A customer can forget the name of the company but never forgets the logo. It is psychologically proved that people memorize pictures or designs more than the words or alphabets. A creative logo will also attract new customers and hence, will increase the growth of the business. Some companies like Amazon, Youtube, Finoit etc. design their logo in such a way that it reflects their work and services.
Let’s discuss how a logo helps in the branding of a startup and it’s importance:
1. Creates emotional attachment
2. Helps to recall
3. Differentiation
4. Reflects your business
5. Customer loyalty