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C O M M U N I T Y

R E P O R T

SERVING ARIZONA SINCE 1971


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The Fiesta Bowl strives to create a positive economic impact for Arizona and focus on the community while having fun.

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The Fiesta Bowl’s vision is to be a world-class community organization that executes innovative experiences, drives economic growth and champions charitable causes, inspiring pride in all Arizonans. As a non-profit organization, we believe in the importance of community outreach and service. Through our charitable giving, we strive to enhance Arizona non-profit organizations that contribute to the success of their communities through youth, sports and education.


T A B L E

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C O N T E N T S

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WELCOME

2016-17 BY THE NUMBERS

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2016-17 SPECIAL PROJECTS

TEAM OUTREACH

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SPIRIT

2016-17 GRANT CYCLE

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WAYS TO SUPPORT

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AT THE HEART OF THE FIESTA BOWL ORGANIZATION IS FIESTA BOWL CHARITIES. Since 1971, Fiesta Bowl Charities has had the fortunate opportunity to serve thousands of charities across the state, giving back to organizations that work tirelessly to serve our community while focusing on our core pillars of youth, sports and education. From football field donations, playground builds and food distribution to player outreach, volunteerism and Fiesta Bowl Wishes for Teachers, we have had the pleasure of collaborating with many incredible non-profit organizations by giving back to those in need. This past season marks a monumental achievement for our organization. We granted more than $2 million to 75 charities and provided 100 Arizona teachers with a $5,000 wish grant to put back into their classrooms. We are excited to see where our continued growth will take us in future seasons. None of this would be possible without the support of our amazing fans, partners, volunteers, board, committee, ambassadors, and staff.

GARY HANSON 2017-18 CHARITABLE GIVING COMMITTEE CHAIRMAN

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$8,000,000+ CONTRIBUTED TO AZ NON-PROFIT ORGANIZATIONS IN THE PAST SIX YEARS

$2,000,000+ DISTRIBUTED TO THE ARIZONA COMMUNITY THROUGH FIESTA BOWL CHARITY GRANTS

85,000

6,750

BOOKS AND SCHOOL SUPPLIES DISTRIBUTED TO UNDER SERVED STUDENTS ACROSS THE STATE

CHILDREN IMPACTED BY FOUR NEW PLAYGROUNDS

99,401

180,961

HEALTH SERVICES PROVIDED TO YOUTH AND ADULTS

STUDENTS POSITIVELY IMPACTED BY EDUCATIONAL PROGRAMS

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19,120 VOLUNTEER HOURS

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250+ ARIZONA CHARITABLE ORGANIZATIONS SERVED

$500,000

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DONATED TO TEACHERS THROUGH FIESTA BOWL WISHES FOR TEACHERS

COUNTIES SERVED

12,738 TICKETS DONATED TO THE COMMUNITY THROUGH FIESTA BOWL CHARITIES AND OUR SEND-A-VET/SEND-A-KID PROGRAM

28,116 MEALS PROVIDED TO YOUTH AND HOMELESS

F I E S TA B O W L . O R G

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T E A C H E R S F O R W I S H E S

In partnership with the College Football Playoff Foundation’s Extra Yard for Teachers initiative, Fiesta Bowl Charities granted 100 wishes worth $5,000 each in classrooms across the state for new technology, renovated school gardens, sensory equipment for special education programs, new sports equipment and so much more!

$500,000 GRANTED TO 100 DESERVING TEACHERS ACROSS THE STATE

27,316 ARIZONA STUDENTS IMPACTED

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W I S H E S F O R

Thank you for all the amazing work you have done for all Arizona schools! John (recipient) has been glowing and so proud of himself since he found out that he won this for the school and that we would get to come to the game. THANK YOU A MILLION TIMES!

T E A C H E R S

ASSISTANT PRINCIPAL

WESTVIEW HIGH SCHOOL, TOLLESON

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P A R T Y B I R T H D A Y S P I R I T ’ S

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This year, Spirit celebrated his birthday at the Jerry Colangelo Boys & Girls Club in Phoenix. Kids from 10 local clubs played flag football under the lights! Special appearances from every professional and collegiate Arizona mascot made Spirit’s first birthday one to remember. In partnership with Dick’s Sporting Goods, each child left the birthday party with goodies and new sports equipment for their club.

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S P I R I T ’ S P A R T Y

SPIRIT’S BIRTHDAY PARTY WAS THE MOST UNIQUE EVENT I’VE EVER SEEN, as mascots from sports teams across the state showed up to support youth-related sports. We look forward to Spirit’s second year celebration!

B I R T H D A Y

The Boys & Girls Clubs of Metro Phoenix greatly benefits from our partnership with Fiesta Bowl Charities. We both help youth grow through positive experiences, such as the encouragement of healthy choices and physical activity.

LEMUEL CARTER

UNIT DIRECTOR, BOYS & GIRLS CLUBS OF METRO PHOENIX

120 PARTICIPANTS

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BOYS & GIRLS CLUBS

ARIZONA MASCOTS F I E S TA B O W L . O R G

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C H A I N H I G H - F I V E R E C O R D W O R L D G U I N N E S S

Fiesta Bowl Charities teamed up with UnitedHealthcare and Playworks Arizona to break the Guinness World Record for the longest high-five chain. After 3,473 students shared high fives, Fiesta Bowl Charities put its name in the record books!

In the Avondale Elementary School District, we tell our students that they can achieve anything. Now we can say our students can achieve anything, INCLUDING, BREAKING A WORLD RECORD!

DR . BETSY HARGROVE

SUPERINTENDENT, AVONDALE ELEMENTARY SCHOOL DISTRICT

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110 PARTICIPANTS

VOLUNTEERS

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H I G H - F I V E

C H A I N

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G U I N N E S S

3,473


D O N A T I O N S F I E L D B O W L C A C T U S

In February of 2016, Avondale Elementary School District received a gift that will last for years. The Motel 6 Cactus Bowl field was donated to Avondale Middle School, complete with brand new exercise equipment, new soccer turf and a state-of-the-art Fiesta Bowl scoreboard.

2,000 STUDENTS SERVED ANNUALLY

75,000 SQUARE FEET DONATED

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C A C T U S B O W L F I E L D D O N A T I O N S

Isaac School District was thrilled to celebrate a new place to play on March 29, 2017. In partnership with UnitedHealthcare, Fiesta Bowl Charities donated the 2016 Motel 6 Cactus Bowl football field to Pueblo del Sol Middle School hosting an inaugural day of play complete with a soccer camp.

7,000 STUDENTS SERVED ANNUALLY

75,000 SQUARE FEET DONATED F I E S TA B O W L . O R G

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B U I L D S P L A Y G R O U N D

6,750 children now have safe and fun places to play. More than 5,000 volunteer hours were dedicated to building four beautiful new playgrounds in Phoenix, Avondale and Tucson.

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200

1,400

500+

VOLUNTEERS

VOLUNTEER HOURS

YOUTH SERVED A N N U A L LY

2,250

B U I L D S

CITY OF PHOENIX CHALLENGE COURSE

P L A Y G R O U N D

HILLCREST VILLAGE WITH H A B I TAT F O R H U M A N I T Y

YOUTH SERVED A N N U A L LY

G R A N T S T R E E T PA R K W I T H V I C T O R I A F O U N D AT I O N

220 VOLUNTEERS

1,540 2,000+ VOLUNTEER HOURS

YOUTH SERVED A N N U A L LY

K E N N E D Y PA R K I N TUCSON

200 VOLUNTEERS

1,450 2,000+ VOLUNTEER HOURS

YOUTH SERVED A N N U A L LY

F I E S TA B O W L . O R G

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R I D E B L I M P G O O D Y E A R

Goodyear, Fiesta Bowl Charities and HopeKids teamed up to give cancer survivor Elizabeth Cameron the experience of a lifetime. Elizabeth and her family were flown to Los Angeles to spend the day at Six Flags before taking a ride in the Goodyear Blimp!

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WELLS FARGO FIESTA BOWL MILLION DOLLAR HOLE-IN-ONE ANCHOR CHALLENGE

Phoenix TV personalities from the four major local news stations came out to the Wells Fargo Fiesta Bowl Million Dollar Hole-In-One to take a swing at the chance to win $5,000 for a local charity. Special Olympics, A New Leaf, Children’s Cancer Network, and Fighter Country Foundation all received $1,000 on behalf of their anchor and Fiesta Bowl Charities. Channel 15’s Steve Irvin shot closest to the hole and won Fighter Country Foundation an additional $5,000!

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C L I N I C F O O T B A L L Y O U T H

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225 children from local Boys & Girls Clubs, Special Olympics Arizona, Heart for the City, Luke Air Force Base and the Avondale community participated in the Fiesta Bowl Youth Football Clinic. With the help of Positive Coaching Alliance, these young athletes learned the fundamentals of the game and practiced good sportsmanship.

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O P E R A T I O N S A N T A

In partnership with USAA, Fiesta Bowl Charities gave a shopping spree at Dick’s Sporting Goods to 22 deserving children from Fighter Country Foundation with parents deployed over the holidays.

The smile on the kids’ faces was priceless. WITHOUT THE FIESTA BOWL & CACTUS BOWL, OPERATION SANTA WOULDN’T EXIST. We appreciate the consistent dedication Fiesta Charities has for Luke Air Force Base and its military families.

RON SITES

EXECUTIVE DIRECTOR, FIGHTER COUNTRY FOUNDATION

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V O L U N T E E R I S M B O W L F I E S T A

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19,120+

VOLUNTEER HOURS COMPLETED BY FIESTA BOWL STAFF

VOLUNTEER HOURS COMPLETED BY FIESTA BOWL BOARD, COMMITTEE, AMBASSADORS AND VOLUNTEERS

Volunteering with Fiesta Bowl Charities allows me to give back to my community and I have a great time participating. I get to meet and work with other great individuals, many of which have become close friends whom I consider my FIESTA BOWL FAMILY.

RONNIE PEREZ

2016-17 FIESTA BOWL VOLUNTEER OF THE YEAR

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5 0 / 5 0 R A F F L E

During the 2016-17 season, Fiesta Bowl Charities 50/50 Raffle raised more than $180,935 for incredible non-profit organizations across the state!

$180,935 RAISED THROUGH 50/50 RAFFLE SALES

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B O W L C A C T U S 6 M O T E L

Hosted 400 Avondale elementary school students who helped break the Guinness World Record for the longest high-five chain

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Donated 10,190 tickets to veterans and youth across the state In-game check presentation to Playworks for $100,000

Honored 100 Wishes for Teachers recipients on the field at halftime


P L A Y S T A T I O N ® F I E S T A

Honored 10 Arizona Teachers of the Year

In-game check presentation to Playworks for $100,000

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Recognized 13-year old cancer survivor Elizabeth Cameron on field during the Goodyear HopeKids videoboard feature

Donated 2,548 tickets to non-profits across the state

If you want to find out the “secret formula” on how to acknowledge, show appreciation and recognize the hard work of teachers, just ask the Fiesta Bowl organization. In my 23 years of teaching, I have never been shown as much respect, care, and kindness for what I do! The Fiesta Bowl is an organization like no other. THEY HAVE CREATED MEMORIES THAT WILL LAST A LIFETIME!

MICHELLE DOHERTY

2017 ARIZONA EDUCATIONAL FOUNDATION TEACHER OF THE YEAR

F I E S TA B O W L . O R G

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OUTREACH TEAM S TAT E BOISE BOWL MOTEL

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CACTUS

Boise State University celebrated the holidays at the Salvation Army’s Annual Christmas Dinner with more than 5,000 guests serving home cooked meals. The Broncos student-athletes, coaches and their families distributed gifts, played games with the kids and assembled crafts enjoying a one-of-a-kind holiday experience.

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M O T E L 6 C A C T U S B O W L B A Y L O R T E A M

Motel 6 Cactus Bowl Team Baylor University fully embraced the season of giving by spending an afternoon serving hot meals and playing games with over 250 children and their families at St. Vincent de Paul in downtown Phoenix. The student athletes interacted with the children in the Dream Center, reading stories and playing games. Each child left with a smile on their face, a Raising Cane’s gift bag, a Motel 6 Cactus Bowl poster, Baylor gear and memories to last a lifetime.

O U T R E A C H

F I E S TA B O W L . O R G

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P L AY S TAT I O N ÂŽ F I E S TA B O W L O H I O S TAT E T E A M O U T R E A C H

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PlayStation Fiesta Bowl team Ohio State left its mark on Arizona the week of the big game. Buckeye student-athletes and coaching staff teamed up with Fiesta Bowl Charities, UnitedHealthcare, Playworks and Free Arts for Abused Children of Arizona to create a fun and safe recess area at Alta E. Butler Elementary School in downtown Phoenix. From painting a 97-foot mural to assembling new picnic tables, these children will enjoy the colorful new additions for years to come.

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P L AY S TAT I O N ÂŽ F I E S TA BOWL CLEMSON

It was a day of Olympic proportions as PlayStation Fiesta Bowl team Clemson University participated in a unified sports field day with 100 Arizona Special Olympic athletes. Student-athletes from the Tigers played bocce ball, corn toss, football and even video games in the PlayStation gaming truck, providing the kids an experience they will never forget.

TEAM OUTREACH

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B O W L � F I E S T A T H E O F F A C E “ T H E S P I R I T

Born in Phoenix, Arizona in 1971, Spirit is the official mascot and heart of the Fiesta Bowl Organization. Spirit tirelessly dedicates himself to nearly 120 appearances across the state each year. From hyping up crowds at various Arizona events to spreading joy at local schools, Spirit brings smiles and warmth wherever he goes.

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W I T H

S P I R I T

F I E S T A B O W L ”

What’s the craziest thing you have ever done? Last year I rapelled off a skyscraper overlooking downtown Phoenix!

T H E

That sounds like a lot of fun. Other than playing sports, what do you like to do in your spare time? Reading! My favorite book is Spirit’s Big Day. It’s all about the best day of the year — GAME DAY!

O F

Speaking of football, I heard that you had fun competing with some of the Fiesta Bowl athletes and mascots this year. Is that true? Oh yeah! I had push up contests with both the Clemson Tigers and Ohio State Buckeyes student-athletes and I beat them all! It was on Facebook Live for the world to see. I can do 1,971 in a row.

F A C E

Wow! That’s a lot! Which one was your favorite? That’s easy, my birthday party! All of my friends came to play my favorite sport with 120 kids from the Boys & Girls Clubs of Phoenix. We had a ball! Seriously, we played football.

“ T H E

How many community events did you attend in 2016? 118! I’ve been busy.

S P I R I T

I N T E R V I E W

If you were not the mascot for the Fiesta Bowl, what would you do as your profession? A meteorologist, that way it would be sunny year-round!

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C Y C L E G R A N T 2 0 1 6 - 1 7

Through the Fiesta Bowl, Cactus Bowl and related events, our goal is to provide funding to non-profits in the Arizona community that support youth, sports and education. Last Year, Fiesta Bowl Charities granted more than $2 MILLION to the following recipients.

A New Leaf, Inc. Aid to Adoption of Special Kids American Diabetes Association Angel Charity for Children, Inc. Angels on Patrol, Inc. Anthony Bates Foundation Arizona Center for Nature Conservation Arizona Friends of Foster Children Arizona Humane Society Arizona Literacy & Learning Center Back to School Clothing Drive Association Banner Health Foundation of Arizona Barrow Neurological Foundation Be Kind People Project Big Brothers Big Sisters of Central Arizona Boys and Girls Clubs of Sierra Vista Boys and Girls Clubs of Tucson FANS Across America Charitable Foundation Feeding Matters, Inc. Fellowship of Christian Athletes Fighter Country Foundation Florence Crittenton of Arizona Foothills Gymnastics Association Franciscan Renewal Center Free Arts for Abused Children

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Fresh Start Women's Foundation Future For Kids Girls on the Run Greater Paradise Valley Community Assistance Team, Inc. Heart for the City HopeKids Horses Help Hospice of the Valley Jobs for Arizona's Graduates, Inc. Joe Foss Institute KaBOOM! Labor's Community Service Agency Maggie's Place Make-A-Wish Arizona Maryvale Preparatory Academy Mesa Community College Neighborhood Ministries, Inc. New Way Academy OCJ Kids Partners in Action Phoenix Children's Hospital Foundation Phoenix Parks Foundation Phoenix Rescue Mission Playworks Arizona Positive Coaching Alliance

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Rim Country Literacy Program Ronald McDonald House Charities of Phoenix, Inc Ryan House San Miguel High School Save the Family Foundation of Arizona Shoebox Ministry Singleton Moms Society of St. Vincent de Paul Soldier's Best Friend Southwest Autism Research & Resource Center Southwest Center for HIV/AIDS Southwest Human Development Southwest Kids' Cancer Foundation Special Olympics Arizona St. Mary's Food Bank Alliance Steven M. Gootter Foundation Sunnyside Unified School District Team of Physicians for Students Teleos Preparatory Academy Tempe Community Council The First Tee of Phoenix UMOM New Day Centers Valley of the Sun Chapter National Football Foundation and College Hall of Fame, Inc.


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S E N D - A - V E T

In partnership with local military-focused non-profits, the Cactus Bowl continues its tradition of saluting our veterans and active military personnel in the community. Through the ticket donation program, you can help honor these local heroes and show appreciation for their time spent serving our country.

S E N D - A - K I D

The Cactus Bowl has teamed up with hundreds of local non-profit organizations to support underprivileged children in the community. Through the ticket donation program, you can help create lasting memories and inspire the Valley’s youth with the possibilities of higher education.

SEND-A-TEACHER

Thank a teacher by sending them to the Cactus Bowl! In partnership with Fiesta Bowl Charities, the Cactus Bowl would like to thank teachers for their diligent work with Arizona students by sending them to the big game. Through the Send-A-Teacher program, you can demonstrate appreciation for educators around the state, creating memories that will last a lifetime.

G A M E T I C K E T P U R C H A S E

Each ticket purchased to any of our bowl games supports Fiesta Bowl Charities’ efforts to serve and enhance the Arizona community.

V O L U N T E E R

2,900 men and women serve as Fiesta Bowl volunteers for more than 20 events every year. They work tirelessly to ensure our bowl games and community events run smoothly.

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D E D I C A T E D F U E L E D B Y

T O S E R V I N G T H E C O M M U N I T Y T H E S P I R I T O F C O M P E T I T I O N

T H E E L L I E & M I C H A E L Z I E G L E R F I E S T A B O W L C E N T E R A N D M U S E U M 7 1 3 5

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SPECIAL THANKS TO OUR PRINTING PARTNER http://www.oneilprint.com/

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2016-17 Fiesta Bowl Charities Community Report