The independent magazine for SAP professionals
Managing Editor Freya Purnell t. (02) 9929 5465 m. 0412 602 579 email@example.com
From the Editor Real-time, in-memory, mobility and social media – these are the buzzwords around SAP that keep coming up. And they feature prominently in this edition, as we cover the latest developments in the SAP world. We bring you a wrap-up of SAPPHIRE NOW 2011, held in May in Orlando, Florida, which was the setting for a huge number of announcements on SAP solutions and future directions. We also had the opportunity to speak with Steve Lucas, SAP AG general manager, business analytics, about the opportunities presented by HANA and the future for the BI world when he was in Sydney recently. Social media and mobility are also areas of innovation in the retail sector, and in our feature on page 20, we find out why some of these developments are so critical for players to remain competitive in what has become one of the hardest-hit areas of our economy. For retailers, keeping track of the practical, tangible aspects is also essential for success, and in our case study on page 17, we find out how an SAP Flexible Real Estate implementation helped optical retail giant Luxottica get the visibility of its real estate portfolio and lease profile it so desperately needed. The last year has also seen a change of government in both New South Wales and Victoria, with significant consequences for ICT priorities and spending. We look at the impact this will have in the coming years in our feature on page 23. Finally, it’s not long now until the SAP Australian User Group Summit 2011 kicks off in Sydney – if you haven’t already registered for this event, turn to page 40 to find out what’s in store and why you should mark it down in your diary. Happy reading. ps. Our next edition will be the bumper annual publication, Yearbook 2012, so if you haven’t yet subscribed in Inside SAP – now is the time to make sure you don’t miss out.
Freya Purnell Managing Editor, Inside SAP
4 Inside SAP magazine
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Published on Jul 24, 2011