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DEMOGRAPHICS Meet The Client The target audience of Nintendo’s new branding strategy are young men and women between the ages of 15- 29. Environmentally friendly youngsters that enjoy gaming and hosting events where friends and family like to play party games recreationaly. The reason for this age range is simply because the largest portion of the gaming community is found in this group. Also on the old side fo the age range,
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gives a slight opportunity that the may have been Nintendo consumers at a young age and can be brough back through nostalgia. Where as the younger end of the spectrum, these young kids are prime real-estate in a sense because they are now being to full grasp the fun of these products are maybe be willing to purchase it on their own.
Nintendo Company Limit