Brand Research Existing brands
This is the branding and identity for, Percys a BBQ food delivery service located in Milton Keynes. I think the branding is effective and works well it mixes traditional with contemporary and the simple colour pallet compliments the logo, and continues to work well through the website and all additional material. Percys is the only brand I have found so far that are offering a similar service to that of â€œthe slow cookerâ€? however, Percys is located in Milton Keynes and they only deliver within the area so they wont be a threat in terms of competition. Also I have found out there are over 250 different takeaways that deliver to Hyde park and not one of them specialises in slow cooked meat. The slow cooker will be unique in what it offers and the service it provides.