be more playful + to manage my time + to be more productive + to do more experiments and sketche


Flavie fournier