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BRAND GUIDELINES Implementing the brand in communications

FIEL MYRON

design house


FIEL MYRON

design house

THE GENESIS OF AN INNOVATION Fiel Myron Design House is a habitat of innovative and revolutionary creations. We provide our clients quality works and media for web, print and design. We offer a full-package convenience to our clients as we meet their demands and objectives for their respective industries.


THE LOGO The Robot Logo The Fiel Myron Design House Robot logo is the most immediate representation of our company, our people, and our brand. It is a valuable corporate asset that must be used consistently in proper and all approved forms.

FIEL MYRON

design house

The Robot logo should be used as an introduction and identification of Fiel Myron Design House in any communication medium. Its use must allow the top or bottom to bleed off the edge of the layout like a tag, layered on top of photography, illustration, or color fields in the layout. The logo is monochromatic robot design with the brand name staged on a field of white with black outline.


LOGO PLACEMENT PORTRAIT ORIENTATION These examples demonstrate how the logo interacts with the content of the piece. The robot logo should only appear once and/or used to close the piece (i.e. mailing address, back of datasheet or brochure).

FIEL MYRON

design house

FIEL MYRON

design house

FIEL MYRON

design house

Top Left

Top Right

Bottom Left

FIEL MYRON

design house

Bottom Right


LOGO PLACEMENT

FIEL MYRON

FIEL MYRON

design house

design house

LANDSCAPE ORIENTATION Top Left

When creating tradeshow graphics or large print outs, consider the edge of the graphic and an edge from which the robot logo could hang.

Top Right

FIEL MYRON

FIEL MYRON

design house

design house

Bottom Left

Bottom Right


LOGO PLACEMENT

FIEL MYRON

design house Address: Contact Details:

DOCUMENT HEADER In a document header, the logo and name must be divided, the robot logo should be on the top left and the brand name on the center including the address and contact details.


LOGO PLACEMENT

FIEL MYRON

design house

ONLINE PLACEMENT One of the most used medium nowadsys is the internet. Placing the logo on the top left of the page could be a most safe spot of the logo. Below the logo could be the link of the different pages of the website and the content on the rest of the page.


FIEL MYRON

design house

DESIGN INGREDIENTS FIEL MYRON DESIGN HOUSE use minimalist design elements and it retains the monotone color of the Robot Logo for it to create style consistency.


COLORS

FIEL MYRON

design house

FIEL MYRON

design house

FIEL MYRON

design house

Since we used monotone on the Root Logo, it can interchange into different versions depending on the background color of the illustration. The logo can appear on color, illustration, or photographic backgrounds, as long as the legibility and integrity of the logo are not diminished.


TYPOGRAPHY abcdefghijklmnop qrstuvwxyz 1234567890 FIEL MYRON

design house

The typeface used on the brand name in the logo called “Filament Font” It’s a unique typeface which shows the identity of the brand. “Filament Logo” is not a common logo because its not widely used. The fluidity of the typeface also gives an aesthetic feel on the brand’s logo.


Fiel Myron Design House Brand Guidelines